OTC Healthcare in New Zealand to 2013

Introduction

This databook provides key data and information on the OTC healthcare market in New Zealand. This report is a comprehensive resource for market, category and segment level data including value, distribution share and company & brand share.

Scope

*Contains information on:analgesics,medicated skin product,topical OTC,traditional,indigestion,cough&cold,plasters&Bandages,vitamins and first aid kits

*Market,category and segment level information on value with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the OTC healthcare market, including company overview, key facts and business description

Highlights

The market for OTC healthcare in New Zealand increased at a compound annual growth rate of 5.5% between 2003 and 2008.

The traditional medicines category led the OTC healthcare market in New Zealand, accounting for a share of 18.6%.

Leading players in New Zealand OTC healthcare market include Johnson & Johnson, Boiron SA and Zila Nutraceuticals.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the OTC healthcare market in New Zealand

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: OTC healthcare 2
Summary category level: analgesics 3
Summary category level: topical OTC medicines 4
Summary category level: cough and cold preparations 5
Summary category level: indigestion preparations 6
Summary category level: medicated skin products 7
Summary category level: first aid kits 8
Summary category level: other OTC healthcare products 9
Summary category level: plasters & bandages 10
Summary category level: traditional medicines 11
Summary category level: vitamins and minerals 12
Chapter 2 Introduction 13
What is this report about? 13
How to use this report 13
Market definition 14
Chapter 3 Market Overview 31
Value analysis (New Zealand Dollar), 2003?08 31
Value analysis (New Zealand Dollar), 2008?13 33
Value analysis (US dollars), 2003?08 35
Value analysis (US dollars), 2008?13 36
Company and brand share analysis 38
Distribution analysis 45
Chapter 4 Leading Company Profiles 47
Johnson & Johnson 47
Boiron SA 49
Chapter 5 Category Analysis: Analgesics 51
Value analysis (New Zealand Dollar), 2003?08 51
Value analysis (New Zealand Dollar), 2008?13 52
Value analysis (US dollars), 2003?08 54
Value analysis (US dollars), 2008?13 54
Company and brand share analysis 56
Distribution analysis 59
Chapter 6 Category Analysis: Topical OTC Medicines 61
Value analysis (New Zealand Dollar), 2003?08 61
Value analysis (New Zealand Dollar), 2008?13 62
Value analysis (US dollars), 2003?08 64
Value analysis (US dollars), 2008?13 65
Company and brand share analysis 67
Distribution analysis 70
Chapter 7 Category Analysis: Cough and Cold Preparations 72
Value analysis (New Zealand Dollar), 2003?08 72
Value analysis (New Zealand Dollar), 2008?13 73
Value analysis (US dollars), 2003?08 75
Value analysis (US dollars), 2008?13 76
Company and brand share analysis 78
Distribution analysis 81
Chapter 8 Category Analysis: Indigestion Preparations 83
Value analysis (New Zealand Dollar), 2003?08 83
Value analysis (New Zealand Dollar), 2008?13 84
Value analysis (US dollars), 2003?08 86
Value analysis (US dollars), 2008?13 86
Company and brand share analysis 88
Distribution analysis 91
Chapter 9 Category Analysis: Medicated Skin Products 93
Value analysis (New Zealand Dollar), 2003?08 93
Value analysis (New Zealand Dollar), 2008?13 94
Value analysis (US dollars), 2003?08 96
Value analysis (US dollars), 2008?13 97
Company and brand share analysis 99
Distribution analysis 101
Chapter 10 Category Analysis: First Aid Kits 103
Value analysis (New Zealand Dollar), 2003?08 103
Value analysis (New Zealand Dollar), 2008?13 104
Value analysis (US dollars), 2003?08 105
Value analysis (US dollars), 2008?13 105
Company and brand share analysis 106
Distribution analysis 109
Chapter 11 Category Analysis: Other OTC Healthcare Products 111
Value analysis (New Zealand Dollar), 2003?08 111
Value analysis (New Zealand Dollar), 2008?13 112
Value analysis (US dollars), 2003?08 114
Value analysis (US dollars), 2008?13 115
Company and brand share analysis 117
Distribution analysis 122
Chapter 12 Category Analysis: Plasters & Bandages 124
Value analysis (New Zealand Dollar), 2003?08 124
Value analysis (New Zealand Dollar), 2008?13 125
Value analysis (US dollars), 2003?08 127
Value analysis (US dollars), 2008?13 128
Company and brand share analysis 130
Distribution analysis 133
Chapter 13 Category Analysis: Traditional Medicines 135
Value analysis (New Zealand Dollar), 2003?08 135
Value analysis (New Zealand Dollar), 2008?13 136
Value analysis (US dollars), 2003?08 137
Value analysis (US dollars), 2008?13 137
Company and brand share analysis 138
Distribution analysis 141
Chapter 14 Category Analysis: Vitamins and Minerals 143
Value analysis (New Zealand Dollar), 2003?08 143
Value analysis (New Zealand Dollar), 2008?13 144
Value analysis (US dollars), 2003?08 146
Value analysis (US dollars), 2008?13 146
Company and brand share analysis 148
Distribution analysis 151
Chapter 15 Country Comparison 153
Value 153
Market share 157
Chapter 16 PESTLE Analysis 158
Summary 158
Political analysis 159
Economic analysis 162
Social analysis 165
Technological analysis 168
Legal analysis 171
Environmental analysis 174
Chapter 17 Macroeconomic Profile 177
Macroeconomic indicators 177
Chapter 18 Research Methodology 182
Methodology overview 182
Secondary research 183
Market modeling 184
Creating an initial data model 184
Revising the initial data model 184
Creating a final estimate 185
Creating demographic value splits 185
Primary research 185
Data finalization 186
Ongoing research 186
Chapter 19 APPENDIX 187
Future readings 187
How to contact experts in your industry 187
Disclaimer 187

LIST OF FIGURES
Figure 1: New Zealand OTC healthcare value and value forecast, 2003?13 (NZ$m, nominal prices) 34
Figure 2: New Zealand OTC healthcare category growth comparison, by value, 2003?13 37
Figure 3: New Zealand OTC healthcare company share, by value, 2007?08 (%) 42
Figure 4: New Zealand OTC healthcare distribution channels, by value, 2007?08 (%) 46
Figure 5: New Zealand analgesics value and value forecast, 2003?13 (NZ$m, nominal prices) 53
Figure 6: New Zealand analgesics category growth comparison, by value, 2003?13 55
Figure 7: New Zealand analgesics company share, by value, 2007?08 (%) 57
Figure 8: New Zealand analgesics distribution channels, by value, 2007?08 (%) 60
Figure 9: New Zealand topical OTC medicines value and value forecast, 2003?13 (NZ$m, nominal prices) 63
Figure 10: New Zealand topical OTC medicines category growth comparison, by value, 2003?13 66
Figure 11: New Zealand topical OTC medicines company share, by value, 2007?08 (%) 68
Figure 12: New Zealand topical OTC medicines distribution channels, by value, 2007?08 (%) 71
Figure 13: New Zealand cough and cold preparations value and value forecast, 2003?13 (NZ$m, nominal prices) 74
Figure 14: New Zealand cough and cold preparations category growth comparison, by value, 2003?13 77
Figure 15: New Zealand cough and cold preparations company share, by value, 2007?08 (%) 79
Figure 16: New Zealand cough and cold preparations distribution channels, by value, 2007?08 (%) 82
Figure 17: New Zealand indigestion preparations value and value forecast, 2003?13 (NZ$m, nominal prices) 85
Figure 18: New Zealand indigestion preparations category growth comparison, by value, 2003?13 87
Figure 19: New Zealand indigestion preparations company share, by value, 2007?08 (%) 89
Figure 20: New Zealand indigestion preparations distribution channels, by value, 2007?08 (%) 92
Figure 21: New Zealand medicated skin products value and value forecast, 2003?13 (NZ$m, nominal prices) 95
Figure 22: New Zealand medicated skin products category growth comparison, by value, 2003?13 98
Figure 23: New Zealand medicated skin products distribution channels, by value, 2007?08 (%) 102
Figure 24: New Zealand first aid kits value and value forecast, 2003?13 (NZ$m, nominal prices) 104
Figure 25: New Zealand first aid kits company share, by value, 2007?08 (%) 107
Figure 26: New Zealand first aid kits distribution channels, by value, 2007?08 (%) 110
Figure 27: New Zealand other OTC healthcare products value and value forecast, 2003?13 (NZ$m, nominal prices) 113
Figure 28: New Zealand other OTC healthcare products category growth comparison, by value, 2003?13 116
Figure 29: New Zealand other OTC healthcare products company share, by value, 2007?08 (%) 119
Figure 30: New Zealand other OTC healthcare products distribution channels, by value, 2007?08 (%) 123
Figure 31: New Zealand plasters & bandages value and value forecast, 2003?13 (NZ$m, nominal prices) 126
Figure 32: New Zealand plasters & bandages category growth comparison, by value, 2003?13 129
Figure 33: New Zealand plasters & bandages company share, by value, 2007?08 (%) 131
Figure 34: New Zealand plasters & bandages distribution channels, by value, 2007?08 (%) 134
Figure 35: New Zealand traditional medicines value and value forecast, 2003?13 (NZ$m, nominal prices) 136
Figure 36: New Zealand traditional medicines company share, by value, 2007?08 (%) 139
Figure 37: New Zealand traditional medicines distribution channels, by value, 2007?08 (%) 142
Figure 38: New Zealand vitamins and minerals value and value forecast, 2003?13 (NZ$m, nominal prices) 145
Figure 39: New Zealand vitamins and minerals category growth comparison, by value, 2003?13 147
Figure 40: New Zealand vitamins and minerals company share, by value, 2007?08 (%) 149
Figure 41: New Zealand vitamins and minerals distribution channels, by value, 2007?08 (%) 152
Figure 42: Global OTC healthcare market split (value terms, 2008), top five countries 154
Figure 43: Global OTC healthcare market value, 2003–08, top five countries 156
Figure 44: Annual data review process 183

LIST OF TABLES
Table 1: OTC healthcare category definitions 15
Table 2: OTC healthcare distribution channels 17
Table 3: New Zealand OTC healthcare value, 2003?08 (NZ$m, nominal prices) 32
Table 4: New Zealand OTC healthcare value forecast, 2008?13 (NZ$m, nominal prices) 33
Table 5: New Zealand OTC healthcare value, 2003?08 ($m, nominal prices) 35
Table 6: New Zealand OTC healthcare value forecast, 2008?13 ($m, nominal prices) 36
Table 7: New Zealand OTC healthcare brand share, by value, 2007?08 (%) 38
Table 8: New Zealand OTC healthcare value, by brand 2007?08 (NZ$m, nominal prices) 40
Table 9: New Zealand OTC healthcare company share by value, 2007?08 (%) 43
Table 10: New Zealand OTC healthcare value, by company, 2007?08 (NZ$m, nominal prices) 44
Table 11: New Zealand OTC healthcare distribution channels, by value, 2007?08 (%) 45
Table 12: New Zealand OTC healthcare value, by distribution channel, 2007?08 (NZ$m, nominal prices) 45
Table 13: Johnson & Johnson key facts 47
Table 14: Boiron SA key facts 49
Table 15: New Zealand analgesics value, 2003?08 (NZ$m, nominal prices) 51
Table 16: New Zealand analgesics value forecast, 2008?13 (NZ$m, nominal prices) 52
Table 17: New Zealand analgesics value, 2003?08 ($m, nominal prices) 54
Table 18: New Zealand analgesics value forecast, 2008?13 ($m, nominal prices) 54
Table 19: New Zealand analgesics brand share, by value, 2007?08 (%) 56
Table 20: New Zealand analgesics value, by brand 2007?08 (NZ$m, nominal prices) 56
Table 21: New Zealand analgesics company share by value, 2007?08 (%) 58
Table 22: New Zealand analgesics value, by company, 2007?08 (NZ$m, nominal prices) 58
Table 23: New Zealand analgesics distribution channels, by value, 2007?08 (%) 59
Table 24: New Zealand analgesics value, by distribution channel, 2007?08 (NZ$m, nominal prices) 59
Table 25: New Zealand topical OTC medicines value, 2003?08 (NZ$m, nominal prices) 61
Table 26: New Zealand topical OTC medicines value forecast, 2008?13 (NZ$m, nominal prices) 62
Table 27: New Zealand topical OTC medicines value, 2003?08 ($m, nominal prices) 64
Table 28: New Zealand topical OTC medicines value forecast, 2008?13 ($m, nominal prices) 65
Table 29: New Zealand topical OTC medicines brand share, by value, 2007?08 (%) 67
Table 30: New Zealand topical OTC medicines value, by brand 2007?08 (NZ$m, nominal prices) 67
Table 31: New Zealand topical OTC medicines company share by value, 2007?08 (%) 69
Table 32: New Zealand topical OTC medicines value, by company, 2007?08 (NZ$m, nominal prices) 69
Table 33: New Zealand topical OTC medicines distribution channels, by value, 2007?08 (%) 70
Table 34: New Zealand topical OTC medicines value, by distribution channel, 2007?08 (NZ$m, nominal prices) 70
Table 35: New Zealand cough and cold preparations value, 2003?08 (NZ$m, nominal prices) 72
Table 36: New Zealand cough and cold preparations value forecast, 2008?13 (NZ$m, nominal prices) 73
Table 37: New Zealand cough and cold preparations value, 2003?08 ($m, nominal prices) 75
Table 38: New Zealand cough and cold preparations value forecast, 2008?13 ($m, nominal prices) 76
Table 39: New Zealand cough and cold preparations brand share, by value, 2007?08 (%) 78
Table 40: New Zealand cough and cold preparations value, by brand 2007?08 (NZ$m, nominal prices) 78
Table 41: New Zealand cough and cold preparations company share by value, 2007?08 (%) 80
Table 42: New Zealand cough and cold preparations value, by company, 2007?08 (NZ$m, nominal prices) 80
Table 43: New Zealand cough and cold preparations distribution channels, by value, 2007?08 (%) 81
Table 44: New Zealand cough and cold preparations value, by distribution channel, 2007?08 (NZ$m, nominal prices) 81
Table 45: New Zealand indigestion preparations value, 2003?08 (NZ$m, nominal prices) 83
Table 46: New Zealand indigestion preparations value forecast, 2008?13 (NZ$m, nominal prices) 84
Table 47: New Zealand indigestion preparations value, 2003?08 ($m, nominal prices) 86
Table 48: New Zealand indigestion preparations value forecast, 2008?13 ($m, nominal prices) 86
Table 49: New Zealand indigestion preparations brand share, by value, 2007?08 (%) 88
Table 50: New Zealand indigestion preparations value, by brand 2007?08 (NZ$m, nominal prices) 88
Table 51: New Zealand indigestion preparations company share by value, 2007?08 (%) 90
Table 52: New Zealand indigestion preparations value, by company, 2007?08 (NZ$m, nominal prices) 90
Table 53: New Zealand indigestion preparations distribution channels, by value, 2007?08 (%) 91
Table 54: New Zealand indigestion preparations value, by distribution channel, 2007?08 (NZ$m, nominal prices) 91
Table 55: New Zealand medicated skin products value, 2003?08 (NZ$m, nominal prices) 93
Table 56: New Zealand medicated skin products value forecast, 2008?13 (NZ$m, nominal prices) 94
Table 57: New Zealand medicated skin products value, 2003?08 ($m, nominal prices) 96
Table 58: New Zealand medicated skin products value forecast, 2008?13 ($m, nominal prices) 97
Table 59: New Zealand medicated skin products brand share, by value, 2007?08 (%) 99
Table 60: New Zealand medicated skin products value, by brand 2007?08 (NZ$m, nominal prices) 99
Table 61: New Zealand medicated skin products company share by value, 2007?08 (%) 100
Table 62: New Zealand medicated skin products value, by company, 2007?08 (NZ$m, nominal prices) 100
Table 63: New Zealand medicated skin products distribution channels, by value, 2007?08 (%) 101
Table 64: New Zealand medicated skin products value, by distribution channel, 2007?08 (NZ$m, nominal prices) 101
Table 65: New Zealand first aid kits value, 2003?08 (NZ$m, nominal prices) 103
Table 66: New Zealand first aid kits value forecast, 2008?13 (NZ$m, nominal prices) 104
Table 67: New Zealand first aid kits value, 2003?08 ($m, nominal prices) 105
Table 68: New Zealand first aid kits value forecast, 2008?13 ($m, nominal prices) 105
Table 69: New Zealand first aid kits brand share, by value, 2007?08 (%) 106
Table 70: New Zealand first aid kits value, by brand 2007?08 (NZ$m, nominal prices) 106
Table 71: New Zealand first aid kits company share by value, 2007?08 (%) 108
Table 72: New Zealand first aid kits value, by company, 2007?08 (NZ$m, nominal prices) 108
Table 73: New Zealand first aid kits distribution channels, by value, 2007?08 (%) 109
Table 74: New Zealand first aid kits value, by distribution channel, 2007?08 (NZ$m, nominal prices) 109
Table 75: New Zealand other OTC healthcare products value, 2003?08 (NZ$m, nominal prices) 111
Table 76: New Zealand other OTC healthcare products value forecast, 2008?13 (NZ$m, nominal prices) 112
Table 77: New Zealand other OTC healthcare products value, 2003?08 ($m, nominal prices) 114
Table 78: New Zealand other OTC healthcare products value forecast, 2008?13 ($m, nominal prices) 115
Table 79: New Zealand other OTC healthcare products brand share, by value, 2007?08 (%) 117
Table 80: New Zealand other OTC healthcare products value, by brand 2007?08 (NZ$m, nominal prices) 118
Table 81: New Zealand other OTC healthcare products company share by value, 2007?08 (%) 120
Table 82: New Zealand other OTC healthcare products value, by company, 2007?08 (NZ$m, nominal prices) 121
Table 83: New Zealand other OTC healthcare products distribution channels, by value, 2007?08 (%) 122
Table 84: New Zealand other OTC healthcare products value, by distribution channel, 2007?08 (NZ$m, nominal prices) 122
Table 85: New Zealand plasters & bandages value, 2003?08 (NZ$m, nominal prices) 124
Table 86: New Zealand plasters & bandages value forecast, 2008?13 (NZ$m, nominal prices) 125
Table 87: New Zealand plasters & bandages value, 2003?08 ($m, nominal prices) 127
Table 88: New Zealand plasters & bandages value forecast, 2008?13 ($m, nominal prices) 128
Table 89: New Zealand plasters & bandages brand share, by value, 2007?08 (%) 130
Table 90: New Zealand plasters & bandages value, by brand 2007?08 (NZ$m, nominal prices) 130
Table 91: New Zealand plasters & bandages company share by value, 2007?08 (%) 132
Table 92: New Zealand plasters & bandages value, by company, 2007?08 (NZ$m, nominal prices) 132
Table 93: New Zealand plasters & bandages distribution channels, by value, 2007?08 (%) 133
Table 94: New Zealand plasters & bandages value, by distribution channel, 2007?08 (NZ$m, nominal prices) 133
Table 95: New Zealand traditional medicines value, 2003?08 (NZ$m, nominal prices) 135
Table 96: New Zealand traditional medicines value forecast, 2008?13 (NZ$m, nominal prices) 136
Table 97: New Zealand traditional medicines value, 2003?08 ($m, nominal prices) 137
Table 98: New Zealand traditional medicines value forecast, 2008?13 ($m, nominal prices) 137
Table 99: New Zealand traditional medicines brand share, by value, 2007?08 (%) 138
Table 100: New Zealand traditional medicines value, by brand 2007?08 (NZ$m, nominal prices) 138
Table 101: New Zealand traditional medicines company share by value, 2007?08 (%) 140
Table 102: New Zealand traditional medicines value, by company, 2007?08 (NZ$m, nominal prices) 140
Table 103: New Zealand traditional medicines distribution channels, by value, 2007?08 (%) 141
Table 104: New Zealand traditional medicines value, by distribution channel, 2007?08 (NZ$m, nominal prices) 141
Table 105: New Zealand vitamins and minerals value, 2003?08 (NZ$m, nominal prices) 143
Table 106: New Zealand vitamins and minerals value forecast, 2008?13 (NZ$m, nominal prices) 144
Table 107: New Zealand vitamins and minerals value, 2003?08 ($m, nominal prices) 146
Table 108: New Zealand vitamins and minerals value forecast, 2008?13 ($m, nominal prices) 146
Table 109: New Zealand vitamins and minerals brand share, by value, 2007?08 (%) 148
Table 110: New Zealand vitamins and minerals value, by brand 2007?08 (NZ$m, nominal prices) 148
Table 111: New Zealand vitamins and minerals company share by value, 2007?08 (%) 150
Table 112: New Zealand vitamins and minerals value, by company, 2007?08 (NZ$m, nominal prices) 150
Table 113: New Zealand vitamins and minerals distribution channels, by value, 2007?08 (%) 151
Table 114: New Zealand vitamins and minerals value, by distribution channel, 2007?08 (NZ$m, nominal prices) 151
Table 115: Global OTC healthcare market value, 2008 153
Table 116: Global OTC healthcare market split (value terms ($m), 2008), top five countries 156
Table 117: Leading players, top five countries 157
Table 118: Analysis of New Zealand’s political landscape 159
Table 119: Analysis of New Zealand’s economic landscape 162
Table 120: Analysis of New Zealand’s social landscape 165
Table 121: Analysis of New Zealand’s technology landscape 168
Table 122: Analysis of New Zealand’s legal landscape 171
Table 123: Analysis of New Zealand’s environmental landscape 174
Table 124: New Zealand population, by age group, 2003?08 (millions) 177
Table 125: New Zealand population forecast, by age group, 2008?13 (millions) 178
Table 126: New Zealand population, by gender, 2003?08 (millions) 178
Table 127: New Zealand population forecast, by gender, 2008?13 (millions) 179
Table 128: New Zealand nominal GDP, 2003?08 (NZ$bn, nominal prices) 179
Table 129: New Zealand nominal GDP forecast, 2008?13 (NZ$bn, nominal prices) 179
Table 130: New Zealand real GDP, 2003?08 (NZ$bn, 2000 prices) 180
Table 131: New Zealand real GDP forecast, 2008?13 (NZ$bn, 2000 prices) 180
Table 132: New Zealand real GDP, 2003?08 ($bn, 2000 prices) 180
Table 133: New Zealand real GDP forecast, 2008?13 ($bn, 2000 prices) 181
Table 134: New Zealand consumer price index, 2003?08 (2000=100) 181
Table 135: New Zealand consumer price index, 2008?13 (2000=100) 181


[Inhaltsverzeichnis ausblenden]