Global Savory Snacks Market to 2014

Introduction

This databook provides key data and information on the savory snacks market covering 62 countries across the Globe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share.

Scope

*Contains information on five categories: nuts and seeds, other savory snacks, popcorn, potato chips and processed snacks

*Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data

*Category level company share as well as distribution share information for 2008 and 2009

*Review of the top two companies within the savory snacks market, including company overview, key facts and business description

Highlights

The global savory snacks market grew at a compound annual growth rate of 5.1% between 2004 and 2009.

The processed snacks category led the global savory snacks market, accounting for a share of 40.1%.

The leading player in the global savory snacks market is PepsiCo, Inc.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the global savory snacks market

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: savory snacks 2
Summary category level: nuts and seeds 3
Summary category level: other savory snacks 4
Summary category level: popcorn 5
Summary category level: potato chips 6
Summary category level: processed snacks 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Overview 21
Value Analysis 21
Volume Analysis 22
Chapter 4 Global Savory Snacks: Market Overview 23
Value analysis (US Dollar), 2004?09 23
Value analysis (US Dollar), 2009?14 24
Volume analysis, 2004?09 26
Volume analysis, 2009?14 27
Company share analysis 29
Distribution analysis 32
Expenditure and consumption per capita 34
Chapter 5 Leading Company Profiles 38
PepsiCo, Inc. 38
Kraft Foods, Inc. 40
Chapter 6 Category Analysis: Nuts and Seeds 43
Value analysis (US Dollar), 2004?09 43
Value analysis (US Dollar), 2009?14 44
Volume analysis, 2004?09 46
Volume analysis, 2009?14 47
Company share analysis 49
Distribution analysis 52
Expenditure and consumption per capita 54
Chapter 7 Category Analysis: Other Savory Snacks 56
Value analysis (US Dollar), 2004?09 56
Value analysis (US Dollar), 2009?14 57
Volume analysis, 2004?09 59
Volume analysis, 2009?14 60
Company share analysis 62
Distribution analysis 65
Expenditure and consumption per capita 67
Chapter 8 Category Analysis: Popcorn 69
Value analysis (US Dollar), 2004?09 69
Value analysis (US Dollar), 2009?14 70
Volume analysis, 2004?09 72
Volume analysis, 2009?14 73
Company share analysis 75
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 9 Category Analysis: Potato Chips 82
Value analysis (US Dollar), 2004?09 82
Value analysis (US Dollar), 2009?14 83
Volume analysis, 2004?09 84
Volume analysis, 2009?14 85
Company share analysis 86
Distribution analysis 89
Expenditure and consumption per capita 91
Chapter 10 Category Analysis: Processed Snacks 93
Value analysis (US Dollar), 2004?09 93
Value analysis (US Dollar), 2009?14 94
Volume analysis, 2004?09 96
Volume analysis, 2009?14 97
Company share analysis 99
Distribution analysis 102
Expenditure and consumption per capita 104
Chapter 11 Research Methodology 106
Methodology overview 106
Secondary research 107
Market modeling 108
Creating an initial data model 108
Revising the initial data model 108
Creating a final estimate 109
Creating demographic value splits 109
Primary research 109
Data finalization 110
Ongoing research 110
Chapter 12 Appendix 111
Future readings 111
How to contact experts in your industry 111
Disclaimer 111

LIST OF FIGURES
Figure 1: Savory snacks, Global, value by category ($m), 2004?14 25
Figure 2: Savory snacks, Global, category growth comparison, by value, 2004?14 25
Figure 3: Savory snacks, Global, volume by category (kg, million), 2004?14 28
Figure 4: Savory snacks, Global, category growth comparison, by volume, 2004?14 28
Figure 5: Savory snacks, Global, company share (top five companies) by value (%), 2008?09 31
Figure 6: Savory snacks, Global, distribution channels by value (%), 2008?09 33
Figure 7: Nuts and seeds, Global, value by segment ($m), 2004?14 45
Figure 8: Nuts and seeds, Global, category growth comparison, by value, 2004?14 45
Figure 9: Nuts and seeds, Global, volume by segment (kg, million), 2004?14 48
Figure 10: Nuts and seeds, Global, category growth comparison, by volume, 2004?14 48
Figure 11: Nuts and seeds, Global, company share (top five companies) by value (%), 2008?09 51
Figure 12: Nuts and seeds, Global, distribution channels by value (%), 2008?09 53
Figure 13: Other savory snacks, Global, value by segment ($m), 2004?14 58
Figure 14: Other savory snacks, Global, category growth comparison, by value, 2004?14 58
Figure 15: Other savory snacks, Global, volume by segment (kg, million), 2004?14 61
Figure 16: Other savory snacks, Global, category growth comparison, by volume, 2004?14 61
Figure 17: Other savory snacks, Global, company share (top five companies) by value (%), 2008?09 64
Figure 18: Other savory snacks, Global, distribution channels by value (%), 2008?09 66
Figure 19: Popcorn, Global, value by segment ($m), 2004?14 71
Figure 20: Popcorn, Global, category growth comparison, by value, 2004?14 71
Figure 21: Popcorn, Global, volume by segment (kg, million), 2004?14 74
Figure 22: Popcorn, Global, category growth comparison, by volume, 2004?14 74
Figure 23: Popcorn, Global, company share (top five companies) by value (%), 2008?09 77
Figure 24: Popcorn, Global, distribution channels by value (%), 2008?09 79
Figure 25: Potato chips, Global, value ($m), 2004?14 83
Figure 26: Potato chips, Global, volume (kg, million), 2004?14 85
Figure 27: Potato chips, Global, company share (top five companies) by value (%), 2008?09 88
Figure 28: Potato chips, Global, distribution channels by value (%), 2008?09 90
Figure 29: Processed snacks, Global, value by segment ($m), 2004?14 95
Figure 30: Processed snacks, Global, category growth comparison, by value, 2004?14 95
Figure 31: Processed snacks, Global, volume by segment (kg, million), 2004?14 98
Figure 32: Processed snacks, Global, category growth comparison, by volume, 2004?14 98
Figure 33: Processed snacks, Global, company share (top five companies) by value (%), 2008?09 101
Figure 34: Processed snacks, Global, distribution channels by value (%), 2008?09 103
Figure 35: Annual data review process 107

LIST OF TABLES
Table 1: Savory snacks category definitions 10
Table 2: Savory snacks distribution channels 11
Table 3: Savory snacks, Global, value (region-wise), 2004?09 ($m) 21
Table 4: Savory snacks, Global, value (region-wise) forecast, 2009?14 ($m) 21
Table 5: Savory snacks, Global, volume (region-wise), 2004?09 (kg, million) 22
Table 6: Savory snacks, Global, volume (region-wise) forecast, 2009?14 (kg, million) 22
Table 7: Savory snacks, Global, value by category ($m), 2004?09 23
Table 8: Savory snacks, Global, value forecast by category ($m), 2009?14 24
Table 9: Savory snacks, Global, volume by category (kg, million), 2004?09 26
Table 10: Savory snacks, Global, volume forecast by category (kg, million), 2009?14 27
Table 11: Savory snacks, Global, company share (top 20 companies) by value (%), 2008?09 29
Table 12: Savory snacks, Global, value by company ($m), 2008?09 30
Table 13: Savory snacks, Global, distribution channels by value (%), 2008?09 32
Table 14: Savory snacks, Global, value by distribution channel ($m), 2008?09 32
Table 15: Savory snacks, Global, expenditure per capita ($), 2004?09 34
Table 16: Savory snacks, Global, forecast expenditure per capita ($), 2009?14 35
Table 17: Savory snacks, Global, consumption per capita (kg), 2004?09 36
Table 18: Savory snacks, Global, forecast consumption per capita (kg), 2009?14 37
Table 19: PepsiCo, Inc. key facts 38
Table 20: Kraft Foods, Inc. key facts 40
Table 21: Nuts and seeds, Global, value by segment ($m), 2004?09 43
Table 22: Nuts and seeds, Global, value forecast by segment ($m), 2009?14 44
Table 23: Nuts and seeds, Global, volume by segment (kg, million), 2004?09 46
Table 24: Nuts and seeds, Global, volume forecast by segment (kg, million), 2009?14 47
Table 25: Nuts and seeds, Global, company share (top 20 companies) by value (%), 2008?09 49
Table 26: Nuts and seeds, Global, value by company ($m), 2008?09 50
Table 27: Nuts and seeds, Global, distribution channels by value (%), 2008?09 52
Table 28: Nuts and seeds, Global, value by distribution channel ($m), 2008?09 52
Table 29: Nuts and seeds, Global, expenditure per capita ($), 2004?09 54
Table 30: Nuts and seeds, Global, forecast expenditure per capita ($), 2009?14 54
Table 31: Nuts and seeds, Global, consumption per capita (kg), 2004?09 55
Table 32: Nuts and seeds, Global, forecast consumption per capita (kg), 2009?14 55
Table 33: Other savory snacks, Global, value by segment ($m), 2004?09 56
Table 34: Other savory snacks, Global, value forecast by segment ($m), 2009?14 57
Table 35: Other savory snacks, Global, volume by segment (kg, million), 2004?09 59
Table 36: Other savory snacks, Global, volume forecast by segment (kg, million), 2009?14 60
Table 37: Other savory snacks, Global, company share (top 20 companies) by value (%), 2008?09 62
Table 38: Other savory snacks, Global, value by company ($m), 2008?09 63
Table 39: Other savory snacks, Global, distribution channels by value (%), 2008?09 65
Table 40: Other savory snacks, Global, value by distribution channel ($m), 2008?09 65
Table 41: Other savory snacks, Global, expenditure per capita ($), 2004?09 67
Table 42: Other savory snacks, Global, forecast expenditure per capita ($), 2009?14 67
Table 43: Other savory snacks, Global, consumption per capita (kg), 2004?09 68
Table 44: Other savory snacks, Global, forecast consumption per capita (kg), 2009?14 68
Table 45: Popcorn, Global, value by segment ($m), 2004?09 69
Table 46: Popcorn, Global, value forecast by segment ($m), 2009?14 70
Table 47: Popcorn, Global, volume by segment (kg, million), 2004?09 72
Table 48: Popcorn, Global, volume forecast by segment (kg, million), 2009?14 73
Table 49: Popcorn, Global, company share (top 20 companies) by value (%), 2008?09 75
Table 50: Popcorn, Global, value by company ($m), 2008?09 76
Table 51: Popcorn, Global, distribution channels by value (%), 2008?09 78
Table 52: Popcorn, Global, value by distribution channel ($m), 2008?09 78
Table 53: Popcorn, Global, expenditure per capita ($), 2004?09 80
Table 54: Popcorn, Global, forecast expenditure per capita ($), 2009?14 80
Table 55: Popcorn, Global, consumption per capita (kg), 2004?09 81
Table 56: Popcorn, Global, forecast consumption per capita (kg), 2009?14 81
Table 57: Potato chips, Global, value ($m), 2004?09 82
Table 58: Potato chips, Global, value forecast ($m), 2009?14 83
Table 59: Potato chips, Global, volume (kg, million), 2004?09 84
Table 60: Potato chips, Global, volume forecast (kg, million), 2009?14 85
Table 61: Potato chips, Global, company share (top 20 companies) by value (%), 2008?09 86
Table 62: Potato chips, Global, value by company ($m), 2008?09 87
Table 63: Potato chips, Global, distribution channels by value (%), 2008?09 89
Table 64: Potato chips, Global, value by distribution channel ($m), 2008?09 89
Table 65: Potato chips, Global, expenditure per capita ($), 2004?09 91
Table 66: Potato chips, Global, forecast expenditure per capita ($), 2009?14 91
Table 67: Potato chips, Global, consumption per capita (kg), 2004?09 92
Table 68: Potato chips, Global, forecast consumption per capita (kg), 2009?14 92
Table 69: Processed snacks, Global, value by segment ($m), 2004?09 93
Table 70: Processed snacks, Global, value forecast by segment ($m), 2009?14 94
Table 71: Processed snacks, Global, volume by segment (kg, million), 2004?09 96
Table 72: Processed snacks, Global, volume forecast by segment (kg, million), 2009?14 97
Table 73: Processed snacks, Global, company share (top 20 companies) by value (%), 2008?09 99
Table 74: Processed snacks, Global, value by company ($m), 2008?09 100
Table 75: Processed snacks, Global, distribution channels by value (%), 2008?09 102
Table 76: Processed snacks, Global, value by distribution channel ($m), 2008?09 102
Table 77: Processed snacks, Global, expenditure per capita ($), 2004?09 104
Table 78: Processed snacks, Global, forecast expenditure per capita ($), 2009?14 104
Table 79: Processed snacks, Global, consumption per capita (kg), 2004?09 105
Table 80: Processed snacks, Global, forecast consumption per capita (kg), 2009?14 105



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