Haircare in Colombia to 2012

This databook is a detailed information resource covering all the key data points on Haircare in Colombia. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Report Highlights
The market for Haircare in Colombia increased between 2002-2007, growing at an average annual rate of 6.3%.

The leading company in the market in 2007 was Procter & Gamble Company, The. The second-largest player was Unilever with Henkel KGaA in third place.
[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Haircare 2
Summary category level - Conditioner 3
Summary category level - Shampoo 4
Summary category level - Perms & relaxers 5
Summary category level - Styling agents 6
Summary category level - Hair colorants 7
Chapter 2 INTRODUCTION 8
What is this report about? 8
How to use this report 8
Market Definition 9
Chapter 3 MARKET OVERVIEW 25
Value Analysis, 2002-2007 25
Value Analysis, 2007-2012 26
Value Analysis, US$ 2002-2007 28
Value Analysis, US$ 2007-2012 29
Volume Analysis, 2002-2007 31
Volume Analysis, 2007-2012 32
Company and Brand Share Analysis 35
Distribution Analysis 42
Expenditure & consumption per capita 44
Chapter 4 LEADING COMPANY PROFILES 48
Procter & Gamble Company, The 48
Unilever 51
Chapter 5 CATEGORY ANALYSIS - CONDITIONER 53
Value Analysis, 2002-2007 53
Value Analysis, 2007-2012 54
Value Analysis, US$ 2002-2007 56
Value Analysis, US$ 2007-2012 56
Volume Analysis, 2002-2007 58
Volume Analysis, 2007-2012 59
Company and Brand Share Analysis 62
Distribution Analysis 66
Expenditure & consumption per capita 68
Chapter 6 CATEGORY ANALYSIS - SHAMPOO 71
Value Analysis, 2002-2007 71
Value Analysis, 2007-2012 72
Value Analysis, US$ 2002-2007 74
Value Analysis, US$ 2007-2012 75
Volume Analysis, 2002-2007 77
Volume Analysis, 2007-2012 78
Company and Brand Share Analysis 81
Distribution Analysis 85
Expenditure & consumption per capita 87
Chapter 7 CATEGORY ANALYSIS - PERMS & RELAXERS 91
Value Analysis, 2002-2007 91
Value Analysis, 2007-2012 92
Value Analysis, US$ 2002-2007 94
Value Analysis, US$ 2007-2012 94
Volume Analysis, 2002-2007 96
Volume Analysis, 2007-2012 97
Company and Brand Share Analysis 100
Distribution Analysis 103
Expenditure & consumption per capita 105
Chapter 8 CATEGORY ANALYSIS - STYLING AGENTS 108
Value Analysis, 2002-2007 108
Value Analysis, 2007-2012 109
Value Analysis, US$ 2002-2007 111
Value Analysis, US$ 2007-2012 112
Volume Analysis, 2002-2007 114
Volume Analysis, 2007-2012 115
Company and Brand Share Analysis 118
Distribution Analysis 121
Expenditure & consumption per capita 123
Chapter 9 CATEGORY ANALYSIS - HAIR COLORANTS 129
Value Analysis, 2002-2007 129
Value Analysis, 2007-2012 130
Value Analysis, US$ 2002-2007 132
Value Analysis, US$ 2007-2012 133
Volume Analysis, 2002-2007 135
Volume Analysis, 2007-2012 136
Company and Brand Share Analysis 139
Distribution Analysis 143
Expenditure & consumption per capita 145
Chapter 10 COUNTRY COMPARISON 151
Value 151
Volume 156
Market Share 161
Chapter 11 NEW PRODUCT DEVELOPMENT 162
Product launches over time 162
Recent product launches 164
Chapter 12 COLOMBIA SOCIOECONOMIC PROFILE 165
Country Overview 165
Key Facts 166
Political Overview 167
Colombia Economic Overview 168
Chapter 13 COLOMBIA MACROECONOMIC PROFILE 169
Macroeconomic Indicators 169
Chapter 14 RESEARCH METHODOLOGY 174
Methodology overview 174
Secondary research 175
Market modeling 176
Primary research 177
Data finalization 178
Ongoing research 178
Chapter 15 APPENDIX 179
Future readings 179
How to contact experts in your industry 179
[Inhaltsverzeichnis ausblenden]

Table 1: Haircare category definitions 10
Table 2: Haircare distribution channels 12
Table 3: Colombia Haircare value, 2002-2007 (COP m, nominal prices) 25
Table 4: Colombia Haircare value forecast, 2007-2012 (COP m, nominal prices) 26
Table 5: Colombia Haircare value, 2002-2007 (US$ m nominal prices) 28
Table 6: Colombia Haircare value forecast, 2007-2012 (US$ m nominal prices) 29
Table 7: Colombia Haircare volume, 2002-2007 (Units m) 31
Table 8: Colombia Haircare volume forecast, 2007-2012 (Units m) 32
Table 9: Colombia Haircare brand share, by value, 2006-2007 (%) 35
Table 10: Colombia Haircare value, by brand 2006-2007 (COP m nominal prices) 37
Table 11: Colombia Haircare company share by value, 2006-2007 (%) 40
Table 12: Colombia Haircare value, by company, 2006-2007 (COP m nominal prices) 41
Table 13: Colombia Haircare distribution channels, by value, 2006-2007 (%) 42
Table 14: Colombia Haircare value, by distribution channel, 2006-2007 (COP m nominal prices) 42
Table 15: Colombia Haircare expenditure per capita, 2002-2007 (COP, nominal prices) 44
Table 16: Colombia Haircare forecast expenditure per capita, 2007-2012 (COP, nominal prices) 45
Table 17: Colombia Haircare expenditure per capita, 2002-2007 (US$ nominal prices) 45
Table 18: Colombia Haircare forecast expenditure per capita, 2007-2012 (US$ nominal prices) 46
Table 19: Colombia Haircare consumption per capita, 2002-2007 (Units) 46
Table 20: Colombia Haircare forecast consumption per capita, 2007-2012 (Units) 47
Table 21: Procter & Gamble Company, The Key Facts 48
Table 22: Unilever Key Facts 51
Table 23: Colombia Conditioner value, 2002-2007 (COP m, nominal prices) 53
Table 24: Colombia Conditioner value forecast, 2007-2012 (COP m, nominal prices) 54
Table 25: Colombia Conditioner value, 2002-2007 (US$ m nominal prices) 56
Table 26: Colombia Conditioner value forecast, 2007-2012 (US$ m nominal prices) 56
Table 27: Colombia Conditioner volume, 2002-2007 (Units m) 58
Table 28: Colombia Conditioner volume forecast, 2007-2012 (Units m) 59
Table 29: Colombia Conditioner brand share, by value, 2006-2007 (%) 62
Table 30: Colombia Conditioner value, by brand 2006-2007 (COP m nominal prices) 63
Table 31: Colombia Conditioner company share by value, 2006-2007 (%) 65
Table 32: Colombia Conditioner value, by company, 2006-2007 (COP m nominal prices) 65
Table 33: Colombia Conditioner distribution channels, by value, 2006-2007 (%) 66
Table 34: Colombia Conditioner value, by distribution channel, 2006-2007 (COP m nominal prices) 66
Table 35: Colombia Conditioner expenditure per capita, 2002-2007 (COP, nominal prices) 68
Table 36: Colombia Conditioner forecast expenditure per capita, 2007-2012 (COP, nominal prices) 68
Table 37: Colombia Conditioner expenditure per capita, 2002-2007 (US$ nominal prices) 69
Table 38: Colombia Conditioner forecast expenditure per capita, 2007-2012 (US$ nominal prices) 69
Table 39: Colombia Conditioner consumption per capita, 2002-2007 (Units) 70
Table 40: Colombia Conditioner forecast consumption per capita, 2007-2012 (Units) 70
Table 41: Colombia Shampoo value, 2002-2007 (COP m, nominal prices) 71
Table 42: Colombia Shampoo value forecast, 2007-2012 (COP m, nominal prices) 72
Table 43: Colombia Shampoo value, 2002-2007 (US$ m nominal prices) 74
Table 44: Colombia Shampoo value forecast, 2007-2012 (US$ m nominal prices) 75
Table 45: Colombia Shampoo volume, 2002-2007 (Units m) 77
Table 46: Colombia Shampoo volume forecast, 2007-2012 (Units m) 78
Table 47: Colombia Shampoo brand share, by value, 2006-2007 (%) 81
Table 48: Colombia Shampoo value, by brand 2006-2007 (COP m nominal prices) 82
Table 49: Colombia Shampoo company share by value, 2006-2007 (%) 84
Table 50: Colombia Shampoo value, by company, 2006-2007 (COP m nominal prices) 84
Table 51: Colombia Shampoo distribution channels, by value, 2006-2007 (%) 85
Table 52: Colombia Shampoo value, by distribution channel, 2006-2007 (COP m nominal prices) 85
Table 53: Colombia Shampoo expenditure per capita, 2002-2007 (COP, nominal prices) 87
Table 54: Colombia Shampoo forecast expenditure per capita, 2007-2012 (COP, nominal prices) 88
Table 55: Colombia Shampoo expenditure per capita, 2002-2007 (US$ nominal prices) 88
Table 56: Colombia Shampoo forecast expenditure per capita, 2007-2012 (US$ nominal prices) 89
Table 57: Colombia Shampoo consumption per capita, 2002-2007 (Units) 89
Table 58: Colombia Shampoo forecast consumption per capita, 2007-2012 (Units) 90
Table 59: Colombia Perms & relaxers value, 2002-2007 (COP m, nominal prices) 91
Table 60: Colombia Perms & relaxers value forecast, 2007-2012 (COP m, nominal prices) 92
Table 61: Colombia Perms & relaxers value, 2002-2007 (US$ m nominal prices) 94
Table 62: Colombia Perms & relaxers value forecast, 2007-2012 (US$ m nominal prices) 94
Table 63: Colombia Perms & relaxers volume, 2002-2007 (Units m) 96
Table 64: Colombia Perms & relaxers volume forecast, 2007-2012 (Units m) 97
Table 65: Colombia Perms & relaxers brand share, by value, 2006-2007 (%) 100
Table 66: Colombia Perms & relaxers value, by brand 2006-2007 (COP m nominal prices) 100
Table 67: Colombia Perms & relaxers company share by value, 2006-2007 (%) 102
Table 68: Colombia Perms & relaxers value, by company, 2006-2007 (COP m nominal prices) 102
Table 69: Colombia Perms & relaxers distribution channels, by value, 2006-2007 (%) 103
Table 70: Colombia Perms & relaxers value, by distribution channel, 2006-2007 (COP m nominal prices) 103
Table 71: Colombia Perms & relaxers expenditure per capita, 2002-2007 (COP, nominal prices) 105
Table 72: Colombia Perms & relaxers forecast expenditure per capita, 2007-2012 (COP, nominal prices) 105
Table 73: Colombia Perms & relaxers expenditure per capita, 2002-2007 (US$ nominal prices) 106
Table 74: Colombia Perms & relaxers forecast expenditure per capita, 2007-2012 (US$ nominal prices) 106
Table 75: Colombia Perms & relaxers consumption per capita, 2002-2007 (Units) 107
Table 76: Colombia Perms & relaxers forecast consumption per capita, 2007-2012 (Units) 107
Table 77: Colombia Styling agents value, 2002-2007 (COP m, nominal prices) 108
Table 78: Colombia Styling agents value forecast, 2007-2012 (COP m, nominal prices) 109
Table 79: Colombia Styling agents value, 2002-2007 (US$ m nominal prices) 111
Table 80: Colombia Styling agents value forecast, 2007-2012 (US$ m nominal prices) 112
Table 81: Colombia Styling agents volume, 2002-2007 (Units m) 114
Table 82: Colombia Styling agents volume forecast, 2007-2012 (Units m) 115
Table 83: Colombia Styling agents brand share, by value, 2006-2007 (%) 118
Table 84: Colombia Styling agents value, by brand 2006-2007 (COP m nominal prices) 118
Table 85: Colombia Styling agents company share by value, 2006-2007 (%) 120
Table 86: Colombia Styling agents value, by company, 2006-2007 (COP m nominal prices) 120
Table 87: Colombia Styling agents distribution channels, by value, 2006-2007 (%) 121
Table 88: Colombia Styling agents value, by distribution channel, 2006-2007 (COP m nominal prices) 121
Table 89: Colombia Styling agents expenditure per capita, 2002-2007 (COP, nominal prices) 123
Table 90: Colombia Styling agents forecast expenditure per capita, 2007-2012 (COP, nominal prices) 124
Table 91: Colombia Styling agents expenditure per capita, 2002-2007 (US$ nominal prices) 125
Table 92: Colombia Styling agents forecast expenditure per capita, 2007-2012 (US$ nominal prices) 126
Table 93: Colombia Styling agents consumption per capita, 2002-2007 (Units) 127
Table 94: Colombia Styling agents forecast consumption per capita, 2007-2012 (Units) 128
Table 95: Colombia Hair colorants value, 2002-2007 (COP m, nominal prices) 129
Table 96: Colombia Hair colorants value forecast, 2007-2012 (COP m, nominal prices) 130
Table 97: Colombia Hair colorants value, 2002-2007 (US$ m nominal prices) 132
Table 98: Colombia Hair colorants value forecast, 2007-2012 (US$ m nominal prices) 133
Table 99: Colombia Hair colorants volume, 2002-2007 (Units m) 135
Table 100: Colombia Hair colorants volume forecast, 2007-2012 (Units m) 136
Table 101: Colombia Hair colorants brand share, by value, 2006-2007 (%) 139
Table 102: Colombia Hair colorants value, by brand 2006-2007 (COP m nominal prices) 140
Table 103: Colombia Hair colorants company share by value, 2006-2007 (%) 142
Table 104: Colombia Hair colorants value, by company, 2006-2007 (COP m nominal prices) 142
Table 105: Colombia Hair colorants distribution channels, by value, 2006-2007 (%) 143
Table 106: Colombia Hair colorants value, by distribution channel, 2006-2007 (COP m nominal prices) 143
Table 107: Colombia Hair colorants expenditure per capita, 2002-2007 (COP, nominal prices) 145
Table 108: Colombia Hair colorants forecast expenditure per capita, 2007-2012 (COP, nominal prices) 146
Table 109: Colombia Hair colorants expenditure per capita, 2002-2007 (US$ nominal prices) 147
Table 110: Colombia Hair colorants forecast expenditure per capita, 2007-2012 (US$ nominal prices) 148
Table 111: Colombia Hair colorants consumption per capita, 2002-2007 (Units) 149
Table 112: Colombia Hair colorants forecast consumption per capita, 2007-2012 (Units) 150
Table 113: Global Haircare market value, 2007 151
Table 114: Global Haircare market split (value terms (US$ m), 2007) – Top 5 countries 154
Table 115: Global Haircare market volume, 2007 156
Table 116: Global Haircare market split (volume terms, 2007) – Top 5 countries 159
Table 117: Leading players - Top 5 countries 161
Table 118: Colombia Haircare new product launches (reports) and SKUs, by company (Top 5 companies), 2007 162
Table 119: Colombia Haircare new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007 163
Table 120: Colombia Haircare new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 163
Table 121: Colombia Haircare new product launches (reports), by Package tags or Claims 2007 164
Table 122: Colombia Haircare new product launches (reports) - Recent 5 launches 164
Table 123: Colombia Key Facts 166
Table 124: Colombia population, by age group, 2002-2007 (millions) 169
Table 125: Colombia population forecast, by age group, 2007-2012 (millions) 170
Table 126: Colombia population, by gender, 2002-2007 (millions) 170
Table 127: Colombia population forecast, by gender, 2007-2012 (millions) 171
Table 128: Colombia nominal GDP, 2002-2007 (COP bn, 2000 prices) 171
Table 129: Colombia nominal GDP forecast, 2007-2012 (COP bn, 2000 prices) 171
Table 130: Colombia real GDP, 2002-2007 (COP bn, nominal prices) 172
Table 131: Colombia real GDP forecast, 2007-2012 (COP bn, nominal prices) 172
Table 132: Colombia real GDP, 2002-2007 (US$ bn, 2000 prices) 172
Table 133: Colombia real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 173
Table 134: Colombia consumer price index, 2002-2007 (2003=100) 173
Table 135: Colombia consumer price index, 2007-2012 (2003=100) 173
Figure 1: Colombia Haircare value & value forecast, 2002-2012 (COP m, nominal prices) 27
Figure 2: Colombia Haircare category growth comparison, by value, 2002-2012 30
Figure 3: Colombia Haircare volume & volume forecast, 2002-2012 (Units m) 33
Figure 4: Colombia Haircare category growth comparison, by volume, 2002-2012 34
Figure 5: Colombia Haircare company share, by value, 2006-2007 (%) 39
Figure 6: Colombia Haircare distribution channels, by value, 2006-2007(%) 43
Figure 7: Colombia Conditioner value & value forecast, 2002-2012 (COP m, nominal prices) 55
Figure 8: Colombia Conditioner category growth comparison, by value, 2002-2012 57
Figure 9: Colombia Conditioner volume & volume forecast, 2002-2012 (Units m) 60
Figure 10: Colombia Conditioner category growth comparison, by volume, 2002-2012 61
Figure 11: Colombia Conditioner company share, by value, 2006-2007 (%) 64
Figure 12: Colombia Conditioner distribution channels, by value, 2006-2007(%) 67
Figure 13: Colombia Shampoo value & value forecast, 2002-2012 (COP m, nominal prices) 73
Figure 14: Colombia Shampoo category growth comparison, by value, 2002-2012 76
Figure 15: Colombia Shampoo volume & volume forecast, 2002-2012 (Units m) 79
Figure 16: Colombia Shampoo category growth comparison, by volume, 2002-2012 80
Figure 17: Colombia Shampoo company share, by value, 2006-2007 (%) 83
Figure 18: Colombia Shampoo distribution channels, by value, 2006-2007(%) 86
Figure 19: Colombia Perms & relaxers value & value forecast, 2002-2012 (COP m, nominal prices) 93
Figure 20: Colombia Perms & relaxers category growth comparison, by value, 2002-2012 95
Figure 21: Colombia Perms & relaxers volume & volume forecast, 2002-2012 (Units m) 98
Figure 22: Colombia Perms & relaxers category growth comparison, by volume, 2002-2012 99
Figure 23: Colombia Perms & relaxers company share, by value, 2006-2007 (%) 101
Figure 24: Colombia Perms & relaxers distribution channels, by value, 2006-2007(%) 104
Figure 25: Colombia Styling agents value & value forecast, 2002-2012 (COP m, nominal prices) 110
Figure 26: Colombia Styling agents category growth comparison, by value, 2002-2012 113
Figure 27: Colombia Styling agents volume & volume forecast, 2002-2012 (Units m) 116
Figure 28: Colombia Styling agents category growth comparison, by volume, 2002-2012 117
Figure 29: Colombia Styling agents company share, by value, 2006-2007 (%) 119
Figure 30: Colombia Styling agents distribution channels, by value, 2006-2007(%) 122
Figure 31: Colombia Hair colorants value & value forecast, 2002-2012 (COP m, nominal prices) 131
Figure 32: Colombia Hair colorants category growth comparison, by value, 2002-2012 134
Figure 33: Colombia Hair colorants volume & volume forecast, 2002-2012 (Units m) 137
Figure 34: Colombia Hair colorants category growth comparison, by volume, 2002-2012 138
Figure 35: Colombia Hair colorants company share, by value, 2006-2007 (%) 141
Figure 36: Colombia Hair colorants distribution channels, by value, 2006-2007(%) 144
Figure 37: Global Haircare market split (value terms, 2007) – Top 5 countries 152
Figure 38: Global Haircare market value, 2002 – 2007 (Top 5 countries) 155
Figure 39: Global Haircare market split (volume terms, 2007) – Top 5 countries 157
Figure 40: Global Haircare market volume, 2002 – 2007 (Top 5 countries) 160
Figure 41: Map of Colombia 166
Figure 42: Annual data review process 175
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