OTC Healthcare in China to 2013

Introduction

This databook provides key data and information on the OTC healthcare market in China. This report is a comprehensive resource for market, category and segment level data including value, distribution share and company & brand share.

Scope

*Contains information on:analgesics,medicated skin product,topical OTC,traditional,indigestion,cough&cold,plasters&Bandages,vitamins and first aid kits

*Market,category and segment level information on value with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the OTC healthcare market, including company overview, key facts and business description

Highlights

The market for OTC healthcare in China increased at a compound annual growth rate of 6.7% between 2003 and 2008.

The traditional medicines category led the OTC healthcare market in China, accounting for a share of 31.1%.

Leading players in Chinese OTC healthcare market include Johnson & Johnson, Novartis AG and Chengdu Rosun Antiseptic Pharmaceutical Co., Ltd.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the OTC healthcare market in China

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: OTC healthcare 2
Summary category level: analgesics 3
Summary category level: topical OTC medicines 4
Summary category level: cough and cold preparations 5
Summary category level: indigestion preparations 6
Summary category level: medicated skin products 7
Summary category level: first aid kits 8
Summary category level: other OTC healthcare products 9
Summary category level: plasters & bandages 10
Summary category level: traditional medicines 11
Summary category level: vitamins and minerals 12
Chapter 2 Introduction 13
What is this report about? 13
How to use this report 13
Market definition 14
Chapter 3 Market Overview 32
Value analysis (Yuan Renminbi), 2003?08 32
Value analysis (Yuan Renminbi), 2008?13 34
Value analysis (US dollars), 2003?08 36
Value analysis (US dollars), 2008?13 37
Company and brand share analysis 39
Distribution analysis 62
Chapter 4 Leading Company Profiles 64
Johnson & Johnson 64
Novartis AG 66
Chapter 5 Category Analysis: Analgesics 68
Value analysis (Yuan Renminbi), 2003?08 68
Value analysis (Yuan Renminbi), 2008?13 69
Value analysis (US dollars), 2003?08 71
Value analysis (US dollars), 2008?13 71
Company and brand share analysis 73
Distribution analysis 78
Chapter 6 Category Analysis: Topical OTC Medicines 80
Value analysis (Yuan Renminbi), 2003?08 80
Value analysis (Yuan Renminbi), 2008?13 81
Value analysis (US dollars), 2003?08 83
Value analysis (US dollars), 2008?13 84
Company and brand share analysis 86
Distribution analysis 89
Chapter 7 Category Analysis: Cough and Cold Preparations 91
Value analysis (Yuan Renminbi), 2003?08 91
Value analysis (Yuan Renminbi), 2008?13 92
Value analysis (US dollars), 2003?08 94
Value analysis (US dollars), 2008?13 95
Company and brand share analysis 97
Distribution analysis 106
Chapter 8 Category Analysis: Indigestion Preparations 108
Value analysis (Yuan Renminbi), 2003?08 108
Value analysis (Yuan Renminbi), 2008?13 109
Value analysis (US dollars), 2003?08 111
Value analysis (US dollars), 2008?13 111
Company and brand share analysis 113
Distribution analysis 116
Chapter 9 Category Analysis: Medicated Skin Products 118
Value analysis (Yuan Renminbi), 2003?08 118
Value analysis (Yuan Renminbi), 2008?13 119
Value analysis (US dollars), 2003?08 121
Value analysis (US dollars), 2008?13 122
Company and brand share analysis 124
Distribution analysis 133
Chapter 10 Category Analysis: First Aid Kits 135
Value analysis (Yuan Renminbi), 2003?08 135
Value analysis (Yuan Renminbi), 2008?13 136
Value analysis (US dollars), 2003?08 137
Value analysis (US dollars), 2008?13 137
Company and brand share analysis 138
Distribution analysis 141
Chapter 11 Category Analysis: Other OTC Healthcare Products 143
Value analysis (Yuan Renminbi), 2003?08 143
Value analysis (Yuan Renminbi), 2008?13 144
Value analysis (US dollars), 2003?08 146
Value analysis (US dollars), 2008?13 147
Company and brand share analysis 149
Distribution analysis 158
Chapter 12 Category Analysis: Plasters & Bandages 160
Value analysis (Yuan Renminbi), 2003?08 160
Value analysis (Yuan Renminbi), 2008?13 161
Value analysis (US dollars), 2003?08 163
Value analysis (US dollars), 2008?13 164
Company and brand share analysis 166
Distribution analysis 169
Chapter 13 Category Analysis: Traditional Medicines 171
Value analysis (Yuan Renminbi), 2003?08 171
Value analysis (Yuan Renminbi), 2008?13 172
Value analysis (US dollars), 2003?08 173
Value analysis (US dollars), 2008?13 173
Company and brand share analysis 174
Distribution analysis 177
Chapter 14 Category Analysis: Vitamins and Minerals 179
Value analysis (Yuan Renminbi), 2003?08 179
Value analysis (Yuan Renminbi), 2008?13 180
Value analysis (US dollars), 2003?08 182
Value analysis (US dollars), 2008?13 182
Company and brand share analysis 184
Distribution analysis 189
Chapter 15 Country Comparison 191
Value 191
Market share 195
Chapter 16 PESTLE Analysis 196
Summary 196
Political analysis 197
Economic analysis 201
Social analysis 207
Technological analysis 211
Legal analysis 215
Environmental analysis 218
Chapter 17 New Product Development 222
Product launches over time 222
Recent product launches 224
Chapter 18 Macroeconomic Profile 225
Macroeconomic indicators 225
Chapter 19 Research Methodology 230
Methodology overview 230
Secondary research 231
Market modeling 232
Creating an initial data model 232
Revising the initial data model 232
Creating a final estimate 233
Creating demographic value splits 233
Primary research 233
Data finalization 234
Ongoing research 234
Chapter 20 APPENDIX 235
Future readings 235
How to contact experts in your industry 235
Disclaimer 235

LIST OF FIGURES
Figure 1: China OTC healthcare value and value forecast, 2003?13 (CNYm, nominal prices) 35
Figure 2: China OTC healthcare category growth comparison, by value, 2003?13 38
Figure 3: China OTC healthcare company share, by value, 2007?08 (%) 53
Figure 4: China OTC healthcare distribution channels, by value, 2007?08 (%) 63
Figure 5: China analgesics value and value forecast, 2003?13 (CNYm, nominal prices) 70
Figure 6: China analgesics category growth comparison, by value, 2003?13 72
Figure 7: China analgesics company share, by value, 2007?08 (%) 75
Figure 8: China analgesics distribution channels, by value, 2007?08 (%) 79
Figure 9: China topical OTC medicines value and value forecast, 2003?13 (CNYm, nominal prices) 82
Figure 10: China topical OTC medicines category growth comparison, by value, 2003?13 85
Figure 11: China topical OTC medicines company share, by value, 2007?08 (%) 87
Figure 12: China topical OTC medicines distribution channels, by value, 2007?08 (%) 90
Figure 13: China cough and cold preparations value and value forecast, 2003?13 (CNYm, nominal prices) 93
Figure 14: China cough and cold preparations category growth comparison, by value, 2003?13 96
Figure 15: China cough and cold preparations company share, by value, 2007?08 (%) 101
Figure 16: China cough and cold preparations distribution channels, by value, 2007?08 (%) 107
Figure 17: China indigestion preparations value and value forecast, 2003?13 (CNYm, nominal prices) 110
Figure 18: China indigestion preparations category growth comparison, by value, 2003?13 112
Figure 19: China indigestion preparations company share, by value, 2007?08 (%) 114
Figure 20: China indigestion preparations distribution channels, by value, 2007?08 (%) 117
Figure 21: China medicated skin products value and value forecast, 2003?13 (CNYm, nominal prices) 120
Figure 22: China medicated skin products category growth comparison, by value, 2003?13 123
Figure 23: China medicated skin products company share, by value, 2007?08 (%) 128
Figure 24: China medicated skin products distribution channels, by value, 2007?08 (%) 134
Figure 25: China first aid kits value and value forecast, 2003?13 (CNYm, nominal prices) 136
Figure 26: China first aid kits company share, by value, 2007?08 (%) 139
Figure 27: China first aid kits distribution channels, by value, 2007?08 (%) 142
Figure 28: China other OTC healthcare products value and value forecast, 2003?13 (CNYm, nominal prices) 145
Figure 29: China other OTC healthcare products category growth comparison, by value, 2003?13 148
Figure 30: China other OTC healthcare products company share, by value, 2007?08 (%) 153
Figure 31: China other OTC healthcare products distribution channels, by value, 2007?08 (%) 159
Figure 32: China plasters & bandages value and value forecast, 2003?13 (CNYm, nominal prices) 162
Figure 33: China plasters & bandages category growth comparison, by value, 2003?13 165
Figure 34: China plasters & bandages company share, by value, 2007?08 (%) 167
Figure 35: China plasters & bandages distribution channels, by value, 2007?08 (%) 170
Figure 36: China traditional medicines value and value forecast, 2003?13 (CNYm, nominal prices) 172
Figure 37: China traditional medicines company share, by value, 2007?08 (%) 175
Figure 38: China traditional medicines distribution channels, by value, 2007?08 (%) 178
Figure 39: China vitamins and minerals value and value forecast, 2003?13 (CNYm, nominal prices) 181
Figure 40: China vitamins and minerals category growth comparison, by value, 2003?13 183
Figure 41: China vitamins and minerals company share, by value, 2007?08 (%) 186
Figure 42: China vitamins and minerals distribution channels, by value, 2007?08 (%) 190
Figure 43: Global OTC healthcare market split (value terms, 2008), top five countries 192
Figure 44: Global OTC healthcare market value, 2003–08, top five countries 194
Figure 45: Unemployment status in China, 2000–12 204
Figure 46: Carbon dioxide emissions in China, 2002–07 221
Figure 47: Annual data review process 231

LIST OF TABLES
Table 1: OTC healthcare category definitions 15
Table 2: OTC healthcare distribution channels 17
Table 3: China OTC healthcare value, 2003?08 (CNYm, nominal prices) 33
Table 4: China OTC healthcare value forecast, 2008?13 (CNYm, nominal prices) 34
Table 5: China OTC healthcare value, 2003?08 ($m, nominal prices) 36
Table 6: China OTC healthcare value forecast, 2008?13 ($m, nominal prices) 37
Table 7: China OTC healthcare brand share, by value, 2007?08 (%) 39
Table 8: China OTC healthcare value, by brand 2007?08 (CNYm, nominal prices) 46
Table 9: China OTC healthcare company share by value, 2007?08 (%) 54
Table 10: China OTC healthcare value, by company, 2007?08 (CNYm, nominal prices) 58
Table 11: China OTC healthcare distribution channels, by value, 2007?08 (%) 62
Table 12: China OTC healthcare value, by distribution channel, 2007?08 (CNYm, nominal prices) 62
Table 13: Johnson & Johnson key facts 64
Table 14: Novartis AG key facts 66
Table 15: China analgesics value, 2003?08 (CNYm, nominal prices) 68
Table 16: China analgesics value forecast, 2008?13 (CNYm, nominal prices) 69
Table 17: China analgesics value, 2003?08 ($m, nominal prices) 71
Table 18: China analgesics value forecast, 2008?13 ($m, nominal prices) 71
Table 19: China analgesics brand share, by value, 2007?08 (%) 73
Table 20: China analgesics value, by brand 2007?08 (CNYm, nominal prices) 74
Table 21: China analgesics company share by value, 2007?08 (%) 76
Table 22: China analgesics value, by company, 2007?08 (CNYm, nominal prices) 77
Table 23: China analgesics distribution channels, by value, 2007?08 (%) 78
Table 24: China analgesics value, by distribution channel, 2007?08 (CNYm, nominal prices) 78
Table 25: China topical OTC medicines value, 2003?08 (CNYm, nominal prices) 80
Table 26: China topical OTC medicines value forecast, 2008?13 (CNYm, nominal prices) 81
Table 27: China topical OTC medicines value, 2003?08 ($m, nominal prices) 83
Table 28: China topical OTC medicines value forecast, 2008?13 ($m, nominal prices) 84
Table 29: China topical OTC medicines brand share, by value, 2007?08 (%) 86
Table 30: China topical OTC medicines value, by brand 2007?08 (CNYm, nominal prices) 86
Table 31: China topical OTC medicines company share by value, 2007?08 (%) 88
Table 32: China topical OTC medicines value, by company, 2007?08 (CNYm, nominal prices) 88
Table 33: China topical OTC medicines distribution channels, by value, 2007?08 (%) 89
Table 34: China topical OTC medicines value, by distribution channel, 2007?08 (CNYm, nominal prices) 89
Table 35: China cough and cold preparations value, 2003?08 (CNYm, nominal prices) 91
Table 36: China cough and cold preparations value forecast, 2008?13 (CNYm, nominal prices) 92
Table 37: China cough and cold preparations value, 2003?08 ($m, nominal prices) 94
Table 38: China cough and cold preparations value forecast, 2008?13 ($m, nominal prices) 95
Table 39: China cough and cold preparations brand share, by value, 2007?08 (%) 97
Table 40: China cough and cold preparations value, by brand 2007?08 (CNYm, nominal prices) 99
Table 41: China cough and cold preparations company share by value, 2007?08 (%) 102
Table 42: China cough and cold preparations value, by company, 2007?08 (CNYm, nominal prices) 104
Table 43: China cough and cold preparations distribution channels, by value, 2007?08 (%) 106
Table 44: China cough and cold preparations value, by distribution channel, 2007?08 (CNYm, nominal prices) 106
Table 45: China indigestion preparations value, 2003?08 (CNYm, nominal prices) 108
Table 46: China indigestion preparations value forecast, 2008?13 (CNYm, nominal prices) 109
Table 47: China indigestion preparations value, 2003?08 ($m, nominal prices) 111
Table 48: China indigestion preparations value forecast, 2008?13 ($m, nominal prices) 111
Table 49: China indigestion preparations brand share, by value, 2007?08 (%) 113
Table 50: China indigestion preparations value, by brand 2007?08 (CNYm, nominal prices) 113
Table 51: China indigestion preparations company share by value, 2007?08 (%) 115
Table 52: China indigestion preparations value, by company, 2007?08 (CNYm, nominal prices) 115
Table 53: China indigestion preparations distribution channels, by value, 2007?08 (%) 116
Table 54: China indigestion preparations value, by distribution channel, 2007?08 (CNYm, nominal prices) 116
Table 55: China medicated skin products value, 2003?08 (CNYm, nominal prices) 118
Table 56: China medicated skin products value forecast, 2008?13 (CNYm, nominal prices) 119
Table 57: China medicated skin products value, 2003?08 ($m, nominal prices) 121
Table 58: China medicated skin products value forecast, 2008?13 ($m, nominal prices) 122
Table 59: China medicated skin products brand share, by value, 2007?08 (%) 124
Table 60: China medicated skin products value, by brand 2007?08 (CNYm, nominal prices) 126
Table 61: China medicated skin products company share by value, 2007?08 (%) 129
Table 62: China medicated skin products value, by company, 2007?08 (CNYm, nominal prices) 131
Table 63: China medicated skin products distribution channels, by value, 2007?08 (%) 133
Table 64: China medicated skin products value, by distribution channel, 2007?08 (CNYm, nominal prices) 133
Table 65: China first aid kits value, 2003?08 (CNYm, nominal prices) 135
Table 66: China first aid kits value forecast, 2008?13 (CNYm, nominal prices) 136
Table 67: China first aid kits value, 2003?08 ($m, nominal prices) 137
Table 68: China first aid kits value forecast, 2008?13 ($m, nominal prices) 137
Table 69: China first aid kits brand share, by value, 2007?08 (%) 138
Table 70: China first aid kits value, by brand 2007?08 (CNYm, nominal prices) 138
Table 71: China first aid kits company share by value, 2007?08 (%) 140
Table 72: China first aid kits value, by company, 2007?08 (CNYm, nominal prices) 140
Table 73: China first aid kits distribution channels, by value, 2007?08 (%) 141
Table 74: China first aid kits value, by distribution channel, 2007?08 (CNYm, nominal prices) 141
Table 75: China other OTC healthcare products value, 2003?08 (CNYm, nominal prices) 143
Table 76: China other OTC healthcare products value forecast, 2008?13 (CNYm, nominal prices) 144
Table 77: China other OTC healthcare products value, 2003?08 ($m, nominal prices) 146
Table 78: China other OTC healthcare products value forecast, 2008?13 ($m, nominal prices) 147
Table 79: China other OTC healthcare products brand share, by value, 2007?08 (%) 149
Table 80: China other OTC healthcare products value, by brand 2007?08 (CNYm, nominal prices) 151
Table 81: China other OTC healthcare products company share by value, 2007?08 (%) 154
Table 82: China other OTC healthcare products value, by company, 2007?08 (CNYm, nominal prices) 156
Table 83: China other OTC healthcare products distribution channels, by value, 2007?08 (%) 158
Table 84: China other OTC healthcare products value, by distribution channel, 2007?08 (CNYm, nominal prices) 158
Table 85: China plasters & bandages value, 2003?08 (CNYm, nominal prices) 160
Table 86: China plasters & bandages value forecast, 2008?13 (CNYm, nominal prices) 161
Table 87: China plasters & bandages value, 2003?08 ($m, nominal prices) 163
Table 88: China plasters & bandages value forecast, 2008?13 ($m, nominal prices) 164
Table 89: China plasters & bandages brand share, by value, 2007?08 (%) 166
Table 90: China plasters & bandages value, by brand 2007?08 (CNYm, nominal prices) 166
Table 91: China plasters & bandages company share by value, 2007?08 (%) 168
Table 92: China plasters & bandages value, by company, 2007?08 (CNYm, nominal prices) 168
Table 93: China plasters & bandages distribution channels, by value, 2007?08 (%) 169
Table 94: China plasters & bandages value, by distribution channel, 2007?08 (CNYm, nominal prices) 169
Table 95: China traditional medicines value, 2003?08 (CNYm, nominal prices) 171
Table 96: China traditional medicines value forecast, 2008?13 (CNYm, nominal prices) 172
Table 97: China traditional medicines value, 2003?08 ($m, nominal prices) 173
Table 98: China traditional medicines value forecast, 2008?13 ($m, nominal prices) 173
Table 99: China traditional medicines brand share, by value, 2007?08 (%) 174
Table 100: China traditional medicines value, by brand 2007?08 (CNYm, nominal prices) 174
Table 101: China traditional medicines company share by value, 2007?08 (%) 176
Table 102: China traditional medicines value, by company, 2007?08 (CNYm, nominal prices) 176
Table 103: China traditional medicines distribution channels, by value, 2007?08 (%) 177
Table 104: China traditional medicines value, by distribution channel, 2007?08 (CNYm, nominal prices) 177
Table 105: China vitamins and minerals value, 2003?08 (CNYm, nominal prices) 179
Table 106: China vitamins and minerals value forecast, 2008?13 (CNYm, nominal prices) 180
Table 107: China vitamins and minerals value, 2003?08 ($m, nominal prices) 182
Table 108: China vitamins and minerals value forecast, 2008?13 ($m, nominal prices) 182
Table 109: China vitamins and minerals brand share, by value, 2007?08 (%) 184
Table 110: China vitamins and minerals value, by brand 2007?08 (CNYm, nominal prices) 185
Table 111: China vitamins and minerals company share by value, 2007?08 (%) 187
Table 112: China vitamins and minerals value, by company, 2007?08 (CNYm, nominal prices) 188
Table 113: China vitamins and minerals distribution channels, by value, 2007?08 (%) 189
Table 114: China vitamins and minerals value, by distribution channel, 2007?08 (CNYm, nominal prices) 189
Table 115: Global OTC healthcare market value, 2008 191
Table 116: Global OTC healthcare market split (value terms ($m), 2008), top five countries 194
Table 117: Leading players, top five countries 195
Table 118: Analysis of China’s political landscape 197
Table 119: Analysis of China’s economy 201
Table 120: Analysis of China’s social system 207
Table 121: Analysis of China’s technology landscape 211
Table 122: Average annual salaries for researchers across countries 214
Table 123: Analysis of the China’s legal landscape 215
Table 124: Analysis of China’s environmental landscape 218
Table 125: China OTC healthcare new product launches reports, by company (top five companies), 2008 222
Table 126: China OTC healthcare new product launches SKUs, by company (top five companies), 2008 222
Table 127: China OTC healthcare new product launches (reports), by flavor and fragrances (top 10 flavors), 2008 223
Table 128: China OTC healthcare new product launches (reports), by ingredients (top 10 ingredients), 2008 223
Table 129: China OTC healthcare new product launches (reports), by package tags or claims (top 10 claims), 2008 224
Table 130: China OTC healthcare new product launches - recent five launches 2008 224
Table 131: China population, by age group, 2003?08 (millions) 225
Table 132: China population forecast, by age group, 2008?13 (millions) 226
Table 133: China population, by gender, 2003?08 (millions) 226
Table 134: China population forecast, by gender, 2008?13 (millions) 227
Table 135: China nominal GDP, 2003?08 (CNYbn, nominal prices) 227
Table 136: China nominal GDP forecast, 2008?13 (CNYbn, nominal prices) 227
Table 137: China real GDP, 2003?08 (CNYbn, 2000 prices) 228
Table 138: China real GDP forecast, 2008?13 (CNYbn, 2000 prices) 228
Table 139: China real GDP, 2003?08 ($bn, 2000 prices) 228
Table 140: China real GDP forecast, 2008?13 ($bn, 2000 prices) 229
Table 141: China consumer price index, 2003?08 (2000=100) 229
Table 142: China consumer price index, 2008?13 (2000=100) 229



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