Other Pet Care in Germany to 2013

Introduction

This databook provides key data and information on the other pet care market in Germany. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: bird, fish and rodent

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for other pet care in Germany increased at a compound annual growth rate of 1% between 2003 and 2008.

The fish category led the other pet care market in Germany, accounting for a share of 46.4%.

Leading players in German other pet care market include Vitakraft-Werke and Nicki Heimtierprodukte.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the other pet care market in Germany

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for other pet care in Germany increased at a compound annual growth rate of 1% between 2003 and 2008.

The fish category led the other pet care market in Germany, accounting for a share of 46.4%.

Leading players in German other pet care market include Vitakraft-Werke and Nicki Heimtierprodukte.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: other pet care 2
Summary category level: bird 3
Summary category level: fish 4
Summary category level: rodent 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (Euro), 2003?08 19
Value analysis (Euro), 2008?13 20
Value analysis (US dollars), 2003?08 22
Value analysis (US dollars), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company and brand share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 4 Leading Company Profile 35
Spectrum Brands, Inc. 35
Chapter 5 Category Analysis: Bird 37
Value analysis (Euro), 2003?08 37
Value analysis (Euro), 2008?13 38
Value analysis (US dollars), 2003?08 40
Value analysis (US dollars), 2008?13 40
Volume analysis, 2003?08 42
Volume analysis, 2008?13 43
Company and brand share analysis 45
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 6 Category Analysis: Fish 53
Value analysis (Euro), 2003?08 53
Value analysis (Euro), 2008?13 54
Value analysis (US dollars), 2003?08 56
Value analysis (US dollars), 2008?13 56
Volume analysis, 2003?08 58
Volume analysis, 2008?13 59
Company and brand share analysis 61
Distribution analysis 63
Expenditure and consumption per capita 65
Chapter 7 Category Analysis: Rodent 68
Value analysis (Euro), 2003?08 68
Value analysis (Euro), 2008?13 69
Value analysis (US dollars), 2003?08 71
Value analysis (US dollars), 2008?13 71
Volume analysis, 2003?08 73
Volume analysis, 2008?13 74
Company and brand share analysis 76
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 8 Country Comparison 83
Value 83
Volume 88
Market share 93
Chapter 9 PESTLE Analysis 94
Summary 94
Political analysis 95
Economic analysis 99
Social analysis 103
Technological analysis 107
Legal analysis 110
Environmental analysis 114
Chapter 10 Macroeconomic Profile 117
Macroeconomic indicators 117
Chapter 11 Research Methodology 122
Methodology overview 122
Secondary research 123
Market modeling 124
Creating an initial data model 124
Revising the initial data model 124
Creating a final estimate 125
Creating demographic value splits 125
Primary research 125
Data finalization 126
Ongoing research 126
Chapter 12 APPENDIX 127
Future readings 127
How to contact experts in your industry 127
Disclaimer 127


[Inhaltsverzeichnis ausblenden]

LIST OF FIGURES
Figure 1: Germany other pet care value and value forecast, 2003?13 (€m, nominal prices) 21
Figure 2: Germany other pet care category growth comparison, by value, 2003?13 23
Figure 3: Germany other pet care volume and volume forecast, 2003?13 (kg/units, million) 26
Figure 4: Germany other pet care category growth comparison, by volume, 2003?13 26
Figure 5: Germany other pet care company share, by value, 2007?08 (%) 28
Figure 6: Germany other pet care distribution channels, by value, 2007?08 (%) 31
Figure 7: Germany bird value and value forecast, 2003?13 (€m, nominal prices) 39
Figure 8: Germany bird category growth comparison, by value, 2003?13 41
Figure 9: Germany bird volume and volume forecast, 2003?13 (kg/units, million) 44
Figure 10: Germany bird category growth comparison, by volume, 2003?13 44
Figure 11: Germany bird company share, by value, 2007?08 (%) 46
Figure 12: Germany bird distribution channels, by value, 2007?08 (%) 49
Figure 13: Germany fish value and value forecast, 2003?13 (€m, nominal prices) 55
Figure 14: Germany fish category growth comparison, by value, 2003?13 57
Figure 15: Germany fish volume and volume forecast, 2003?13 (kg/units, million) 60
Figure 16: Germany fish category growth comparison, by volume, 2003?13 60
Figure 17: Germany fish distribution channels, by value, 2007?08 (%) 64
Figure 18: Germany rodent value and value forecast, 2003?13 (€m, nominal prices) 70
Figure 19: Germany rodent category growth comparison, by value, 2003?13 72
Figure 20: Germany rodent volume and volume forecast, 2003?13 (kg/units, million) 75
Figure 21: Germany rodent category growth comparison, by volume, 2003?13 75
Figure 22: Germany rodent distribution channels, by value, 2007?08 (%) 79
Figure 23: Global other pet care market split (value terms, 2008), top five countries 84
Figure 24: Global other pet care market value, 2003–08, top five countries 87
Figure 25: Global other pet care market split (volume terms, 2008), top five countries 89
Figure 26: Global other pet care market volume, 2003–08, top five countries 92
Figure 27: Annual data review process 123


LIST OF TABLES
Table 1: Other pet care category definitions 8
Table 2: Other pet care distribution channels 9
Table 3: Germany other pet care value, 2003?08 (€m, nominal prices) 19
Table 4: Germany other pet care value forecast, 2008?13 (€m, nominal prices) 20
Table 5: Germany other pet care value, 2003?08 ($m, nominal prices) 22
Table 6: Germany other pet care value forecast, 2008?13 ($m, nominal prices) 22
Table 7: Germany other pet care volume, 2003?08 (kg/units, million) 24
Table 8: Germany other pet care volume forecast, 2008?13 (kg/units, million) 25
Table 9: Germany other pet care brand share, by value, 2007?08 (%) 27
Table 10: Germany other pet care value, by brand 2007?08 (€m, nominal prices) 27
Table 11: Germany other pet care company share by value, 2007?08 (%) 29
Table 12: Germany other pet care value, by company, 2007?08 (€m, nominal prices) 29
Table 13: Germany other pet care distribution channels, by value, 2007?08 (%) 30
Table 14: Germany other pet care value, by distribution channel, 2007?08 (€m, nominal prices) 30
Table 15: Germany other pet care expenditure per capita, 2003?08 (€, nominal prices) 32
Table 16: Germany other pet care forecast expenditure per capita, 2008?13 (€, nominal prices) 32
Table 17: Germany other pet care expenditure per capita, 2003?08 ($, nominal prices) 33
Table 18: Germany other pet care forecast expenditure per capita, 2008?13 ($, nominal prices) 33
Table 19: Germany other pet care consumption per capita, 2003?08 (kg/units) 34
Table 20: Germany other pet care forecast consumption per capita, 2008?13 (kg/units) 34
Table 21: Spectrum Brands, Inc. key facts 35
Table 22: Germany bird value, 2003?08 (€m, nominal prices) 37
Table 23: Germany bird value forecast, 2008?13 (€m, nominal prices) 38
Table 24: Germany bird value, 2003?08 ($m, nominal prices) 40
Table 25: Germany bird value forecast, 2008?13 ($m, nominal prices) 40
Table 26: Germany bird volume, 2003?08 (kg/units, million) 42
Table 27: Germany bird volume forecast, 2008?13 (kg/units, million) 43
Table 28: Germany bird brand share, by value, 2007?08 (%) 45
Table 29: Germany bird value, by brand 2007?08 (€m, nominal prices) 45
Table 30: Germany bird company share by value, 2007?08 (%) 47
Table 31: Germany bird value, by company, 2007?08 (€m, nominal prices) 47
Table 32: Germany bird distribution channels, by value, 2007?08 (%) 48
Table 33: Germany bird value, by distribution channel, 2007?08 (€m, nominal prices) 48
Table 34: Germany bird expenditure per capita, 2003?08 (€, nominal prices) 50
Table 35: Germany bird forecast expenditure per capita, 2008?13 (€, nominal prices) 50
Table 36: Germany bird expenditure per capita, 2003?08 ($, nominal prices) 51
Table 37: Germany bird forecast expenditure per capita, 2008?13 ($, nominal prices) 51
Table 38: Germany bird consumption per capita, 2003?08 (kg/units) 52
Table 39: Germany bird forecast consumption per capita, 2008?13 (kg/units) 52
Table 40: Germany fish value, 2003?08 (€m, nominal prices) 53
Table 41: Germany fish value forecast, 2008?13 (€m, nominal prices) 54
Table 42: Germany fish value, 2003?08 ($m, nominal prices) 56
Table 43: Germany fish value forecast, 2008?13 ($m, nominal prices) 56
Table 44: Germany fish volume, 2003?08 (kg/units, million) 58
Table 45: Germany fish volume forecast, 2008?13 (kg/units, million) 59
Table 46: Germany fish brand share, by value, 2007?08 (%) 61
Table 47: Germany fish value, by brand 2007?08 (€m, nominal prices) 61
Table 48: Germany fish company share by value, 2007?08 (%) 62
Table 49: Germany fish value, by company, 2007?08 (€m, nominal prices) 62
Table 50: Germany fish distribution channels, by value, 2007?08 (%) 63
Table 51: Germany fish value, by distribution channel, 2007?08 (€m, nominal prices) 63
Table 52: Germany fish expenditure per capita, 2003?08 (€, nominal prices) 65
Table 53: Germany fish forecast expenditure per capita, 2008?13 (€, nominal prices) 65
Table 54: Germany fish expenditure per capita, 2003?08 ($, nominal prices) 66
Table 55: Germany fish forecast expenditure per capita, 2008?13 ($, nominal prices) 66
Table 56: Germany fish consumption per capita, 2003?08 (kg/units) 67
Table 57: Germany fish forecast consumption per capita, 2008?13 (kg/units) 67
Table 58: Germany rodent value, 2003?08 (€m, nominal prices) 68
Table 59: Germany rodent value forecast, 2008?13 (€m, nominal prices) 69
Table 60: Germany rodent value, 2003?08 ($m, nominal prices) 71
Table 61: Germany rodent value forecast, 2008?13 ($m, nominal prices) 71
Table 62: Germany rodent volume, 2003?08 (kg/units, million) 73
Table 63: Germany rodent volume forecast, 2008?13 (kg/units, million) 74
Table 64: Germany rodent brand share, by value, 2007?08 (%) 76
Table 65: Germany rodent value, by brand 2007?08 (€m, nominal prices) 76
Table 66: Germany rodent company share by value, 2007?08 (%) 77
Table 67: Germany rodent value, by company, 2007?08 (€m, nominal prices) 77
Table 68: Germany rodent distribution channels, by value, 2007?08 (%) 78
Table 69: Germany rodent value, by distribution channel, 2007?08 (€m, nominal prices) 78
Table 70: Germany rodent expenditure per capita, 2003?08 (€, nominal prices) 80
Table 71: Germany rodent forecast expenditure per capita, 2008?13 (€, nominal prices) 80
Table 72: Germany rodent expenditure per capita, 2003?08 ($, nominal prices) 81
Table 73: Germany rodent forecast expenditure per capita, 2008?13 ($, nominal prices) 81
Table 74: Germany rodent consumption per capita, 2003?08 (kg/units) 82
Table 75: Germany rodent forecast consumption per capita, 2008?13 (kg/units) 82
Table 76: Global other pet care market value, 2008 83
Table 77: Global other pet care market split (value terms ($m), 2008), top five countries 86
Table 78: Global other pet care market volume, 2008 88
Table 79: Global other pet care market split (volume terms, 2008), top five countries 91
Table 80: Leading players, top five countries 93
Table 81: Analysis of Germany’s political landscape 95
Table 82: Analysis of Germany’s economy 99
Table 83: Analysis of Germany’s social system 103
Table 84: Analysis of Germany’s technological landscape 107
Table 85: Analysis of Germany’s legal landscape 110
Table 86: Analysis of Germany’s environmental landscape 114
Table 87: Germany population, by age group, 2003?08 (millions) 117
Table 88: Germany population forecast, by age group, 2008?13 (millions) 118
Table 89: Germany population, by gender, 2003?08 (millions) 118
Table 90: Germany population forecast, by gender, 2008?13 (millions) 119
Table 91: Germany nominal GDP, 2003?08 (€bn, nominal prices) 119
Table 92: Germany nominal GDP forecast, 2008?13 (€bn, nominal prices) 119
Table 93: Germany real GDP, 2003?08 (€bn, 2000 prices) 120
Table 94: Germany real GDP forecast, 2008?13 (€bn, 2000 prices) 120
Table 95: Germany real GDP, 2003?08 ($bn, 2000 prices) 120
Table 96: Germany real GDP forecast, 2008?13 ($bn, 2000 prices) 121
Table 97: Germany consumer price index, 2003?08 (2000=100) 121
Table 98: Germany consumer price index, 2008?13 (2000=100) 121


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