Household products in Morocco to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Household products in Morocco. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on:Air fresheners,Bleach,Dishwashing products,Furniture polish,Insecticides,Scouringproducts,Textile washing products,Toiletcare Provides market value, volume, expenditure and consumption data by market, segment and subsegment Includes company and brand share data by categories

Highlights

The market for Household Products in Morocco increased between 2001-2006, growing at an average annual rate of 4.1%. The leading company in the market in 2006 was Procter & Gamble. The second-largest player was Unilever with Wash in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Household Products markets Understand consumers' consumption and expenditure patterns Understand the future direction of the market with reliable historical data and full five year forecasting.

Report Highlights

[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Household Products 2
Summary category level - Toilet Care 3
Summary category level - Furniture Polish 4
Summary category level - Insecticides 5
Summary category level - Textile Washing Products 6
Summary category level - Scouring Products 7
Summary category level - General Purpose cleaners 8
Summary category level - Air Fresheners 9
Summary category level - Bleach 10
Summary category level - Dishwashing Products 11
Chapter 2 INTRODUCTION 12
What is this report about? 12
How to use this report 12
Market Definition 13
Chapter 3 MARKET OVERVIEW 35
Value Analysis, 2001-2006 35
Value Analysis, 2006-2011 37
Value Analysis, US$ 2001-2006 40
Value Analysis, US$ 2006-2011 41
Volume Analysis, 2001-2006 43
Volume Analysis, 2006-2011 45
Company and Brand Share Analysis 49
Distribution Analysis 54
Expenditure & consumption per capita 57
Chapter 4 LEADING COMPANY PROFILES 63
Procter & Gamble 63
Unilever. 65
Chapter 5 CATEGORY ANALYSIS - TOILET CARE 67
Value Analysis, 2001-2006 67
Value Analysis, 2006-2011 68
Value Analysis, US$ 2001-2006 70
Value Analysis, US$ 2006-2011 70
Volume Analysis, 2001-2006 72
Volume Analysis, 2006-2011 73
Company and Brand Share Analysis 76
Distribution Analysis 79
Expenditure & consumption per capita 81
Chapter 6 CATEGORY ANALYSIS - FURNITURE POLISH 84
Value Analysis, 2001-2006 84
Value Analysis, 2006-2011 85
Value Analysis, US$ 2001-2006 87
Value Analysis, US$ 2006-2011 87
Volume Analysis, 2001-2006 89
Volume Analysis, 2006-2011 90
Company and Brand Share Analysis 93
Distribution Analysis 96
Expenditure & consumption per capita 98
Chapter 7 CATEGORY ANALYSIS - INSECTICIDES 101
Value Analysis, 2001-2006 101
Value Analysis, 2006-2011 102
Value Analysis, US$ 2001-2006 104
Value Analysis, US$ 2006-2011 104
Volume Analysis, 2001-2006 106
Volume Analysis, 2006-2011 107
Company and Brand Share Analysis 109
Distribution Analysis 112
Expenditure & consumption per capita 114
Chapter 8 CATEGORY ANALYSIS - TEXTILE WASHING PRODUCTS 117
Value Analysis, 2001-2006 117
Value Analysis, 2006-2011 118
Value Analysis, US$ 2001-2006 120
Value Analysis, US$ 2006-2011 120
Volume Analysis, 2001-2006 122
Volume Analysis, 2006-2011 123
Company and Brand Share Analysis 125
Distribution Analysis 128
Expenditure & consumption per capita 131
Chapter 9 CATEGORY ANALYSIS - SCOURING PRODUCTS 134
Value Analysis, 2001-2006 134
Value Analysis, 2006-2011 135
Value Analysis, US$ 2001-2006 137
Value Analysis, US$ 2006-2011 137
Volume Analysis, 2001-2006 139
Volume Analysis, 2006-2011 140
Company and Brand Share Analysis 143
Distribution Analysis 146
Expenditure & consumption per capita 149
Chapter 10 CATEGORY ANALYSIS - GENERAL PURPOSE CLEANERS 152
Value Analysis, 2001-2006 152
Value Analysis, 2006-2011 154
Value Analysis, US$ 2001-2006 156
Value Analysis, US$ 2006-2011 157
Volume Analysis, 2001-2006 159
Volume Analysis, 2006-2011 161
Company and Brand Share Analysis 163
Distribution Analysis 166
Expenditure & consumption per capita 169
Chapter 11 CATEGORY ANALYSIS - AIR FRESHENERS 175
Value Analysis, 2001-2006 175
Value Analysis, 2006-2011 176
Value Analysis, US$ 2001-2006 178
Value Analysis, US$ 2006-2011 178
Volume Analysis, 2001-2006 180
Volume Analysis, 2006-2011 181
Company and Brand Share Analysis 183
Distribution Analysis 186
Expenditure & consumption per capita 188
Chapter 12 CATEGORY ANALYSIS - BLEACH 191
Value Analysis, 2001-2006 191
Value Analysis, 2006-2011 192
Value Analysis, US$ 2001-2006 194
Value Analysis, US$ 2006-2011 194
Volume Analysis, 2001-2006 196
Volume Analysis, 2006-2011 197
Company and Brand Share Analysis 199
Distribution Analysis 202
Expenditure & consumption per capita 204
Chapter 13 CATEGORY ANALYSIS - DISHWASHING PRODUCTS 207
Value Analysis, 2001-2006 207
Value Analysis, 2006-2011 208
Value Analysis, US$ 2001-2006 210
Value Analysis, US$ 2006-2011 210
Volume Analysis, 2001-2006 212
Volume Analysis, 2006-2011 213
Company and Brand Share Analysis 215
Distribution Analysis 218
Expenditure & consumption per capita 220
Chapter 14 COUNTRY COMPARISON 223
Value 223
Volume 228
Market Share 233
Chapter 15 NEW PRODUCT DEVELOPMENT 234
Product launches over time 234
Recent product launches 236
Chapter 16 MOROCCO SOCIOECONOMIC PROFILE 237
Country Overview 237
Key Facts 238
Political Overview 240
Morocco Economic Overview 241
Chapter 17 MOROCCO MACROECONOMIC PROFILE 242
Macroeconomic Indicators 242
Chapter 18 RESEARCH METHODOLOGY 248
Methodology overview 248
Secondary research 249
Market modelling 250
Primary research 251
Data finalisation 251
Ongoing research 252
Chapter 19 APPENDIX 253
Future readings 253
How to contact experts in your industry 253
[Inhaltsverzeichnis ausblenden]

LIST OF FIGURES
Figure 1: Morocco Household products value & value forecast, 2001-2011 (MAD m, nominal prices) 39
Figure 2: Morocco Household products category growth comparison, by value, 2001-2011 42
Figure 3: Morocco Household products volume & volume forecast, 2001-2011 (Kg/Liters/Units m) 47
Figure 4: Morocco Household products category growth comparison, by volume, 2001-2011 48
Figure 5: Morocco Household products company share, by value, 2005-2006 (%) 51
Figure 6: Morocco Household products distribution channels, by value, 2005-2006(MAD m, nominal prices) 55
Figure 7: Morocco Toilet care value & value forecast, 2001-2011 (MAD m, nominal prices) 69
Figure 8: Morocco Toilet care category growth comparison, by value, 2001-2011 71
Figure 9: Morocco Toilet care volume & volume forecast, 2001-2011 (Units m) 74
Figure 10: Morocco Toilet care category growth comparison, by volume, 2001-2011 75
Figure 11: Morocco Toilet care company share, by value, 2005-2006 (%) 77
Figure 12: Morocco Toilet care distribution channels, by value, 2005-2006(MAD m, nominal prices) 80
Figure 13: Morocco Furniture polish value & value forecast, 2001-2011 (MAD m, nominal prices) 86
Figure 14: Morocco Furniture polish category growth comparison, by value, 2001-2011 88
Figure 15: Morocco Furniture polish volume & volume forecast, 2001-2011 (Units m) 91
Figure 16: Morocco Furniture polish category growth comparison, by volume, 2001-2011 92
Figure 17: Morocco Furniture polish company share, by value, 2005-2006 (%) 94
Figure 18: Morocco Furniture polish distribution channels, by value, 2005-2006(MAD m, nominal prices) 97
Figure 19: Morocco Insecticides value & value forecast, 2001-2011 (MAD m, nominal prices) 103
Figure 20: Morocco Insecticides category growth comparison, by value, 2001-2011 105
Figure 21: Morocco Insecticides volume & volume forecast, 2001-2011 (Liters/Units m) 108
Figure 22: Morocco Insecticides category growth comparison, by volume, 2001-2011 108
Figure 23: Morocco Insecticides company share, by value, 2005-2006 (%) 110
Figure 24: Morocco Insecticides distribution channels, by value, 2005-2006(MAD m, nominal prices) 113
Figure 25: Morocco Textile washing products value & value forecast, 2001-2011 (MAD m, nominal prices) 119
Figure 26: Morocco Textile washing products category growth comparison, by value, 2001-2011 121
Figure 27: Morocco Textile washing products volume & volume forecast, 2001-2011 (Liters/Units m) 124
Figure 28: Morocco Textile washing products category growth comparison, by volume, 2001-2011 124
Figure 29: Morocco Textile washing products company share, by value, 2005-2006 (%) 126
Figure 30: Morocco Textile washing products distribution channels, by value, 2005-2006(MAD m, nominal prices) 129
Figure 31: Morocco Scouring products value & value forecast, 2001-2011 (MAD m, nominal prices) 136
Figure 32: Morocco Scouring products category growth comparison, by value, 2001-2011 138
Figure 33: Morocco Scouring products volume & volume forecast, 2001-2011 (Units m) 141
Figure 34: Morocco Scouring products category growth comparison, by volume, 2001-2011 142
Figure 35: Morocco Scouring products company share, by value, 2005-2006 (%) 144
Figure 36: Morocco Scouring products distribution channels, by value, 2005-2006(MAD m, nominal prices) 147
Figure 37: Morocco General purpose cleaners value & value forecast, 2001-2011 (MAD m, nominal prices) 155
Figure 38: Morocco General purpose cleaners category growth comparison, by value, 2001-2011 158
Figure 39: Morocco General purpose cleaners volume & volume forecast, 2001-2011 (Liters m) 162
Figure 40: Morocco General purpose cleaners category growth comparison, by volume, 2001-2011 162
Figure 41: Morocco General purpose cleaners company share, by value, 2005-2006 (%) 164
Figure 42: Morocco General purpose cleaners distribution channels, by value, 2005-2006(MAD m, nominal prices) 167
Figure 43: Morocco Air fresheners value & value forecast, 2001-2011 (MAD m, nominal prices) 177
Figure 44: Morocco Air fresheners category growth comparison, by value, 2001-2011 179
Figure 45: Morocco Air fresheners volume & volume forecast, 2001-2011 (Units m) 182
Figure 46: Morocco Air fresheners category growth comparison, by volume, 2001-2011 182
Figure 47: Morocco Air fresheners company share, by value, 2005-2006 (%) 184
Figure 48: Morocco Air fresheners distribution channels, by value, 2005-2006(MAD m, nominal prices) 187
Figure 49: Morocco Bleach value & value forecast, 2001-2011 (MAD m, nominal prices) 193
Figure 50: Morocco Bleach category growth comparison, by value, 2001-2011 195
Figure 51: Morocco Bleach volume & volume forecast, 2001-2011 (Kg/Liters m) 198
Figure 52: Morocco Bleach category growth comparison, by volume, 2001-2011 198
Figure 53: Morocco Bleach company share, by value, 2005-2006 (%) 200
Figure 54: Morocco Bleach distribution channels, by value, 2005-2006(MAD m, nominal prices) 203
Figure 55: Morocco Dishwashing products value & value forecast, 2001-2011 (MAD m, nominal prices) 209
Figure 56: Morocco Dishwashing products category growth comparison, by value, 2001-2011 211
Figure 57: Morocco Dishwashing products volume & volume forecast, 2001-2011 (Units m) 214
Figure 58: Morocco Dishwashing products category growth comparison, by volume, 2001-2011 214
Figure 59: Morocco Dishwashing products company share, by value, 2005-2006 (%) 216
Figure 60: Morocco Dishwashing products distribution channels, by value, 2005-2006(MAD m, nominal prices) 219
Figure 61: Global Household products market split (value terms, 2006) – Top 5 countries 224
Figure 62: Global Household products market value, 2001 – 2006 (Top 5 countries) 227
Figure 63: Global Household products market split (volume terms, 2006) – Top 5 countries 229
Figure 64: Global Household products market volume, 2001 – 2006 (Top 5 countries) 232
Figure 65: Map of Morocco 239
Figure 66: Annual data review process 249
LIST OF TABLES
Table 1: Household Products category definitions 14
Table 2: Household products distribution channels 16
Table 3: Morocco House Hold Products value, 2001-2006 (MAD m, nominal prices) 36
Table 4: Morocco House Hold Products value forecast, 2006-2011 (MAD m, nominal prices) 38
Table 5: Morocco House Hold Products value, 2001-2006 (US$ m nominal prices) 40
Table 6: Morocco House Hold Products value forecast, 2006-2011 (US$ m nominal prices) 41
Table 7: Morocco House Hold Products volume, 2001-2006 (Kg/Units/Liters m) 44
Table 8: Morocco House Hold Products volume forecast, 2006-2011 (Kg/Units/Liters m) 46
Table 9: Morocco House Hold Products brand share, by value, 2005-2006 (%) 49
Table 10: Morocco House Hold Products value, by brand 2005-2006 (MAD m nominal prices) 50
Table 11: Morocco House Hold Products company share by value, 2005-2006 (%) 52
Table 12: Morocco House Hold Products value, by company, 2005-2006 (MAD m nominal prices) 53
Table 13: Morocco House Hold Products distribution channels, by value, 2005-2006 (%) 54
Table 14: Morocco House Hold Products value, by distribution channel, 2005-2006 (MAD m nominal prices) 56
Table 15: Morocco House Hold Products expenditure per capita, 2001-2006 (MAD, nominal prices) 57
Table 16: Morocco House Hold Products forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 58
Table 17: Morocco House Hold Products expenditure per capita, 2001-2006 (US$ nominal prices) 59
Table 18: Morocco House Hold Products forecast expenditure per capita, 2006-2011 (US$ nominal prices) 60
Table 19: Morocco House Hold Products consumption per capita, 2001-2006 (Kg/Units/Liters) 61
Table 20: Morocco House Hold Products forecast consumption per capita, 2006-2011 (Kg/Units/Liters) 62
Table 21: Procter & Gamble Key Facts 63
Table 22: Unilever. Key Facts 65
Table 23: Morocco Toilet Care value, 2001-2006 (MAD m, nominal prices) 67
Table 24: Morocco Toilet Care value forecast, 2006-2011 (MAD m, nominal prices) 68
Table 25: Morocco Toilet Care value, 2001-2006 (US$ m nominal prices) 70
Table 26: Morocco Toilet Care value forecast, 2006-2011 (US$ m nominal prices) 70
Table 27: Morocco Toilet Care volume, 2001-2006 (Units m) 72
Table 28: Morocco Toilet Care volume forecast, 2006-2011 (Units m) 73
Table 29: Morocco Toilet Care brand share, by value, 2005-2006 (%) 76
Table 30: Morocco Toilet Care value, by brand 2005-2006 (MAD m nominal prices) 76
Table 31: Morocco Toilet Care company share by value, 2005-2006 (%) 78
Table 32: Morocco Toilet Care value, by company, 2005-2006 (MAD m nominal prices) 78
Table 33: Morocco Toilet Care distribution channels, by value, 2005-2006 (%) 79
Table 34: Morocco Toilet Care value, by distribution channel, 2005-2006 (MAD m nominal prices) 80
Table 35: Morocco Toilet Care expenditure per capita, 2001-2006 (MAD, nominal prices) 81
Table 36: Morocco Toilet Care forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 81
Table 37: Morocco Toilet Care expenditure per capita, 2001-2006 (US$ nominal prices) 82
Table 38: Morocco Toilet Care forecast expenditure per capita, 2006-2011 (US$ nominal prices) 82
Table 39: Morocco Toilet Care consumption per capita, 2001-2006 (Units) 83
Table 40: Morocco Toilet Care forecast consumption per capita, 2006-2011 (Units) 83
Table 41: Morocco Furniture Polish value, 2001-2006 (MAD m, nominal prices) 84
Table 42: Morocco Furniture Polish value forecast, 2006-2011 (MAD m, nominal prices) 85
Table 43: Morocco Furniture Polish value, 2001-2006 (US$ m nominal prices) 87
Table 44: Morocco Furniture Polish value forecast, 2006-2011 (US$ m nominal prices) 87
Table 45: Morocco Furniture Polish volume, 2001-2006 (Units m) 89
Table 46: Morocco Furniture Polish volume forecast, 2006-2011 (Units m) 90
Table 47: Morocco Furniture Polish brand share, by value, 2005-2006 (%) 93
Table 48: Morocco Furniture Polish value, by brand 2005-2006 (MAD m nominal prices) 93
Table 49: Morocco Furniture Polish company share by value, 2005-2006 (%) 95
Table 50: Morocco Furniture Polish value, by company, 2005-2006 (MAD m nominal prices) 95
Table 51: Morocco Furniture Polish distribution channels, by value, 2005-2006 (%) 96
Table 52: Morocco Furniture Polish value, by distribution channel, 2005-2006 (MAD m nominal prices) 97
Table 53: Morocco Furniture Polish expenditure per capita, 2001-2006 (MAD, nominal prices) 98
Table 54: Morocco Furniture Polish forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 98
Table 55: Morocco Furniture Polish expenditure per capita, 2001-2006 (US$ nominal prices) 99
Table 56: Morocco Furniture Polish forecast expenditure per capita, 2006-2011 (US$ nominal prices) 99
Table 57: Morocco Furniture Polish consumption per capita, 2001-2006 (Units) 100
Table 58: Morocco Furniture Polish forecast consumption per capita, 2006-2011 (Units) 100
Table 59: Morocco Insecticides value, 2001-2006 (MAD m, nominal prices) 101
Table 60: Morocco Insecticides value forecast, 2006-2011 (MAD m, nominal prices) 102
Table 61: Morocco Insecticides value, 2001-2006 (US$ m nominal prices) 104
Table 62: Morocco Insecticides value forecast, 2006-2011 (US$ m nominal prices) 104
Table 63: Morocco Insecticides volume, 2001-2006 (Units/Liters m) 106
Table 64: Morocco Insecticides volume forecast, 2006-2011 (Units/Liters m) 107
Table 65: Morocco Insecticides brand share, by value, 2005-2006 (%) 109
Table 66: Morocco Insecticides value, by brand 2005-2006 (MAD m nominal prices) 109
Table 67: Morocco Insecticides company share by value, 2005-2006 (%) 111
Table 68: Morocco Insecticides value, by company, 2005-2006 (MAD m nominal prices) 111
Table 69: Morocco Insecticides distribution channels, by value, 2005-2006 (%) 112
Table 70: Morocco Insecticides value, by distribution channel, 2005-2006 (MAD m nominal prices) 113
Table 71: Morocco Insecticides expenditure per capita, 2001-2006 (MAD, nominal prices) 114
Table 72: Morocco Insecticides forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 114
Table 73: Morocco Insecticides expenditure per capita, 2001-2006 (US$ nominal prices) 115
Table 74: Morocco Insecticides forecast expenditure per capita, 2006-2011 (US$ nominal prices) 115
Table 75: Morocco Insecticides consumption per capita, 2001-2006 (Units/Liters) 116
Table 76: Morocco Insecticides forecast consumption per capita, 2006-2011 (Units/Liters) 116
Table 77: Morocco Textile Washing Products value, 2001-2006 (MAD m, nominal prices) 117
Table 78: Morocco Textile Washing Products value forecast, 2006-2011 (MAD m, nominal prices) 118
Table 79: Morocco Textile Washing Products value, 2001-2006 (US$ m nominal prices) 120
Table 80: Morocco Textile Washing Products value forecast, 2006-2011 (US$ m nominal prices) 120
Table 81: Morocco Textile Washing Products volume, 2001-2006 (Units/Liters m) 122
Table 82: Morocco Textile Washing Products volume forecast, 2006-2011 (Units/Liters m) 123
Table 83: Morocco Textile Washing Products brand share, by value, 2005-2006 (%) 125
Table 84: Morocco Textile Washing Products value, by brand 2005-2006 (MAD m nominal prices) 125
Table 85: Morocco Textile Washing Products company share by value, 2005-2006 (%) 127
Table 86: Morocco Textile Washing Products value, by company, 2005-2006 (MAD m nominal prices) 127
Table 87: Morocco Textile Washing Products distribution channels, by value, 2005-2006 (%) 128
Table 88: Morocco Textile Washing Products value, by distribution channel, 2005-2006 (MAD m nominal prices) 130
Table 89: Morocco Textile Washing Products expenditure per capita, 2001-2006 (MAD, nominal prices) 131
Table 90: Morocco Textile Washing Products forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 131
Table 91: Morocco Textile Washing Products expenditure per capita, 2001-2006 (US$ nominal prices) 132
Table 92: Morocco Textile Washing Products forecast expenditure per capita, 2006-2011 (US$ nominal prices) 132
Table 93: Morocco Textile Washing Products consumption per capita, 2001-2006 (Units/Liters) 133
Table 94: Morocco Textile Washing Products forecast consumption per capita, 2006-2011 (Units/Liters) 133
Table 95: Morocco Scouring Products value, 2001-2006 (MAD m, nominal prices) 134
Table 96: Morocco Scouring Products value forecast, 2006-2011 (MAD m, nominal prices) 135
Table 97: Morocco Scouring Products value, 2001-2006 (US$ m nominal prices) 137
Table 98: Morocco Scouring Products value forecast, 2006-2011 (US$ m nominal prices) 137
Table 99: Morocco Scouring Products volume, 2001-2006 (Units m) 139
Table 100: Morocco Scouring Products volume forecast, 2006-2011 (Units m) 140
Table 101: Morocco Scouring Products brand share, by value, 2005-2006 (%) 143
Table 102: Morocco Scouring Products value, by brand 2005-2006 (MAD m nominal prices) 143
Table 103: Morocco Scouring Products company share by value, 2005-2006 (%) 145
Table 104: Morocco Scouring Products value, by company, 2005-2006 (MAD m nominal prices) 145
Table 105: Morocco Scouring Products distribution channels, by value, 2005-2006 (%) 146
Table 106: Morocco Scouring Products value, by distribution channel, 2005-2006 (MAD m nominal prices) 148
Table 107: Morocco Scouring Products expenditure per capita, 2001-2006 (MAD, nominal prices) 149
Table 108: Morocco Scouring Products forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 149
Table 109: Morocco Scouring Products expenditure per capita, 2001-2006 (US$ nominal prices) 150
Table 110: Morocco Scouring Products forecast expenditure per capita, 2006-2011 (US$ nominal prices) 150
Table 111: Morocco Scouring Products consumption per capita, 2001-2006 (Units) 151
Table 112: Morocco Scouring Products forecast consumption per capita, 2006-2011 (Units) 151
Table 113: Morocco General Purpose Cleaners value, 2001-2006 (MAD m, nominal prices) 153
Table 114: Morocco General Purpose Cleaners value forecast, 2006-2011 (MAD m, nominal prices) 154
Table 115: Morocco General Purpose Cleaners value, 2001-2006 (US$ m nominal prices) 156
Table 116: Morocco General Purpose Cleaners value forecast, 2006-2011 (US$ m nominal prices) 157
Table 117: Morocco General Purpose Cleaners volume, 2001-2006 (Liters m) 160
Table 118: Morocco General Purpose Cleaners volume forecast, 2006-2011 (Liters m) 161
Table 119: Morocco General Purpose Cleaners brand share, by value, 2005-2006 (%) 163
Table 120: Morocco General Purpose Cleaners value, by brand 2005-2006 (MAD m nominal prices) 163
Table 121: Morocco General Purpose Cleaners company share by value, 2005-2006 (%) 165
Table 122: Morocco General Purpose Cleaners value, by company, 2005-2006 (MAD m nominal prices) 165
Table 123: Morocco General Purpose Cleaners distribution channels, by value, 2005-2006 (%) 166
Table 124: Morocco General Purpose Cleaners value, by distribution channel, 2005-2006 (MAD m nominal prices) 168
Table 125: Morocco General Purpose Cleaners expenditure per capita, 2001-2006 (MAD, nominal prices) 169
Table 126: Morocco General Purpose Cleaners forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 170
Table 127: Morocco General Purpose Cleaners expenditure per capita, 2001-2006 (US$ nominal prices) 171
Table 128: Morocco General Purpose Cleaners forecast expenditure per capita, 2006-2011 (US$ nominal prices) 172
Table 129: Morocco General Purpose Cleaners consumption per capita, 2001-2006 (Liters) 173
Table 130: Morocco General Purpose Cleaners forecast consumption per capita, 2006-2011 (Liters) 174
Table 131: Morocco Air fresheners value, 2001-2006 (MAD m, nominal prices) 175
Table 132: Morocco Air fresheners value forecast, 2006-2011 (MAD m, nominal prices) 176
Table 133: Morocco Air fresheners value, 2001-2006 (US$ m nominal prices) 178
Table 134: Morocco Air fresheners value forecast, 2006-2011 (US$ m nominal prices) 178
Table 135: Morocco Air fresheners volume, 2001-2006 (Units m) 180
Table 136: Morocco Air fresheners volume forecast, 2006-2011 (Units m) 181
Table 137: Morocco Air fresheners brand share, by value, 2005-2006 (%) 183
Table 138: Morocco Air fresheners value, by brand 2005-2006 (MAD m nominal prices) 183
Table 139: Morocco Air fresheners company share by value, 2005-2006 (%) 185
Table 140: Morocco Air fresheners value, by company, 2005-2006 (MAD m nominal prices) 185
Table 141: Morocco Air fresheners distribution channels, by value, 2005-2006 (%) 186
Table 142: Morocco Air fresheners value, by distribution channel, 2005-2006 (MAD m nominal prices) 187
Table 143: Morocco Air fresheners expenditure per capita, 2001-2006 (MAD, nominal prices) 188
Table 144: Morocco Air fresheners forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 188
Table 145: Morocco Air fresheners expenditure per capita, 2001-2006 (US$ nominal prices) 189
Table 146: Morocco Air fresheners forecast expenditure per capita, 2006-2011 (US$ nominal prices) 189
Table 147: Morocco Air fresheners consumption per capita, 2001-2006 (Units) 190
Table 148: Morocco Air fresheners forecast consumption per capita, 2006-2011 (Units) 190
Table 149: Morocco Bleach value, 2001-2006 (MAD m, nominal prices) 191
Table 150: Morocco Bleach value forecast, 2006-2011 (MAD m, nominal prices) 192
Table 151: Morocco Bleach value, 2001-2006 (US$ m nominal prices) 194
Table 152: Morocco Bleach value forecast, 2006-2011 (US$ m nominal prices) 194
Table 153: Morocco Bleach volume, 2001-2006 (Kg/Liters m) 196
Table 154: Morocco Bleach volume forecast, 2006-2011 (Kg/Liters m) 197
Table 155: Morocco Bleach brand share, by value, 2005-2006 (%) 199
Table 156: Morocco Bleach value, by brand 2005-2006 (MAD m nominal prices) 199
Table 157: Morocco Bleach company share by value, 2005-2006 (%) 201
Table 158: Morocco Bleach value, by company, 2005-2006 (MAD m nominal prices) 201
Table 159: Morocco Bleach distribution channels, by value, 2005-2006 (%) 202
Table 160: Morocco Bleach value, by distribution channel, 2005-2006 (MAD m nominal prices) 203
Table 161: Morocco Bleach expenditure per capita, 2001-2006 (MAD, nominal prices) 204
Table 162: Morocco Bleach forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 204
Table 163: Morocco Bleach expenditure per capita, 2001-2006 (US$ nominal prices) 205
Table 164: Morocco Bleach forecast expenditure per capita, 2006-2011 (US$ nominal prices) 205
Table 165: Morocco Bleach consumption per capita, 2001-2006 (Kg/Liters) 206
Table 166: Morocco Bleach forecast consumption per capita, 2006-2011 (Kg/Liters) 206
Table 167: Morocco Dishwashing products value, 2001-2006 (MAD m, nominal prices) 207
Table 168: Morocco Dishwashing products value forecast, 2006-2011 (MAD m, nominal prices) 208
Table 169: Morocco Dishwashing products value, 2001-2006 (US$ m nominal prices) 210
Table 170: Morocco Dishwashing products value forecast, 2006-2011 (US$ m nominal prices) 210
Table 171: Morocco Dishwashing products volume, 2001-2006 (Units m) 212
Table 172: Morocco Dishwashing products volume forecast, 2006-2011 (Units m) 213
Table 173: Morocco Dishwashing products brand share, by value, 2005-2006 (%) 215
Table 174: Morocco Dishwashing products value, by brand 2005-2006 (MAD m nominal prices) 215
Table 175: Morocco Dishwashing products company share by value, 2005-2006 (%) 217
Table 176: Morocco Dishwashing products value, by company, 2005-2006 (MAD m nominal prices) 217
Table 177: Morocco Dishwashing products distribution channels, by value, 2005-2006 (%) 218
Table 178: Morocco Dishwashing products value, by distribution channel, 2005-2006 (MAD m nominal prices) 219
Table 179: Morocco Dishwashing products expenditure per capita, 2001-2006 (MAD, nominal prices) 220
Table 180: Morocco Dishwashing products forecast expenditure per capita, 2006-2011 (MAD, nominal prices) 220
Table 181: Morocco Dishwashing products expenditure per capita, 2001-2006 (US$ nominal prices) 221
Table 182: Morocco Dishwashing products forecast expenditure per capita, 2006-2011 (US$ nominal prices) 221
Table 183: Morocco Dishwashing products consumption per capita, 2001-2006 (Units) 222
Table 184: Morocco Dishwashing products forecast consumption per capita, 2006-2011 (Units) 222
Table 185: Global Household products market value, 2006 223
Table 186: Global Household products market split (value terms (US$ m), 2006) – Top 5 countries 226
Table 187: Global Household products market volume, 2006 228
Table 188: Global Household products market split (volume terms, 2006) – Top 5 countries 231
Table 189: Leading players - Top 5 countries 233
Table 190: Morocco Household products new product launches (reports) and SKUs, by company, 2006 234
Table 191: Morocco Household products new product launches (reports), by flavor and fragrances, 2006 234
Table 192: Morocco Household products new product launches (reports), by Package tags or Claims, 2006 235
Table 193: Morocco Household products new product launches (reports) 236
Table 194: Morocco Key Facts 238
Table 195: Morocco population, by age group, 2000-2005 (millions) 242
Table 196: Morocco population forecast, by age group, 2005-2010 (millions) 243
Table 197: Morocco population, by gender, 2000-2005 (millions) 243
Table 198: Morocco population forecast, by gender, 2005-2010 (millions) 244
Table 199: Morocco real GDP, 2000-2005 (MAD bn, 2005 prices) 244
Table 200: Morocco real GDP forecast, 2005-2010 (MAD bn, 2005 prices) 245
Table 201: Morocco nominal GDP, 2000-2005 (MAD bn, nominal prices) 245
Table 202: Morocco real GDP, 2000-2005 (US$ bn, 2005 prices) 246
Table 203: Morocco real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 246
Table 204: Morocco consumer price index, 2000-2005 (2000=100) 247
Table 205: Morocco consumer price index, 2005-2010 (2000=100) 247
Table 206: Morocco exchange rate, 2000-2005 247
[Tabellenverzeichnis ausblenden]