Mobile Connections and Revenue Forecast in New Zealand to 2015

Introduction

This databook provides forecasts of connection numbers and revenue in the New Zealand mobile market. It segments revenue by service (voice and data), and connections by technology (3GPP/3GPP2/Mobile WIMAX/Other). Details of mobile penetration and payment method (pre/post pay) are also provided, along with mobile connection and revenue comparisons by country within the Asia-Pacific region.

Scope

*Mobile telecoms market analysis

*Revenue forecast by service

*Connections forecast by technology

*Asia-Pacific mobile market revenue and connections comparison by country

Highlights

Mobile market revenues in New Zealand are expected to grow at a CAGR of 0.3% over the 2009-15 period.

The total number of connections are expected to grow at a CAGR of 3.1% over the 2009-15 period.

Reasons to Purchase

*Provides a comprehensive and granular view of the mobile communications market

*Identifies the key market trends and highlights areas of future growth

*Enables stakeholders in the market to make informed strategic and tactical decisions

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TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
LIST OF FIGURES 3
LIST OF TABLES 4
INTRODUCTION 5
Reasons to purchase 5
MOBILE MARKET ANALYSIS 9
Market overview to 2015 9
REVENUE FORECAST 11
Revenue forecast by service to 2015 11
Voice service revenue forecast to 2015 15
Data service revenue forecast to 2015 17
CONNECTIONS FORECAST 19
Connection overview to 2015 19
Connections by technology to 2015 21
3GPP technology forecast to 2015 23
3GPP2 technology forecast to 2015 25
GEOGRAPHICAL COMPARISON 27
Connections comparison by country to 2015 27
Revenue comparison by country to 2015 29
METHODOLOGY 31
Forecast process: mobile 31
Flowchart of forecast model: mobile 32
Global market scenario 33
APPENDIX 34
Further reading 34
Disclaimer 34

LIST OF FIGURES
Figure 1: Mobile market, New Zealand, connections (000s) and revenues ($m), 2009–15 9
Figure 2: Mobile market, New Zealand, revenue ($m) and ARPU ($), 2009–15 11
Figure 3: Mobile market, New Zealand, revenue by service ($m), 2009–15 13
Figure 4: Mobile voice service market, New Zealand, revenue ($m) and ARPU ($), 2009–15 15
Figure 5: Mobile data service market, New Zealand, revenue ($m) and ARPU ($), 2009–15 17
Figure 6: Mobile market, New Zealand, total connections and prepaid connections (000s), 2009–15 19
Figure 7: Mobile market, New Zealand, connections by technology (000s), 2009–15 21
Figure 8: Mobile market, New Zealand, connections with 3GPP technology (000s), 2009–15 23
Figure 9: Mobile market, New Zealand, 3GPP2 technology connections (000s), 2009–15 25
Figure 10: Mobile market, Asia-Pacific, comparison by connections (%), 2009 27
Figure 11: Mobile market, Asia-Pacific, comparison by revenue (%), 2009 29
Figure 12: Flowchart of forecast model for mobile market 32


LIST OF TABLES
Table 1: Definitions: totals 6
Table 2: Definitions: voice 7
Table 3: Definitions: data 7
Table 4: Definitions: technology split 8
Table 5: Mobile market, New Zealand, connections (000s) and revenue ($m), 2009–15 10
Table 6: Mobile market, New Zealand, revenue ($m) and ARPU ($), 2009–15 12
Table 7: Mobile market, New Zealand, revenue by service ($m), 2009–15 14
Table 8: Mobile voice service market, New Zealand, revenue ($m) and outgoing minutes of use (millions) forecast, 2009–15 16
Table 9: Mobile data service market, New Zealand, revenue ($m) and ARPU ($) forecast, 2009–15 18
Table 10: Mobile market, New Zealand, total connections (000s), penetration (%) and prepaid connections (000s), 2009–15 20
Table 11: Mobile market, New Zealand, connections by technology (000s), 2009–15 22
Table 12: Mobile market, New Zealand, connections with 3GPP technology (000s), 2009–15 24
Table 13: Mobile market, New Zealand, 3GPP2 technology connections (000s), 2009–15 26
Table 14: Mobile market, Asia-Pacific, comparison by connections (000s), 2009–15 28
Table 15: Mobile market, Asia-Pacific, comparison by revenue ($m), 2009–15 30



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