Hand Care in South Africa to 2014 (Skincare)

Introduction

This databook provides key data and information on the Hand Care in South Africa (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

*The hand care category was valued at ZAR168.6m ($20.4m) in 2009, representing a CAGR of 9.3% since 2004.
*By the end of 2014, the hand care category will be worth ZAR236.8m ($28.7m), with an expected CAGR of 7% between 2009 and 2014.
*The hand care market volume totaled 8.9 million units in 2009, representing a CAGR of 4.6% since 2004.
*By the end of 2014, the hand care market will total 9.7 million units, with an expected CAGR of 1.7% between 2009 and 2014.
*The hand care market was led by mass hand care (representing 85.3% of the total value), with premium hand care accounting for the remaining 14.7% share.
*L'Oreal S.A. is the market leader with a 9.7% share of the market.
Hand Care in South Africa (Skincare)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: hand care 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Hand Care 9
Value analysis (South African Rand), 2004?09 9
Value analysis (South African Rand), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 22
Expenditure and consumption per capita 24
Chapter 4 Macroeconomic Profile 27
Macroeconomic Indicators 27
Chapter 5 Research Methodology 32
Methodology overview 32
Secondary research 33
Market modeling 34
Creating an initial data model 34
Revising the initial data model 34
Creating a final estimate 35
Creating demographic value splits 35
Primary research 35
Data finalization 36
Ongoing research 36

LIST OF FIGURES
Figure 1: Hand care, South Africa, value by segment (ZARm), 2004?14 11
Figure 2: Hand care, South Africa, category growth comparison, by value, 2004?14 13
Figure 3: Hand care, South Africa, volume by segment (units, million), 2004?14 16
Figure 4: Hand care, South Africa, category growth comparison, by volume, 2004?14 16
Figure 5: Hand care, South Africa, company share by value (%), 2008?09 19
Figure 6: Hand care, South Africa, distribution channels by value (%), 2008?09 23
Figure 7: Annual data review process 33

LIST OF TABLES
Table 1: Hand care category definitions 3
Table 2: Hand care distribution channels 4
Table 3: Hand care, South Africa, value by segment (ZARm), 2004?09 9
Table 4: Hand care, South Africa, value forecast by segment (ZARm), 2009?14 10
Table 5: Hand care, South Africa, value by segment ($m), 2004?09 12
Table 6: Hand care, South Africa, value forecast by segment ($m), 2009?14 12
Table 7: Hand care, South Africa, volume by segment (units, million), 2004?09 14
Table 8: Hand care, South Africa, volume forecast by segment (units, million), 2009?14 15
Table 9: Hand care, South Africa, brand share by value (%), 2008?09 17
Table 10: Hand care, South Africa, value by brand (ZARm), 2008?09 18
Table 11: Hand care, South Africa, company share by value (%), 2008?09 20
Table 12: Hand care, South Africa, value by company (ZARm), 2008?09 21
Table 13: Hand care, South Africa, distribution channels by value (%), 2008?09 22
Table 14: Hand care, South Africa, value by distribution channel (ZARm), 2008?09 22
Table 15: Hand care, South Africa, expenditure per capita (ZAR), 2004?09 24
Table 16: Hand care, South Africa, forecast expenditure per capita (ZAR), 2009?14 24
Table 17: Hand care, South Africa, expenditure per capita ($), 2004?09 25
Table 18: Hand care, South Africa, forecast expenditure per capita ($), 2009?14 25
Table 19: Hand care, South Africa, consumption per capita (units), 2004?09 26
Table 20: Hand care, South Africa, forecast consumption per capita (units), 2009?14 26
Table 21: South Africa population, by age group, 2004?09 (millions) 27
Table 22: South Africa population forecast, by age group, 2009?14 (millions) 28
Table 23: South Africa population, by gender, 2004?09 (millions) 28
Table 24: South Africa population forecast, by gender, 2009?14 (millions) 29
Table 25: South Africa nominal GDP, 2004?09 (ZARbn, nominal prices) 29
Table 26: South Africa nominal GDP forecast, 2009?14 (ZARbn, nominal prices) 29
Table 27: South Africa real GDP, 2004?09 (ZARbn, 2000 prices) 30
Table 28: South Africa real GDP forecast, 2009?14 (ZARbn, 2000 prices) 30
Table 29: South Africa real GDP, 2004?09 ($bn, 2000 prices) 30
Table 30: South Africa real GDP forecast, 2009?14 ($bn, 2000 prices) 31
Table 31: South Africa consumer price index, 2004?09 (2000=100) 31
Table 32: South Africa consumer price index, 2009?14 (2000=100) 31


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