TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 14
Summary 14
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
Benetton Group SpA 22
Goldkrone Lederwaren-Handelsgesellschaft mbH 26
Willy Bogner GmbH & Co. KGaA 27
MARKET DISTRIBUTION 28
MARKET FORECASTS 29
Market value forecast 29
MACROECONOMIC INDICATORS 30
APPENDIX 32
Methodology 32
Industry associations 33
Related Datamonitor research 33
Disclaimer 34
ABOUT DATAMONITOR 35
Premium Reports 35
Summary Reports 35
Datamonitor consulting 35
LIST OF TABLES
Table 1: Germany luggage and leather goods market value: $ billion, 2005–09 10
Table 2: Germany luggage and leather goods market segmentation I:% share, by value, 2009 11
Table 3: Germany luggage and leather goods market segmentation II: % share, by value, 2009 12
Table 4: Germany luggage and leather goods market share: % share, by value, 2009 13
Table 5: Benetton Group SpA: key facts 22
Table 6: Benetton Group SpA: key financials ($) 23
Table 7: Benetton Group SpA: key financials (€) 23
Table 8: Benetton Group SpA: key financial ratios 24
Table 9: Goldkrone Lederwaren-Handelsgesellschaft mbH: key facts 26
Table 10: Willy Bogner GmbH & Co. KGaA: key facts 27
Table 11: Germany luggage and leather goods market distribution: % share, by value, 2009 28
Table 12: Germany luggage and leather goods market value forecast: $ billion, 2009–14 29
Table 13: Germany size of population (million), 2005–09 30
Table 14: Germany GDP (constant 2000 prices, $ billion), 2005–09 30
Table 15: Germany GDP (current prices, $ billion), 2005–09 30
Table 16: Germany inflation, 2005–09 31
Table 17: Germany consumer price index (absolute), 2005–09 31
Table 18: Germany exchange rate, 2005–09 31
LIST OF FIGURES
Figure 1: Germany luggage and leather goods market value: $ billion, 2005–09 10
Figure 2: Germany luggage and leather goods market segmentation I:% share, by value, 2009 11
Figure 3: Germany luggage and leather goods market segmentation II: % share, by value, 2009 12
Figure 4: Germany luggage and leather goods market share: % share, by value, 2009 13
Figure 5: Forces driving competition in the luggage and leather goods market in Germany, 2009 14
Figure 6: Drivers of buyer power in the luggage and leather goods market in Germany, 2009 16
Figure 7: Drivers of supplier power in the luggage and leather goods market in Germany, 2009 17
Figure 8: Factors influencing the likelihood of new entrants in the luggage and leather goods market in Germany, 2009 18
Figure 9: Factors influencing the threat of substitutes in the luggage and leather goods market in Germany, 2009 20
Figure 10: Drivers of degree of rivalry in the luggage and leather goods market in Germany, 2009 21
Figure 11: Benetton Group SpA: revenues & profitability 24
Figure 12: Benetton Group SpA: assets & liabilities 25
Figure 13: Germany luggage and leather goods market distribution: % share, by value, 2009 28
Figure 14: Germany luggage and leather goods market value forecast: $ billion, 2009–14 29
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