Haircare in Saudi Arabia to 2014

Typ der Studie:	Marktstudie
Jahrgang:	05/2010
Herausgeber:	Datamonitor
Sprachversion:	Englisch
Verfügbarkeit:	Lieferbar

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182 seiten

Inhalt der Studie:

Introduction

This databook provides key data and information on the haircare market in Saudi Arabia. This report is a comprehensive resource for market, category and segment level da.....

Mehr über diese Studie

Introduction

This databook provides key data and information on the haircare market in Saudi Arabia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

Contains information on five categories: shampoo, conditioner, hair colorants, styling agents, and perms and relaxers

Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data

Category level company and brand share as well as distribution share information for 2008 and 2009

Review of the top two companies within the haircare market, including company overview, key facts and business description

Highlights

The market for haircare in Saudi Arabia increased at a compound annual growth rate of 6.2% between 2004 and 2009.

The shampoo category led the haircare market in Saudi Arabia, accounting for a share of 55.6%.

Leading players in Saudi Arabian haircare market include Procter & Gamble Company, The, L'Oreal S.A. and Unilever.

Reasons to Purchase

Develop business strategies by understanding the quantitative trends within the haircare market in Saudi Arabia

Design effective marketing and sales strategies by identifying key market categories and segments

Identify key players within the market to plan lucrative M&A, partnerships and agreements

Report Highlights

[Studien Infos ausblenden]

Inhaltsverzeichnis

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: haircare 2
Summary category level: conditioner 3
Summary category level: hair colorants 4
Summary category level: perms and relaxers 5
Summary category level: shampoo 6
Summary category level: styling agents 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 25
Value analysis (Saudi Riyal), 2004?09 25
Value Analysis (Saudi Riyal), 2009?14 26
Value analysis (US dollars), 2004?09 28
Value analysis (US dollars), 2009?14 29
Volume analysis, 2004?09 31
Volume analysis, 2009?14 32
Company and brand share analysis 34
Distribution analysis 38
Expenditure and consumption per capita 40
Chapter 4 Leading Company Profiles 44
Procter & Gamble Company, The 44
L'Oreal S.A. 46
Chapter 5 Category Analysis: Conditioner 49
Value analysis (Saudi Riyal), 2004?09 49
Value analysis (Saudi Riyal), 2009?14 50
Value analysis (US dollars), 2004?09 52
Value analysis (US dollars), 2009?14 52
Volume analysis, 2004?09 54
Volume analysis, 2009?14 55
Company and brand share analysis 57
Distribution analysis 60
Expenditure and consumption per capita 62
Chapter 6 Category Analysis: Hair Colorants 65
Value analysis (Saudi Riyal), 2004?09 65
Value analysis (Saudi Riyal), 2009?14 66
Value analysis (US dollars), 2004?09 68
Value analysis (US dollars), 2009?14 69
Volume analysis, 2004?09 71
Volume analysis, 2009?14 72
Company and brand share analysis 74
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 7 Category Analysis: Perms and Relaxers 86
Value analysis (Saudi Riyal), 2004?09 86
Value analysis (Saudi Riyal), 2009?14 87
Value analysis (US dollars), 2004?09 89
Value analysis (US dollars), 2009?14 89
Volume analysis, 2004?09 91
Volume analysis, 2009?14 92
Company and brand share analysis 94
Distribution analysis 97
Expenditure and consumption per capita 99
Chapter 8 Category Analysis: Shampoo 102
Value analysis (Saudi Riyal), 2004?09 102
Value analysis (Saudi Riyal), 2009?14 103
Value analysis (US dollars), 2004?09 105
Value analysis (US dollars), 2009?14 106
Volume analysis, 2004?09 108
Volume analysis, 2009?14 109
Company and brand share analysis 111
Distribution analysis 114
Expenditure and consumption per capita 116
Chapter 9 Category Analysis: Styling Agents 119
Value analysis (Saudi Riyal), 2004?09 119
Value analysis (Saudi Riyal), 2009?14 120
Value analysis (US dollars), 2004?09 122
Value analysis (US dollars), 2009?14 123
Volume analysis, 2004?09 125
Volume analysis, 2009?14 126
Company and brand share analysis 128
Distribution analysis 132
Expenditure and consumption per capita 134
Chapter 10 Country Comparison 140
Value 140
Volume 144
Market share 148
Chapter 11 PESTLE Analysis 149
Summary 149
Political analysis 150
Economic analysis 153
Social analysis 157
Technology analysis 160
Legal analysis 163
Environmental analysis 166
Chapter 12 New Product Development 169
Product launches over time 169
Recent product launches 171
Chapter 13 Macroeconomic Profile 172
Macroeconomic indicators 172
Chapter 14 Research Methodology 177
Methodology overview 177
Secondary research 178
Market modeling 179
Creating an initial data model 179
Revising the initial data model 179
Creating a final estimate 180
Creating demographic value splits 180
Primary research 180
Data finalization 181
Ongoing research 181
Chapter 15 Appendix 182
Future readings 182
How to contact experts in your industry 182
Disclaimer 182

LIST OF FIGURES
Figure 1: Haircare, Saudi Arabia, value by category (SARm), 2004?14 27
Figure 2: Haircare, Saudi Arabia, category growth comparison, by value, 2004?14 30
Figure 3: Haircare, Saudi Arabia, volume by category (units, million), 2004?14 33
Figure 4: Haircare, Saudi Arabia, category growth comparison, by volume, 2004?14 33
Figure 5: Haircare, Saudi Arabia, company share by value (%), 2008?09 36
Figure 6: Haircare, Saudi Arabia, distribution channels by value (%), 2008?09 39
Figure 7: Conditioner, Saudi Arabia, value by segment (SARm), 2004?14 51
Figure 8: Conditioner, Saudi Arabia, category growth comparison, by value, 2004?14 53
Figure 9: Conditioner, Saudi Arabia, volume by segment (units, million), 2004?14 56
Figure 10: Conditioner, Saudi Arabia, category growth comparison, by volume, 2004?14 56
Figure 11: Conditioner, Saudi Arabia, company share by value (%), 2008?09 58
Figure 12: Conditioner, Saudi Arabia, distribution channels by value (%), 2008?09 61
Figure 13: Hair colorants, Saudi Arabia, value by segment (SARm), 2004?14 67
Figure 14: Hair colorants, Saudi Arabia, category growth comparison, by value, 2004?14 70
Figure 15: Hair colorants, Saudi Arabia, volume by segment (units, million), 2004?14 73
Figure 16: Hair colorants, Saudi Arabia, category growth comparison, by volume, 2004?14 73
Figure 17: Hair colorants, Saudi Arabia, company share by value (%), 2008?09 76
Figure 18: Hair colorants, Saudi Arabia, distribution channels by value (%), 2008?09 79
Figure 19: Perms and relaxers, Saudi Arabia, value by segment (SARm), 2004?14 88
Figure 20: Perms and relaxers, Saudi Arabia, category growth comparison, by value, 2004?14 90
Figure 21: Perms and relaxers, Saudi Arabia, volume by segment (units, million), 2004?14 92
Figure 22: Perms and relaxers, Saudi Arabia, category growth comparison, by volume, 2004?14 93
Figure 23: Perms and relaxers, Saudi Arabia, company share by value (%), 2008?09 95
Figure 24: Perms and relaxers, Saudi Arabia, distribution channels by value (%), 2008?09 98
Figure 25: Shampoo, Saudi Arabia, value by segment (SARm), 2004?14 104
Figure 26: Shampoo, Saudi Arabia, category growth comparison, by value, 2004?14 107
Figure 27: Shampoo, Saudi Arabia, volume by segment (units, million), 2004?14 110
Figure 28: Shampoo, Saudi Arabia, category growth comparison, by volume, 2004?14 110
Figure 29: Shampoo, Saudi Arabia, company share by value (%), 2008?09 112
Figure 30: Shampoo, Saudi Arabia, distribution channels by value (%), 2008?09 115
Figure 31: Styling agents, Saudi Arabia, value by segment (SARm), 2004?14 121
Figure 32: Styling agents, Saudi Arabia, category growth comparison, by value, 2004?14 124
Figure 33: Styling agents, Saudi Arabia, volume by segment (units, million), 2004?14 127
Figure 34: Styling agents, Saudi Arabia, category growth comparison, by volume, 2004?14 127
Figure 35: Styling agents, Saudi Arabia, company share by value (%), 2008?09 130
Figure 36: Styling agents, Saudi Arabia, distribution channels by value (%), 2008?09 133
Figure 37: Global haircare market split (value terms, 2009), top five countries 141
Figure 38: Global haircare market value, 2004–09, top five countries 143
Figure 39: Global haircare market split (volume terms, 2009), top five countries 145
Figure 40: Global haircare market volume, 2004–09, top five countries 147
Figure 41: Annual data review process 178

LIST OF TABLES
Table 1: Haircare category definitions 10
Table 2: Haircare distribution channels 12
Table 3: Haircare, Saudi Arabia, value by category (SARm), 2004?09 25
Table 4: Haircare, Saudi Arabia, value forecast by category (SARm), 2009?14 26
Table 5: Haircare, Saudi Arabia, value by category ($m), 2004?09 28
Table 6: Haircare, Saudi Arabia, value forecast by category ($m), 2009?14 29
Table 7: Haircare, Saudi Arabia, volume by category (units, million), 2004?09 31
Table 8: Haircare, Saudi Arabia, volume forecast by category (units, million), 2009?14 32
Table 9: Haircare, Saudi Arabia, brand share by value (%), 2008?09 34
Table 10: Haircare, Saudi Arabia, value by brand (SARm), 2008?09 35
Table 11: Haircare, Saudi Arabia, company share by value (%), 2008?09 37
Table 12: Haircare, Saudi Arabia, value by company (SARm), 2008?09 37
Table 13: Haircare, Saudi Arabia, distribution channels by value (%), 2008?09 38
Table 14: Haircare, Saudi Arabia, value by distribution channel (SARm), 2008?09 38
Table 15: Haircare, Saudi Arabia, expenditure per capita (SAR), 2004?09 40
Table 16: Haircare, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 41
Table 17: Haircare, Saudi Arabia, expenditure per capita ($), 2004?09 41
Table 18: Haircare, Saudi Arabia, forecast expenditure per capita ($), 2009?14 42
Table 19: Haircare, Saudi Arabia, consumption per capita (units), 2004?09 42
Table 20: Haircare, Saudi Arabia, forecast consumption per capita (units), 2009?14 43
Table 21: Procter & Gamble Company, The key facts 44
Table 22: L'Oreal S.A. key facts 46
Table 23: Conditioner, Saudi Arabia, value by segment (SARm), 2004?09 49
Table 24: Conditioner, Saudi Arabia, value forecast by segment (SARm), 2009?14 50
Table 25: Conditioner, Saudi Arabia, value by segment ($m), 2004?09 52
Table 26: Conditioner, Saudi Arabia, value forecast by segment ($m), 2009?14 52
Table 27: Conditioner, Saudi Arabia, volume by segment (units, million), 2004?09 54
Table 28: Conditioner, Saudi Arabia, volume forecast by segment (units, million), 2009?14 55
Table 29: Conditioner, Saudi Arabia, brand share by value (%), 2008?09 57
Table 30: Conditioner, Saudi Arabia, value by brand (SARm), 2008?09 57
Table 31: Conditioner, Saudi Arabia, company share by value (%), 2008?09 59
Table 32: Conditioner, Saudi Arabia, value by company (SARm), 2008?09 59
Table 33: Conditioner, Saudi Arabia, distribution channels by value (%), 2008?09 60
Table 34: Conditioner, Saudi Arabia, value by distribution channel (SARm), 2008?09 60
Table 35: Conditioner, Saudi Arabia, expenditure per capita (SAR), 2004?09 62
Table 36: Conditioner, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 62
Table 37: Conditioner, Saudi Arabia, expenditure per capita ($), 2004?09 63
Table 38: Conditioner, Saudi Arabia, forecast expenditure per capita ($), 2009?14 63
Table 39: Conditioner, Saudi Arabia, consumption per capita (units), 2004?09 64
Table 40: Conditioner, Saudi Arabia, forecast consumption per capita (units), 2009?14 64
Table 41: Hair colorants, Saudi Arabia, value by segment (SARm), 2004?09 65
Table 42: Hair colorants, Saudi Arabia, value forecast by segment (SARm), 2009?14 66
Table 43: Hair colorants, Saudi Arabia, value by segment ($m), 2004?09 68
Table 44: Hair colorants, Saudi Arabia, value forecast by segment ($m), 2009?14 69
Table 45: Hair colorants, Saudi Arabia, volume by segment (units, million), 2004?09 71
Table 46: Hair colorants, Saudi Arabia, volume forecast by segment (units, million), 2009?14 72
Table 47: Hair colorants, Saudi Arabia, brand share by value (%), 2008?09 74
Table 48: Hair colorants, Saudi Arabia, value by brand (SARm), 2008?09 75
Table 49: Hair colorants, Saudi Arabia, company share by value (%), 2008?09 77
Table 50: Hair colorants, Saudi Arabia, value by company (SARm), 2008?09 77
Table 51: Hair colorants, Saudi Arabia, distribution channels by value (%), 2008?09 78
Table 52: Hair colorants, Saudi Arabia, value by distribution channel (SARm), 2008?09 78
Table 53: Hair colorants, Saudi Arabia, expenditure per capita (SAR), 2004?09 80
Table 54: Hair colorants, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 81
Table 55: Hair colorants, Saudi Arabia, expenditure per capita ($), 2004?09 82
Table 56: Hair colorants, Saudi Arabia, forecast expenditure per capita ($), 2009?14 83
Table 57: Hair colorants, Saudi Arabia, consumption per capita (units), 2004?09 84
Table 58: Hair colorants, Saudi Arabia, forecast consumption per capita (units), 2009?14 85
Table 59: Perms and relaxers, Saudi Arabia, value by segment (SARm), 2004?09 86
Table 60: Perms and relaxers, Saudi Arabia, value forecast by segment (SARm), 2009?14 87
Table 61: Perms and relaxers, Saudi Arabia, value by segment ($m), 2004?09 89
Table 62: Perms and relaxers, Saudi Arabia, value forecast by segment ($m), 2009?14 89
Table 63: Perms and relaxers, Saudi Arabia, volume by segment (units, million), 2004?09 91
Table 64: Perms and relaxers, Saudi Arabia, volume forecast by segment (units, million), 2009?14 92
Table 65: Perms and relaxers, Saudi Arabia, brand share by value (%), 2008?09 94
Table 66: Perms and relaxers, Saudi Arabia, value by brand (SARm), 2008?09 94
Table 67: Perms and relaxers, Saudi Arabia, company share by value (%), 2008?09 96
Table 68: Perms and relaxers, Saudi Arabia, value by company (SARm), 2008?09 96
Table 69: Perms and relaxers, Saudi Arabia, distribution channels by value (%), 2008?09 97
Table 70: Perms and relaxers, Saudi Arabia, value by distribution channel (SARm), 2008?09 97
Table 71: Perms and relaxers, Saudi Arabia, expenditure per capita (SAR), 2004?09 99
Table 72: Perms and relaxers, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 99
Table 73: Perms and relaxers, Saudi Arabia, expenditure per capita ($), 2004?09 100
Table 74: Perms and relaxers, Saudi Arabia, forecast expenditure per capita ($), 2009?14 100
Table 75: Perms and relaxers, Saudi Arabia, consumption per capita (units), 2004?09 101
Table 76: Perms and relaxers, Saudi Arabia, forecast consumption per capita (units), 2009?14 101
Table 77: Shampoo, Saudi Arabia, value by segment (SARm), 2004?09 102
Table 78: Shampoo, Saudi Arabia, value forecast by segment (SARm), 2009?14 103
Table 79: Shampoo, Saudi Arabia, value by segment ($m), 2004?09 105
Table 80: Shampoo, Saudi Arabia, value forecast by segment ($m), 2009?14 106
Table 81: Shampoo, Saudi Arabia, volume by segment (units, million), 2004?09 108
Table 82: Shampoo, Saudi Arabia, volume forecast by segment (units, million), 2009?14 109
Table 83: Shampoo, Saudi Arabia, brand share by value (%), 2008?09 111
Table 84: Shampoo, Saudi Arabia, value by brand (SARm), 2008?09 111
Table 85: Shampoo, Saudi Arabia, company share by value (%), 2008?09 113
Table 86: Shampoo, Saudi Arabia, value by company (SARm), 2008?09 113
Table 87: Shampoo, Saudi Arabia, distribution channels by value (%), 2008?09 114
Table 88: Shampoo, Saudi Arabia, value by distribution channel (SARm), 2008?09 114
Table 89: Shampoo, Saudi Arabia, expenditure per capita (SAR), 2004?09 116
Table 90: Shampoo, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 116
Table 91: Shampoo, Saudi Arabia, expenditure per capita ($), 2004?09 117
Table 92: Shampoo, Saudi Arabia, forecast expenditure per capita ($), 2009?14 117
Table 93: Shampoo, Saudi Arabia, consumption per capita (units), 2004?09 118
Table 94: Shampoo, Saudi Arabia, forecast consumption per capita (units), 2009?14 118
Table 95: Styling agents, Saudi Arabia, value by segment (SARm), 2004?09 119
Table 96: Styling agents, Saudi Arabia, value forecast by segment (SARm), 2009?14 120
Table 97: Styling agents, Saudi Arabia, value by segment ($m), 2004?09 122
Table 98: Styling agents, Saudi Arabia, value forecast by segment ($m), 2009?14 123
Table 99: Styling agents, Saudi Arabia, volume by segment (units, million), 2004?09 125
Table 100: Styling agents, Saudi Arabia, volume forecast by segment (units, million), 2009?14 126
Table 101: Styling agents, Saudi Arabia, brand share by value (%), 2008?09 128
Table 102: Styling agents, Saudi Arabia, value by brand (SARm), 2008?09 129
Table 103: Styling agents, Saudi Arabia, company share by value (%), 2008?09 131
Table 104: Styling agents, Saudi Arabia, value by company (SARm), 2008?09 131
Table 105: Styling agents, Saudi Arabia, distribution channels by value (%), 2008?09 132
Table 106: Styling agents, Saudi Arabia, value by distribution channel (SARm), 2008?09 132
Table 107: Styling agents, Saudi Arabia, expenditure per capita (SAR), 2004?09 134
Table 108: Styling agents, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 135
Table 109: Styling agents, Saudi Arabia, expenditure per capita ($), 2004?09 136
Table 110: Styling agents, Saudi Arabia, forecast expenditure per capita ($), 2009?14 137
Table 111: Styling agents, Saudi Arabia, consumption per capita (units), 2004?09 138
Table 112: Styling agents, Saudi Arabia, forecast consumption per capita (units), 2009?14 139
Table 113: Global haircare market value, 2009 140
Table 114: Global haircare market split (value terms ($m), 2009), top five countries 143
Table 115: Global haircare market volume, 2009 144
Table 116: Global haircare market split (volume terms, 2009), top five countries 147
Table 117: Leading players, top five countries 148
Table 118: Analysis of Saudi Arabia’s political landscape 150
Table 119: Analysis of the Saudi Arabian economy 153
Table 120: Analysis of the Saudi Arabian social system 157
Table 121: Analysis of Saudi Arabia’s technology landscape 160
Table 122: Analysis of the Saudi Arabian legal landscape 163
Table 123: Analysis of Saudi Arabia’s environmental landscape 166
Table 124: Saudi Arabia haircare new product launches reports, by company (top five companies), 2009 169
Table 125: Saudi Arabia haircare new product launches SKUs, by company (top five companies), 2009 169
Table 126: Saudi Arabia haircare new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 170
Table 127: Saudi Arabia haircare new product launches (reports), by ingredients (top 10 ingredients), 2009 170
Table 128: Saudi Arabia haircare new product launches (reports), by package tags or claims 2009 171
Table 129: Saudi Arabia haircare new product launches - recent five launches (2009) 171
Table 130: Saudi Arabia population, by age group, 2004?09 (millions) 172
Table 131: Saudi Arabia population forecast, by age group, 2009?14 (millions) 173
Table 132: Saudi Arabia population, by gender, 2004?09 (millions) 173
Table 133: Saudi Arabia population forecast, by gender, 2009?14 (millions) 174
Table 134: Saudi Arabia nominal GDP, 2004?09 (SARbn, nominal prices) 174
Table 135: Saudi Arabia nominal GDP forecast, 2009?14 (SARbn, nominal prices) 174
Table 136: Saudi Arabia real GDP, 2004?09 (SARbn, 2000 prices) 175
Table 137: Saudi Arabia real GDP forecast, 2009?14 (SARbn, 2000 prices) 175
Table 138: Saudi Arabia real GDP, 2004?09 ($bn, 2000 prices) 175
Table 139: Saudi Arabia real GDP forecast, 2009?14 ($bn, 2000 prices) 176
Table 140: Saudi Arabia consumer price index, 2004?09 (2000=100) 176
Table 141: Saudi Arabia consumer price index, 2009?14 (2000=100) 176

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Haircare in Saudi Arabia to 2014

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