TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
HOME IMPROVEMENT RETAIL SALES OVERVIEW 6
Home improvement retail market definition 6
Home improvement sales overview 7
Home improvement retail sales value, 2004–09 8
Home improvement retail sales value, 2009–14 9
HOME IMPROVEMENT MARKET SEGMENTATION 10
Market sales analysis by category, 2004–09 10
Market sales analysis by category, 2009–14 13
HOME IMPROVEMENT SALES ANALYSIS BY KEY RETAIL FORMATS 15
Retail format definitions 15
Home improvement sales analysis by key retail formats, overview 18
Home improvement sales analysis by key retail formats actual, 2004–09 19
Home improvement sales analysis by key retail formats forecast, 2009–14 20
DECORATIVE MATERIALS SALES ANALYSIS BY KEY RETAIL FORMATS 21
Decorative materials sales analysis by key retail formats, overview 21
Decorative materials sales analysis by key retail formats actual, 2004–09 22
Decorative materials sales analysis by key retail formats forecast, 2009–14 23
ELECTRICAL HARDWARE ANALYSIS BY KEY RETAIL FORMATS 24
Electrical hardware sales analysis by key retail formats, overview 24
Electrical hardware sales analysis by key retail formats actual, 2004–09 25
Electrical hardware sales analysis by key retail formats forecast, 2009–14 26
HARDWARE ANALYSIS BY KEY RETAIL FORMATS 27
Hardware sales analysis by key retail formats, overview 27
Hardware sales analysis by key retail formats actual, 2004–09 28
Hardware sales analysis by key retail formats forecast, 2009–14 29
NON-DECORATIVE MATERIALS ANALYSIS BY KEY RETAIL FORMATS 30
Non-decorative materials sales analysis by key retail formats, overview 30
Non-decorative materials sales analysis by key retail formats actual, 2004–09 31
Non-decorative materials sales analysis by key retail formats forecast, 2009–14 32
TOOLS ANALYSIS BY KEY RETAIL FORMATS 33
Tools sales analysis by key retail formats, overview 33
Tools sales analysis by key retail formats actual, 2004–09 34
Tools sales analysis by key retail formats forecast, 2009–14 35
APPENDIX 36
Methodology 36
Related research 37
Datamonitor consulting 37
Disclaimer 37
LIST OF FIGURES
Figure 1: Saudi Arabia, sales of home improvement, value ($m), 2004–14 7
Figure 2: Saudi Arabia, sales of home improvement, value ($m), 2004–09 8
Figure 3: Saudi Arabia, forecast sales of home improvement, value ($m), 2009–14 9
Figure 4: Saudi Arabia, sales of home improvement, value break down by category (%), 2009 10
Figure 5: Saudi Arabia, sales of home improvement, value break down by category ($m), 2004–09 11
Figure 6: Saudi Arabia, sales of home improvement, value break down by category (%), 2014 13
Figure 7: Saudi Arabia, forecast sales of home improvement, value break down by category ($m), 2009–14 14
Figure 8: Saudi Arabia, home improvement, revenue split by key retail formats (%), 2009 18
Figure 9: Saudi Arabia, decorative materials, revenue split by key retail formats (%), 2009 21
Figure 10: Saudi Arabia, electrical hardware, revenue split by key retail formats (%), 2009 24
Figure 11: Saudi Arabia, hardware, revenue split by key retail formats (%), 2009 27
Figure 12: Saudi Arabia, non-decorative materials, revenue split by key retail formats (%), 2009 30
Figure 13: Saudi Arabia, tools, revenue split by key retail formats (%), 2009 33
LIST OF TABLES
Table 1: Home improvement retail market definition 6
Table 2: Saudi Arabia, sales of home improvement, value ($m), 2004–14 7
Table 3: Saudi Arabia, sales of home improvement, value ($m and SARm), 2004–09 8
Table 4: Saudi Arabia, forecast sales of home improvement, value ($m and SARm), 2009–14 9
Table 5: Saudi Arabia, sales of home improvement, value break down by category ($m), 2004–09 12
Table 6: Saudi Arabia, forecast sales of home improvement, value break down by category ($m), 2009–14 14
Table 7: (Part 1) Retail format definitions 15
Table 8: (Part 2) Retail format definitions 16
Table 9: (Part 3) Retail format definitions 17
Table 10: Saudi Arabia, home improvement, revenues split by key retail formats ($m), 2004–09 19
Table 11: Saudi Arabia, home improvement forecast, revenues split by key retail formats ($m), 2009–14 20
Table 12: Saudi Arabia, decorative materials, revenues split by key retail formats ($m), 2004–09 22
Table 13: Saudi Arabia, decorative materials forecast, revenues split by key retail formats ($m), 2009–14 23
Table 14: Saudi Arabia, electrical hardware, revenues split by key retail formats ($m), 2004–09 25
Table 15: Saudi Arabia, electrical hardware forecast, revenues split by key retail formats ($m), 2009–14 26
Table 16: Saudi Arabia, hardware, revenues split by key retail formats ($m), 2004–09 28
Table 17: Saudi Arabia, hardware forecast, revenues split by key retail formats ($m), 2009–14 29
Table 18: Saudi Arabia, non-decorative materials, revenues split by key retail formats ($m), 2004–09 31
Table 19: Saudi Arabia, non-decorative materials forecast, revenues split by key retail formats ($m), 2009–14 32
Table 20: Saudi Arabia, tools, revenues split by key retail formats ($m), 2004–09 34
Table 21: Saudi Arabia, tools forecast, revenues split by key retail formats ($m), 2009–14 35
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