Oils and Fats in Saudi Arabia to 2013

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: oils and fats 2
Summary category level: oils 3
Summary category level: solid fats 4
Chapter 2 Introduction 5
What is this report about? 5
How to use this report 5
Market definition 6
Chapter 3 Market Overview 17
Value analysis (Saudi Riyal), 2003?08 17
Value analysis (Saudi Riyal), 2008?13 18
Value analysis (US dollars), 2003?08 20
Value analysis (US dollars), 2008?13 20
Volume analysis, 2003?08 22
Volume analysis, 2008?13 23
Company and brand share analysis 25
Distribution analysis 29
Expenditure and consumption per capita 31
Chapter 4 Leading Company Profiles 34
Almarai Company 34
Unilever 36
Chapter 5 Category Analysis: Oils 38
Value analysis (Saudi Riyal), 2003?08 38
Value analysis (Saudi Riyal), 2008?13 40
Value analysis (US dollars), 2003?08 43
Value analysis (US dollars), 2008?13 44
Volume analysis, 2003?08 46
Volume analysis, 2008?13 48
Company and brand share analysis 51
Distribution analysis 55
Expenditure and consumption per capita 57
Chapter 6 Category Analysis: Solid Fats 63
Value analysis (Saudi Riyal), 2003?08 63
Value analysis (Saudi Riyal), 2008?13 64
Value analysis (US dollars), 2003?08 66
Value analysis (US dollars), 2008?13 66
Volume analysis, 2003?08 68
Volume analysis, 2008?13 69
Company and brand share analysis 71
Distribution analysis 74
Expenditure and consumption per capita 76
Chapter 7 Country Comparison 79
Value 79
Volume 83
Market share 87
Chapter 8 PESTLE Analysis 88
Summary 88
Political analysis 89
Economic analysis 92
Social analysis 96
Technology analysis 99
Legal analysis 102
Environmental analysis 105
Chapter 9 New Product Development 108
Product launches over time 108
Recent product launches 110
Chapter 10 Macroeconomic Profile 111
Macroeconomic indicators 111
Chapter 11 Research Methodology 116
Methodology overview 116
Secondary research 117
Market modeling 118
Creating an initial data model 118
Revising the initial data model 118
Creating a final estimate 119
Creating demographic value splits 119
Primary research 119
Data finalization 120
Ongoing research 120
Chapter 12 APPENDIX 121
Future readings 121
How to contact experts in your industry 121
Disclaimer 121

LIST OF FIGURES
Figure 1: Oils and fats, Saudi Arabia, value by category (SARm), 2003?13 19
Figure 2: Oils and fats, Saudi Arabia, category growth comparison, by value, 2003?13 21
Figure 3: Oils and fats, Saudi Arabia, volume by category (kg/liters, million), 2003?13 24
Figure 4: Oils and fats, Saudi Arabia, category growth comparison, by volume, 2003?13 24
Figure 5: Oils and fats, Saudi Arabia, company share by value (%), 2007?08 27
Figure 6: Oils and fats, Saudi Arabia, distribution channels by value (%), 2007?08 30
Figure 7: Oils, Saudi Arabia, value by segment (SARm), 2003?13 42
Figure 8: Oils, Saudi Arabia, category growth comparison, by value, 2003?13 45
Figure 9: Oils, Saudi Arabia, volume by segment (liters, million), 2003?13 50
Figure 10: Oils, Saudi Arabia, category growth comparison, by volume, 2003?13 50
Figure 11: Oils, Saudi Arabia, company share by value (%), 2007?08 53
Figure 12: Oils, Saudi Arabia, distribution channels by value (%), 2007?08 56
Figure 13: Solid fats, Saudi Arabia, value by segment (SARm), 2003?13 65
Figure 14: Solid fats, Saudi Arabia, category growth comparison, by value, 2003?13 67
Figure 15: Solid fats, Saudi Arabia, volume by segment (kg, million), 2003?13 70
Figure 16: Solid fats, Saudi Arabia, category growth comparison, by volume, 2003?13 70
Figure 17: Solid fats, Saudi Arabia, company share by value (%), 2007?08 72
Figure 18: Solid fats, Saudi Arabia, distribution channels by value (%), 2007?08 75
Figure 19: Global oils and fats market split (value terms, 2008), top five countries 80
Figure 20: Global oils and fats market value, 2003–08, top five countries 82
Figure 21: Global oils and fats market split (volume terms, 2008), top five countries 84
Figure 22: Global oils and fats market volume, 2003–08, top five countries 86
Figure 23: Annual data review process 117

LIST OF TABLES
Table 1: Oils and fats category definitions 7
Table 2: Oils and fats distribution channels 8
Table 3: Oils and fats, Saudi Arabia, value by category (SARm), 2003?08 17
Table 4: Oils and fats, Saudi Arabia, value forecast by category (SARm), 2008?13 18
Table 5: Oils and fats, Saudi Arabia, value by category ($m), 2003?08 20
Table 6: Oils and fats, Saudi Arabia, value forecast by category ($m), 2008?13 20
Table 7: Oils and fats, Saudi Arabia, volume by category (kg/liters, million), 2003?08 22
Table 8: Oils and fats, Saudi Arabia, volume forecast by category (kg/liters, million), 2008?13 23
Table 9: Oils and fats, Saudi Arabia, brand share by value (%), 2007?08 25
Table 10: Oils and fats, Saudi Arabia, value by brand (SARm), 2007?08 26
Table 11: Oils and fats, Saudi Arabia, company share by value (%), 2007?08 28
Table 12: Oils and fats, Saudi Arabia, value by company (SARm), 2007?08 28
Table 13: Oils and fats, Saudi Arabia, distribution channels by value (%), 2007?08 29
Table 14: Oils and fats, Saudi Arabia, value by distribution channel (SARm), 2007?08 29
Table 15: Oils and fats, Saudi Arabia, expenditure per capita (SAR), 2003?08 31
Table 16: Oils and fats, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 31
Table 17: Oils and fats, Saudi Arabia, expenditure per capita ($), 2003?08 32
Table 18: Oils and fats, Saudi Arabia, forecast expenditure per capita ($), 2008?13 32
Table 19: Oils and fats, Saudi Arabia, consumption per capita (kg/liters), 2003?08 33
Table 20: Oils and fats, Saudi Arabia, forecast consumption per capita (kg/liters), 2008?13 33
Table 21: Almarai Company key facts 34
Table 22: Unilever key facts 36
Table 23: Oils, Saudi Arabia, value by segment (SARm), 2003?08 39
Table 24: Oils, Saudi Arabia, value forecast by segment (SARm), 2008?13 41
Table 25: Oils, Saudi Arabia, value by segment ($m), 2003?08 43
Table 26: Oils, Saudi Arabia, value forecast by segment ($m), 2008?13 44
Table 27: Oils, Saudi Arabia, volume by segment (liters, million), 2003?08 47
Table 28: Oils, Saudi Arabia, volume forecast by segment (liters, million), 2008?13 49
Table 29: Oils, Saudi Arabia, brand share by value (%), 2007?08 51
Table 30: Oils, Saudi Arabia, value by brand (SARm), 2007?08 52
Table 31: Oils, Saudi Arabia, company share by value (%), 2007?08 54
Table 32: Oils, Saudi Arabia, value by company (SARm), 2007?08 54
Table 33: Oils, Saudi Arabia, distribution channels by value (%), 2007?08 55
Table 34: Oils, Saudi Arabia, value by distribution channel (SARm), 2007?08 55
Table 35: Oils, Saudi Arabia, expenditure per capita (SAR), 2003?08 57
Table 36: Oils, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 58
Table 37: Oils, Saudi Arabia, expenditure per capita ($), 2003?08 59
Table 38: Oils, Saudi Arabia, forecast expenditure per capita ($), 2008?13 60
Table 39: Oils, Saudi Arabia, consumption per capita (liters), 2003?08 61
Table 40: Oils, Saudi Arabia, forecast consumption per capita (liters), 2008?13 62
Table 41: Solid fats, Saudi Arabia, value by segment (SARm), 2003?08 63
Table 42: Solid fats, Saudi Arabia, value forecast by segment (SARm), 2008?13 64
Table 43: Solid fats, Saudi Arabia, value by segment ($m), 2003?08 66
Table 44: Solid fats, Saudi Arabia, value forecast by segment ($m), 2008?13 66
Table 45: Solid fats, Saudi Arabia, volume by segment (kg, million), 2003?08 68
Table 46: Solid fats, Saudi Arabia, volume forecast by segment (kg, million), 2008?13 69
Table 47: Solid fats, Saudi Arabia, brand share by value (%), 2007?08 71
Table 48: Solid fats, Saudi Arabia, value by brand (SARm), 2007?08 71
Table 49: Solid fats, Saudi Arabia, company share by value (%), 2007?08 73
Table 50: Solid fats, Saudi Arabia, value by company (SARm), 2007?08 73
Table 51: Solid fats, Saudi Arabia, distribution channels by value (%), 2007?08 74
Table 52: Solid fats, Saudi Arabia, value by distribution channel (SARm), 2007?08 74
Table 53: Solid fats, Saudi Arabia, expenditure per capita (SAR), 2003?08 76
Table 54: Solid fats, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 76
Table 55: Solid fats, Saudi Arabia, expenditure per capita ($), 2003?08 77
Table 56: Solid fats, Saudi Arabia, forecast expenditure per capita ($), 2008?13 77
Table 57: Solid fats, Saudi Arabia, consumption per capita (kg), 2003?08 78
Table 58: Solid fats, Saudi Arabia, forecast consumption per capita (kg), 2008?13 78
Table 59: Global oils and fats market value, 2008 79
Table 60: Global oils and fats market split (value terms ($m), 2008), top five countries 82
Table 61: Global oils and fats market volume, 2008 83
Table 62: Global oils and fats market split (volume terms, 2008), top five countries 86
Table 63: Leading players, top five countries 87
Table 64: Analysis of Saudi Arabia’s political landscape 89
Table 65: Analysis of the Saudi Arabian economy 92
Table 66: Analysis of the Saudi Arabian social system 96
Table 67: Analysis of Saudi Arabia’s technology landscape 99
Table 68: Analysis of the Saudi Arabian legal landscape 102
Table 69: Analysis of Saudi Arabia’s environmental landscape 105
Table 70: Saudi Arabia oil and fats new product launches reports, by company, 2009 108
Table 71: Saudi Arabia oil and fats new product launches SKUs, by company, 2009 108
Table 72: Saudi Arabia oil and fats new product launches (reports), by flavor and fragrances, 2009 109
Table 73: Saudi Arabia oil and fats new product launches (reports), by ingredients (top 10 ingredients), 2009 109
Table 74: Saudi Arabia oil and fats new product launches (reports), by package tags or claims, 2009 110
Table 75: Saudi Arabia oil and fats new product launches, 2009 110
Table 76: Saudi Arabia population, by age group, 2003?08 (millions) 111
Table 77: Saudi Arabia population forecast, by age group, 2008?13 (millions) 112
Table 78: Saudi Arabia population, by gender, 2003?08 (millions) 112
Table 79: Saudi Arabia population forecast, by gender, 2008?13 (millions) 113
Table 80: Saudi Arabia nominal GDP, 2003-2008 (SARbn, nominal prices) 113
Table 81: Saudi Arabia nominal GDP forecast, 2008?13 (SARbn, nominal prices) 113
Table 82: Saudi Arabia real GDP, 2003?08 (SARbn, 2000 prices) 114
Table 83: Saudi Arabia real GDP forecast, 2008?13 (SARbn, 2000 prices) 114
Table 84: Saudi Arabia real GDP, 2003?08 ($bn, 2000 prices) 114
Table 85: Saudi Arabia real GDP forecast, 2008?13 ($bn, 2000 prices) 115
Table 86: Saudi Arabia consumer price index, 2003?08 (2000=100) 115
Table 87: Saudi Arabia consumer price index, 2008?13 (2000=100) 115


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