Hand Care in Uruguay to 2014 (Skincare)

Introduction

This databook provides key data and information on the Hand Care in Uruguay (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

*The hand care category was valued at UYU92.9m ($4.4m) in 2009, representing a CAGR of 5.3% since 2004.
*By the end of 2014, the hand care category will be worth UYU111.6m ($5.3m), with an expected CAGR of 3.7% between 2009 and 2014.
*The hand care market volume totaled 0.8 million units in 2009, representing a negative CAGR of 1.3% since 2004.
*By the end of 2014, the hand care market will total 0.7 million units, with an expected negative CAGR of 1.4% between 2009 and 2014.
*The hand care market was led by mass hand care (representing 97.7% of the total value), with premium hand care accounting for the remaining 2.3% share.
Hand Care in Uruguay (Skincare)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: hand care 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Hand Care 9
Value analysis (Uruguayan Peso), 2004?09 9
Value analysis (Uruguayan Peso), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 19
Expenditure and consumption per capita 21
Chapter 4 Macroeconomic Profile 24
Macroeconomic Indicators 24
Chapter 5 Research Methodology 29
Methodology overview 29
Secondary research 30
Market modeling 31
Creating an initial data model 31
Revising the initial data model 31
Creating a final estimate 32
Creating demographic value splits 32
Primary research 32
Data finalization 33
Ongoing research 33

LIST OF FIGURES
Figure 1: Hand care, Uruguay, value by segment (UYUm), 2004?14 11
Figure 2: Hand care, Uruguay, category growth comparison, by value, 2004?14 13
Figure 3: Hand care, Uruguay, volume by segment (units, million), 2004?14 16
Figure 4: Hand care, Uruguay, category growth comparison, by volume, 2004?14 16
Figure 5: Hand care, Uruguay, distribution channels by value (%), 2008?09 20
Figure 6: Annual data review process 30

LIST OF TABLES
Table 1: Hand care category definitions 3
Table 2: Hand care distribution channels 4
Table 3: Hand care, Uruguay, value by segment (UYUm), 2004?09 9
Table 4: Hand care, Uruguay, value forecast by segment (UYUm), 2009?14 10
Table 5: Hand care, Uruguay, value by segment ($m), 2004?09 12
Table 6: Hand care, Uruguay, value forecast by segment ($m), 2009?14 12
Table 7: Hand care, Uruguay, volume by segment (units, million), 2004?09 14
Table 8: Hand care, Uruguay, volume forecast by segment (units, million), 2009?14 15
Table 9: Hand care, Uruguay, brand share by value (%), 2008?09 17
Table 10: Hand care, Uruguay, value by brand (UYUm), 2008?09 17
Table 11: Hand care, Uruguay, company share by value (%), 2008?09 18
Table 12: Hand care, Uruguay, value by company (UYUm), 2008?09 18
Table 13: Hand care, Uruguay, distribution channels by value (%), 2008?09 19
Table 14: Hand care, Uruguay, value by distribution channel (UYUm), 2008?09 19
Table 15: Hand care, Uruguay, expenditure per capita (UYU), 2004?09 21
Table 16: Hand care, Uruguay, forecast expenditure per capita (UYU), 2009?14 21
Table 17: Hand care, Uruguay, expenditure per capita ($), 2004?09 22
Table 18: Hand care, Uruguay, forecast expenditure per capita ($), 2009?14 22
Table 19: Hand care, Uruguay, consumption per capita (units), 2004?09 23
Table 20: Hand care, Uruguay, forecast consumption per capita (units), 2009?14 23
Table 21: Uruguay population, by age group, 2004?09 (millions) 24
Table 22: Uruguay population forecast, by age group, 2009?14 (millions) 25
Table 23: Uruguay population, by gender, 2004?09 (millions) 25
Table 24: Uruguay population forecast, by gender, 2009?14 (millions) 26
Table 25: Uruguay nominal GDP, 2004?09 (UYUbn, nominal prices) 26
Table 26: Uruguay nominal GDP forecast, 2009?14 (UYUbn, nominal prices) 26
Table 27: Uruguay real GDP, 2004?09 (UYUbn, 2000 prices) 27
Table 28: Uruguay real GDP forecast, 2009?14 (UYUbn, 2000 prices) 27
Table 29: Uruguay real GDP, 2004?09 ($bn, 2000 prices) 27
Table 30: Uruguay real GDP forecast, 2009?14 ($bn, 2000 prices) 28
Table 31: Uruguay consumer price index, 2004?09 (2000=100) 28
Table 32: Uruguay consumer price index, 2009?14 (2000=100) 28



[Inhaltsverzeichnis ausblenden]