Oral Hygiene in Saudi Arabia to 2014

Typ der Studie:	Marktstudie
Jahrgang:	08/2010
Herausgeber:	Datamonitor
Sprachversion:	Englisch
Verfügbarkeit:	Lieferbar

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Databook

155 seiten

Inhalt der Studie:

Introduction

This databook provides key data and information on the oral hygiene market in Saudi Arabia. This report is a comprehensive resource for market, category and segment leve.....

Mehr über diese Studie

Introduction

This databook provides key data and information on the oral hygiene market in Saudi Arabia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

Contains information on six categories: facial care, body care, hand care, suncare, make-up remover and depilatories

Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data

Category level company and brand share as well as distribution share information for 2008 and 2009

Review of the top two companies within the oral hygiene market, including company overview, key facts and business description

Highlights

The market for oral hygiene in Saudi Arabia increased at a compound annual growth rate of 3.5% between 2004 and 2009.

The toothpaste category led the oral hygiene market in Saudi Arabia, accounting for a share of 76.5%.

Leading players in Saudi Arabian oral hygiene market include GlaxoSmithKline Plc, Procter & Gamble Company, The and Unilever.

Reasons to Purchase

Develop business strategies by understanding the quantitative trends within the oral hygiene market in Saudi Arabia

Design effective marketing and sales strategies by identifying key market categories and segments

Identify key players within the market to plan lucrative M&A, partnerships and agreements

Report Highlights

[Studien Infos ausblenden]

Inhaltsverzeichnis

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: oral hygiene 2
Summary category level: dental floss 3
Summary category level: denture care 4
Summary category level: mouthwash 5
Summary category level: toothbrushes 6
Summary category level: toothpaste 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 24
Value analysis (Saudi Riyal), 2004?09 24
Value analysis (Saudi Riyal), 2009?14 25
Value analysis (US dollars), 2004?09 27
Value analysis (US dollars), 2009?14 28
Volume analysis, 2004?09 30
Volume analysis, 2009?14 31
Company and brand share analysis 34
Distribution analysis 39
Expenditure and consumption per capita 41
Chapter 4 Leading Company Profiles 45
GlaxoSmithKline Plc 45
The Procter & Gamble Company 48
Chapter 5 Category Analysis: Dental Floss 50
Value analysis (Saudi Riyal), 2004?09 50
Value analysis (Saudi Riyal), 2009?14 51
Value analysis (US dollars), 2004?09 53
Value analysis (US dollars), 2009?14 53
Volume analysis, 2004?09 55
Volume analysis, 2009?14 56
Company and brand share analysis 58
Distribution analysis 61
Expenditure and consumption per capita 63
Chapter 6 Category Analysis: Denture Care 66
Value analysis (Saudi Riyal), 2004?09 66
Value analysis (Saudi Riyal), 2009?14 67
Value analysis (US dollars), 2004?09 69
Value analysis (US dollars), 2009?14 69
Volume analysis, 2004?09 71
Volume analysis, 2009?14 72
Company and brand share analysis 75
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 7 Category Analysis: Mouthwash 83
Value analysis (Saudi Riyal), 2004?09 83
Value analysis (Saudi Riyal), 2009?14 84
Value analysis (US dollars), 2004?09 86
Value analysis (US dollars), 2009?14 86
Volume analysis, 2004?09 88
Volume analysis, 2009?14 89
Company and brand share analysis 91
Distribution analysis 94
Expenditure and consumption per capita 96
Chapter 8 Category Analysis: Toothbrushes 99
Value analysis (Saudi Riyal), 2004?09 99
Value analysis (Saudi Riyal), 2009?14 100
Value analysis (US dollars), 2004?09 102
Value analysis (US dollars), 2009?14 102
Volume analysis, 2004?09 104
Volume analysis, 2009?14 105
Company and brand share analysis 108
Distribution analysis 111
Expenditure and consumption per capita 113
Chapter 9 Category Analysis: Toothpaste 116
Value analysis (Saudi Riyal), 2004?09 116
Value analysis (Saudi Riyal), 2009?14 117
Value analysis (US dollars), 2004?09 119
Value analysis (US dollars), 2009?14 119
Volume analysis, 2004?09 121
Volume analysis, 2009?14 122
Company and brand share analysis 124
Distribution analysis 128
Expenditure and consumption per capita 130
Chapter 10 Country Comparison 133
Value 133
Volume 137
Market share 141
Chapter 11 New Product Development 142
Product launches over time 142
Recent product launches 144
Chapter 12 Macroeconomic Profile 145
Macroeconomic Indicators 145
Chapter 13 Research Methodology 150
Methodology overview 150
Secondary research 151
Market modeling 152
Creating an initial data model 152
Revising the initial data model 152
Creating a final estimate 153
Creating demographic value splits 153
Primary research 153
Data finalization 154
Ongoing research 154
Chapter 14 Appendix 155
Future readings 155
How to contact experts in your industry 155
Disclaimer 155

LIST OF FIGURES
Figure 1: Oral hygiene, Saudi Arabia, value by category (SARm), 2004?14 26
Figure 2: Oral hygiene, Saudi Arabia, category growth comparison, by value, 2004?14 29
Figure 3: Oral hygiene, Saudi Arabia, volume by category (units, million), 2004?14 32
Figure 4: Oral hygiene, Saudi Arabia, category growth comparison, by volume, 2004?14 33
Figure 5: Oral hygiene, Saudi Arabia, company share by value (%), 2008?09 36
Figure 6: Oral hygiene, Saudi Arabia, distribution channels by value (%), 2008?09 40
Figure 7: Dental floss, Saudi Arabia, value by segment (SARm), 2004?14 52
Figure 8: Dental floss, Saudi Arabia, category growth comparison, by value, 2004?14 54
Figure 9: Dental floss, Saudi Arabia, volume by segment (units, million), 2004?14 57
Figure 10: Dental floss, Saudi Arabia, category growth comparison, by volume, 2004?14 57
Figure 11: Dental floss, Saudi Arabia, company share by value (%), 2008?09 59
Figure 12: Dental floss, Saudi Arabia, distribution channels by value (%), 2008?09 62
Figure 13: Denture care, Saudi Arabia, value by segment (SARm), 2004?14 68
Figure 14: Denture care, Saudi Arabia, category growth comparison, by value, 2004?14 70
Figure 15: Denture care, Saudi Arabia, volume by segment (units, million), 2004?14 73
Figure 16: Denture care, Saudi Arabia, category growth comparison, by volume, 2004?14 74
Figure 17: Denture care, Saudi Arabia, company share by value (%), 2008?09 76
Figure 18: Denture care, Saudi Arabia, distribution channels by value (%), 2008?09 79
Figure 19: Mouthwash, Saudi Arabia, value by segment (SARm), 2004?14 85
Figure 20: Mouthwash, Saudi Arabia, category growth comparison, by value, 2004?14 87
Figure 21: Mouthwash, Saudi Arabia, volume by segment (units, million), 2004?14 90
Figure 22: Mouthwash, Saudi Arabia, category growth comparison, by volume, 2004?14 90
Figure 23: Mouthwash, Saudi Arabia, company share by value (%), 2008?09 92
Figure 24: Mouthwash, Saudi Arabia, distribution channels by value (%), 2008?09 95
Figure 25: Toothbrushes, Saudi Arabia, value by segment (SARm), 2004?14 101
Figure 26: Toothbrushes, Saudi Arabia, category growth comparison, by value, 2004?14 103
Figure 27: Toothbrushes, Saudi Arabia, volume by segment (units, million), 2004?14 106
Figure 28: Toothbrushes, Saudi Arabia, category growth comparison, by volume, 2004?14 107
Figure 29: Toothbrushes, Saudi Arabia, company share by value (%), 2008?09 109
Figure 30: Toothbrushes, Saudi Arabia, distribution channels by value (%), 2008?09 112
Figure 31: Toothpaste, Saudi Arabia, value by segment (SARm), 2004?14 118
Figure 32: Toothpaste, Saudi Arabia, category growth comparison, by value, 2004?14 120
Figure 33: Toothpaste, Saudi Arabia, volume by segment (units, million), 2004?14 123
Figure 34: Toothpaste, Saudi Arabia, category growth comparison, by volume, 2004?14 123
Figure 35: Toothpaste, Saudi Arabia, company share by value (%), 2008?09 126
Figure 36: Toothpaste, Saudi Arabia, distribution channels by value (%), 2008?09 129
Figure 37: Global oral hygiene market split (value terms, 2009), top five countries 134
Figure 38: Global oral hygiene market value, 2004–09, top five countries 136
Figure 39: Global oral hygiene market split (volume terms, 2009), top five countries 138
Figure 40: Global oral hygiene market volume, 2004–09, top five countries 140
Figure 41: Annual data review process 151

LIST OF TABLES
Table 1: Oral hygiene category definitions 10
Table 2: Oral hygiene distribution channels 11
Table 3: Oral hygiene, Saudi Arabia, value by category (SARm), 2004?09 24
Table 4: Oral hygiene, Saudi Arabia, value forecast by category (SARm), 2009?14 25
Table 5: Oral hygiene, Saudi Arabia, value by category ($m), 2004?09 27
Table 6: Oral hygiene, Saudi Arabia, value forecast by category ($m), 2009?14 28
Table 7: Oral hygiene, Saudi Arabia, volume by category (units, million), 2004?09 30
Table 8: Oral hygiene, Saudi Arabia, volume forecast by category (units, million), 2009?14 31
Table 9: Oral hygiene, Saudi Arabia, brand share by value (%), 2008?09 34
Table 10: Oral hygiene, Saudi Arabia, value by brand (SARm), 2008?09 35
Table 11: Oral hygiene, Saudi Arabia, company share by value (%), 2008?09 37
Table 12: Oral hygiene, Saudi Arabia, value by company (SARm), 2008?09 38
Table 13: Oral hygiene, Saudi Arabia, distribution channels by value (%), 2008?09 39
Table 14: Oral hygiene, Saudi Arabia, value by distribution channel (SARm), 2008?09 39
Table 15: Oral hygiene, Saudi Arabia, expenditure per capita (SAR), 2004?09 41
Table 16: Oral hygiene, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 42
Table 17: Oral hygiene, Saudi Arabia, expenditure per capita ($), 2004?09 42
Table 18: Oral hygiene, Saudi Arabia, forecast expenditure per capita ($), 2009?14 43
Table 19: Oral hygiene, Saudi Arabia, consumption per capita (units), 2004?09 43
Table 20: Oral hygiene, Saudi Arabia, forecast consumption per capita (units), 2009?14 44
Table 21: GlaxoSmithKline Plc key facts 45
Table 22: The Procter & Gamble Company key facts 48
Table 23: Dental floss, Saudi Arabia, value by segment (SARm), 2004?09 50
Table 24: Dental floss, Saudi Arabia, value forecast by segment (SARm), 2009?14 51
Table 25: Dental floss, Saudi Arabia, value by segment ($m), 2004?09 53
Table 26: Dental floss, Saudi Arabia, value forecast by segment ($m), 2009?14 53
Table 27: Dental floss, Saudi Arabia, volume by segment (units, million), 2004?09 55
Table 28: Dental floss, Saudi Arabia, volume forecast by segment (units, million), 2009?14 56
Table 29: Dental floss, Saudi Arabia, brand share by value (%), 2008?09 58
Table 30: Dental floss, Saudi Arabia, value by brand (SARm), 2008?09 58
Table 31: Dental floss, Saudi Arabia, company share by value (%), 2008?09 60
Table 32: Dental floss, Saudi Arabia, value by company (SARm), 2008?09 60
Table 33: Dental floss, Saudi Arabia, distribution channels by value (%), 2008?09 61
Table 34: Dental floss, Saudi Arabia, value by distribution channel (SARm), 2008?09 61
Table 35: Dental floss, Saudi Arabia, expenditure per capita (SAR), 2004?09 63
Table 36: Dental floss, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 63
Table 37: Dental floss, Saudi Arabia, expenditure per capita ($), 2004?09 64
Table 38: Dental floss, Saudi Arabia, forecast expenditure per capita ($), 2009?14 64
Table 39: Dental floss, Saudi Arabia, consumption per capita (units), 2004?09 65
Table 40: Dental floss, Saudi Arabia, forecast consumption per capita (units), 2009?14 65
Table 41: Denture care, Saudi Arabia, value by segment (SARm), 2004?09 66
Table 42: Denture care, Saudi Arabia, value forecast by segment (SARm), 2009?14 67
Table 43: Denture care, Saudi Arabia, value by segment ($m), 2004?09 69
Table 44: Denture care, Saudi Arabia, value forecast by segment ($m), 2009?14 69
Table 45: Denture care, Saudi Arabia, volume by segment (units, million), 2004?09 71
Table 46: Denture care, Saudi Arabia, volume forecast by segment (units, million), 2009?14 72
Table 47: Denture care, Saudi Arabia, brand share by value (%), 2008?09 75
Table 48: Denture care, Saudi Arabia, value by brand (SARm), 2008?09 75
Table 49: Denture care, Saudi Arabia, company share by value (%), 2008?09 77
Table 50: Denture care, Saudi Arabia, value by company (SARm), 2008?09 77
Table 51: Denture care, Saudi Arabia, distribution channels by value (%), 2008?09 78
Table 52: Denture care, Saudi Arabia, value by distribution channel (SARm), 2008?09 78
Table 53: Denture care, Saudi Arabia, expenditure per capita (SAR), 2004?09 80
Table 54: Denture care, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 80
Table 55: Denture care, Saudi Arabia, expenditure per capita ($), 2004?09 81
Table 56: Denture care, Saudi Arabia, forecast expenditure per capita ($), 2009?14 81
Table 57: Denture care, Saudi Arabia, consumption per capita (units), 2004?09 82
Table 58: Denture care, Saudi Arabia, forecast consumption per capita (units), 2009?14 82
Table 59: Mouthwash, Saudi Arabia, value by segment (SARm), 2004?09 83
Table 60: Mouthwash, Saudi Arabia, value forecast by segment (SARm), 2009?14 84
Table 61: Mouthwash, Saudi Arabia, value by segment ($m), 2004?09 86
Table 62: Mouthwash, Saudi Arabia, value forecast by segment ($m), 2009?14 86
Table 63: Mouthwash, Saudi Arabia, volume by segment (units, million), 2004?09 88
Table 64: Mouthwash, Saudi Arabia, volume forecast by segment (units, million), 2009?14 89
Table 65: Mouthwash, Saudi Arabia, brand share by value (%), 2008?09 91
Table 66: Mouthwash, Saudi Arabia, value by brand (SARm), 2008?09 91
Table 67: Mouthwash, Saudi Arabia, company share by value (%), 2008?09 93
Table 68: Mouthwash, Saudi Arabia, value by company (SARm), 2008?09 93
Table 69: Mouthwash, Saudi Arabia, distribution channels by value (%), 2008?09 94
Table 70: Mouthwash, Saudi Arabia, value by distribution channel (SARm), 2008?09 94
Table 71: Mouthwash, Saudi Arabia, expenditure per capita (SAR), 2004?09 96
Table 72: Mouthwash, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 96
Table 73: Mouthwash, Saudi Arabia, expenditure per capita ($), 2004?09 97
Table 74: Mouthwash, Saudi Arabia, forecast expenditure per capita ($), 2009?14 97
Table 75: Mouthwash, Saudi Arabia, consumption per capita (units), 2004?09 98
Table 76: Mouthwash, Saudi Arabia, forecast consumption per capita (units), 2009?14 98
Table 77: Toothbrushes, Saudi Arabia, value by segment (SARm), 2004?09 99
Table 78: Toothbrushes, Saudi Arabia, value forecast by segment (SARm), 2009?14 100
Table 79: Toothbrushes, Saudi Arabia, value by segment ($m), 2004?09 102
Table 80: Toothbrushes, Saudi Arabia, value forecast by segment ($m), 2009?14 102
Table 81: Toothbrushes, Saudi Arabia, volume by segment (units, million), 2004?09 104
Table 82: Toothbrushes, Saudi Arabia, volume forecast by segment (units, million), 2009?14 105
Table 83: Toothbrushes, Saudi Arabia, brand share by value (%), 2008?09 108
Table 84: Toothbrushes, Saudi Arabia, value by brand (SARm), 2008?09 108
Table 85: Toothbrushes, Saudi Arabia, company share by value (%), 2008?09 110
Table 86: Toothbrushes, Saudi Arabia, value by company (SARm), 2008?09 110
Table 87: Toothbrushes, Saudi Arabia, distribution channels by value (%), 2008?09 111
Table 88: Toothbrushes, Saudi Arabia, value by distribution channel (SARm), 2008?09 111
Table 89: Toothbrushes, Saudi Arabia, expenditure per capita (SAR), 2004?09 113
Table 90: Toothbrushes, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 113
Table 91: Toothbrushes, Saudi Arabia, expenditure per capita ($), 2004?09 114
Table 92: Toothbrushes, Saudi Arabia, forecast expenditure per capita ($), 2009?14 114
Table 93: Toothbrushes, Saudi Arabia, consumption per capita (units), 2004?09 115
Table 94: Toothbrushes, Saudi Arabia, forecast consumption per capita (units), 2009?14 115
Table 95: Toothpaste, Saudi Arabia, value by segment (SARm), 2004?09 116
Table 96: Toothpaste, Saudi Arabia, value forecast by segment (SARm), 2009?14 117
Table 97: Toothpaste, Saudi Arabia, value by segment ($m), 2004?09 119
Table 98: Toothpaste, Saudi Arabia, value forecast by segment ($m), 2009?14 119
Table 99: Toothpaste, Saudi Arabia, volume by segment (units, million), 2004?09 121
Table 100: Toothpaste, Saudi Arabia, volume forecast by segment (units, million), 2009?14 122
Table 101: Toothpaste, Saudi Arabia, brand share by value (%), 2008?09 124
Table 102: Toothpaste, Saudi Arabia, value by brand (SARm), 2008?09 125
Table 103: Toothpaste, Saudi Arabia, company share by value (%), 2008?09 127
Table 104: Toothpaste, Saudi Arabia, value by company (SARm), 2008?09 127
Table 105: Toothpaste, Saudi Arabia, distribution channels by value (%), 2008?09 128
Table 106: Toothpaste, Saudi Arabia, value by distribution channel (SARm), 2008?09 128
Table 107: Toothpaste, Saudi Arabia, expenditure per capita (SAR), 2004?09 130
Table 108: Toothpaste, Saudi Arabia, forecast expenditure per capita (SAR), 2009?14 130
Table 109: Toothpaste, Saudi Arabia, expenditure per capita ($), 2004?09 131
Table 110: Toothpaste, Saudi Arabia, forecast expenditure per capita ($), 2009?14 131
Table 111: Toothpaste, Saudi Arabia, consumption per capita (units), 2004?09 132
Table 112: Toothpaste, Saudi Arabia, forecast consumption per capita (units), 2009?14 132
Table 113: Global oral hygiene market value, 2009 133
Table 114: Global oral hygiene market split (value terms ($m), 2009), top five countries 136
Table 115: Global oral hygiene market volume, 2009 137
Table 116: Global oral hygiene market split (volume terms, 2009), top five countries 140
Table 117: Leading players, top five countries 141
Table 118: Saudi Arabia oral hygiene new product launches reports, by company (top five companies), 2009 142
Table 119: Saudi Arabia oral hygiene new product launches SKUs, by company (top five companies), 2009 142
Table 120: Saudi Arabia oral hygiene new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 143
Table 121: Saudi Arabia oral hygiene new product launches (reports), by ingredients (top 10 ingredients), 2009 143
Table 122: Saudi Arabia oral hygiene new product launches (reports), by package tags or claims 2009 144
Table 123: Saudi Arabia oral hygiene new product launches - recent five launches (2009) 144
Table 124: Saudi Arabia population, by age group, 2004?09 (millions) 145
Table 125: Saudi Arabia population forecast, by age group, 2009?14 (millions) 146
Table 126: Saudi Arabia population, by gender, 2004?09 (millions) 146
Table 127: Saudi Arabia population forecast, by gender, 2009?14 (millions) 147
Table 128: Saudi Arabia nominal GDP, 2004?09 (SARbn, nominal prices) 147
Table 129: Saudi Arabia nominal GDP forecast, 2009?14 (SARbn, nominal prices) 147
Table 130: Saudi Arabia real GDP, 2004?09 (SARbn, 2000 prices) 148
Table 131: Saudi Arabia real GDP forecast, 2009?14 (SARbn, 2000 prices) 148
Table 132: Saudi Arabia real GDP, 2004?09 ($bn, 2000 prices) 148
Table 133: Saudi Arabia real GDP forecast, 2009?14 ($bn, 2000 prices) 149
Table 134: Saudi Arabia consumer price index, 2004?09 (2000=100) 149
Table 135: Saudi Arabia consumer price index, 2009?14 (2000=100) 149

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Oral Hygiene in Saudi Arabia to 2014

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