Home Improvement Sales via Key Retail Formats in Hong Kong to 2014

TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
HOME IMPROVEMENT RETAIL SALES OVERVIEW 6
Home improvement retail market definition 6
Home improvement sales overview 7
Home improvement retail sales value, 2004–09 8
Home improvement retail sales value, 2009–14 9
HOME IMPROVEMENT MARKET SEGMENTATION 11
Market sales analysis by category, 2004–09 11
Market sales analysis by category, 2009–14 14
HOME IMPROVEMENT SALES ANALYSIS BY KEY RETAIL FORMATS 17
Retail format definitions 17
Home improvement sales analysis by key retail formats, overview 20
Home improvement sales analysis by key retail formats actual, 2004–09 21
Home improvement sales analysis by key retail formats forecast, 2009–14 22
DECORATIVE MATERIALS SALES ANALYSIS BY KEY RETAIL FORMATS 23
Decorative materials sales analysis by key retail formats, overview 23
Decorative materials sales analysis by key retail formats actual, 2004–09 24
Decorative materials sales analysis by key retail formats forecast, 2009–14 25
ELECTRICAL HARDWARE ANALYSIS BY KEY RETAIL FORMATS 26
Electrical hardware sales analysis by key retail formats, overview 26
Electrical hardware sales analysis by key retail formats actual, 2004–09 27
Electrical hardware sales analysis by key retail formats forecast, 2009–14 28
HARDWARE ANALYSIS BY KEY RETAIL FORMATS 29
Hardware sales analysis by key retail formats, overview 29
Hardware sales analysis by key retail formats actual, 2004–09 30
Hardware sales analysis by key retail formats forecast, 2009–14 31
NON-DECORATIVE MATERIALS ANALYSIS BY KEY RETAIL FORMATS 32
Non-decorative materials sales analysis by key retail formats, overview 32
Non-decorative materials sales analysis by key retail formats actual, 2004–09 33
Non-decorative materials sales analysis by key retail formats forecast, 2009–14 34
TOOLS ANALYSIS BY KEY RETAIL FORMATS 35
Tools sales analysis by key retail formats, overview 35
Tools sales analysis by key retail formats actual, 2004–09 36
Tools sales analysis by key retail formats forecast, 2009–14 37
APPENDIX 38
Methodology 38
Related research 39
Datamonitor consulting 39
Disclaimer 39


LIST OF FIGURES
Figure 1: Hong Kong, sales of home improvement, value ($m), 2004–14 7
Figure 2: Hong Kong, sales of home improvement, value ($m), 2004–09 8
Figure 3: Hong Kong, forecast sales of home improvement, value ($m), 2009–14 9
Figure 4: Hong Kong, sales of home improvement, value break down by category (%), 2009 11
Figure 5: Hong Kong, sales of home improvement, value break down by category ($m), 2004–09 12
Figure 6: Hong Kong, sales of home improvement, value break down by category (%), 2014 14
Figure 7: Hong Kong, forecast sales of home improvement, value break down by category ($m), 2009–14 15
Figure 8: Hong Kong, home improvement, revenue split by key retail formats (%), 2009 20
Figure 9: Hong Kong, decorative materials, revenue split by key retail formats (%), 2009 23
Figure 10: Hong Kong, electrical hardware, revenue split by key retail formats (%), 2009 26
Figure 11: Hong Kong, hardware, revenue split by key retail formats (%), 2009 29
Figure 12: Hong Kong, non-decorative materials, revenue split by key retail formats (%), 2009 32
Figure 13: Hong Kong, tools, revenue split by key retail formats (%), 2009 35


LIST OF TABLES
Table 1: Home improvement retail market definition 6
Table 2: Hong Kong, sales of home improvement, value ($m), 2004–14 7
Table 3: Hong Kong, sales of home improvement, value ($m and HK$m), 2004–09 8
Table 4: Hong Kong, forecast sales of home improvement, value ($m and HK$m), 2009–14 10
Table 5: Hong Kong, sales of home improvement, value break down by category ($m), 2004–09 13
Table 6: Hong Kong, forecast sales of home improvement, value break down by category ($m), 2009–14 16
Table 7: (Part 1) Retail format definitions 17
Table 8: (Part 2) Retail format definitions 18
Table 9: (Part 3) Retail format definitions 19
Table 10: Hong Kong, home improvement, revenues split by key retail formats ($m), 2004–09 21
Table 11: Hong Kong, home improvement forecast, revenues split by key retail formats ($m), 2009–14 22
Table 12: Hong Kong, decorative materials, revenues split by key retail formats ($m), 2004–09 24
Table 13: Hong Kong, decorative materials forecast, revenues split by key retail formats ($m), 2009–14 25
Table 14: Hong Kong, electrical hardware, revenues split by key retail formats ($m), 2004–09 27
Table 15: Hong Kong, electrical hardware forecast, revenues split by key retail formats ($m), 2009–14 28
Table 16: Hong Kong, hardware, revenues split by key retail formats ($m), 2004–09 30
Table 17: Hong Kong, hardware forecast, revenues split by key retail formats ($m), 2009–14 31
Table 18: Hong Kong, non-decorative materials, revenues split by key retail formats ($m), 2004–09 33
Table 19: Hong Kong, non-decorative materials forecast, revenues split by key retail formats ($m), 2009–14 34
Table 20: Hong Kong, tools, revenues split by key retail formats ($m), 2004–09 36
Table 21: Hong Kong, tools forecast, revenues split by key retail formats ($m), 2009–14 37



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