TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 18
Rivalry 19
LEADING COMPANIES 20
Beijing Easyhome Investment Holding Group Co., Ltd 20
IKEA Group 21
KUROGANEYA CO LTD 23
Nitori., Ltd. 24
MARKET DISTRIBUTION 27
MARKET FORECASTS 28
Market value forecast 28
APPENDIX 29
Methodology 29
Industry associations 30
Related Datamonitor research 30
Disclaimer 31
ABOUT DATAMONITOR 32
Premium Reports 32
Summary Reports 32
Datamonitor consulting 32
LIST OF TABLES
Table 1: Asia-Pacific homewares market value: $ billion, 2005–09 10
Table 2: Asia-Pacific homewares market segmentation I:% share, by value, 2009 11
Table 3: Asia-Pacific homewares market segmentation II: % share, by value, 2009 12
Table 4: Beijing Easyhome Investment Holding Group Co., Ltd: key facts 20
Table 5: IKEA Group: key facts 21
Table 6: KUROGANEYA CO LTD: key facts 23
Table 7: Nitori., Ltd.: key facts 24
Table 8: Nitori., Ltd.: key financials ($) 24
Table 9: Nitori., Ltd.: key financials (JPY) 25
Table 10: Nitori., Ltd.: key financial ratios 25
Table 11: Asia-Pacific homewares market distribution: % share, by value, 2009 27
Table 12: Asia-Pacific homewares market value forecast: $ billion, 2009–14 28
LIST OF FIGURES
Figure 1: Asia-Pacific homewares market value: $ billion, 2005–09 10
Figure 2: Asia-Pacific homewares market segmentation I:% share, by value, 2009 11
Figure 3: Asia-Pacific homewares market segmentation II: % share, by value, 2009 12
Figure 4: Forces driving competition in the homewares market in Asia-Pacific, 2009 13
Figure 5: Drivers of buyer power in the homewares market in Asia-Pacific, 2009 14
Figure 6: Drivers of supplier power in the homewares market in Asia-Pacific, 2009 15
Figure 7: Factors influencing the likelihood of new entrants in the homewares market in Asia-Pacific, 2009 16
Figure 8: Factors influencing the threat of substitutes in the homewares market in Asia-Pacific, 2009 18
Figure 9: Drivers of degree of rivalry in the homewares market in Asia-Pacific, 2009 19
Figure 10: Nitori., Ltd.: revenues & profitability 26
Figure 11: Nitori., Ltd.: assets & liabilities 26
Figure 12: Asia-Pacific homewares market distribution: % share, by value, 2009 27
Figure 13: Asia-Pacific homewares market value forecast: $ billion, 2009–14 28
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