Indigestion Preparations Market in Hong Kong to 2014 (OTC Healthcare)

Introduction

This databook provides key data and information on the Indigestion Preparations Market in Hong Kong (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights


The indigestion preparations category was valued at HK$187.7m ($24.1m) in 2009, representing a CAGR of 3.5% since 2004.

By the end of 2014, the indigestion preparations category will be worth HK$214.5m ($27.5m), with an expected CAGR of 2.7% between 2009 and 2014.

The indigestion preparations market was led by tablets (representing 41.9% of the total value), followed by mixtures, with a 38.5% share. Powders accounts for the remaining 19.5% share.

Johnson & Johnson is the market leader with a 57% share of the market.


Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the Indigestion Preparations Market in Hong Kong (OTC Healthcare)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: indigestion preparations 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Indigestion Preparations 8
Value analysis (Hong Kong Dollar), 2004?09 8
Value analysis (Hong Kong Dollar), 2009?14 9
Value analysis (US dollars), 2004?09 11
Value analysis (US dollars), 2009?14 11
Company and brand share analysis 13
Distribution analysis 17
Chapter 4 Macroeconomic Profile 19
Macroeconomic Indicators 19
Chapter 5 Research Methodology 24
Methodology overview 24
Secondary research 25
Market modeling 26
Creating an initial data model 26
Revising the initial data model 26
Creating a final estimate 27
Creating demographic value splits 27
Primary research 27
Data finalization 28
Ongoing research 28

LIST OF FIGURES
Figure 1: Indigestion preparations, Hong Kong, value by segment (HK$m), 2004?14 10
Figure 2: Indigestion preparations, Hong Kong, category growth comparison, by value, 2004?14 12
Figure 3: Indigestion preparations, Hong Kong, company share by value (%), 2008?09 15
Figure 4: Indigestion preparations, Hong Kong, distribution channels by value (%), 2008?09 18
Figure 5: Annual data review process 25

LIST OF TABLES
Table 1: Indigestion preparations category definitions 3
Table 2: Indigestion preparations distribution channels 4
Table 3: Indigestion preparations, Hong Kong, value by segment (HK$m), 2004?09 8
Table 4: Indigestion preparations, Hong Kong, value forecast by segment (HK$m), 2009?14 9
Table 5: Indigestion preparations, Hong Kong, value by segment ($m), 2004?09 11
Table 6: Indigestion preparations, Hong Kong, value forecast by segment ($m), 2009?14 11
Table 7: Indigestion preparations, Hong Kong, brand share by value (%), 2008?09 13
Table 8: Indigestion preparations, Hong Kong, value by brand (HK$m), 2008?09 14
Table 9: Indigestion preparations, Hong Kong, company share by value (%), 2008?09 16
Table 10: Indigestion preparations, Hong Kong, value by company (HK$m), 2008?09 16
Table 11: Indigestion preparations, Hong Kong, distribution channels by value (%), 2008?09 17
Table 12: Indigestion preparations, Hong Kong, value by distribution channel (HK$m), 2008?09 17
Table 13: Hong Kong population, by age group, 2004?09 (millions) 19
Table 14: Hong Kong population forecast, by age group, 2009?14 (millions) 20
Table 15: Hong Kong population, by gender, 2004?09 (millions) 20
Table 16: Hong Kong population forecast, by gender, 2009?14 (millions) 21
Table 17: Hong Kong nominal GDP, 2004?09 (HK$bn, nominal prices) 21
Table 18: Hong Kong nominal GDP forecast, 2009?14 (HK$bn, nominal prices) 21
Table 19: Hong Kong real GDP, 2004?09 (HK$bn, 2000 prices) 22
Table 20: Hong Kong real GDP forecast, 2009?14 (HK$bn, 2000 prices) 22
Table 21: Hong Kong real GDP, 2004?09 ($bn, 2000 prices) 22
Table 22: Hong Kong real GDP forecast, 2009?14 ($bn, 2000 prices) 23
Table 23: Hong Kong consumer price index, 2004?09 (2000=100) 23
Table 24: Hong Kong consumer price index, 2009?14 (2000=100) 23


[Inhaltsverzeichnis ausblenden]