Other Pet Care in Belgium to 2013

Introduction

This databook provides key data and information on the other pet care market in Belgium. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: bird, fish and rodent

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for other pet care in Belgium increased at a compound annual growth rate of 6.4% between 2003 and 2008.

The bird category led the other pet care market in Belgium, accounting for a share of 45.1%.

Leading player in Belgian other pet care market is Lansy.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the other pet care market in Belgium

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for other pet care in Belgium increased at a compound annual growth rate of 6.4% between 2003 and 2008.

The bird category led the other pet care market in Belgium, accounting for a share of 45.1%.

Leading player in Belgian other pet care market is Lansy.


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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: other pet care 2
Summary category level: bird 3
Summary category level: fish 4
Summary category level: rodent 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (Euro), 2003?08 19
Value analysis (Euro), 2008?13 20
Value analysis (US dollars), 2003?08 22
Value analysis (US dollars), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company and brand share analysis 27
Distribution analysis 29
Expenditure and consumption per capita 31
Chapter 4 Leading Company Profile 34
Spectrum Brands, Inc. 34
Chapter 5 Category Analysis: Bird 36
Value analysis (Euro), 2003?08 36
Value analysis (Euro), 2008?13 37
Value analysis (US dollars), 2003?08 39
Value analysis (US dollars), 2008?13 39
Volume analysis, 2003?08 41
Volume analysis, 2008?13 42
Company and brand share analysis 44
Distribution analysis 46
Expenditure and consumption per capita 48
Chapter 6 Category Analysis: Fish 51
Value analysis (Euro), 2003?08 51
Value analysis (Euro), 2008?13 52
Value analysis (US dollars), 2003?08 54
Value analysis (US dollars), 2008?13 54
Volume analysis, 2003?08 56
Volume analysis, 2008?13 57
Company and brand share analysis 59
Distribution analysis 61
Expenditure and consumption per capita 63
Chapter 7 Category Analysis: Rodent 66
Value analysis (Euro), 2003?08 66
Value analysis (Euro), 2008?13 67
Value analysis (US dollars), 2003?08 69
Value analysis (US dollars), 2008?13 69
Volume analysis, 2003?08 71
Volume analysis, 2008?13 72
Company and brand share analysis 74
Distribution analysis 76
Expenditure and consumption per capita 78
Chapter 8 Country Comparison 81
Value 81
Volume 86
Market share 91
Chapter 9 PESTLE Analysis 92
Summary 92
Political analysis 93
Economic analysis 97
Social analysis 101
Technological analysis 105
Legal analysis 109
Environmental analysis 112
Chapter 10 Macroeconomic Profile 115
Macroeconomic indicators 115
Chapter 11 Research Methodology 120
Methodology overview 120
Secondary research 121
Market modeling 122
Creating an initial data model 122
Revising the initial data model 122
Creating a final estimate 123
Creating demographic value splits 123
Primary research 123
Data finalization 124
Ongoing research 124
Chapter 12 APPENDIX 125
Future readings 125
How to contact experts in your industry 125
Disclaimer 125


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LIST OF FIGURES
Figure 1: Belgium other pet care value and value forecast, 2003?13 (€m, nominal prices) 21
Figure 2: Belgium other pet care category growth comparison, by value, 2003?13 23
Figure 3: Belgium other pet care volume and volume forecast, 2003?13 (kg/units, million) 26
Figure 4: Belgium other pet care category growth comparison, by volume, 2003?13 26
Figure 5: Belgium other pet care distribution channels, by value, 2007?08 (%) 30
Figure 6: Belgium bird value and value forecast, 2003?13 (€m, nominal prices) 38
Figure 7: Belgium bird category growth comparison, by value, 2003?13 40
Figure 8: Belgium bird volume and volume forecast, 2003?13 (kg/units, million) 43
Figure 9: Belgium bird category growth comparison, by volume, 2003?13 43
Figure 10: Belgium bird distribution channels, by value, 2007?08 (%) 47
Figure 11: Belgium fish value and value forecast, 2003?13 (€m, nominal prices) 53
Figure 12: Belgium fish category growth comparison, by value, 2003?13 55
Figure 13: Belgium fish volume and volume forecast, 2003?13 (kg/units, million) 58
Figure 14: Belgium fish category growth comparison, by volume, 2003?13 58
Figure 15: Belgium fish distribution channels, by value, 2007?08 (%) 62
Figure 16: Belgium rodent value and value forecast, 2003?13 (€m, nominal prices) 68
Figure 17: Belgium rodent category growth comparison, by value, 2003?13 70
Figure 18: Belgium rodent volume and volume forecast, 2003?13 (kg/units, million) 73
Figure 19: Belgium rodent category growth comparison, by volume, 2003?13 73
Figure 20: Belgium rodent distribution channels, by value, 2007?08 (%) 77
Figure 21: Global other pet care market split (value terms, 2008), top five countries 82
Figure 22: Global other pet care market value, 2003–08, top five countries 85
Figure 23: Global other pet care market split (volume terms, 2008), top five countries 87
Figure 24: Global other pet care market volume, 2003–08, top five countries 90
Figure 25: Annual data review process 121


LIST OF TABLES
Table 1: Other pet care category definitions 8
Table 2: Other pet care distribution channels 9
Table 3: Belgium other pet care value, 2003?08 (€m, nominal prices) 19
Table 4: Belgium other pet care value forecast, 2008?13 (€m, nominal prices) 20
Table 5: Belgium other pet care value, 2003?08 ($m, nominal prices) 22
Table 6: Belgium other pet care value forecast, 2008?13 ($m, nominal prices) 22
Table 7: Belgium other pet care volume, 2003?08 (kg/units, million) 24
Table 8: Belgium other pet care volume forecast, 2008?13 (kg/units, million) 25
Table 9: Belgium other pet care brand share, by value, 2007?08 (%) 27
Table 10: Belgium other pet care value, by brand 2007?08 (€m, nominal prices) 27
Table 11: Belgium other pet care company share by value, 2007?08 (%) 28
Table 12: Belgium other pet care value, by company, 2007?08 (€m, nominal prices) 28
Table 13: Belgium other pet care distribution channels, by value, 2007?08 (%) 29
Table 14: Belgium other pet care value, by distribution channel, 2007?08 (€m, nominal prices) 29
Table 15: Belgium other pet care expenditure per capita, 2003?08 (€, nominal prices) 31
Table 16: Belgium other pet care forecast expenditure per capita, 2008?13 (€, nominal prices) 31
Table 17: Belgium other pet care expenditure per capita, 2003?08 ($, nominal prices) 32
Table 18: Belgium other pet care forecast expenditure per capita, 2008?13 ($, nominal prices) 32
Table 19: Belgium other pet care consumption per capita, 2003?08 (kg/units) 33
Table 20: Belgium other pet care forecast consumption per capita, 2008?13 (kg/units) 33
Table 21: Spectrum Brands, Inc. key facts 34
Table 22: Belgium bird value, 2003?08 (€m, nominal prices) 36
Table 23: Belgium bird value forecast, 2008?13 (€m, nominal prices) 37
Table 24: Belgium bird value, 2003?08 ($m, nominal prices) 39
Table 25: Belgium bird value forecast, 2008?13 ($m, nominal prices) 39
Table 26: Belgium bird volume, 2003?08 (kg/units, million) 41
Table 27: Belgium bird volume forecast, 2008?13 (kg/units, million) 42
Table 28: Belgium bird brand share, by value, 2007?08 (%) 44
Table 29: Belgium bird value, by brand 2007?08 (€m, nominal prices) 44
Table 30: Belgium bird company share by value, 2007?08 (%) 45
Table 31: Belgium bird value, by company, 2007?08 (€m, nominal prices) 45
Table 32: Belgium bird distribution channels, by value, 2007?08 (%) 46
Table 33: Belgium bird value, by distribution channel, 2007?08 (€m, nominal prices) 46
Table 34: Belgium bird expenditure per capita, 2003?08 (€, nominal prices) 48
Table 35: Belgium bird forecast expenditure per capita, 2008?13 (€, nominal prices) 48
Table 36: Belgium bird expenditure per capita, 2003?08 ($, nominal prices) 49
Table 37: Belgium bird forecast expenditure per capita, 2008?13 ($, nominal prices) 49
Table 38: Belgium bird consumption per capita, 2003?08 (kg/units) 50
Table 39: Belgium bird forecast consumption per capita, 2008?13 (kg/units) 50
Table 40: Belgium fish value, 2003?08 (€m, nominal prices) 51
Table 41: Belgium fish value forecast, 2008?13 (€m, nominal prices) 52
Table 42: Belgium fish value, 2003?08 ($m, nominal prices) 54
Table 43: Belgium fish value forecast, 2008?13 ($m, nominal prices) 54
Table 44: Belgium fish volume, 2003?08 (kg/units, million) 56
Table 45: Belgium fish volume forecast, 2008?13 (kg/units, million) 57
Table 46: Belgium fish brand share, by value, 2007?08 (%) 59
Table 47: Belgium fish value, by brand 2007?08 (€m, nominal prices) 59
Table 48: Belgium fish company share by value, 2007?08 (%) 60
Table 49: Belgium fish value, by company, 2007?08 (€m, nominal prices) 60
Table 50: Belgium fish distribution channels, by value, 2007?08 (%) 61
Table 51: Belgium fish value, by distribution channel, 2007?08 (€m, nominal prices) 61
Table 52: Belgium fish expenditure per capita, 2003?08 (€, nominal prices) 63
Table 53: Belgium fish forecast expenditure per capita, 2008?13 (€, nominal prices) 63
Table 54: Belgium fish expenditure per capita, 2003?08 ($, nominal prices) 64
Table 55: Belgium fish forecast expenditure per capita, 2008?13 ($, nominal prices) 64
Table 56: Belgium fish consumption per capita, 2003?08 (kg/units) 65
Table 57: Belgium fish forecast consumption per capita, 2008?13 (kg/units) 65
Table 58: Belgium rodent value, 2003?08 (€m, nominal prices) 66
Table 59: Belgium rodent value forecast, 2008?13 (€m, nominal prices) 67
Table 60: Belgium rodent value, 2003?08 ($m, nominal prices) 69
Table 61: Belgium rodent value forecast, 2008?13 ($m, nominal prices) 69
Table 62: Belgium rodent volume, 2003?08 (kg/units, million) 71
Table 63: Belgium rodent volume forecast, 2008?13 (kg/units, million) 72
Table 64: Belgium rodent brand share, by value, 2007?08 (%) 74
Table 65: Belgium rodent value, by brand 2007?08 (€m, nominal prices) 74
Table 66: Belgium rodent company share by value, 2007?08 (%) 75
Table 67: Belgium rodent value, by company, 2007?08 (€m, nominal prices) 75
Table 68: Belgium rodent distribution channels, by value, 2007?08 (%) 76
Table 69: Belgium rodent value, by distribution channel, 2007?08 (€m, nominal prices) 76
Table 70: Belgium rodent expenditure per capita, 2003?08 (€, nominal prices) 78
Table 71: Belgium rodent forecast expenditure per capita, 2008?13 (€, nominal prices) 78
Table 72: Belgium rodent expenditure per capita, 2003?08 ($, nominal prices) 79
Table 73: Belgium rodent forecast expenditure per capita, 2008?13 ($, nominal prices) 79
Table 74: Belgium rodent consumption per capita, 2003?08 (kg/units) 80
Table 75: Belgium rodent forecast consumption per capita, 2008?13 (kg/units) 80
Table 76: Global other pet care market value, 2008 81
Table 77: Global other pet care market split (value terms ($m), 2008), top five countries 84
Table 78: Global other pet care market volume, 2008 86
Table 79: Global other pet care market split (volume terms, 2008), top five countries 89
Table 80: Leading players, top five countries 91
Table 81: Analysis of Belgium’s political landscape 93
Table 82: Analysis of Belgium’s economy 97
Table 83: Analysis of Belgium’s social system 101
Table 84: Analysis of Belgium’s technology landscape 105
Table 85: Patents granted by the US Patent and Trademark Office to major EU countries, 2000–06 108
Table 86: Analysis of Belgium’s legal landscape 109
Table 87: Analysis of Belgium’s environmental landscape 112
Table 88: Belgium population, by age group, 2003?08 (millions) 115
Table 89: Belgium population forecast, by age group, 2008?13 (millions) 116
Table 90: Belgium population, by gender, 2003?08 (millions) 116
Table 91: Belgium population forecast, by gender, 2008?13 (millions) 117
Table 92: Belgium nominal GDP, 2003?08 (€bn, nominal prices) 117
Table 93: Belgium nominal GDP forecast, 2008?13 (€bn, nominal prices) 117
Table 94: Belgium real GDP, 2003?08 (€bn, 2000 prices) 118
Table 95: Belgium real GDP forecast, 2008?13 (€bn, 2000 prices) 118
Table 96: Belgium real GDP, 2003?08 ($bn, 2000 prices) 118
Table 97: Belgium real GDP forecast, 2008?13 ($bn, 2000 prices) 119
Table 98: Belgium consumer price index, 2003?08 (2000=100) 119
Table 99: Belgium consumer price index, 2008?13 (2000=100) 119


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