Haircare market in Spain - Product Launch Almanac 2010

Introduction

Datamonitor’s Haircare market in Spain – Product Launch Almanac 2010 provides a complete guide to new product launches in Spanish Haircare market since October 2009, This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the Haircare market in the US, with data from 2004 to 2009 and forecasts to 2014.
Scope

• Haircare market in Spain - New product SKUs by category
• Haircare market in Spain - New product SKUs by manufacturer
• Haircare market in Spain - New product by pack type and materials
• Haircare market in Spain – New Product descriptions

Highlights

• 291 product SKUs launched in Spanish haircare market
• Shampoo is the leading category in Spanish haircare market
• Laboratorios Belloch, S.A. is the leading manufacturer of new haircare products in Spain

Reasons to Purchase

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in the Spain Haircare market
Analyze trends in product development over time
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TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
EXECUTIVE SUMMARY 2
291 product SKUs launched in Spanish haircare market 2
Shampoo is the leading category in Spanish haircare market 2
Laboratorios Belloch, S.A. is the leading manufacturer of new haircare products in Spain 2
Bottle was the dominant packing type among the new products launched in Spanish haircare market 2
Majority of the products launched in the haircare market used plastic as the package material 2
INTRODUCTION 3
How to use this report 3
Disclaimer 3
Market definition 4
HAIRCARE MARKET OVERVIEW 14
Market value, 2004–09 14
Market value forecast to 2014 16
HAIRCARE PRODUCT ANALYSIS 18
New product SKUs by category 18
New product SKUs by manufacturer 19
New products by package type 21
New product by package material 22
DETAILED PRODUCT DESCRIPTIONS 23
APPENDIX 133
Further reading 133
Datamonitor consulting 133
How to contact experts in your industry 133

LIST OF FIGURES
Figure 1: Haircare, Spain, market value by category ($m), 2004–09 14
Figure 2: Haircare, Spain, market value by category ($m), 2009–14 16
Figure 3: Haircare, Spain, new product SKUs by category, Oct 2009 – Sep 2010 18
Figure 4: Haircare, Spain, new product SKUs by manufacturer, Oct 2009 – Sep 2010 19
Figure 5: Haircare, Spain, new product by package type, Oct 2009 – Sep 2010 21
Figure 6: Haircare, Spain, new product by package material, Oct 2009 – Sep 2010 22

LIST OF TABLES
Table 1: Haircare category definitions 4
Table 2: Haircare, Spain, market value by category ($m), 2004–09 15
Table 3: Haircare, Spain, market value by category ($m), 2009–14 17
Table 4: Haircare, Spain, new product SKUs by category, Oct 2009 – Sep 2010 18
Table 5: Haircare, Spain, new product SKUs by manufacturer, Oct 2009 – Sep 2010 20
Table 6: Haircare, Spain, new product by package type, Oct 2009 – Sep 2010 21
Table 7: Haircare, Spain, new product by package material, Oct 2009 – Sep 2010 22
Table 8: L'Oreal Elvive Nutre & Ilumina - Mascarilla 23
Table 9: Herbatural Profesional Line - Mascarilla - Colours Mask; Rizados Mask 24
Table 10: Herbatural - Mascarilla - Hidratante con Aceite de Almendras Dulces; Nutritiva con Aceite de Aguacate; Revitalizante con Extracto de Nueces de Brasil 25
Table 11: Indola - Shampoo - Hairgrowth 26
Table 12: Indola Hairgrowth - Tonico Activador del Crecimiento del Cabello; Tonico Activador del Crecimiento del Cabello - Locion Activadora del Crecimiento del Cabello 27
Table 13: Herbatural Luxy - Iluminador Capilar 28
Table 14: Herbatural Lightin - Iluminador Capilar - Con Extractos de Aguacate; Con Extractos de Almendras Dulces 29
Table 15: Herbatural - Agua Magica de Peinado 30
Table 16: L'Oreal Elvive Nutre & Ilumina - Shampoo 31
Table 17: L'Oreal Elvive Nutre & Ilumina - Crema Suavizante 32
Table 18: L'Oreal Elvive Nutre & Ilumina - Hair Serum 33
Table 19: Nelly Color - Coloracion Permanente - 1/00 Blue-Black; 10/00 Platinum Blonde; 2/00 Intense Black; 3/00 Dark Chesnut; 4/00 Medium Chesnut; 5/00 Light Chesnut; 5/55 Velvet Red; 5/66 Garnet Burgundy; 6/00 Dark Blonde; 6/53 Coral Copper; 6/56 Garnet Red; 7/00 Medium Blonde; 7/3 Medium Golden Blonde; 7/53 Golden Copper; 7/95 Hazelnut Brown; 8/00 Light Blonde; 8/3 Light Golden Blonde; 9/00 Extra Light Blonde; Brown Chocolate; Platinum 34
Table 20: Gotitas de Oro - Champu Infantil 35
Table 21: Garnier Nutrisse - Coloracion Permanente Nutritiva - 6.32 Golden Wheat Reflections; 7.31 Sunny Reflections; 8.03 Reflejos Arena Caliente; 8.13 Nacardos Reflections; 9.03 Sun of Summer Reflections 36
Table 22: Schwarzkopf Gliss Hair Repair - Acondicionador - Tacto Cashmere 37
Table 23: Garnier Fructis Style - Laca - Cuerpo y Volumen Fijacion Extrafuerte; Fijacion y Flexibilidad Extrafuerte; Fijacion y Flexibilidad Fuerte; Fijacion y Flexibilidad Normal 38
Table 24: Belle & Professional - Mascarilla - Color Radiante; Liso y Luminoso; Rizos Definidos 39
Table 25: Carrefour Discount - Champu - Con Extractos de Avena y Melocoton; Con Miel, Almendras y Vainilla 40
Table 26: Olivar de Segura - Champu Ultra-Nutritivo 41
Table 27: Mildeen - Champu Familiar - con Extracto de Aloe Vera 42
Table 28: Genesse - Champu Anticaspa - Cabello Graso; Cabello Normal; Cabello Sensible 43
Table 29: Genesse - Champu Hidro-forte - Cabello Graso; Con Aloe Vera Cabello Normal 44
Table 30: Condis Balneris - Laca - Fijado Fuerte; Fijado Normal 45
Table 31: Urtekram - Shampoo - Weissdom 46
Table 32: Belle & Professional - Serum Antiencrespamiento 47
Table 33: Belle & Professional - Acondicionador - Color Radiante; Liso y Luminoso; Rizos Definidos 48
Table 34: Mildeen - Crema Suavizante - Familiar 49
Table 35: I.C.O.N - Shampoo - Drench; Energizing Stimulating Shampoo; Fully; One Soul Shampoo 50
Table 36: I.C.O.N - Conditioner - Cure; Energize Conditioner; Free; Inner Home; Inner Moisture; Proshield; Shift; Soul Mate Sulfate Free Conditioner; Sultry; Transformation Infusion 51
Table 37: I.C.O.N - Gel Fuerte - Mane Control 52
Table 38: Schwarzkopf Poly Swing - Hair Gel - Power'N Touch 53
Table 39: Condis Balneris - Acondicinador Instantaneo - Bi-Fase 54
Table 40: Condis Balneris - Champu Familiar 55
Table 41: Condis Balneris - Espuma Moldeadora - Fuerte 56
Table 42: Condis Balneris - Gel Fijador - Extra Fuerte; Fuerte 57
Table 43: Condis Balneris - Crema Suavizante Nutritiva 58
Table 44: Belle & Professional - Acondicionador Instantaneo - Rizos Definidos; Volumen Absoluto 59
Table 45: Belle & Professional - Coloracion Permanente - 1 Negro; 10; 11; 3 Castano Oscuro; 4 Castano Medio; 5 Castano Claro; 5.66; 5.93; 5.94; 5.95; 7.35; 9.03 60
Table 46: Belle & Professional - Champu - Color Radiante; Liso y Luminoso; Rizos Definidos; Volumen Absoluto 61
Table 47: Logona Naturkosmetik - Shampoo - Age Energy-Organic Caffeine & Coji Berry; Sensitive-Organic Acacia 62
Table 48: Logona Naturkosmetik Daily Care - Conditioner - Organic Aloe+Verbena 63
Table 49: Logona Naturkosmetik Daily Care - Shampoo - Aloe+Verbena 64
Table 50: Carrefour - Gel Fijador - XF 65
Table 51: Les.Cosmetiques - Champu Anticaida - Cabello Graso; Cabello Normal 66
Table 52: Optima Australian Tea Tree - Organic Tea Tree Deep Cleansing Shampoo 67
Table 53: Garnier Fructis Color Resist - Champu Fortificante 68
Table 54: Garnier Fructis Color Resist - Acondicionador Fortificante 69
Table 55: Garnier Fructis Color Resist - Mascarilla Revitalizante Alta Proteccion 70
Table 56: Schwarzkopf Poly Swing - Hair Styling Product - Laca Extra Volumen; Spray Protector del Color 71
Table 57: Schwarzkopf Poly Swing - Hair Gel - Power Gel Maxx Power 72
Table 58: Schwarzkopf Poly Swing - Hair Styling Product - Balsamo Rizos 73
Table 59: Schwarzkopf Gliss - Champu Nutricion Total - Tacto Cashmere 74
Table 60: Naturaleza Y Vida - Champu Hidradante - Sensitive 75
Table 61: Schwarzkopf Natural Styling Hydrowave - Pre-Tratamiento - Balance; Repair & Protect 76
Table 62: Annemarie Borlind Seide - Champu - Regenerador; Regulador; Suave; Volumen 77
Table 63: Annemarie Borlind Seide - Champu Activo 78
Table 64: Annemarie Borind Seide - Acondicionador Revitalizante 79
Table 65: Llongueras Color Advance - Crema Gel Colorante - Marron Chocolate; Marron Glace; Marron Macadamia 80
Table 66: Babe Pediatric - Shampoo - Extra Mild; Milk Crust 81
Table 67: Amalfi - Suavizante Acondicionador 82
Table 68: Hennatint Radhe Shyam - Tinte Vitaminado con Extractos Vegetales - 1 Negro; 10 Caoba Oscuro; 11 Rubio Ceniza; 12 Rubio Dorado; 13 Rubio Cobrizo; 14 Gris Claro Berenjena; 15 Castano Claro Ceniza; 16 Rubio Ceniza Oscuro; 17 Castano Dorado; 18 Caoba Medio; 19 Castano Medio Ceniza; 2 Negro Azulado; 20 Castano Medio Caoba; 3 Castano Claro; 4 Castano Medio; 5 Castano Oscuro; 6 Castano Caoba Claro; 7 Castano Caoba Oscuro; 8 Cobre Natural; 9 Caoba 83
Table 69: Amalfi - Champu Familiar 84
Table 70: Douce Nature - Gel Douche - Peeling; Relax; Soft 85
Table 71: Garnier Fructis Style - Spray para Cabello - Termo-Alisador Hidra Liso; Termo-Definidor Hidra Rizos 86
Table 72: Schwarzkopf Brillance Rojos Intensos - Crema Colorante Intensiva - Rojo Oscuro Chocolate; Rojo Violeta 87
Table 73: Franck Provost Expert - Intensive Conditioner - Expert Boucles; Expert Couleur; Expert Liss; Expert Reparation 88
Table 74: Schwarzkopf Gliss Nutricion Total - Hair Repair Conditioner - Tacto Cashmere 89
Table 75: Giorgi Line - Espuma Fijadora - Maxi Volumen 90
Table 76: Schwarzkopf Gliss - Acondicionador - Liso Asiatico 91
Table 77: Giorgi Line - Laca Fijadora Tri-Action - Maxi Volumen Ultra Fuerte 92
Table 78: Giorgi Line - Spray Protector del Calor Suave 93
Table 79: Schwarzkopf Gliss - Champu - Liso Asiatico Anti-Encrespamiento 94
Table 80: Schwarzkopf Gliss - Balsamo Alisador Cabello Rebelde - Liso Asiatico; Mascarilla Alisante - Liso Asiatico; Serum Alisante - Liso Asiatico 95
Table 81: Giorgi Line - Gel Fijador - Efecto Anticaida; Efecto Anticaspa 96
Table 82: Auchan - Gel Moldeador - Extra Fuerte; Fuerte 97
Table 83: Pantene Pro-V Nature Fusion - Acondicionador + Champu - Hidrata y Repara; Liso Natural; Champu - Hidrata y Repara; Liso Natural 98
Table 84: Pantene Pro-V Nature Fusion - Champu + Acondicionador - Hidrata y Repara; Liso Natural; Champu - Hidrata y Repara; Liso Natural 99
Table 85: L'Oreal Elvive Total Repair 5 - Champu Reconstituyente 100
Table 86: L'Oreal Elvive Total Repair 5 - Mascarilla Reconstituyente 101
Table 87: L'Oreal Elvive Total Repair 5 - Crema Suavizante Reconstituyente 102
Table 88: Tresemme - Espuma - Rizos Perfectos 103
Table 89: Auchan - Champu Extra Suave - Camomila y Mimosa; Flor de Loto; Granada Aceite de Algodon; Jengibre y Bambu 104
Table 90: Linecure - Champu - Anti Caspa 105
Table 91: Linecure - Champu - Antigrasa; Cabellos Grisis; Color; Dermosensitive; Prencion Caida; Reparador 106
Table 92: Suavinex - Pediatrico Gel Champu - 300ml; 500ml 107
Table 93: PlusKRITIK - Champu - Cabello Extra Seco; Cabello Graso; Cuero Cabelludo Sensible; Uso Frecuente 108
Table 94: PlusKRITIK - Champu - Caspa Grasa; Caspa Seca 109
Table 95: Coslys - Shampoo y Gel de Ducha - Algas Marinas; Frutos Rojos 110
Table 96: Tresemme - Crema para Peinar - Rizos Perfectos; Mascarilla - Rizos Perfectos 111
Table 97: Genesse - Champu Anticaida - Cabello Graso; Cabello Normal 112
Table 98: Amalfi - Espuma Modeladora - Efecto Humedo 175 cl; Efecto Humedo 270cl; Extra Fuerte 175cl; Extra Fuerte 270cl 113
Table 99: Amalfi - Champu - Aroma de Fresa; Extracto de Huevo; Frescor a Clorofila 114
Table 100: Argital - Shampoo - Enebro y Bardana; Romero y Ortiga 115
Table 101: Argital - Antiforfora Locion 116
Table 102: Argital - Balsamo Vegetale 117
Table 103: Yipsophilia - Champu - Biotratante Jojoba Cabello Claro; Biotratante Jojoba Cabello Oscuro; Elite 118
Table 104: Urtekram - Shampoo - Aloe Vera; Arbol de Te; Camomila; Lavanda; Romero; Rosa; Sin Perfume 119
Table 105: Urtekram - Acondicionador - Aloe; Camomila; Lavanda; Rosa; Sin Perfume 120
Table 106: L'Oreal Professionnel Paris Solar Sublime Expert Serie - Mascarilla Nutritiva Post Exposicion Solar; Serum Protector Solar 121
Table 107: Franck Provost Expert - Acondicionador - Boucles; Brilliance; Couleur; Liss; Reparation 122
Table 108: Franck Provost Expert - Champu - Boucles; Brilliance; Couleur; Liss; Reparation 123
Table 109: Head & Shoulders - Champu - Prevencion Caida 124
Table 110: L'Occitane en Provence - Conditioner 5 Essential Oils - Eco- Refill 125
Table 111: L'Occitane en Provence - Shampoo 5 Essential Oils - Eco- Refill 126
Table 112: L'Occitane en Provence - Conditioner 5 Essential Oils - Fine and Normal Hair; Sensitive or Irritated Scalp 127
Table 113: L'Occitane en Provence - Shampoo Essential Oils - Fine and Normal Hair; Sensitive or Irritated Scalp 128
Table 114: Naturterapia - Mascarilla - Cabellos Rizados; Nutritiva; Protectora del Color; Reparadora 129
Table 115: John Frieda Collection Luxurious Volume - Champu Volumen 130
Table 116: John Frieda Collection Luxurious Volume - Acondicionador Volumen 131
Table 117: Naturterapia - Acondicionador - Cabellos Normales y Delicados; Cabellos Rizados; Cabellos Secos o Danados; Tenidos 132


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