Haircare - Scandinavia Industry Guide

Datamonitor's Haircare - Scandinavia Industry Guide is an essential resource for top-level data and analysis covering the Haircare industry in each of the Scandinavian (Denmark, Norway and Sweden) countries. The report includes easily comparable data on market value, segmentation, and five forces analysis, plus full five year market forecasts for each country. It examines future problems, innovations and potential growth areas within the market.

Scope of the Report

* Contains an executive summary market values, and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Compares data from Denmark, Norway and Sweden, alongside individual chapters on each country. .

* Includes a five-year forecast of the industry

Highlights

The Scandinavian haircare market had a total market value of $914.7 million in 2009.

Within the haircare industry, Norway is the leading country among the Scandinavian countries, with market revenues of $393.4 million in 2009.

The haircare industry in Norway is expected to lead the Scandinavian countries with a value of $436.1 million in 2014.

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The haircare market consists of the retail sale of conditioner, hair colorants, salon products, shampoo and styling agents. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the compilation of this report have been calculated using 2009 annual average exchange rates.
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TABLE OF CONTENTS
INTRODUCTION 10
What is this report about? 10
Who is the target reader? 10
Market definition 10
SCANDINAVIA HAIRCARE INDUSTRY OUTLOOK 11
Market Analysis 11
Market Revenues 12
HAIRCARE IN THE DENMARK 19
MARKET OVERVIEW 19
MARKET VALUE 20
MARKET VOLUME 21
MARKET SEGMENTATION I 22
MARKET SEGMENTATION II 23
MARKET SHARE 24
FIVE FORCES ANALYSIS 25
LEADING COMPANIES 31
MARKET DISTRIBUTION 50
MARKET FORECASTS 51
MACROECONOMIC INDICATORS 54
HAIRCARE IN NORWAY 56
MARKET OVERVIEW 56
MARKET VALUE 57
MARKET VOLUME 58
MARKET SEGMENTATION I 59
MARKET SEGMENTATION II 60
MARKET SHARE 61
FIVE FORCES ANALYSIS 62
LEADING COMPANIES 68
MARKET DISTRIBUTION 87
MARKET FORECASTS 88
MACROECONOMIC INDICATORS 91
HAIRCARE IN SWEDEN 93
MARKET OVERVIEW 93
MARKET VALUE 94
MARKET VOLUME 95
MARKET SEGMENTATION I 96
MARKET SEGMENTATION II 97
MARKET SHARE 98
FIVE FORCES ANALYSIS 99
LEADING COMPANIES 105
MARKET DISTRIBUTION 124
MARKET FORECASTS 125
MACROECONOMIC INDICATORS 128
APPENDIX 130
Data Research Methodology 130
About Datamonitor 131
Disclaimer 131

LIST OF TABLES
Table 1: Scandinavia haircare industry, revenue ($m), 2005–14 13
Table 2: Scandinavia haircare industry, revenue ($m), 2005–09 15
Table 3: Scandinavia haircare industry forecast, revenue ($m), 2009–14 17
Table 4: Denmark haircare market value: $ million, 2005–09 20
Table 5: Denmark haircare market volume: million units, 2005–09 21
Table 6: Denmark haircare market segmentation I:% share, by value, 2009 22
Table 7: Denmark haircare market segmentation II: % share, by value, 2009 23
Table 8: Denmark haircare market share: % share, by value, 2009 24
Table 9: Procter & Gamble Company, The: key facts 31
Table 10: Procter & Gamble Company, The: key financials ($) 35
Table 11: Procter & Gamble Company, The: key financial ratios 36
Table 12: Unilever: key facts 39
Table 13: Unilever: key financials ($) 41
Table 14: Unilever: key financials (€) 41
Table 15: Unilever: key financial ratios 42
Table 16: L'Oreal S.A.: key facts 44
Table 17: L'Oreal S.A.: key financials ($) 47
Table 18: L'Oreal S.A.: key financials (€) 47
Table 19: L'Oreal S.A.: key financial ratios 48
Table 20: Denmark haircare market distribution: % share, by value, 2009 50
Table 21: Denmark haircare market value forecast: $ million, 2009–14 51
Table 22: Denmark haircare market volume forecast: million units, 2009–14 53
Table 23: Denmark size of population (million), 2005–09 54
Table 24: Denmark gdp (constant 2000 prices, $ billion), 2005–09 54
Table 25: Denmark gdp (current prices, $ billion), 2005–09 54
Table 26: Denmark inflation, 2005–09 55
Table 27: Denmark consumer price index (absolute), 2005–09 55
Table 28: Denmark exchange rate, 2005–09 55
Table 29: Norway haircare market value: $ million, 2005–09 57
Table 30: Norway haircare market volume: million units, 2005–09 58
Table 31: Norway haircare market segmentation I:% share, by value, 2009 59
Table 32: Norway haircare market segmentation II: % share, by value, 2009 60
Table 33: Norway haircare market share: % share, by value, 2009 61
Table 34: Procter & Gamble Company, The: key facts 68
Table 35: Procter & Gamble Company, The: key financials ($) 72
Table 36: Procter & Gamble Company, The: key financial ratios 72
Table 37: L'Oreal S.A.: key facts 75
Table 38: L'Oreal S.A.: key financials ($) 78
Table 39: L'Oreal S.A.: key financials (€) 78
Table 40: L'Oreal S.A.: key financial ratios 78
Table 41: Colgate-Palmolive Company: key facts 81
Table 42: Colgate-Palmolive Company: key financials ($) 84
Table 43: Colgate-Palmolive Company: key financial ratios 84
Table 44: Norway haircare market distribution: % share, by value, 2009 87
Table 45: Norway haircare market value forecast: $ million, 2009–14 88
Table 46: Norway haircare market volume forecast: million units, 2009–14 90
Table 47: Norway size of population (million), 2005–09 91
Table 48: Norway gdp (constant 2000 prices, $ billion), 2005–09 91
Table 49: Norway gdp (current prices, $ billion), 2005–09 91
Table 50: Norway inflation, 2005–09 92
Table 51: Norway consumer price index (absolute), 2005–09 92
Table 52: Norway exchange rate, 2005–09 92
Table 53: Sweden haircare market value: $ million, 2005–09 94
Table 54: Sweden haircare market volume: million units, 2005–09 95
Table 55: Sweden haircare market segmentation I:% share, by value, 2009 96
Table 56: Sweden haircare market segmentation II: % share, by value, 2009 97
Table 57: Sweden haircare market share: % share, by value, 2009 98
Table 58: Procter & Gamble Company, The: key facts 105
Table 59: Procter & Gamble Company, The: key financials ($) 109
Table 60: Procter & Gamble Company, The: key financial ratios 109
Table 61: L'Oreal S.A.: key facts 112
Table 62: L'Oreal S.A.: key financials ($) 115
Table 63: L'Oreal S.A.: key financials (€) 115
Table 64: L'Oreal S.A.: key financial ratios 116
Table 65: Henkel KGaA: key facts 118
Table 66: Henkel KGaA: key financials ($) 121
Table 67: Henkel KGaA: key financials (€) 121
Table 68: Henkel KGaA: key financial ratios 121
Table 69: Sweden haircare market distribution: % share, by value, 2009 124
Table 70: Sweden haircare market value forecast: $ million, 2009–14 125
Table 71: Sweden haircare market volume forecast: million units, 2009–14 127
Table 72: Sweden size of population (million), 2005–09 128
Table 73: Sweden gdp (constant 2000 prices, $ billion), 2005–09 128
Table 74: Sweden gdp (current prices, $ billion), 2005–09 128
Table 75: Sweden inflation, 2005–09 129
Table 76: Sweden consumer price index (absolute), 2005–09 129
Table 77: Sweden exchange rate, 2005–09 129

LIST OF FIGURES
Figure 1: Scandinavia haircare industry, revenue ($m), 2005–14 12
Figure 2: Scandinavia haircare industry, revenue ($m), 2005–09 14
Figure 3: Scandinavia haircare industry forecast, revenue ($m), 2009–14 16
Figure 4: Scandinavia haircare industry, Segmentation (%), 2009 18
Figure 5: Denmark haircare market value: $ million, 2005–09 20
Figure 6: Denmark haircare market volume: million units, 2005–09 21
Figure 7: Denmark haircare market segmentation I:% share, by value, 2009 22
Figure 8: Denmark haircare market segmentation II: % share, by value, 2009 23
Figure 9: Denmark haircare market share: % share, by value, 2009 24
Figure 10: Forces driving competition in the haircare market in Denmark, 2009 25
Figure 11: Drivers of buyer power in the haircare market in Denmark, 2009 26
Figure 12: Drivers of supplier power in the haircare market in Denmark, 2009 27
Figure 13: Factors influencing the likelihood of new entrants in the haircare market in Denmark, 2009 28
Figure 14: Factors influencing the threat of substitutes in the haircare market in Denmark, 2009 29
Figure 15: Drivers of degree of rivalry in the haircare market in Denmark, 2009 30
Figure 16: Procter & Gamble Company, The: revenues & profitability 37
Figure 17: Procter & Gamble Company, The: assets & liabilities 38
Figure 18: Unilever: revenues & profitability 42
Figure 19: Unilever: assets & liabilities 43
Figure 20: L'Oreal S.A.: revenues & profitability 48
Figure 21: L'Oreal S.A.: assets & liabilities 49
Figure 22: Denmark haircare market distribution: % share, by value, 2009 50
Figure 23: Denmark haircare market value forecast: $ million, 2009–14 52
Figure 24: Denmark haircare market volume forecast: million units, 2009–14 53
Figure 25: Norway haircare market value: $ million, 2005–09 57
Figure 26: Norway haircare market volume: million units, 2005–09 58
Figure 27: Norway haircare market segmentation I:% share, by value, 2009 59
Figure 28: Norway haircare market segmentation II: % share, by value, 2009 60
Figure 29: Norway haircare market share: % share, by value, 2009 61
Figure 30: Forces driving competition in the haircare market in Norway, 2009 62
Figure 31: Drivers of buyer power in the haircare market in Norway, 2009 63
Figure 32: Drivers of supplier power in the haircare market in Norway, 2009 64
Figure 33: Factors influencing the likelihood of new entrants in the haircare market in Norway, 2009 65
Figure 34: Factors influencing the threat of substitutes in the haircare market in Norway, 2009 66
Figure 35: Drivers of degree of rivalry in the haircare market in Norway, 2009 67
Figure 36: Procter & Gamble Company, The: revenues & profitability 73
Figure 37: Procter & Gamble Company, The: assets & liabilities 74
Figure 38: L'Oreal S.A.: revenues & profitability 79
Figure 39: L'Oreal S.A.: assets & liabilities 80
Figure 40: Colgate-Palmolive Company: revenues & profitability 85
Figure 41: Colgate-Palmolive Company: assets & liabilities 86
Figure 42: Norway haircare market distribution: % share, by value, 2009 87
Figure 43: Norway haircare market value forecast: $ million, 2009–14 89
Figure 44: Norway haircare market volume forecast: million units, 2009–14 90
Figure 45: Sweden haircare market value: $ million, 2005–09 94
Figure 46: Sweden haircare market volume: million units, 2005–09 95
Figure 47: Sweden haircare market segmentation I:% share, by value, 2009 96
Figure 48: Sweden haircare market segmentation II: % share, by value, 2009 97
Figure 49: Sweden haircare market share: % share, by value, 2009 98
Figure 50: Forces driving competition in the haircare market in Sweden, 2009 99
Figure 51: Drivers of buyer power in the haircare market in Sweden, 2009 100
Figure 52: Drivers of supplier power in the haircare market in Sweden, 2009 101
Figure 53: Factors influencing the likelihood of new entrants in the haircare market in Sweden, 2009 102
Figure 54: Factors influencing the threat of substitutes in the haircare market in Sweden, 2009 103
Figure 55: Drivers of degree of rivalry in the haircare market in Sweden, 2009 104
Figure 56: Procter & Gamble Company, The: revenues & profitability 110
Figure 57: Procter & Gamble Company, The: assets & liabilities 111
Figure 58: L'Oreal S.A.: revenues & profitability 116
Figure 59: L'Oreal S.A.: assets & liabilities 117
Figure 60: Henkel KGaA: revenues & profitability 122
Figure 61: Henkel KGaA: assets & liabilities 123
Figure 62: Sweden haircare market distribution: % share, by value, 2009 124
Figure 63: Sweden haircare market value forecast: $ million, 2009–14 126
Figure 64: Sweden haircare market volume forecast: million units, 2009–14 127



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