Haircare in Pakistan to 2012

This databook is a detailed information resource covering all the key data points on Haircare in Pakistan. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Report Highlights
The market for Haircare in Pakistan increased between 2002-2007, growing at an average annual rate of 14.0%.

The leading company in the market in 2007 was Unilever. The second-largest player was Procter & Gamble Company, The with Forvil Cosmetics in third place.
[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Haircare 2
Summary category level - Conditioner 3
Summary category level - Shampoo 4
Summary category level - Perms & relaxers 5
Summary category level - Styling agents 6
Summary category level - Hair colorants 7
Chapter 2 INTRODUCTION 8
What is this report about? 8
How to use this report 8
Market Definition 9
Chapter 3 MARKET OVERVIEW 25
Value Analysis, 2002-2007 25
Value Analysis, 2007-2012 26
Value Analysis, US$ 2002-2007 28
Value Analysis, US$ 2007-2012 29
Volume Analysis, 2002-2007 31
Volume Analysis, 2007-2012 32
Company and Brand Share Analysis 35
Distribution Analysis 40
Expenditure & consumption per capita 42
Chapter 4 LEADING COMPANY PROFILES 46
Unilever 46
Procter & Gamble Company, The 48
Chapter 5 CATEGORY ANALYSIS - CONDITIONER 51
Value Analysis, 2002-2007 51
Value Analysis, 2007-2012 52
Value Analysis, US$ 2002-2007 54
Value Analysis, US$ 2007-2012 54
Volume Analysis, 2002-2007 56
Volume Analysis, 2007-2012 57
Company and Brand Share Analysis 60
Distribution Analysis 62
Expenditure & consumption per capita 64
Chapter 6 CATEGORY ANALYSIS - SHAMPOO 67
Value Analysis, 2002-2007 67
Value Analysis, 2007-2012 68
Value Analysis, US$ 2002-2007 70
Value Analysis, US$ 2007-2012 71
Volume Analysis, 2002-2007 73
Volume Analysis, 2007-2012 74
Company and Brand Share Analysis 77
Distribution Analysis 80
Expenditure & consumption per capita 82
Chapter 7 CATEGORY ANALYSIS - PERMS & RELAXERS 85
Value Analysis, 2002-2007 85
Value Analysis, 2007-2012 86
Value Analysis, US$ 2002-2007 88
Value Analysis, US$ 2007-2012 88
Volume Analysis, 2002-2007 90
Volume Analysis, 2007-2012 91
Company and Brand Share Analysis 94
Distribution Analysis 97
Expenditure & consumption per capita 99
Chapter 8 CATEGORY ANALYSIS - STYLING AGENTS 102
Value Analysis, 2002-2007 102
Value Analysis, 2007-2012 103
Value Analysis, US$ 2002-2007 105
Value Analysis, US$ 2007-2012 106
Volume Analysis, 2002-2007 108
Volume Analysis, 2007-2012 109
Company and Brand Share Analysis 111
Distribution Analysis 114
Expenditure & consumption per capita 116
Chapter 9 CATEGORY ANALYSIS - HAIR COLORANTS 122
Value Analysis, 2002-2007 122
Value Analysis, 2007-2012 123
Value Analysis, US$ 2002-2007 125
Value Analysis, US$ 2007-2012 126
Volume Analysis, 2002-2007 128
Volume Analysis, 2007-2012 129
Company and Brand Share Analysis 132
Distribution Analysis 135
Expenditure & consumption per capita 137
Chapter 10 COUNTRY COMPARISON 143
Value 143
Volume 148
Market Share 153
Chapter 11 NEW PRODUCT DEVELOPMENT 154
Product launches over time 154
Recent product launches 156
Chapter 12 PAKISTAN SOCIOECONOMIC PROFILE 157
Country Overview 157
Key Facts 158
Political Overview 159
Pakistan Economic Overview 161
Chapter 13 PAKISTAN MACROECONOMIC PROFILE 162
Macroeconomic Indicators 162
Chapter 14 RESEARCH METHODOLOGY 167
Methodology overview 167
Secondary research 168
Market modeling 169
Primary research 170
Data finalization 171
Ongoing research 171
Chapter 15 APPENDIX 172
Future readings 172
How to contact experts in your industry 172
[Inhaltsverzeichnis ausblenden]

Table 1: Haircare category definitions 10
Table 2: Haircare distribution channels 12
Table 3: Pakistan Haircare value, 2002-2007 (PKR m, nominal prices) 25
Table 4: Pakistan Haircare value forecast, 2007-2012 (PKR m, nominal prices) 26
Table 5: Pakistan Haircare value, 2002-2007 (US$ m nominal prices) 28
Table 6: Pakistan Haircare value forecast, 2007-2012 (US$ m nominal prices) 29
Table 7: Pakistan Haircare volume, 2002-2007 (Units m) 31
Table 8: Pakistan Haircare volume forecast, 2007-2012 (Units m) 32
Table 9: Pakistan Haircare brand share, by value, 2006-2007 (%) 35
Table 10: Pakistan Haircare value, by brand 2006-2007 (PKR m nominal prices) 36
Table 11: Pakistan Haircare company share by value, 2006-2007 (%) 38
Table 12: Pakistan Haircare value, by company, 2006-2007 (PKR m nominal prices) 39
Table 13: Pakistan Haircare distribution channels, by value, 2006-2007 (%) 40
Table 14: Pakistan Haircare value, by distribution channel, 2006-2007 (PKR m nominal prices) 40
Table 15: Pakistan Haircare expenditure per capita, 2002-2007 (PKR, nominal prices) 42
Table 16: Pakistan Haircare forecast expenditure per capita, 2007-2012 (PKR, nominal prices) 43
Table 17: Pakistan Haircare expenditure per capita, 2002-2007 (US$ nominal prices) 43
Table 18: Pakistan Haircare forecast expenditure per capita, 2007-2012 (US$ nominal prices) 44
Table 19: Pakistan Haircare consumption per capita, 2002-2007 (Units) 44
Table 20: Pakistan Haircare forecast consumption per capita, 2007-2012 (Units) 45
Table 21: Unilever Key Facts 46
Table 22: Procter & Gamble Company, The Key Facts 48
Table 23: Pakistan Conditioner value, 2002-2007 (PKR m, nominal prices) 51
Table 24: Pakistan Conditioner value forecast, 2007-2012 (PKR m, nominal prices) 52
Table 25: Pakistan Conditioner value, 2002-2007 (US$ m nominal prices) 54
Table 26: Pakistan Conditioner value forecast, 2007-2012 (US$ m nominal prices) 54
Table 27: Pakistan Conditioner volume, 2002-2007 (Units m) 56
Table 28: Pakistan Conditioner volume forecast, 2007-2012 (Units m) 57
Table 29: Pakistan Conditioner brand share, by value, 2006-2007 (%) 60
Table 30: Pakistan Conditioner value, by brand 2006-2007 (PKR m nominal prices) 60
Table 31: Pakistan Conditioner company share by value, 2006-2007 (%) 61
Table 32: Pakistan Conditioner value, by company, 2006-2007 (PKR m nominal prices) 61
Table 33: Pakistan Conditioner distribution channels, by value, 2006-2007 (%) 62
Table 34: Pakistan Conditioner value, by distribution channel, 2006-2007 (PKR m nominal prices) 62
Table 35: Pakistan Conditioner expenditure per capita, 2002-2007 (PKR, nominal prices) 64
Table 36: Pakistan Conditioner forecast expenditure per capita, 2007-2012 (PKR, nominal prices) 64
Table 37: Pakistan Conditioner expenditure per capita, 2002-2007 (US$ nominal prices) 65
Table 38: Pakistan Conditioner forecast expenditure per capita, 2007-2012 (US$ nominal prices) 65
Table 39: Pakistan Conditioner consumption per capita, 2002-2007 (Units) 66
Table 40: Pakistan Conditioner forecast consumption per capita, 2007-2012 (Units) 66
Table 41: Pakistan Shampoo value, 2002-2007 (PKR m, nominal prices) 67
Table 42: Pakistan Shampoo value forecast, 2007-2012 (PKR m, nominal prices) 68
Table 43: Pakistan Shampoo value, 2002-2007 (US$ m nominal prices) 70
Table 44: Pakistan Shampoo value forecast, 2007-2012 (US$ m nominal prices) 71
Table 45: Pakistan Shampoo volume, 2002-2007 (Units m) 73
Table 46: Pakistan Shampoo volume forecast, 2007-2012 (Units m) 74
Table 47: Pakistan Shampoo brand share, by value, 2006-2007 (%) 77
Table 48: Pakistan Shampoo value, by brand 2006-2007 (PKR m nominal prices) 77
Table 49: Pakistan Shampoo company share by value, 2006-2007 (%) 79
Table 50: Pakistan Shampoo value, by company, 2006-2007 (PKR m nominal prices) 79
Table 51: Pakistan Shampoo distribution channels, by value, 2006-2007 (%) 80
Table 52: Pakistan Shampoo value, by distribution channel, 2006-2007 (PKR m nominal prices) 80
Table 53: Pakistan Shampoo expenditure per capita, 2002-2007 (PKR, nominal prices) 82
Table 54: Pakistan Shampoo forecast expenditure per capita, 2007-2012 (PKR, nominal prices) 82
Table 55: Pakistan Shampoo expenditure per capita, 2002-2007 (US$ nominal prices) 83
Table 56: Pakistan Shampoo forecast expenditure per capita, 2007-2012 (US$ nominal prices) 83
Table 57: Pakistan Shampoo consumption per capita, 2002-2007 (Units) 84
Table 58: Pakistan Shampoo forecast consumption per capita, 2007-2012 (Units) 84
Table 59: Pakistan Perms & relaxers value, 2002-2007 (PKR m, nominal prices) 85
Table 60: Pakistan Perms & relaxers value forecast, 2007-2012 (PKR m, nominal prices) 86
Table 61: Pakistan Perms & relaxers value, 2002-2007 (US$ m nominal prices) 88
Table 62: Pakistan Perms & relaxers value forecast, 2007-2012 (US$ m nominal prices) 88
Table 63: Pakistan Perms & relaxers volume, 2002-2007 (Units m) 90
Table 64: Pakistan Perms & relaxers volume forecast, 2007-2012 (Units m) 91
Table 65: Pakistan Perms & relaxers brand share, by value, 2006-2007 (%) 94
Table 66: Pakistan Perms & relaxers value, by brand 2006-2007 (PKR m nominal prices) 94
Table 67: Pakistan Perms & relaxers company share by value, 2006-2007 (%) 96
Table 68: Pakistan Perms & relaxers value, by company, 2006-2007 (PKR m nominal prices) 96
Table 69: Pakistan Perms & relaxers distribution channels, by value, 2006-2007 (%) 97
Table 70: Pakistan Perms & relaxers value, by distribution channel, 2006-2007 (PKR m nominal prices) 97
Table 71: Pakistan Perms & relaxers expenditure per capita, 2002-2007 (PKR, nominal prices) 99
Table 72: Pakistan Perms & relaxers forecast expenditure per capita, 2007-2012 (PKR, nominal prices) 99
Table 73: Pakistan Perms & relaxers expenditure per capita, 2002-2007 (US$ nominal prices) 100
Table 74: Pakistan Perms & relaxers forecast expenditure per capita, 2007-2012 (US$ nominal prices) 100
Table 75: Pakistan Perms & relaxers consumption per capita, 2002-2007 (Units) 101
Table 76: Pakistan Perms & relaxers forecast consumption per capita, 2007-2012 (Units) 101
Table 77: Pakistan Styling agents value, 2002-2007 (PKR m, nominal prices) 102
Table 78: Pakistan Styling agents value forecast, 2007-2012 (PKR m, nominal prices) 103
Table 79: Pakistan Styling agents value, 2002-2007 (US$ m nominal prices) 105
Table 80: Pakistan Styling agents value forecast, 2007-2012 (US$ m nominal prices) 106
Table 81: Pakistan Styling agents volume, 2002-2007 (Units m) 108
Table 82: Pakistan Styling agents volume forecast, 2007-2012 (Units m) 109
Table 83: Pakistan Styling agents brand share, by value, 2006-2007 (%) 111
Table 84: Pakistan Styling agents value, by brand 2006-2007 (PKR m nominal prices) 111
Table 85: Pakistan Styling agents company share by value, 2006-2007 (%) 113
Table 86: Pakistan Styling agents value, by company, 2006-2007 (PKR m nominal prices) 113
Table 87: Pakistan Styling agents distribution channels, by value, 2006-2007 (%) 114
Table 88: Pakistan Styling agents value, by distribution channel, 2006-2007 (PKR m nominal prices) 114
Table 89: Pakistan Styling agents expenditure per capita, 2002-2007 (PKR, nominal prices) 116
Table 90: Pakistan Styling agents forecast expenditure per capita, 2007-2012 (PKR, nominal prices) 117
Table 91: Pakistan Styling agents expenditure per capita, 2002-2007 (US$ nominal prices) 118
Table 92: Pakistan Styling agents forecast expenditure per capita, 2007-2012 (US$ nominal prices) 119
Table 93: Pakistan Styling agents consumption per capita, 2002-2007 (Units) 120
Table 94: Pakistan Styling agents forecast consumption per capita, 2007-2012 (Units) 121
Table 95: Pakistan Hair colorants value, 2002-2007 (PKR m, nominal prices) 122
Table 96: Pakistan Hair colorants value forecast, 2007-2012 (PKR m, nominal prices) 123
Table 97: Pakistan Hair colorants value, 2002-2007 (US$ m nominal prices) 125
Table 98: Pakistan Hair colorants value forecast, 2007-2012 (US$ m nominal prices) 126
Table 99: Pakistan Hair colorants volume, 2002-2007 (Units m) 128
Table 100: Pakistan Hair colorants volume forecast, 2007-2012 (Units m) 129
Table 101: Pakistan Hair colorants brand share, by value, 2006-2007 (%) 132
Table 102: Pakistan Hair colorants value, by brand 2006-2007 (PKR m nominal prices) 132
Table 103: Pakistan Hair colorants company share by value, 2006-2007 (%) 134
Table 104: Pakistan Hair colorants value, by company, 2006-2007 (PKR m nominal prices) 134
Table 105: Pakistan Hair colorants distribution channels, by value, 2006-2007 (%) 135
Table 106: Pakistan Hair colorants value, by distribution channel, 2006-2007 (PKR m nominal prices) 135
Table 107: Pakistan Hair colorants expenditure per capita, 2002-2007 (PKR, nominal prices) 137
Table 108: Pakistan Hair colorants forecast expenditure per capita, 2007-2012 (PKR, nominal prices) 138
Table 109: Pakistan Hair colorants expenditure per capita, 2002-2007 (US$ nominal prices) 139
Table 110: Pakistan Hair colorants forecast expenditure per capita, 2007-2012 (US$ nominal prices) 140
Table 111: Pakistan Hair colorants consumption per capita, 2002-2007 (Units) 141
Table 112: Pakistan Hair colorants forecast consumption per capita, 2007-2012 (Units) 142
Table 113: Global Haircare market value, 2007 143
Table 114: Global Haircare market split (value terms (US$ m), 2007) – Top 5 countries 146
Table 115: Global Haircare market volume, 2007 148
Table 116: Global Haircare market split (volume terms, 2007) – Top 5 countries 151
Table 117: Leading players - Top 5 countries 153
Table 118: Pakistan Haircare new product launches (reports) and SKUs, by company 2007 154
Table 119: Pakistan Haircare new product launches (reports), by flavor and fragrances 2007 154
Table 120: Pakistan Haircare new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 155
Table 121: Pakistan Haircare new product launches (reports), by Package tags or Claims 2007 155
Table 122: Pakistan Haircare new product launches (reports) - Recent 5 launches 156
Table 123: Pakistan Key Facts 158
Table 124: Pakistan population, by age group, 2002-2007 (millions) 162
Table 125: Pakistan population forecast, by age group, 2007-2012 (millions) 163
Table 126: Pakistan population, by gender, 2002-2007 (millions) 163
Table 127: Pakistan population forecast, by gender, 2007-2012 (millions) 164
Table 128: Pakistan nominal GDP, 2002-2007 (PKR bn, 2000 prices) 164
Table 129: Pakistan nominal GDP forecast, 2007-2012 (PKR bn, 2000 prices) 164
Table 130: Pakistan real GDP, 2002-2007 (PKR bn, nominal prices) 165
Table 131: Pakistan real GDP forecast, 2007-2012 (PKR bn, nominal prices) 165
Table 132: Pakistan real GDP, 2002-2007 (US$ bn, 2000 prices) 165
Table 133: Pakistan real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 166
Table 134: Pakistan consumer price index, 2002-2007 (2003=100) 166
Table 135: Pakistan consumer price index, 2007-2012 (2003=100) 166
Figure 1: Pakistan Haircare value & value forecast, 2002-2012 (PKR m, nominal prices) 27
Figure 2: Pakistan Haircare category growth comparison, by value, 2002-2012 30
Figure 3: Pakistan Haircare volume & volume forecast, 2002-2012 (Units m) 33
Figure 4: Pakistan Haircare category growth comparison, by volume, 2002-2012 34
Figure 5: Pakistan Haircare company share, by value, 2006-2007 (%) 37
Figure 6: Pakistan Haircare distribution channels, by value, 2006-2007(%) 41
Figure 7: Pakistan Conditioner value & value forecast, 2002-2012 (PKR m, nominal prices) 53
Figure 8: Pakistan Conditioner category growth comparison, by value, 2002-2012 55
Figure 9: Pakistan Conditioner volume & volume forecast, 2002-2012 (Units m) 58
Figure 10: Pakistan Conditioner category growth comparison, by volume, 2002-2012 59
Figure 11: Pakistan Conditioner distribution channels, by value, 2006-2007(%) 63
Figure 12: Pakistan Shampoo value & value forecast, 2002-2012 (PKR m, nominal prices) 69
Figure 13: Pakistan Shampoo category growth comparison, by value, 2002-2012 72
Figure 14: Pakistan Shampoo volume & volume forecast, 2002-2012 (Units m) 75
Figure 15: Pakistan Shampoo category growth comparison, by volume, 2002-2012 76
Figure 16: Pakistan Shampoo company share, by value, 2006-2007 (%) 78
Figure 17: Pakistan Shampoo distribution channels, by value, 2006-2007(%) 81
Figure 18: Pakistan Perms & relaxers value & value forecast, 2002-2012 (PKR m, nominal prices) 87
Figure 19: Pakistan Perms & relaxers category growth comparison, by value, 2002-2012 89
Figure 20: Pakistan Perms & relaxers volume & volume forecast, 2002-2012 (Units m) 92
Figure 21: Pakistan Perms & relaxers category growth comparison, by volume, 2002-2012 93
Figure 22: Pakistan Perms & relaxers company share, by value, 2006-2007 (%) 95
Figure 23: Pakistan Perms & relaxers distribution channels, by value, 2006-2007(%) 98
Figure 24: Pakistan Styling agents value & value forecast, 2002-2012 (PKR m, nominal prices) 104
Figure 25: Pakistan Styling agents category growth comparison, by value, 2002-2012 107
Figure 26: Pakistan Styling agents volume & volume forecast, 2002-2012 (Units m) 110
Figure 27: Pakistan Styling agents category growth comparison, by volume, 2002-2012 110
Figure 28: Pakistan Styling agents company share, by value, 2006-2007 (%) 112
Figure 29: Pakistan Styling agents distribution channels, by value, 2006-2007(%) 115
Figure 30: Pakistan Hair colorants value & value forecast, 2002-2012 (PKR m, nominal prices) 124
Figure 31: Pakistan Hair colorants category growth comparison, by value, 2002-2012 127
Figure 32: Pakistan Hair colorants volume & volume forecast, 2002-2012 (Units m) 130
Figure 33: Pakistan Hair colorants category growth comparison, by volume, 2002-2012 131
Figure 34: Pakistan Hair colorants company share, by value, 2006-2007 (%) 133
Figure 35: Pakistan Hair colorants distribution channels, by value, 2006-2007(%) 136
Figure 36: Global Haircare market split (value terms, 2007) – Top 5 countries 144
Figure 37: Global Haircare market value, 2002 – 2007 (Top 5 countries) 147
Figure 38: Global Haircare market split (volume terms, 2007) – Top 5 countries 149
Figure 39: Global Haircare market volume, 2002 – 2007 (Top 5 countries) 152
Figure 40: Map of Pakistan 158
Figure 41: Annual data review process 168
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