TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
HYPERMARKET, SUPERMARKET, AND DISCOUNTERS IN BULGARIA 5
Market definitions 5
Retail format definitions 7
Retail format overview 10
Hypermarket, supermarket, and discounters Ð value 12
Hypermarket, supermarket, and discounters versus other key retail formats 14
Hypermarket, supermarket, and discounters format, segmentation by markets 18
APPENDIX 22
Methodology 22
Related research 23
Datamonitor consulting 23
Disclaimer 23
LIST OF FIGURES
Figure 1: Hypermarket, supermarket, and discounters format versus retail market, Bulgaria, growth comparison, %, 2008Ð13 11
Figure 2: Hypermarket, supermarket, and discounters format, Bulgaria, value ($m), 2003Ð08 12
Figure 3: Hypermarket, supermarket, and discounters format, Bulgaria, value ($m), 2008Ð13 13
Figure 4: Hypermarket, supermarket, and discounters format versus other key retail formats, Bulgaria, comparison, 2003Ð13 14
Figure 5: Hypermarket, supermarket, and discounters format versus other key retail formats, Bulgaria, growth (%), 2004Ð08 16
Figure 6: Hypermarket, supermarket, and discounters format, Bulgaria, segmentation by markets (%), 2008 18
Figure 7: Hypermarket, supermarket, and discounters format, Bulgaria, segmentation by markets (%), 2013 20
LIST OF TABLES
Table 1: (Part 1) Retail sector definitions 5
Table 2: (Part 2) Retail sector definitions 6
Table 3: (Part 1) Retail format definitions 7
Table 4: (Part 2) Retail format definitions 8
Table 5: (Part 3) Retail format definitions 9
Table 6: Retail market, Bulgaria, value by format ($m and BGNm), 2008 10
Table 7: Hypermarket, supermarket, and discounters format versus retail market, Bulgaria, growth comparison, %, 2008Ð13 11
Table 8: Hypermarket, supermarket, and discounters format, Bulgaria, value ($m and BGNm), 2003Ð08 12
Table 9: Hypermarket, supermarket, and discounters format, Bulgaria, value ($m and BGNm), 2008Ð13 13
Table 10: Hypermarket, supermarket, and discounters format versus other key retail formats, Bulgaria, comparison, 2003Ð13 ($m) 15
Table 11: Hypermarket, supermarket, and discounters format versus other key retail formats, Bulgaria, growth (%), 2004Ð08 17
Table 12: Hypermarket, supermarket, and discounters format, Bulgaria, segmentation by markets ($m), 2003Ð08 19
Table 13: Hypermarket, supermarket, and discounters format, Bulgaria, segmentation by markets ($m), 2008Ð13 21
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