TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 17
Supplier power 18
New entrants 19
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
Honda Motor Co., Ltd. 22
Jiangmen Dachangjiang 26
Suzuki Motor Corporation 27
Yamaha Motor Co., Ltd. 31
MARKET FORECASTS 35
Market value forecast 35
Market volume forecast 36
MACROECONOMIC INDICATORS 37
APPENDIX 39
Methodology 39
Industry associations 40
Related Datamonitor research 40
Disclaimer 41
ABOUT DATAMONITOR 42
Premium Reports 42
Summary Reports 42
Datamonitor consulting 42
LIST OF TABLES
Table 1: Russia motorcycles market value: $ million, 2006–10 10
Table 2: Russia motorcycles market volume: thousand units, 2006–10 11
Table 3: Russia motorcycles market segmentation I:% share, by value, 2010 12
Table 4: Russia motorcycles market segmentation II: % share, by value, 2010 13
Table 5: Russia motorcycles market share: % share, by value, 2010 14
Table 6: Honda Motor Co., Ltd.: key facts 22
Table 7: Honda Motor Co., Ltd.: key financials ($) 24
Table 8: Honda Motor Co., Ltd.: key financials (¥) 24
Table 9: Honda Motor Co., Ltd.: key financial ratios 24
Table 10: Jiangmen Dachangjiang: key facts 26
Table 11: Suzuki Motor Corporation: key facts 27
Table 12: Suzuki Motor Corporation: key financials ($) 28
Table 13: Suzuki Motor Corporation: key financials (¥) 29
Table 14: Suzuki Motor Corporation: key financial ratios 29
Table 15: Yamaha Motor Co., Ltd.: key facts 31
Table 16: Yamaha Motor Co., Ltd.: key financials ($) 32
Table 17: Yamaha Motor Co., Ltd.: key financials (¥) 32
Table 18: Yamaha Motor Co., Ltd.: key financial ratios 33
Table 19: Russia motorcycles market value forecast: $ million, 2010–15 35
Table 20: Russia motorcycles market volume forecast: thousand units, 2010–15 36
Table 21: Russia size of population (million), 2006–10 37
Table 22: Russia gdp (constant 2000 prices, $ billion), 2006–10 37
Table 23: Russia gdp (current prices, $ billion), 2006–10 37
Table 24: Russia inflation, 2006–10 38
Table 25: Russia consumer price index (absolute), 2006–10 38
Table 26: Russia exchange rate, 2006–10 38
LIST OF FIGURES
Figure 1: Russia motorcycles market value: $ million, 2006–10 10
Figure 2: Russia motorcycles market volume: thousand units, 2006–10 11
Figure 3: Russia motorcycles market segmentation I:% share, by value, 2010 12
Figure 4: Russia motorcycles market segmentation II: % share, by value, 2010 13
Figure 5: Russia motorcycles market share: % share, by value, 2010 14
Figure 6: Forces driving competition in the motorcycles market in Russia, 2010 15
Figure 7: Drivers of buyer power in the motorcycles market in Russia, 2010 17
Figure 8: Drivers of supplier power in the motorcycles market in Russia, 2010 18
Figure 9: Factors influencing the likelihood of new entrants in the motorcycles market in Russia, 2010 19
Figure 10: Factors influencing the threat of substitutes in the motorcycles market in Russia, 2010 20
Figure 11: Drivers of degree of rivalry in the motorcycles market in Russia, 2010 21
Figure 12: Honda Motor Co., Ltd.: revenues & profitability 25
Figure 13: Honda Motor Co., Ltd.: assets & liabilities 25
Figure 14: Suzuki Motor Corporation: revenues & profitability 30
Figure 15: Suzuki Motor Corporation: assets & liabilities 30
Figure 16: Yamaha Motor Co., Ltd.: revenues & profitability 33
Figure 17: Yamaha Motor Co., Ltd.: assets & liabilities 34
Figure 18: Russia motorcycles market value forecast: $ million, 2010–15 35
Figure 19: Russia motorcycles market volume forecast: thousand units, 2010–15 36
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