Table of Contents 2
Table OF FIGURES 3
TABLES 4
Executive Summary 5
Industry analysis 5
Industry definition 5
Research highlights 5
Market Value 6
Market Segmentation-Product 7
Market Segmentation-Geography 8
Five Forces Analysis 9
Summary 9
Buyer power 10
Supplier power 11
New entrants 13
Substitutes 15
Rivalry 16
Top 10 Companies Landscape 17
Top 10 Companies Landscape 17
The Procter & Gamble Company 19
Johnson & Johnson 19
Unilever 19
GlaxoSmithKline Plc 19
Christian Dior SA 19
L'Oreal S.A. 19
Henkel AG & Co. KGaA 19
Kimberly-Clark Corporation 19
Svenska Cellulosa Aktiebolaget 20
Colgate-Palmolive Company 20
Revenue analysis 21
Financial performance analysis 23
Operating profit analysis 24
Net profit analysis 25
Ratio analysis 26
Current ratio 26
Return on assets 26
Debt/equity ratio 26
Inventory turnover ratio 27
Company Reports 28
The Procter & Gamble Company 28
Company overview 28
Business description 28
SWOT analysis 29
Strengths 29
Weaknesses 30
Opportunities 31
Threats 32
Recent developments 32
Johnson & Johnson 34
Company overview 34
Business description 34
SWOT analysis 35
Strengths 35
Weaknesses 35
Opportunities 36
Threats 36
Recent developments 37
Unilever 39
Company overview 39
Business description 39
SWOT analysis 40
Strengths 40
Weaknesses 42
Opportunities 42
Threats 45
Recent developments 46
GlaxoSmithKline Plc 47
Company overview 47
Business description 47
SWOT analysis 49
Strengths 49
Weaknesses 49
Opportunities 50
Threats 50
Recent developments 51
Christian Dior SA 52
Company overview 52
Business description 52
SWOT analysis 53
Strengths 53
Weaknesses 54
Opportunities 55
Threats 56
Recent developments 57
L'Oreal S.A. 58
Company overview 58
Business description 58
SWOT analysis 59
Strengths 59
Weaknesses 60
Opportunities 60
Threats 61
Recent developments 62
Kimberly-Clark Corporation 63
Company overview 63
Business description 63
SWOT analysis 64
Strengths 64
Weaknesses 65
Opportunities 66
Threats 67
Recent developments 69
Henkel AG & Co. KGaA 70
Company overview 70
Business description 70
SWOT analysis 71
Strengths 71
Weaknesses 72
Opportunities 72
Threats 74
Recent developments 75
Svenska Cellulosa Aktiebolaget 76
Company overview 76
Business description 76
SWOT analysis 77
Strengths 77
Weaknesses 78
Opportunities 79
Threats 80
Recent developments 81
Colgate-Palmolive Company 82
Company overview 82
Business description 82
SWOT analysis 83
Strengths 83
Weaknesses 84
Opportunities 85
Threats 86
Recent developments 87
Financial Analysis 88
The Procter & Gamble Company 88
Johnson & Johnson 91
Unilever 94
GlaxoSmithKline Plc 97
Christian Dior SA 100
L'Oreal S.A. 103
Henkel AG & Co. KGaA 106
Kimberly-Clark Corporation 109
Svenska Cellulosa Aktiebolaget 112
Colgate-Palmolive Company 115
APPENDIX 118
List of Tables
Table 1: Global personal products market, $ billion, 2004-08 6
Table 2: Global personal products market segmentation-products: % share, by value, 2008 7
Table 3: Global personal products market segmentation-geography: % share, by value, 2008 8
Table 4: Turnover of global top 10 personal product companies, $ million, FY2008 17
Table 5: Revenue growth of global top 10 personal products companies, 2006-08 21
Table 6: Key financials of global top 10 personal products companies, FY2008 23
Table 7: Key industry-specific ratios, FY2008 26
Table 8: Procter & Gamble Company-Financial and operational highlights, 2004-08 ($ million) 88
Table 9: Procter & Gamble Company-Key industry-specific ratios, 2004-08 90
Table 10: Johnson & Johnson-Financial and operational highlights, 2004-08 ($ million) 91
Table 11: Johnson & Johnson-Key industry-specific ratios, 2004-08 93
Table 12: Unilever-Financial and operational highlights, 2004-08 ($ million) 94
Table 13: Unilever-Key industry-specific ratios, 2004-08 96
Table 14: GlaxoSmithKline-Financial and operational highlights, 2004-08 ($ million) 97
Table 15: GlaxoSmithKline-Key industry-specific ratios, 2004-08 99
Table 16: Christian Dior-Financial and operational highlights, 2004-08 ($ million) 100
Table 17: Christian Dior-Key industry-specific ratios, 2004-08 102
Table 18: L'Oreal-Financial and operational highlights, 2004-08 ($ million) 103
Table 19: L'Oreal-Key industry-specific ratios, 2004-08 105
Table 20: Henkel-Financial and operational highlights, 2004-08 ($ million) 106
Table 21: Henkel-Key industry-specific ratios, 2004-08 108
Table 22: Kimberly-Clark-Financial and operational highlights, 2004-08 ($ million) 109
Table 23: Kimberly-Clark-Key industry-specific ratios, 2004-08 111
Table 24: Svenska Cellulosa Aktiebolaget-Financial and operational highlights, 2004-08 ($ million) 112
Table 25: Svenska Cellulosa Aktiebolaget-Key industry-specific ratios, 2004-08 114
Table 26: Colgate-Palmolive-Financial and operational highlights, 2004-08 ($ million) 115
Table 27: Colgate-Palmolive-Key industry-specific ratios, 2004-08 117
List of Figures
Figure 1: Global personal products market, $ billion, 2004-08 6
Figure 2: Global personal products market segmentation-product, % share, 2008 7
Figure 3: Global personal products market segmentation-geography, % share, 2008 8
Figure 4: Forces driving competition in the global personal products market 9
Figure 5: Drivers of buyer power in the global personal products market 10
Figure 6: Drivers of supplier power in the global personal products market 11
Figure 7: Factors influencing the likelihood of new entrants in the global personal products market 13
Figure 8: Factors influencing the threat of substitutes in the global personal products market 15
Figure 9: Drivers of degree of rivalry in the global personal products market 16
Figure 10: Turnover of global top 10 personal products companies, $ million, FY2008 18
Figure 11: Revenue growth of global top 10 personal products companies, 2006-08 22
Figure 12: Operating profit analysis, FY2008 24
Figure 13: Net profit analysis, FY2008 25
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