OTC Healthcare in the BRIC (Brazil, Russia, India, China) Countries Ð Market Overview and Forecasts to 2014

Introduction

This report covers key aspects of the ice cream market in four emerging / high growth economies: Brazil, Russia, India and China. Data is provided for market value by category, company and brand market shares, and distribution channels for the historic and forecast periods.

Scope

*Contains information on:analgesics,medicated skinproduct,topicalOTC,traditional,indigestion,cough&cold,plasters&Bandages,vitamins and first aid kits

*Market and category level information on value, with historic (2004-09) and forecast (2010-14) data

*Market level company and brand shares as well as distribution share information

*Recent product launches

Highlights

Brazil is expected to exhibit steady growth between 2009 and 2014.

Russia is home to the second largest OTC healthcare market, led by indigestion preparations.

China leads the OTC healthcare market among the BRIC nations.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the OTC healthcare market in high growth / emerging nations

*Identify key players within the OTC healthcare market in Brazil, Russia, India and China to plan lucrative M&A, partnerships and agreements

*Obtain insight into new product launches within the OTC healthcare market in Brazil, Russia, India and China


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Brazil is expected to exhibit steady growth between 2009 and 2014 2
Russia is home to the second largest OTC healthcare market, led by indigestion preparations 2
China leads the OTC healthcare market among the BRIC nations 2
Chapter 2 Introduction 3
What is this report about? 3
How to use this report 3
Market definition 4
Chapter 3 Overview 16
BRIC OTC healthcare market, value overview 16
Chapter 4 Global OTC Healthcare Market Ð Top Five vs BRIC Countries 21
Value Analysis 21
Chapter 5 Brazil 23
Value analysis (Brazilian Real), 2004?09 23
Value analysis (Brazilian Real), 2009?14 25
Value analysis (US dollars), 2004?09 28
Value analysis (US dollars), 2009?14 29
Company and brand share analysis 31
Distribution analysis 38
Chapter 6 Russia 40
Value analysis (Russian Ruble), 2004?09 40
Value analysis (Russian Ruble), 2009?14 42
Value analysis (US dollars), 2004?09 45
Value analysis (US dollars), 2009?14 46
Company and brand share analysis 48
Distribution analysis 55
Chapter 7 India 57
Value analysis (Indian Rupee), 2004?09 57
Value analysis (Indian Rupee), 2009?14 59
Value analysis (US dollars), 2004?09 62
Value analysis (US dollars), 2009?14 63
Company and brand share analysis 65
Distribution analysis 74
Chapter 8 China 76
Value analysis (Chinese Yuan Renminbi), 2004?09 76
Value analysis (Chinese Yuan Renminbi), 2009?14 78
Value analysis (US dollars), 2004?09 81
Value analysis (US dollars), 2009?14 82
Company and brand share analysis 84
Distribution analysis 104
Chapter 9 New Product Development 106
Product launches 2009: Brazil 106
Recent product launches 108
Product launches 2009: Russia 109
Recent product launches 111
Product launches 2009: India 112
Recent product launches 114
Product launches 2009: China 115
Recent product launches 117
Chapter 10 Research Methodology 118
Methodology overview 118
Secondary research 119
Market modeling 120
Creating an initial data model 120
Revising the initial data model 120
Creating a final estimate 121
Creating demographic value splits 121
Primary research 121
Data finalization 122
Ongoing research 122
Chapter 11 Appendix 123
Future readings 123
How to contact experts in your industry 123
Disclaimer 123

LIST OF FIGURES
Figure 1: OTC healthcare market, BRIC, value ($m), 2004?14 16
Figure 2: OTC healthcare market, BRIC, value ($m) , 2004?09 18
Figure 3: OTC healthcare market, BRIC, value ($m) , 2009?14 19
Figure 4: OTC healthcare market, BRIC, value growth analysis, 2004?14 20
Figure 5: Global OTC healthcare market split ($m), top five vs BRIC countries, 2009Ð14 21
Figure 6: OTC healthcare, Brazil, value by category (BRLm), 2004?14 27
Figure 7: OTC healthcare, Brazil, category growth comparison, by value, 2004?14 30
Figure 8: OTC healthcare, Brazil, company share by value (%), 2008?09 35
Figure 9: OTC healthcare, Brazil, distribution channels by value (%), 2008?09 39
Figure 10: OTC healthcare, Russia, value by category (RUBm), 2004?14 44
Figure 11: OTC healthcare, Russia, category growth comparison, by value, 2004?14 47
Figure 12: OTC healthcare, Russia, company share by value (%), 2008?09 52
Figure 13: OTC healthcare, Russia, distribution channels by value (%), 2008?09 56
Figure 14: OTC healthcare, India, value by category (INRm), 2004?14 61
Figure 15: OTC healthcare, India, category growth comparison, by value, 2004?14 64
Figure 16: OTC healthcare, India, company share by value (%), 2008?09 71
Figure 17: OTC healthcare, India, distribution channels by value (%), 2008?09 75
Figure 18: OTC healthcare, China, value by category (CNYm), 2004?14 80
Figure 19: OTC healthcare, China, category growth comparison, by value, 2004?14 83
Figure 20: OTC healthcare, China, company share by value (%), 2008?09 95
Figure 21: OTC healthcare, China, distribution channels by value (%), 2008?09 105
Figure 22: Annual data review process 119

LIST OF TABLES
Table 1: OTC healthcare category definitions 5
Table 2: OTC healthcare distribution channels 7
Table 3: OTC healthcare market, BRIC, value ($m), 2004?14 17
Table 4: OTC healthcare market, BRIC, value ($m), 2004?09 18
Table 5: OTC healthcare market, BRIC, value ($m), 2009?14 19
Table 6: Global OTC healthcare market split ($m), top five vs BRIC countries, 2009Ð14 22
Table 7: OTC healthcare, Brazil, value by category (BRLm), 2004?09 24
Table 8: OTC healthcare, Brazil, value forecast by category (BRLm), 2009?14 26
Table 9: OTC healthcare, Brazil, value by category ($m), 2004?09 28
Table 10: OTC healthcare, Brazil, value forecast by category ($m), 2009?14 29
Table 11: OTC healthcare, Brazil, brand share by value (%), 2008?09 31
Table 12: OTC healthcare, Brazil, value by brand (BRLm), 2008?09 33
Table 13: OTC healthcare, Brazil, company share by value (%), 2008?09 36
Table 14: OTC healthcare, Brazil, value by company (BRLm), 2008?09 37
Table 15: OTC healthcare, Brazil, distribution channels by value (%), 2008?09 38
Table 16: OTC healthcare, Brazil, value by distribution channel (BRLm), 2008?09 38
Table 17: OTC healthcare, Russia, value by category (RUBm), 2004?09 41
Table 18: OTC healthcare, Russia, value forecast by category (RUBm), 2009?14 43
Table 19: OTC healthcare, Russia, value by category ($m), 2004?09 45
Table 20: OTC healthcare, Russia, value forecast by category ($m), 2009?14 46
Table 21: OTC healthcare, Russia, brand share by value (%), 2008?09 48
Table 22: OTC healthcare, Russia, value by brand (RUBm), 2008?09 50
Table 23: OTC healthcare, Russia, company share by value (%), 2008?09 53
Table 24: OTC healthcare, Russia, value by company (RUBm), 2008?09 54
Table 25: OTC healthcare, Russia, distribution channels by value (%), 2008?09 55
Table 26: OTC healthcare, Russia, value by distribution channel (RUBm), 2008?09 55
Table 27: OTC healthcare, India, value by category (INRm), 2004?09 58
Table 28: OTC healthcare, India, value forecast by category (INRm), 2009?14 60
Table 29: OTC healthcare, India, value by category ($m), 2004?09 62
Table 30: OTC healthcare, India, value forecast by category ($m), 2009?14 63
Table 31: OTC healthcare, India, brand share by value (%), 2008?09 65
Table 32: OTC healthcare, India, value by brand (INRm), 2008?09 68
Table 33: OTC healthcare, India, company share by value (%), 2008?09 72
Table 34: OTC healthcare, India, value by company (INRm), 2008?09 73
Table 35: OTC healthcare, India, distribution channels by value (%), 2008?09 74
Table 36: OTC healthcare, India, value by distribution channel (INRm), 2008?09 74
Table 37: OTC healthcare, China, value by category (CNYm), 2004?09 77
Table 38: OTC healthcare, China, value forecast by category (CNYm), 2009?14 79
Table 39: OTC healthcare, China, value by category ($m), 2004?09 81
Table 40: OTC healthcare, China, value forecast by category ($m), 2009?14 82
Table 41: OTC healthcare, China, brand share by value (%), 2008?09 84
Table 42: OTC healthcare, China, value by brand (CNYm), 2008?09 89
Table 43: OTC healthcare, China, company share by value (%), 2008?09 96
Table 44: OTC healthcare, China, value by company (CNYm), 2008?09 100
Table 45: OTC healthcare, China, distribution channels by value (%), 2008?09 104
Table 46: OTC healthcare, China, value by distribution channel (CNYm), 2008?09 104
Table 47: Brazil OTC healthcare new product launches reports, by company (top five companies), 2009 106
Table 48: Brazil OTC healthcare new product launches SKUs, by company (top five companies), 2009 106
Table 49: Brazil OTC healthcare new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 107
Table 50: Brazil OTC healthcare new product launches (reports), by ingredients (top 10 ingredients), 2009 107
Table 51: Brazil OTC healthcare new product launches (reports), by package tags or claims (top 10 claims), 2009 108
Table 52: Brazil OTC healthcare new product launches - recent five launches (2009) 108
Table 53: Russia OTC healthcare new product launches reports, by company (top five companies), 2009 109
Table 54: Russia OTC healthcare new product launches SKUs, by company (top five companies), 2009 109
Table 55: Russia OTC healthcare new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 110
Table 56: Russia OTC healthcare new product launches (reports), by ingredients (top 10 ingredients), 2009 110
Table 57: Russia OTC healthcare new product launches (reports), by package tags or claims (top 10 claims), 2009 111
Table 58: Russia OTC healthcare new product launches - recent five launches (2009) 111
Table 59: India OTC healthcare new product launches reports, by company (top five companies), 2009 112
Table 60: India OTC healthcare new product launches SKUs, by company (top five companies), 2009 112
Table 61: India OTC healthcare new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 113
Table 62: India OTC healthcare new product launches (reports), by ingredients (top 10 ingredients), 2009 113
Table 63: India OTC healthcare new product launches (reports), by package tags or claims (top 10 claims), 2009 114
Table 64: India OTC healthcare new product launches - recent five launches (2009) 114
Table 65: China OTC healthcare new product launches reports, by company (top five companies), 2009 115
Table 66: China OTC healthcare new product launches SKUs, by company (top five companies), 2009 115
Table 67: China OTC healthcare new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 116
Table 68: China OTC healthcare new product launches (reports), by ingredients (top 10 ingredients), 2009 116
Table 69: China OTC healthcare new product launches (reports), by package tags or claims (top 10 claims), 2009 117
Table 70: China OTC healthcare new product launches - recent five launches (2009) 117


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