TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
HYPERMARKET, SUPERMARKET, AND DISCOUNTERS IN NEW ZEALAND 5
Market definitions 5
Retail format definitions 7
Retail format overview 10
Hypermarket, supermarket, and discounters – value 12
Hypermarket, supermarket, and discounters versus other key retail formats 15
Hypermarket, supermarket, and discounters format, segmentation by markets 19
APPENDIX 23
Methodology 23
Related research 24
Datamonitor consulting 24
Disclaimer 24
LIST OF FIGURES
Figure 1: Hypermarket, supermarket, and discounters format versus retail market, New Zealand, growth comparison, %, 2008–13 11
Figure 2: Hypermarket, supermarket, and discounters format, New Zealand, value ($m), 2003–08 12
Figure 3: Hypermarket, supermarket, and discounters format, New Zealand, value ($m), 2008–13 14
Figure 4: Hypermarket, supermarket, and discounters format versus other key retail formats, New Zealand, comparison, 2003–13 15
Figure 5: Hypermarket, supermarket, and discounters format versus other key retail formats, New Zealand, growth (%), 2004–08 17
Figure 6: Hypermarket, supermarket, and discounters format, New Zealand, segmentation by markets (%), 2008 19
Figure 7: Hypermarket, supermarket, and discounters format, New Zealand, segmentation by markets (%), 2013 21
LIST OF TABLES
Table 1: (Part 1) Retail sector definitions 5
Table 2: (Part 2) Retail sector definitions 6
Table 3: (Part 1) Retail format definitions 7
Table 4: (Part 2) Retail format definitions 8
Table 5: (Part 3) Retail format definitions 9
Table 6: Retail market, New Zealand, value by format ($m and NZ$m), 2008 10
Table 7: Hypermarket, supermarket, and discounters format versus retail market, New Zealand, growth comparison, %, 2008–13 11
Table 8: Hypermarket, supermarket, and discounters format, New Zealand, value ($m and NZ$m), 2003–08 13
Table 9: Hypermarket, supermarket, and discounters format, New Zealand, value ($m and NZ$m), 2008–13 14
Table 10: Hypermarket, supermarket, and discounters format versus other key retail formats, New Zealand, comparison, 2003–13 ($m) 16
Table 11: Hypermarket, supermarket, and discounters format versus other key retail formats, New Zealand, growth (%), 2004–08 18
Table 12: Hypermarket, supermarket, and discounters format, New Zealand, segmentation by markets ($m), 2003–08 20
Table 13: Hypermarket, supermarket, and discounters format, New Zealand, segmentation by markets ($m), 2008–13 22
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