OTC Healthcare in Indonesia to 2013

Introduction

This databook provides key data and information on the OTC healthcare market in Indonesia. This report is a comprehensive resource for market, category and segment level data including value, distribution share and company & brand share.

Scope

*Contains information on:analgesics,medicated skin product,topical OTC,traditional,indigestion,cough&cold,plasters&Bandages,vitamins and first aid kits

*Market,category and segment level information on value with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the OTC healthcare market, including company overview, key facts and business description

Highlights

The market for OTC healthcare in Indonesia increased at a compound annual growth rate of 6.4% between 2003 and 2008.

The traditional medicines category led the OTC healthcare market in Indonesia, accounting for a share of 32.6%.

Leading players in Indonesian OTC healthcare market include PT Darya varia laboratoria, Johnson & Johnson and PT Sanbe Farma.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the OTC healthcare market in Indonesia

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: OTC healthcare 2
Summary category level: analgesics 3
Summary category level: topical OTC medicines 4
Summary category level: cough and cold preparations 5
Summary category level: indigestion preparations 6
Summary category level: medicated skin products 7
Summary category level: first aid kits 8
Summary category level: other OTC healthcare products 9
Summary category level: plasters & bandages 10
Summary category level: traditional medicines 11
Summary category level: vitamins and minerals 12
Chapter 2 Introduction 13
What is this report about? 13
How to use this report 13
Market definition 14
Chapter 3 Market Overview 32
Value analysis (Rupiah), 2003?08 32
Value analysis (Rupiah), 2008?13 34
Value analysis (US dollars), 2003?08 36
Value analysis (US dollars), 2008?13 37
Company and brand share analysis 38
Distribution analysis 45
Chapter 4 Leading Company Profile 47
Johnson & Johnson 47
Chapter 5 Category Analysis: Analgesics 49
Value analysis (Rupiah), 2003?08 49
Value analysis (Rupiah), 2008?13 50
Value analysis (US dollars), 2003?08 52
Value analysis (US dollars), 2008?13 52
Company and brand share analysis 54
Distribution analysis 57
Chapter 6 Category Analysis: Topical OTC Medicines 59
Value analysis (Rupiah), 2003?08 59
Value analysis (Rupiah), 2008?13 60
Value analysis (US dollars), 2003?08 62
Value analysis (US dollars), 2008?13 63
Company and brand share analysis 65
Distribution analysis 68
Chapter 7 Category Analysis: Cough and Cold Preparations 70
Value analysis (Rupiah), 2003?08 70
Value analysis (Rupiah), 2008?13 71
Value analysis (US dollars), 2003?08 73
Value analysis (US dollars), 2008?13 74
Company and brand share analysis 76
Distribution analysis 79
Chapter 8 Category Analysis: Indigestion Preparations 81
Value analysis (Rupiah), 2003?08 81
Value analysis (Rupiah), 2008?13 82
Value analysis (US dollars), 2003?08 84
Value analysis (US dollars), 2008?13 84
Company and brand share analysis 86
Distribution analysis 89
Chapter 9 Category Analysis: Medicated Skin Products 91
Value analysis (Rupiah), 2003?08 91
Value analysis (Rupiah), 2008?13 92
Value analysis (US dollars), 2003?08 94
Value analysis (US dollars), 2008?13 95
Company and brand share analysis 97
Distribution analysis 101
Chapter 10 Category Analysis: First Aid Kits 103
Value analysis (Rupiah), 2003?08 103
Value analysis (Rupiah), 2008?13 104
Value analysis (US dollars), 2003?08 105
Value analysis (US dollars), 2008?13 105
Company and brand share analysis 106
Distribution analysis 109
Chapter 11 Category Analysis: Other OTC Healthcare Products 111
Value analysis (Rupiah), 2003?08 111
Value analysis (Rupiah), 2008?13 112
Value analysis (US dollars), 2003?08 114
Value analysis (US dollars), 2008?13 115
Company and brand share analysis 117
Distribution analysis 120
Chapter 12 Category Analysis: Plasters & Bandages 122
Value analysis (Rupiah), 2003?08 122
Value analysis (Rupiah), 2008?13 123
Value analysis (US dollars), 2003?08 125
Value analysis (US dollars), 2008?13 126
Company and brand share analysis 128
Distribution analysis 131
Chapter 13 Category Analysis: Traditional Medicines 133
Value analysis (Rupiah), 2003?08 133
Value analysis (Rupiah), 2008?13 134
Value analysis (US dollars), 2003?08 135
Value analysis (US dollars), 2008?13 135
Company and brand share analysis 136
Distribution analysis 139
Chapter 14 Category Analysis: Vitamins and Minerals 141
Value analysis (Rupiah), 2003?08 141
Value analysis (Rupiah), 2008?13 142
Value analysis (US dollars), 2003?08 144
Value analysis (US dollars), 2008?13 144
Company and brand share analysis 146
Distribution analysis 150
Chapter 15 Country Comparison 152
Value 152
Market share 156
Chapter 16 PESTLE Analysis 157
Summary 157
Political analysis 159
Economic analysis 162
Social analysis 165
Technological analysis 168
Legal analysis 171
Environmental analysis 174
Chapter 17 New Product Development 177
Product launches over time 177
Recent product launches 179
Chapter 18 Macroeconomic Profile 180
Macroeconomic indicators 180
Chapter 19 Research Methodology 185
Methodology overview 185
Secondary research 186
Market modeling 187
Creating an initial data model 187
Revising the initial data model 187
Creating a final estimate 188
Creating demographic value splits 188
Primary research 188
Data finalization 189
Ongoing research 189
Chapter 20 APPENDIX 190
Future readings 190
How to contact experts in your industry 190
Disclaimer 190

LIST OF FIGURES
Figure 1: Indonesia OTC healthcare value and value forecast, 2003?13 (IDRm, nominal prices) 35
Figure 2: Indonesia OTC healthcare company share, by value, 2007?08 (%) 42
Figure 3: Indonesia OTC healthcare distribution channels, by value, 2007?08 (%) 46
Figure 4: Indonesia analgesics value and value forecast, 2003?13 (IDRm, nominal prices) 51
Figure 5: Indonesia analgesics category growth comparison, by value, 2003?13 53
Figure 6: Indonesia analgesics company share, by value, 2007?08 (%) 55
Figure 7: Indonesia analgesics distribution channels, by value, 2007?08 (%) 58
Figure 8: Indonesia topical OTC medicines value and value forecast, 2003?13 (IDRm, nominal prices) 61
Figure 9: Indonesia topical OTC medicines category growth comparison, by value, 2003?13 64
Figure 10: Indonesia topical OTC medicines company share, by value, 2007?08 (%) 66
Figure 11: Indonesia topical OTC medicines distribution channels, by value, 2007?08 (%) 69
Figure 12: Indonesia cough and cold preparations value and value forecast, 2003?13 (IDRm, nominal prices) 72
Figure 13: Indonesia cough and cold preparations category growth comparison, by value, 2003?13 75
Figure 14: Indonesia cough and cold preparations company share, by value, 2007?08 (%) 77
Figure 15: Indonesia cough and cold preparations distribution channels, by value, 2007?08 (%) 80
Figure 16: Indonesia indigestion preparations value and value forecast, 2003?13 (IDRm, nominal prices) 83
Figure 17: Indonesia indigestion preparations category growth comparison, by value, 2003?13 85
Figure 18: Indonesia indigestion preparations company share, by value, 2007?08 (%) 87
Figure 19: Indonesia indigestion preparations distribution channels, by value, 2007?08 (%) 90
Figure 20: Indonesia medicated skin products value and value forecast, 2003?13 (IDRm, nominal prices) 93
Figure 21: Indonesia medicated skin products category growth comparison, by value, 2003?13 96
Figure 22: Indonesia medicated skin products company share, by value, 2007?08 (%) 99
Figure 23: Indonesia medicated skin products distribution channels, by value, 2007?08 (%) 102
Figure 24: Indonesia first aid kits value and value forecast, 2003?13 (IDRm, nominal prices) 104
Figure 25: Indonesia first aid kits company share, by value, 2007?08 (%) 107
Figure 26: Indonesia first aid kits distribution channels, by value, 2007?08 (%) 110
Figure 27: Indonesia other OTC healthcare products value and value forecast, 2003?13 (IDRm, nominal prices) 113
Figure 28: Indonesia other OTC healthcare products category growth comparison, by value, 2003?13 116
Figure 29: Indonesia other OTC healthcare products company share, by value, 2007?08 (%) 118
Figure 30: Indonesia other OTC healthcare products distribution channels, by value, 2007?08 (%) 121
Figure 31: Indonesia plasters & bandages value and value forecast, 2003?13 (IDRm, nominal prices) 124
Figure 32: Indonesia plasters & bandages category growth comparison, by value, 2003?13 127
Figure 33: Indonesia plasters & bandages company share, by value, 2007?08 (%) 129
Figure 34: Indonesia plasters & bandages distribution channels, by value, 2007?08 (%) 132
Figure 35: Indonesia traditional medicines value and value forecast, 2003?13 (IDRm, nominal prices) 134
Figure 36: Indonesia traditional medicines company share, by value, 2007?08 (%) 137
Figure 37: Indonesia traditional medicines distribution channels, by value, 2007?08 (%) 140
Figure 38: Indonesia vitamins and minerals value and value forecast, 2003?13 (IDRm, nominal prices) 143
Figure 39: Indonesia vitamins and minerals category growth comparison, by value, 2003?13 145
Figure 40: Indonesia vitamins and minerals company share, by value, 2007?08 (%) 148
Figure 41: Indonesia vitamins and minerals distribution channels, by value, 2007?08 (%) 151
Figure 42: Global OTC healthcare market split (value terms, 2008), top five countries 153
Figure 43: Global OTC healthcare market value, 2003–08, top five countries 155
Figure 44: Annual data review process 186

LIST OF TABLES
Table 1: OTC healthcare category definitions 15
Table 2: OTC healthcare distribution channels 17
Table 3: Indonesia OTC healthcare value, 2003?08 (IDRm, nominal prices) 33
Table 4: Indonesia OTC healthcare value forecast, 2008?13 (IDRm, nominal prices) 34
Table 5: Indonesia OTC healthcare value, 2003?08 ($m, nominal prices) 36
Table 6: Indonesia OTC healthcare value forecast, 2008?13 ($m, nominal prices) 37
Table 7: Indonesia OTC healthcare brand share, by value, 2007?08 (%) 38
Table 8: Indonesia OTC healthcare value, by brand 2007?08 (IDRm, nominal prices) 40
Table 9: Indonesia OTC healthcare company share by value, 2007?08 (%) 43
Table 10: Indonesia OTC healthcare value, by company, 2007?08 (IDRm, nominal prices) 44
Table 11: Indonesia OTC healthcare distribution channels, by value, 2007?08 (%) 45
Table 12: Indonesia OTC healthcare value, by distribution channel, 2007?08 (IDRm, nominal prices) 45
Table 13: Johnson & Johnson key facts 47
Table 14: Indonesia analgesics value, 2003?08 (IDRm, nominal prices) 49
Table 15: Indonesia analgesics value forecast, 2008?13 (IDRm, nominal prices) 50
Table 16: Indonesia analgesics value, 2003?08 ($m, nominal prices) 52
Table 17: Indonesia analgesics value forecast, 2008?13 ($m, nominal prices) 52
Table 18: Indonesia analgesics brand share, by value, 2007?08 (%) 54
Table 19: Indonesia analgesics value, by brand 2007?08 (IDRm, nominal prices) 54
Table 20: Indonesia analgesics company share by value, 2007?08 (%) 56
Table 21: Indonesia analgesics value, by company, 2007?08 (IDRm, nominal prices) 56
Table 22: Indonesia analgesics distribution channels, by value, 2007?08 (%) 57
Table 23: Indonesia analgesics value, by distribution channel, 2007?08 (IDRm, nominal prices) 57
Table 24: Indonesia topical OTC medicines value, 2003?08 (IDRm, nominal prices) 59
Table 25: Indonesia topical OTC medicines value forecast, 2008?13 (IDRm, nominal prices) 60
Table 26: Indonesia topical OTC medicines value, 2003?08 ($m, nominal prices) 62
Table 27: Indonesia topical OTC medicines value forecast, 2008?13 ($m, nominal prices) 63
Table 28: Indonesia topical OTC medicines brand share, by value, 2007?08 (%) 65
Table 29: Indonesia topical OTC medicines value, by brand 2007?08 (IDRm, nominal prices) 65
Table 30: Indonesia topical OTC medicines company share by value, 2007?08 (%) 67
Table 31: Indonesia topical OTC medicines value, by company, 2007?08 (IDRm, nominal prices) 67
Table 32: Indonesia topical OTC medicines distribution channels, by value, 2007?08 (%) 68
Table 33: Indonesia topical OTC medicines value, by distribution channel, 2007?08 (IDRm, nominal prices) 68
Table 34: Indonesia cough and cold preparations value, 2003?08 (IDRm, nominal prices) 70
Table 35: Indonesia cough and cold preparations value forecast, 2008?13 (IDRm, nominal prices) 71
Table 36: Indonesia cough and cold preparations value, 2003?08 ($m, nominal prices) 73
Table 37: Indonesia cough and cold preparations value forecast, 2008?13 ($m, nominal prices) 74
Table 38: Indonesia cough and cold preparations brand share, by value, 2007?08 (%) 76
Table 39: Indonesia cough and cold preparations value, by brand 2007?08 (IDRm, nominal prices) 76
Table 40: Indonesia cough and cold preparations company share by value, 2007?08 (%) 78
Table 41: Indonesia cough and cold preparations value, by company, 2007?08 (IDRm, nominal prices) 78
Table 42: Indonesia cough and cold preparations distribution channels, by value, 2007?08 (%) 79
Table 43: Indonesia cough and cold preparations value, by distribution channel, 2007?08 (IDRm, nominal prices) 79
Table 44: Indonesia indigestion preparations value, 2003?08 (IDRm, nominal prices) 81
Table 45: Indonesia indigestion preparations value forecast, 2008?13 (IDRm, nominal prices) 82
Table 46: Indonesia indigestion preparations value, 2003?08 ($m, nominal prices) 84
Table 47: Indonesia indigestion preparations value forecast, 2008?13 ($m, nominal prices) 84
Table 48: Indonesia indigestion preparations brand share, by value, 2007?08 (%) 86
Table 49: Indonesia indigestion preparations value, by brand 2007?08 (IDRm, nominal prices) 86
Table 50: Indonesia indigestion preparations company share by value, 2007?08 (%) 88
Table 51: Indonesia indigestion preparations value, by company, 2007?08 (IDRm, nominal prices) 88
Table 52: Indonesia indigestion preparations distribution channels, by value, 2007?08 (%) 89
Table 53: Indonesia indigestion preparations value, by distribution channel, 2007?08 (IDRm, nominal prices) 89
Table 54: Indonesia medicated skin products value, 2003?08 (IDRm, nominal prices) 91
Table 55: Indonesia medicated skin products value forecast, 2008?13 (IDRm, nominal prices) 92
Table 56: Indonesia medicated skin products value, 2003?08 ($m, nominal prices) 94
Table 57: Indonesia medicated skin products value forecast, 2008?13 ($m, nominal prices) 95
Table 58: Indonesia medicated skin products brand share, by value, 2007?08 (%) 97
Table 59: Indonesia medicated skin products value, by brand 2007?08 (IDRm, nominal prices) 98
Table 60: Indonesia medicated skin products company share by value, 2007?08 (%) 100
Table 61: Indonesia medicated skin products value, by company, 2007?08 (IDRm, nominal prices) 100
Table 62: Indonesia medicated skin products distribution channels, by value, 2007?08 (%) 101
Table 63: Indonesia medicated skin products value, by distribution channel, 2007?08 (IDRm, nominal prices) 101
Table 64: Indonesia first aid kits value, 2003?08 (IDRm, nominal prices) 103
Table 65: Indonesia first aid kits value forecast, 2008?13 (IDRm, nominal prices) 104
Table 66: Indonesia first aid kits value, 2003?08 ($m, nominal prices) 105
Table 67: Indonesia first aid kits value forecast, 2008?13 ($m, nominal prices) 105
Table 68: Indonesia first aid kits brand share, by value, 2007?08 (%) 106
Table 69: Indonesia first aid kits value, by brand 2007?08 (IDRm, nominal prices) 106
Table 70: Indonesia first aid kits company share by value, 2007?08 (%) 108
Table 71: Indonesia first aid kits value, by company, 2007?08 (IDRm, nominal prices) 108
Table 72: Indonesia first aid kits distribution channels, by value, 2007?08 (%) 109
Table 73: Indonesia first aid kits value, by distribution channel, 2007?08 (IDRm, nominal prices) 109
Table 74: Indonesia other OTC healthcare products value, 2003?08 (IDRm, nominal prices) 111
Table 75: Indonesia other OTC healthcare products value forecast, 2008?13 (IDRm, nominal prices) 112
Table 76: Indonesia other OTC healthcare products value, 2003?08 ($m, nominal prices) 114
Table 77: Indonesia other OTC healthcare products value forecast, 2008?13 ($m, nominal prices) 115
Table 78: Indonesia other OTC healthcare products brand share, by value, 2007?08 (%) 117
Table 79: Indonesia other OTC healthcare products value, by brand 2007?08 (IDRm, nominal prices) 117
Table 80: Indonesia other OTC healthcare products company share by value, 2007?08 (%) 119
Table 81: Indonesia other OTC healthcare products value, by company, 2007?08 (IDRm, nominal prices) 119
Table 82: Indonesia other OTC healthcare products distribution channels, by value, 2007?08 (%) 120
Table 83: Indonesia other OTC healthcare products value, by distribution channel, 2007?08 (IDRm, nominal prices) 120
Table 84: Indonesia plasters & bandages value, 2003?08 (IDRm, nominal prices) 122
Table 85: Indonesia plasters & bandages value forecast, 2008?13 (IDRm, nominal prices) 123
Table 86: Indonesia plasters & bandages value, 2003?08 ($m, nominal prices) 125
Table 87: Indonesia plasters & bandages value forecast, 2008?13 ($m, nominal prices) 126
Table 88: Indonesia plasters & bandages brand share, by value, 2007?08 (%) 128
Table 89: Indonesia plasters & bandages value, by brand 2007?08 (IDRm, nominal prices) 128
Table 90: Indonesia plasters & bandages company share by value, 2007?08 (%) 130
Table 91: Indonesia plasters & bandages value, by company, 2007?08 (IDRm, nominal prices) 130
Table 92: Indonesia plasters & bandages distribution channels, by value, 2007?08 (%) 131
Table 93: Indonesia plasters & bandages value, by distribution channel, 2007?08 (IDRm, nominal prices) 131
Table 94: Indonesia traditional medicines value, 2003?08 (IDRm, nominal prices) 133
Table 95: Indonesia traditional medicines value forecast, 2008?13 (IDRm, nominal prices) 134
Table 96: Indonesia traditional medicines value, 2003?08 ($m, nominal prices) 135
Table 97: Indonesia traditional medicines value forecast, 2008?13 ($m, nominal prices) 135
Table 98: Indonesia traditional medicines brand share, by value, 2007?08 (%) 136
Table 99: Indonesia traditional medicines value, by brand 2007?08 (IDRm, nominal prices) 136
Table 100: Indonesia traditional medicines company share by value, 2007?08 (%) 138
Table 101: Indonesia traditional medicines value, by company, 2007?08 (IDRm, nominal prices) 138
Table 102: Indonesia traditional medicines distribution channels, by value, 2007?08 (%) 139
Table 103: Indonesia traditional medicines value, by distribution channel, 2007?08 (IDRm, nominal prices) 139
Table 104: Indonesia vitamins and minerals value, 2003?08 (IDRm, nominal prices) 141
Table 105: Indonesia vitamins and minerals value forecast, 2008?13 (IDRm, nominal prices) 142
Table 106: Indonesia vitamins and minerals value, 2003?08 ($m, nominal prices) 144
Table 107: Indonesia vitamins and minerals value forecast, 2008?13 ($m, nominal prices) 144
Table 108: Indonesia vitamins and minerals brand share, by value, 2007?08 (%) 146
Table 109: Indonesia vitamins and minerals value, by brand 2007?08 (IDRm, nominal prices) 147
Table 110: Indonesia vitamins and minerals company share by value, 2007?08 (%) 149
Table 111: Indonesia vitamins and minerals value, by company, 2007?08 (IDRm, nominal prices) 149
Table 112: Indonesia vitamins and minerals distribution channels, by value, 2007?08 (%) 150
Table 113: Indonesia vitamins and minerals value, by distribution channel, 2007?08 (IDRm, nominal prices) 150
Table 114: Global OTC healthcare market value, 2008 152
Table 115: Global OTC healthcare market split (value terms ($m), 2008), top five countries 155
Table 116: Leading players, top five countries 156
Table 117: Analysis of Indonesia’s political landscape 159
Table 118: Analysis of Indonesia’s economy 162
Table 119: Analysis of Indonesia’s social system 165
Table 120: Analysis of Indonesia’s technology landscape 168
Table 121: Analysis of Indonesia’s legal landscape 171
Table 122: Analysis of Indonesia’s environmental landscape 174
Table 123: Indonesia OTC healthcare new product launches reports, by company (top five companies), 2008 177
Table 124: Indonesia OTC healthcare new product launches SKUs, by company (top five companies), 2008 177
Table 125: Indonesia OTC healthcare new product launches (reports), by flavor and fragrances (top 10 flavors), 2008 178
Table 126: Indonesia OTC healthcare new product launches (reports), by ingredients (top 10 ingredients), 2008 178
Table 127: Indonesia OTC healthcare new product launches (reports), by package tags or claims (top 10 claims), 2008 179
Table 128: Indonesia OTC healthcare new product launches - recent five launches 2008 179
Table 129: Indonesia population, by age group, 2003?08 (millions) 180
Table 130: Indonesia population forecast, by age group, 2008?13 (millions) 181
Table 131: Indonesia population, by gender, 2003?08 (millions) 181
Table 132: Indonesia population forecast, by gender, 2008?13 (millions) 182
Table 133: Indonesia nominal GDP, 2003?08 (IDRbn, nominal prices) 182
Table 134: Indonesia nominal GDP forecast, 2008?13 (IDRbn, nominal prices) 182
Table 135: Indonesia real GDP, 2003?08 (IDRbn, 2000 prices) 183
Table 136: Indonesia real GDP forecast, 2008?13 (IDRbn, 2000 prices) 183
Table 137: Indonesia real GDP, 2003?08 ($bn, 2000 prices) 183
Table 138: Indonesia real GDP forecast, 2008?13 ($bn, 2000 prices) 184
Table 139: Indonesia consumer price index, 2003?08 (2000=100) 184
Table 140: Indonesia consumer price index, 2008?13 (2000=100) 184



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