Make Up Market in Latin America - Product Launch Quarterly

Introduction

Datamonitor’s Make-Up market in Latin America – Product Launch Quarterly provides a complete guide to new product launches in the Latin America make-up market in Q3 2010. This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the make-up market in the Latin America, with data from 2004 to 2009 and forecasts to 2014.

Scope

• Make-Up market in Latin America - New product SKUs by category
• Make-Up market in Latin America - New product SKUs by manufacturer
• Make-Up market in Latin America - New product by pack type and materials
• Make-Up market in Latin America – New Product descriptions

Highlights

• 436 product SKUs launched in the Latin America make-up market
• Nail Make-Up is the leading category in the Latin America make-up market
• Mundial S.A. is the leading manufacturer of new make-up products in the Latin America

Reasons to Purchase

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in the Latin America Make-Up market
Analyze trends in product development over time

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TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
436 product SKUs launched in the Latin America make-up market 2
Nail Make-Up is the leading category in the Latin America make-up market 2
Mundial S.A. is the leading manufacturer of new make-up products in the Latin America 2
Bottles was the dominant packing type among the new products launched in the Latin America make-up market 2
Majority of the products launched in the make-up market used plastic as the package material 2
Introduction 3
How to use this report 3
Disclaimer 3
Market definition 4
Make-Up Market Overview 12
Market value, 2004–09 12
Market value forecast to 2014 13
Make-Up Product Analysis 14
New product SKUs by country 14
New product SKUs by category 15
New product SKUs by manufacturer 16
New products by package type 18
New product by package material 19
Detailed Product Descriptions 20
Appendix 80
Further reading 80
Country Groupings 80
Datamonitor consulting 80
How to contact experts in your industry 80

LIST OF FIGURES
Figure 1: Latin America, make-up market value by category ($m), 2004–09 12
Figure 2: Latin America, make-up market value by category ($m), 2009–14 13
Figure 3: Latin America, make-up market, new product SKUs by top five countries, Q3 2010 14
Figure 4: Latin America, make-up market, new product SKUs by category, Q3 2010 15
Figure 5: Latin America, make-up market, new product SKUs by manufacturer, Q3 2010 16
Figure 6: Latin America, make-up market, new product launches by package type, Q3 2010 18
Figure 7: Latin America, make-up market, new product launches by package material, Q3 2010 19

LIST OF TABLES
Table 1: Make-up category definitions 5
Table 2: Latin America, make-up market value by category ($m), 2004–09 12
Table 3: Latin America, make-up market value by category ($m), 2009–14 13
Table 4: Latin America, make-up market, new product SKUs by top five countries, Q3 2010 14
Table 5: Latin America, make-up market, new product SKUs by category, Q3 2010 15
Table 6: Latin America, make-up market, new product SKUs by manufacturer, Q3 2010 17
Table 7: Latin America, make-up market, new product launches by package type, Q3 2010 18
Table 8: Latin America, make-up market, new product launches by package material, Q3 2010 19
Table 9: Cutex - Quitaesmalte Hipoalergenico - Unas y Pieles Sensibles 20
Table 10: Impala Muito Luxo - Esmalte de Unhas - Boneca de Luxo; Cafe Cafe; Cafe Creme; Chocolamore; L'Amore; Madame; Maria Flor; Nude Classico; Paparazzi; Royal; Saia Justa; Santo Luxo 21
Table 11: Impala Matte - Esmalte de Unhas - Ameixa Doce; Azul Divino; Fendi Queimado; Magenta; Verhelo Veludo 22
Table 12: Impala MatteFluors - Esmalte de Unhas - Club!; Fluors; Shock; Spirit; Tech 23
Table 13: Impala Floral - Esmalte de Unhas - Amor Doce; Babados; Buque; Confeti; Croche; Filo; Fitilho; Inocense; Le Rose; Maria Cereja; Merengue; Ruge 24
Table 14: Impala Brasileirinha - Esmalte de Unhas - Amarelo; Azul; Branco; Luz do Brasil; Sublime; Verde 25
Table 15: Impala - Esmalte de Unhas Cremosos - Aleixo; Allure; Amarelo; Audrey; Azul Cobalto; Baunilha; Beige; Branco; Briscas; Canoa; Chic; Classic; Coffee; Diva; Donato; Espelho; Gaivota; Gatinha; Gavoa; Jackie; Jane; Laranja; Leme; Lolita; Luzia; Madonna; Marilyn; Marina; Orange; Petala; Pink; Pipa; Pistache; Prazeres; Preto; Rio Doce; Rosa Antigo; Rosinha; Secret; Sereia; Tomate; Verde; Vinho; Xareu; Zaz 26
Table 16: Impala - Esmalte de Unhas - Erika; Esmalte de Unhas Perolado - Adriana; Amalia; Amante; Amor; Amore; Azul Jeans; Azul Perolado; Azul Satin; Barbara; Brigitte; Brilhante; Camboa; Carica; Catherine; Charlotte; Chiara; Cida; Cobre; Coqueiros; Dengo; Dourado Nugget; Eliana; Gilda; Gisele; Gruta; Isabela; Lavanda; Lenny; Lua; Luna; Magia; Maria; Marrom; Nenem; Nicole; Odara; Paraiso; Pier; Pietra; Polar; Prata; Radiante; Sonho; Sophia; Tiffany; Vibrante 27
Table 17: Impala Glitters - Esmalte de Unhas - Contanza; Cris; Lagoa Azul; Luz de Estrela; Luz do Coracao; Ouro; Prata; Raio de Luz; Rosa; Rouge; Splash; Sublime 28
Table 18: Impala Transparentes - Esmalte de Unhas - Beterraba; Luar; Tanga; Vendada 29
Table 19: Impala - Esmalte de Unhas Suave Cobertura - Cigana; Gaia; Paz 30
Table 20: Impala - Esmalta de Unhas Tratamento - Base Fortalecedora; Base Seda; Base Unhas Fradas; Base Vitaminada; Esmalte Incolor; Oleo Secante; Super Brilho 31
Table 21: Impala Acqua - Esmalte de Unhas - Lagoa Azul; Marina; Pier; Sereia; Splash 32
Table 22: Impala Balneario - Esmalte de Unhas - Aleixo; Brisas; Camba; Coquerios; Espelho; Gaivota; Gavoa; Orange; Pipa; Prazeres; Rio Doce; Xareu 33
Table 23: Impala Gloss - Esmalte de Unhas - Afrodite; Atena; Barbarella; Claudia; Cleopatra; Cool; Elza; Eus; Frida; Gal; Gossip; Hera; Hot; Ivete; Julieta; Marisa; Nyx; Penelope; Pin up; Rocket; Starlet; Valentina 34
Table 24: Impala Hipoalergenico - Esmalte de Unhas Cremosos - Audrey; Branco; Coffee; Gatinha; Gioaba; Jackie; Jane; Madonna; Marilyn; Petula; Vaidade; Vinho 35
Table 25: Impala Hipoalergenico - Esmalte de Unhas Perolados - Amor; Brigitte; Carica; Catherine; Charlotte; Dengo; Gilda; Gisele; Isabela; Nenem; Nicole; Sophia 36
Table 26: Impala Hipoalergenico - Esmalte de Unhas Transparentes - Base; Beterraba; Charme; Vendada 37
Table 27: Impala Divas - Esmalte de Unhas Hipoalergenico - Audrey; Brigitte; Catherine; Charlotte; Gilda; Gisele; Jackie; Jane; Madonna; Marilyn; Nicole; Sophia 38
Table 28: Nivea Angel Star - Lip Balm 39
Table 29: Ultimate 3D - Esmalte para Unha - Aurora Boreau; Big Bang; Expression of Night; Fire Works; Nature's Effect; No Break; Psy; Shock Wave 40
Table 30: Swisspers Supreme - Cotton Squares 41
Table 31: Mary Kay - Cooling Bronzing Stick 42
Table 32: Nuvel - Quita Esmalte - Humectante 43
Table 33: Oceane Femme - Lencos Removedores de Esmalte - Sweet Vanilla 44
Table 34: Mahogany Perfect Make Up - Batom - Bubble Gum; Coral Fantasy; Luxury Pink; Pink Satin; Pink Sea; Purple Violet; Royal Gold; Sweet Orange 45
Table 35: Mahogany Perfect Make Up - Sombra Duo - Azul e Verde; Dourado e Roxo; Turquesa e Rosa 46
Table 36: Vitu - Brillo para Labios de Efecto Humedo - Dreamer; Fresh; Happy; Natural; Vainilla; Vital 47
Table 37: Natura - Base Liquida com FPS 15 - Bege Castanho; Bege Claro; Bege Medio; Bege Rosado; Bege Translicido; Marrom Claro; Marrom Escuro; Marrom Medio 48
Table 38: Ana Hickmann Dance Comigo - Esmalte para Unha - Axe; Bossa Nova; Forro; Hip Hop; Rock; Salsa; Samba; Tango; Techno 49
Table 39: Payot - Batom - Etoile; Ingenue; Passion 50
Table 40: Payot Princier - Base Cremosa Antiidade FPS 25 - Beige Dore; Caramel; Naturelle; Sable Dore 51
Table 41: Contem 1g Make Up - Blush - Berry Opaco; Charme Opaco; Dance Opaco; Dia de Sol Contilante; Elegante Opaco; Felicity Opaco; Glam Cintilante; Glow Cintilante; Luxo Cintilante; Perfection Opaco; Wonder Cintilante 52
Table 42: Avon Ultra Color Rich Mega Impact - Batom com FPS 15 - Ameixa; Coral; Malva; Marrom; Nude; Pink; Rosa; Vermelho; Vinho 53
Table 43: Avon Color Trend - Esmalte para Unha - Atracao; Paixao; Seducao 54
Table 44: Speciallita Hits - Esmalte para Unha - 400 Power Pop; 401 Rocker Chick; 402 Sorvete; 403 Manaca; 404 Piscina; 405 Luau; 406 Soneca; 407 Cha Gelado; 408 Praia; 409 Agua de Coco; 410 Biquini; 411 Sol; 412 Passeio; 413 Refresco; 414 Ferias; 415 Caipirinha; 416 Frape; 417 Gelatina; 418 Brisa do Mar 55
Table 45: Colorama - Esmalte Nutriverniz - Acai; Melancia; Pimenta Rosa; Roma; Rosa Mosqueta; Uva 56
Table 46: Art Deco - Ceramic Nail Lacquer - Alpine Rose; Black Brown; Blackberry Juice; Couture Purple; Dark Antique Pink; Deep Red; Hot Fuchsia; Metalic Grey Silver; Pearly Cristal Lilac; Pink Orchid; Red Clover; Rich Berry; Spicy Orange; True Red 57
Table 47: Natura Faces.Zip - Roll-On Gloss - Acerola; Amora; Caramelo; Tutti Frutti 58
Table 48: Natura Aquarela - Delineador para os Olhos - 1; 2; 3 59
Table 49: Natura Faces.Zip - Batom - Acerola; Amora; Caramelo; Tutti Frutti 60
Table 50: Options Beauty - Polvo Facial Compacto - Gitano; Natural 1; Natural 2 61
Table 51: White & Black - Lipstick - Addict 62
Table 52: Mary Kay - Mineral Eye Color - Azure; Copper Glow; Emerald; Lavender Fog; Peacock Blue; Rose Mist; Sheer Violet 63
Table 53: Mary Kay Nourishine - Lip Gloss - Fancy Nancy 64
Table 54: Mary Kay - Crema Humectante para Labios con Color y FPS 15 - Coconut; Passion Fruit 65
Table 55: Mary Kay - Creme Lipstick - Fuchsia; Hot Mocha; Maple; Red Salsa; Sunlit Sand; Sunny Citrus 66
Table 56: Nivea for Men - Lip Balm - Active Care 67
Table 57: Farmaco - Protector Labial - Hidratante FPS 15 68
Table 58: Nivea by Labello - Protector Labial FPS 15 - Natural Volume 69
Table 59: Zan Zusi Elegance - Long-Lasting Moisturizing Lipstick - Mocha; Purple; Red 70
Table 60: Collection - Esmalte para Unas 71
Table 61: Max Factor - Masterpiece Colour Precision Eyeshadow - 002 Stardust; 003 Coffee; 005 Pearl Beige; 006 Golden Green; 007 Icicle Rose 72
Table 62: Veridicait - Base Anti Sinais - 01; 02; 03 73
Table 63: Veridicait - Batom - 01; 02; 03; 04; 05; 06 74
Table 64: Veridicait - Po Compacto - 01; 02; 03 75
Table 65: Max Factor - Lash Extension Effect Extreme Lengthening Mascara - Black 76
Table 66: Neez - Fixador de Maquiagem 77
Table 67: Arezzo Nails - Esmalte de Unhas - Black Metal; Bronzee; Cotton; Cotton Night; Deep Violet; Eclipse; Grafiatto; Grey Sky; Iron Cotton; Light Purple; Luxo Fun; Miss Red; New Blue; New Grey; Night Blue; Ouro; Party Red; Prata; Purple Metal; Purple Sky; Red Night; Steel Shine 78
Table 68: Jafra - Corretivo Facial - Light; Medium 79


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