Tea Market in Saudi Arabia to 2014 (Hot Drinks)

Introduction

Tea Market in Saudi Arabia to 2014 (Hot Drinks) is a comprehensive resource for tea market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on key distribution channels and reveals the leading companies in the Saudi Arabian tea market.

Features and Benefits

• Identify key market segments by analyzing market size data for the tea market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the tea market in Saudi Arabia and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The tea market in Saudi Arabia increased at a compound annual growth rate of 5.2% between 2004 and 2009.
• The green tea segment led the tea market in Saudi Arabia in 2009, with a share of 25.6%.
• The leading player in tea market in Saudi Arabia is Unilever.

Key questions answered

• Which will be the fastest growing segment within the tea market in Saudi Arabia?
• How will the forecast growth differ from the historic growth exhibited by the tea market in Saudi Arabia?
• Which company accounted for the largest share of the Saudi Arabian tea market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: tea 2
Chapter 2 DEFINITION 3
Chapter 3 Category Analysis: Tea 9
Value analysis (Saudi Riyal), 2004?09 9
Value analysis (Saudi Riyal), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 15
Volume analysis, 2009?14 16
Company and brand share analysis 19
Distribution analysis 22
Expenditure and consumption per capita 24
Chapter 4 Macroeconomic Profile 28
Macroeconomic Indicators 28
Chapter 5 Research Methodology 33
Methodology overview 33
Secondary research 34
Market modeling 35
Creating an initial data model 35
Revising the initial data model 35
Creating a final estimate 36
Creating demographic value splits 36
Primary research 36
Data finalization 37
Ongoing research 37

LIST OF FIGURES
Figure 1: Tea, Saudi Arabia, value by segment (SARm), 2004?14 11
Figure 2: Tea, Saudi Arabia, category growth comparison, by value, 2004?14 14
Figure 3: Tea, Saudi Arabia, volume by segment (kg, million), 2004?14 17
Figure 4: Tea, Saudi Arabia, category growth comparison, by volume, 2004?14 18
Figure 5: Tea, Saudi Arabia, company share by volume (%), 2008?09 20
Figure 6: Tea, Saudi Arabia, distribution channels by volume (%), 2008?09 23
Figure 7: Annual data review process 34

LIST OF TABLES
Table 1: Tea category definitions 3
Table 2: Tea distribution channels 4
Table 3: Tea, Saudi Arabia, value by segment (SARm), 2004?09 9
Table 4: Tea, Saudi Arabia, value forecast by segment (SARm), 2009?14 10
Table 5: Tea, Saudi Arabia, value by segment ($m), 2004?09 12
Table 6: Tea, Saudi Arabia, value forecast by segment ($m), 2009?14 13
Table 7: Tea, Saudi Arabia, volume by segment (kg, million), 2004?09 15
Table 8: Tea, Saudi Arabia, volume forecast by segment (kg, million), 2009?14 16
Table 9: Tea, Saudi Arabia, brand share by volume (%), 2008?09 19
Table 10: Tea, Saudi Arabia, volume by brand (kg, million), 2008?09 19
Table 11: Tea, Saudi Arabia, company share by volume (%), 2008?09 21
Table 12: Tea, Saudi Arabia, volume by company (kg, million), 2008?09 21
Table 13: Tea, Saudi Arabia, distribution channels by volume (%), 2008?09 22
Table 14: Tea, Saudi Arabia, volume by distribution channel (kg, million), 2008?09 22
Table 15: Tea, Saudi Arabia, expenditure per capita (SAR), 2004?09 24
Table 16: Tea, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 25
Table 17: Tea, Saudi Arabia, expenditure per capita ($), 2004?09 25
Table 18: Tea, Saudi Arabia, forecast expenditure per capita ($), 2009?14 26
Table 19: Tea, Saudi Arabia, consumption per capita (kg), 2004?09 26
Table 20: Tea, Saudi Arabia, forecast consumption per capita (kg), 2009?14 27
Table 21: Saudi Arabia population, by age group, 2004?09 (millions) 28
Table 22: Saudi Arabia population forecast, by age group, 2009?14 (millions) 29
Table 23: Saudi Arabia population, by gender, 2004?09 (millions) 29
Table 24: Saudi Arabia population forecast, by gender, 2009?14 (millions) 30
Table 25: Saudi Arabia nominal GDP, 2004?09 (SARbn, nominal prices) 30
Table 26: Saudi Arabia nominal GDP forecast, 2009?14 (SARbn, nominal prices) 30
Table 27: Saudi Arabia real GDP, 2004?09 (SARbn, 2000 prices) 31
Table 28: Saudi Arabia real GDP forecast, 2009?14 (SARbn, 2000 prices) 31
Table 29: Saudi Arabia real GDP, 2004?09 ($bn, 2000 prices) 31
Table 30: Saudi Arabia real GDP forecast, 2009?14 ($bn, 2000 prices) 32
Table 31: Saudi Arabia consumer price index, 2004?09 (2000=100) 32
Table 32: Saudi Arabia consumer price index, 2009?14 (2000=100) 32


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