Male Razors and Blades Market in Latin America to 2014 (Male Toiletries)

Introduction

Male Razors and Blades Market in Latin America to 2014 (Male Toiletries) is a comprehensive resource for male razors and blades market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on key distribution channels and reveals the leading companies in the Latin America male razors and blades market.

Features and Benefits

• Identify key market segments by analyzing market size data for the male razors and blades market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the male razors and blades market in Latin America and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The male razors and blades market in Latin America increased at a compound annual growth rate of 4.9% between 2004 and 2009.
• The disposable razors segment led the male razors and blades market in Latin America in 2009, with a share of 49.4%.
• The leading player in male razors and blades market in Latin America is Procter & Gamble Company, The.

Key questions answered

• Which will be the fastest growing segment within the male razors and blades market in Latin America?
• How will the forecast growth differ from the historic growth exhibited by the male razors and blades market in Latin America?
• Which company accounted for the largest share of the Latin America male razors and blades market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: male razors and blades 2
Chapter 2 Definition 3
Geographic coverage 3
Chapter 3 Category Analysis: Male Razors and Blades 8
Value analysis (US Dollar), 2004?09 8
Value analysis (US Dollar), 2009?14 9
Volume analysis, 2004?09 11
Volume analysis, 2009?14 12
Company share analysis 15
Distribution analysis 17
Expenditure and consumption per capita 19
Chapter 4 Research Methodology 22
Methodology overview 22
Secondary research 23
Market modeling 24
Creating an initial data model 24
Revising the initial data model 24
Creating a final estimate 25
Creating demographic value splits 25
Primary research 25
Data finalization 26
Ongoing research 26

LIST OF FIGURES
Figure 1: Male razors and blades, Latin America male toiletries, value by segment ($m), 2004?14 10
Figure 2: Male razors and blades, Latin America male toiletries, category growth comparison, by value, 2004?14 10
Figure 3: Male razors and blades, Latin America male toiletries, volume by segment (units, million), 2004?14 13
Figure 4: Male razors and blades, Latin America male toiletries, category growth comparison, by volume, 2004?14 14
Figure 5: Male razors and blades, Latin America male toiletries, company share by value (%), 2008?09 16
Figure 6: Male razors and blades, Latin America male toiletries, distribution channels by value (%), 2008?09 18
Figure 7: Annual data review process 23

LIST OF TABLES
Table 1: Male razors and blades category definitions 3
Table 2: Male razors and blades distribution channels 4
Table 3: Male razors and blades, Latin America, value by segment ($m), 2004?09 8
Table 4: Male razors and blades, Latin America, value forecast by segment ($m), 2009?14 9
Table 5: Male razors and blades, Latin America, volume by segment (units, million), 2004?09 11
Table 6: Male razors and blades, Latin America, volume forecast by segment (units, million), 2009?14 12
Table 7: Male razors and blades, Latin America, company share by value (%), 2008?09 15
Table 8: Male razors and blades, Latin America, value by company ($m), 2008?09 15
Table 9: Male razors and blades, Latin America, distribution channels by value (%), 2008?09 17
Table 10: Male razors and blades, Latin America, value by distribution channel ($m), 2008?09 17
Table 11: Male razors and blades, Latin America, expenditure per capita ($), 2004?09 19
Table 12: Male razors and blades, Latin America, forecast expenditure per capita ($), 2009?14 20
Table 13: Male razors and blades, Latin America, consumption per capita (units), 2004?09 21
Table 14: Male razors and blades, Latin America, forecast consumption per capita (units), 2009?14 21


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