Other Pet Care in Denmark to 2013

Introduction

This databook provides key data and information on the other pet care market in Denmark. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: bird, fish and rodent

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for other pet care in Denmark increased at a compound annual growth rate of 1.3% between 2003 and 2008.

The fish category led the other pet care market in Denmark, accounting for a share of 76.9%.

Leading players in Danish other pet care market include Vitakraft-Werke, Spectrum Brands Inc. and Vital Pet Food Group A/S.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the other pet care market in Denmark

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for other pet care in Denmark increased at a compound annual growth rate of 1.3% between 2003 and 2008.

The fish category led the other pet care market in Denmark, accounting for a share of 76.9%.

Leading players in Danish other pet care market include Vitakraft-Werke, Spectrum Brands Inc. and Vital Pet Food Group A/S.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: other pet care 2
Summary category level: bird 3
Summary category level: fish 4
Summary category level: rodent 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (Danish Krone), 2003?08 19
Value analysis (Danish Krone), 2008?13 20
Value analysis (US dollars), 2003?08 22
Value analysis (US dollars), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company and brand share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 4 Leading Company Profile 35
Spectrum Brands, Inc. 35
Chapter 5 Category Analysis: Bird 37
Value analysis (Danish Krone), 2003?08 37
Value analysis (Danish Krone), 2008?13 38
Value analysis (US dollars), 2003?08 40
Value analysis (US dollars), 2008?13 40
Volume analysis, 2003?08 42
Volume analysis, 2008?13 43
Company and brand share analysis 45
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 6 Category Analysis: Fish 53
Value analysis (Danish Krone), 2003?08 53
Value analysis (Danish Krone), 2008?13 54
Value analysis (US dollars), 2003?08 56
Value analysis (US dollars), 2008?13 56
Volume analysis, 2003?08 58
Volume analysis, 2008?13 59
Company and brand share analysis 61
Distribution analysis 64
Expenditure and consumption per capita 66
Chapter 7 Category Analysis: Rodent 69
Value analysis (Danish Krone), 2003?08 69
Value analysis (Danish Krone), 2008?13 70
Value analysis (US dollars), 2003?08 72
Value analysis (US dollars), 2008?13 72
Volume analysis, 2003?08 74
Volume analysis, 2008?13 75
Company and brand share analysis 78
Distribution analysis 81
Expenditure and consumption per capita 83
Chapter 8 Country Comparison 86
Value 86
Volume 91
Market share 96
Chapter 9 PESTLE Analysis 97
Summary 97
Political analysis 98
Economic analysis 101
Social analysis 104
Technology analysis 107
Legal analysis 111
Environmental analysis 114
Chapter 10 Macroeconomic Profile 117
Macroeconomic indicators 117
Chapter 11 Research Methodology 122
Methodology overview 122
Secondary research 123
Market modeling 124
Creating an initial data model 124
Revising the initial data model 124
Creating a final estimate 125
Creating demographic value splits 125
Primary research 125
Data finalization 126
Ongoing research 126
Chapter 12 APPENDIX 127
Future readings 127
How to contact experts in your industry 127
Disclaimer 127


[Inhaltsverzeichnis ausblenden]

LIST OF FIGURES
Figure 1: Denmark other pet care value and value forecast, 2003?13 (DKKm, nominal prices) 21
Figure 2: Denmark other pet care category growth comparison, by value, 2003?13 23
Figure 3: Denmark other pet care volume and volume forecast, 2003?13 (kg/units, million) 26
Figure 4: Denmark other pet care category growth comparison, by volume, 2003?13 26
Figure 5: Denmark other pet care company share, by value, 2007?08 (%) 28
Figure 6: Denmark other pet care distribution channels, by value, 2007?08 (%) 31
Figure 7: Denmark bird value and value forecast, 2003?13 (DKKm, nominal prices) 39
Figure 8: Denmark bird category growth comparison, by value, 2003?13 41
Figure 9: Denmark bird volume and volume forecast, 2003?13 (kg/units, million) 44
Figure 10: Denmark bird category growth comparison, by volume, 2003?13 44
Figure 11: Denmark bird company share, by value, 2007?08 (%) 46
Figure 12: Denmark bird distribution channels, by value, 2007?08 (%) 49
Figure 13: Denmark fish value and value forecast, 2003?13 (DKKm, nominal prices) 55
Figure 14: Denmark fish category growth comparison, by value, 2003?13 57
Figure 15: Denmark fish volume and volume forecast, 2003?13 (kg/units, million) 60
Figure 16: Denmark fish category growth comparison, by volume, 2003?13 60
Figure 17: Denmark fish company share, by value, 2007?08 (%) 62
Figure 18: Denmark fish distribution channels, by value, 2007?08 (%) 65
Figure 19: Denmark rodent value and value forecast, 2003?13 (DKKm, nominal prices) 71
Figure 20: Denmark rodent category growth comparison, by value, 2003?13 73
Figure 21: Denmark rodent volume and volume forecast, 2003?13 (kg/units, million) 76
Figure 22: Denmark rodent category growth comparison, by volume, 2003?13 77
Figure 23: Denmark rodent company share, by value, 2007?08 (%) 79
Figure 24: Denmark rodent distribution channels, by value, 2007?08 (%) 82
Figure 25: Global other pet care market split (value terms, 2008), top five countries 87
Figure 26: Global other pet care market value, 2003–08, top five countries 90
Figure 27: Global other pet care market split (volume terms, 2008), top five countries 92
Figure 28: Global other pet care market volume, 2003–08, top five countries 95
Figure 29: Annual data review process 123


LIST OF TABLES
Table 1: Other pet care category definitions 8
Table 2: Other pet care distribution channels 9
Table 3: Denmark other pet care value, 2003?08 (DKKm, nominal prices) 19
Table 4: Denmark other pet care value forecast, 2008?13 (DKKm, nominal prices) 20
Table 5: Denmark other pet care value, 2003?08 ($m, nominal prices) 22
Table 6: Denmark other pet care value forecast, 2008?13 ($m, nominal prices) 22
Table 7: Denmark other pet care volume, 2003?08 (kg/units, million) 24
Table 8: Denmark other pet care volume forecast, 2008?13 (kg/units, million) 25
Table 9: Denmark other pet care brand share, by value, 2007?08 (%) 27
Table 10: Denmark other pet care value, by brand 2007?08 (DKKm, nominal prices) 27
Table 11: Denmark other pet care company share by value, 2007?08 (%) 29
Table 12: Denmark other pet care value, by company, 2007?08 (DKKm, nominal prices) 29
Table 13: Denmark other pet care distribution channels, by value, 2007?08 (%) 30
Table 14: Denmark other pet care value, by distribution channel, 2007?08 (DKKm, nominal prices) 30
Table 15: Denmark other pet care expenditure per capita, 2003?08 (DKK, nominal prices) 32
Table 16: Denmark other pet care forecast expenditure per capita, 2008?13 (DKK, nominal prices) 32
Table 17: Denmark other pet care expenditure per capita, 2003?08 ($, nominal prices) 33
Table 18: Denmark other pet care forecast expenditure per capita, 2008?13 ($, nominal prices) 33
Table 19: Denmark other pet care consumption per capita, 2003?08 (kg/units) 34
Table 20: Denmark other pet care forecast consumption per capita, 2008?13 (kg/units) 34
Table 21: Spectrum Brands, Inc. key facts 35
Table 22: Denmark bird value, 2003?08 (DKKm, nominal prices) 37
Table 23: Denmark bird value forecast, 2008?13 (DKKm, nominal prices) 38
Table 24: Denmark bird value, 2003?08 ($m, nominal prices) 40
Table 25: Denmark bird value forecast, 2008?13 ($m, nominal prices) 40
Table 26: Denmark bird volume, 2003?08 (kg/units, million) 42
Table 27: Denmark bird volume forecast, 2008?13 (kg/units, million) 43
Table 28: Denmark bird brand share, by value, 2007?08 (%) 45
Table 29: Denmark bird value, by brand 2007?08 (DKKm, nominal prices) 45
Table 30: Denmark bird company share by value, 2007?08 (%) 47
Table 31: Denmark bird value, by company, 2007?08 (DKKm, nominal prices) 47
Table 32: Denmark bird distribution channels, by value, 2007?08 (%) 48
Table 33: Denmark bird value, by distribution channel, 2007?08 (DKKm, nominal prices) 48
Table 34: Denmark bird expenditure per capita, 2003?08 (DKK, nominal prices) 50
Table 35: Denmark bird forecast expenditure per capita, 2008?13 (DKK, nominal prices) 50
Table 36: Denmark bird expenditure per capita, 2003?08 ($, nominal prices) 51
Table 37: Denmark bird forecast expenditure per capita, 2008?13 ($, nominal prices) 51
Table 38: Denmark bird consumption per capita, 2003?08 (kg/units) 52
Table 39: Denmark bird forecast consumption per capita, 2008?13 (kg/units) 52
Table 40: Denmark fish value, 2003?08 (DKKm, nominal prices) 53
Table 41: Denmark fish value forecast, 2008?13 (DKKm, nominal prices) 54
Table 42: Denmark fish value, 2003?08 ($m, nominal prices) 56
Table 43: Denmark fish value forecast, 2008?13 ($m, nominal prices) 56
Table 44: Denmark fish volume, 2003?08 (kg/units, million) 58
Table 45: Denmark fish volume forecast, 2008?13 (kg/units, million) 59
Table 46: Denmark fish brand share, by value, 2007?08 (%) 61
Table 47: Denmark fish value, by brand 2007?08 (DKKm, nominal prices) 61
Table 48: Denmark fish company share by value, 2007?08 (%) 63
Table 49: Denmark fish value, by company, 2007?08 (DKKm, nominal prices) 63
Table 50: Denmark fish distribution channels, by value, 2007?08 (%) 64
Table 51: Denmark fish value, by distribution channel, 2007?08 (DKKm, nominal prices) 64
Table 52: Denmark fish expenditure per capita, 2003?08 (DKK, nominal prices) 66
Table 53: Denmark fish forecast expenditure per capita, 2008?13 (DKK, nominal prices) 66
Table 54: Denmark fish expenditure per capita, 2003?08 ($, nominal prices) 67
Table 55: Denmark fish forecast expenditure per capita, 2008?13 ($, nominal prices) 67
Table 56: Denmark fish consumption per capita, 2003?08 (kg/units) 68
Table 57: Denmark fish forecast consumption per capita, 2008?13 (kg/units) 68
Table 58: Denmark rodent value, 2003?08 (DKKm, nominal prices) 69
Table 59: Denmark rodent value forecast, 2008?13 (DKKm, nominal prices) 70
Table 60: Denmark rodent value, 2003?08 ($m, nominal prices) 72
Table 61: Denmark rodent value forecast, 2008?13 ($m, nominal prices) 72
Table 62: Denmark rodent volume, 2003?08 (kg/units, million) 74
Table 63: Denmark rodent volume forecast, 2008?13 (kg/units, million) 75
Table 64: Denmark rodent brand share, by value, 2007?08 (%) 78
Table 65: Denmark rodent value, by brand 2007?08 (DKKm, nominal prices) 78
Table 66: Denmark rodent company share by value, 2007?08 (%) 80
Table 67: Denmark rodent value, by company, 2007?08 (DKKm, nominal prices) 80
Table 68: Denmark rodent distribution channels, by value, 2007?08 (%) 81
Table 69: Denmark rodent value, by distribution channel, 2007?08 (DKKm, nominal prices) 81
Table 70: Denmark rodent expenditure per capita, 2003?08 (DKK, nominal prices) 83
Table 71: Denmark rodent forecast expenditure per capita, 2008?13 (DKK, nominal prices) 83
Table 72: Denmark rodent expenditure per capita, 2003?08 ($, nominal prices) 84
Table 73: Denmark rodent forecast expenditure per capita, 2008?13 ($, nominal prices) 84
Table 74: Denmark rodent consumption per capita, 2003?08 (kg/units) 85
Table 75: Denmark rodent forecast consumption per capita, 2008?13 (kg/units) 85
Table 76: Global other pet care market value, 2008 86
Table 77: Global other pet care market split (value terms ($m), 2008), top five countries 89
Table 78: Global other pet care market volume, 2008 91
Table 79: Global other pet care market split (volume terms, 2008), top five countries 94
Table 80: Leading players, top five countries 96
Table 81: Analysis of Denmark’s political landscape 98
Table 82: Analysis of the Danish economy 101
Table 83: Analysis of Denmark’s social system 104
Table 84: Analysis of Denmark’s technology landscape 107
Table 85: Analysis of Denmark’s legal landscape 111
Table 86: Analysis of Denmark’s environmental landscape 114
Table 87: Denmark population, by age group, 2003?08 (millions) 117
Table 88: Denmark population forecast, by age group, 2008?13 (millions) 118
Table 89: Denmark population, by gender, 2003?08 (millions) 118
Table 90: Denmark population forecast, by gender, 2008?13 (millions) 119
Table 91: Denmark nominal GDP, 2003?08 (DKKbn, nominal prices) 119
Table 92: Denmark nominal GDP forecast, 2008?13 (DKKbn, nominal prices) 119
Table 93: Denmark real GDP, 2003?08 (DKKbn, 2000 prices) 120
Table 94: Denmark real GDP forecast, 2008?13 (DKKbn, 2000 prices) 120
Table 95: Denmark real GDP, 2003?08 ($bn, 2000 prices) 120
Table 96: Denmark real GDP forecast, 2008?13 ($bn, 2000 prices) 121
Table 97: Denmark consumer price index, 2003?08 (2000=100) 121
Table 98: Denmark consumer price index, 2008?13 (2000=100) 121


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