Internet Access in Poland

Introduction

Internet Access in Poland industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2006-10, and forecast to 2015). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Poland internet access market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The internet access sector consists of the total revenues generated by Internet Service Providers (ISPs) from the provision of narrowband and broadband Internet connections through both consumer and corporate channels. Revenues generated by ISPs from other Internet related services are not included in this report. Market volumes represent total numbers of users online and exclude corporate data. Any currency conversions have been calculated using constant annual average 2010 exchange rates.

*The Polish internet access market had total revenues of $1.7 billion in 2010, representing a compound annual growth rate (CAGR) of 18.8% for the period spanning 2006-2010.

*Market consumption volumes increased with a CAGR of 15.1% between 2006-2010, to reach a total of 5.7 million users in 2010.

*The performance of the market is forecast to decelerate, with an anticipated CAGR of 9.8% for the five-year period 2010-2015, which is expected to drive the market to a value of $2.7 billion by the end of 2015.

Features

Save time carrying out entry-level research by identifying the size, growth, and leading players in the internet access market in Poland

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the internet access market in Poland

Leading company profiles reveal details of key internet access market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Poland internet access market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Poland economy

Key Questions Answered

What was the size of the Poland internet access market by value in 2010?

What will be the size of the Poland internet access market in 2015?

What factors are affecting the strength of competition in the Poland internet access market?

How has the market performed over the last five years?

How large is Poland’s internet access market in relation to its regional counterparts?
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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 17
Rivalry 18
LEADING COMPANIES 19
GTS Energis 19
Netia S.A. 20
Telekomunikacja Polska S.A. 24
MARKET FORECASTS 27
Market value forecast 27
Market volume forecast 28
MACROECONOMIC INDICATORS 29
APPENDIX 31
Methodology 31
Industry associations 32
Related Datamonitor research 32
Disclaimer 33
ABOUT DATAMONITOR 34
Premium Reports 34
Summary Reports 34
Datamonitor consulting 34

LIST OF TABLES
Table 1: Poland internet access market value: $ billion, 2006–10 10
Table 2: Poland internet access market volume: million users, 2006–10 11
Table 3: Poland internet access market segmentation: % share, by value, 2010 12
Table 4: GTS Energis: key facts 19
Table 5: Netia S.A.: key facts 20
Table 6: Netia S.A.: key financials ($) 22
Table 7: Netia S.A.: key financials (zl) 22
Table 8: Netia S.A.: key financial ratios 22
Table 9: Telekomunikacja Polska S.A.: key facts 24
Table 10: Telekomunikacja Polska S.A.: key financials ($) 24
Table 11: Telekomunikacja Polska S.A.: key financials (zl) 25
Table 12: Telekomunikacja Polska S.A.: key financial ratios 25
Table 13: Poland internet access market value forecast: $ billion, 2010–15 27
Table 14: Poland internet access market volume forecast: million users, 2010–15 28
Table 15: Poland size of population (million), 2006–10 29
Table 16: Poland gdp (constant 2000 prices, $ billion), 2006–10 29
Table 17: Poland gdp (current prices, $ billion), 2006–10 29
Table 18: Poland inflation, 2006–10 30
Table 19: Poland consumer price index (absolute), 2006–10 30
Table 20: Poland exchange rate, 2006–10 30

LIST OF FIGURES
Figure 1: Poland internet access market value: $ billion, 2006–10 10
Figure 2: Poland internet access market volume: million users, 2006–10 11
Figure 3: Poland internet access market segmentation: % share, by value, 2010 12
Figure 4: Forces driving competition in the internet access market in Poland, 2010 13
Figure 5: Drivers of buyer power in the internet access market in Poland, 2010 14
Figure 6: Drivers of supplier power in the internet access market in Poland, 2010 15
Figure 7: Factors influencing the likelihood of new entrants in the internet access market in Poland, 2010 16
Figure 8: Factors influencing the threat of substitutes in the internet access market in Poland, 2010 17
Figure 9: Drivers of degree of rivalry in the internet access market in Poland, 2010 18
Figure 10: Netia S.A.: revenues & profitability 23
Figure 11: Netia S.A.: assets & liabilities 23
Figure 12: Telekomunikacja Polska S.A.: revenues & profitability 26
Figure 13: Telekomunikacja Polska S.A.: assets & liabilities 26
Figure 14: Poland internet access market value forecast: $ billion, 2010–15 27
Figure 15: Poland internet access market volume forecast: million users, 2010–15 28


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