TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: male shaving aftercare 2
Chapter 2 DEFINITION 3
Chapter 3 Category Analysis: Male Shaving Aftercare 9
Value analysis (Pakistan Rupee), 2004?09 9
Value analysis (Pakistan Rupee), 2009?14 10
Value analysis (US dollars), 2004?09 11
Value analysis (US dollars), 2009?14 11
Volume analysis, 2004?09 12
Volume analysis, 2009?14 13
Company and brand share analysis 14
Distribution analysis 17
Expenditure and consumption per capita 19
Chapter 4 Macroeconomic Profile 22
Macroeconomic Indicators 22
Chapter 5 Research Methodology 26
Methodology overview 26
Secondary research 27
Market modeling 28
Creating an initial data model 28
Revising the initial data model 28
Creating a final estimate 29
Creating demographic value splits 29
Primary research 29
Data finalization 30
Ongoing research 30
LIST OF FIGURES
Figure 1: Male shaving aftercare, Pakistan, value by segment (PKRm), 2004?14 10
Figure 2: Male shaving aftercare, Pakistan, volume by segment (units, million), 2004?14 13
Figure 3: Male shaving aftercare, Pakistan, company share by value (%), 2008?09 15
Figure 4: Male shaving aftercare, Pakistan, distribution channels by value (%), 2008?09 18
Figure 5: Annual data review process 27
LIST OF TABLES
Table 1: Male Shaving Aftercare category definitions 3
Table 2: Male Shaving Aftercare distribution channels 4
Table 3: Male shaving aftercare, Pakistan, value by segment (PKRm), 2004?09 9
Table 4: Male shaving aftercare, Pakistan, value forecast by segment (PKRm), 2009?14 10
Table 5: Male shaving aftercare, Pakistan, value by segment ($m), 2004?09 11
Table 6: Male shaving aftercare, Pakistan, value forecast by segment ($m), 2009?14 11
Table 7: Male shaving aftercare, Pakistan, volume by segment (units, million), 2004?09 12
Table 8: Male shaving aftercare, Pakistan, volume forecast by segment (units, million), 2009?14 13
Table 9: Male shaving aftercare, Pakistan, brand share by value (%), 2008?09 14
Table 10: Male shaving aftercare, Pakistan, value by brand (PKRm), 2008?09 14
Table 11: Male shaving aftercare, Pakistan, company share by value (%), 2008?09 16
Table 12: Male shaving aftercare, Pakistan, value by company (PKRm), 2008?09 16
Table 13: Male shaving aftercare, Pakistan, distribution channels by value (%), 2008?09 17
Table 14: Male shaving aftercare, Pakistan, value by distribution channel (PKRm), 2008?09 17
Table 15: Male shaving aftercare, Pakistan, expenditure per capita (PKR), 2004?09 19
Table 16: Male shaving aftercare, Pakistan, forecast expenditure per capita (PKR), 2009?14 19
Table 17: Male shaving aftercare, Pakistan, expenditure per capita ($), 2004?09 20
Table 18: Male shaving aftercare, Pakistan, forecast expenditure per capita ($), 2009?14 20
Table 19: Male shaving aftercare, Pakistan, consumption per capita (units), 2004?09 21
Table 20: Male shaving aftercare, Pakistan, forecast consumption per capita (units), 2009?14 21
Table 21: Pakistan population, by age group, 2004?09 (millions) 22
Table 22: Pakistan population forecast, by age group, 2009?14 (millions) 23
Table 23: Pakistan population, by gender, 2004?09 (millions) 23
Table 24: Pakistan population forecast, by gender, 2009?14 (millions) 24
Table 25: Pakistan nominal GDP, 2004?09 (PKRbn, nominal prices) 24
Table 26: Pakistan real GDP, 2004?09 (PKRbn, 2000 prices) 24
Table 27: Pakistan real GDP, 2004?09 ($bn, 2000 prices) 25
Table 28: Pakistan consumer price index, 2004?09 (2000=100) 25
[Inhaltsverzeichnis ausblenden]