Other Pet Care in South Africa to 2013

Introduction

This databook provides key data and information on the other pet care market in South Africa. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: bird, fish and rodent

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for other pet care in South Africa increased at a compound annual growth rate of 3.1% between 2003 and 2008.

The bird category led the other pet care market in South Africa, accounting for a share of 65.1%.

Leading players in South African other pet care market include Agrico, Spectrum Brands Inc. and Lopis Pty. Ltd..

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the other pet care market in South Africa

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for other pet care in South Africa increased at a compound annual growth rate of 3.1% between 2003 and 2008.

The bird category led the other pet care market in South Africa, accounting for a share of 65.1%.

Leading players in South African other pet care market include Agrico, Spectrum Brands Inc. and Lopis Pty. Ltd..


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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: other pet care 2
Summary category level: bird 3
Summary category level: fish 4
Summary category level: rodent 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (Rand), 2003?08 19
Value analysis (Rand), 2008?13 20
Value analysis (US dollars), 2003?08 22
Value analysis (US dollars), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company and brand share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 4 Leading Company Profile 35
Spectrum Brands, Inc. 35
Chapter 5 Category Analysis: Bird 37
Value analysis (Rand), 2003?08 37
Value analysis (Rand), 2008?13 38
Value analysis (US dollars), 2003?08 40
Value analysis (US dollars), 2008?13 40
Volume analysis, 2003?08 42
Volume analysis, 2008?13 43
Company and brand share analysis 45
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 6 Category Analysis: Fish 53
Value analysis (Rand), 2003?08 53
Value analysis (Rand), 2008?13 54
Value analysis (US dollars), 2003?08 56
Value analysis (US dollars), 2008?13 56
Volume analysis, 2003?08 58
Volume analysis, 2008?13 59
Company and brand share analysis 61
Distribution analysis 63
Expenditure and consumption per capita 65
Chapter 7 Category Analysis: Rodent 68
Value analysis (Rand), 2003?08 68
Value analysis (Rand), 2008?13 69
Value analysis (US dollars), 2003?08 71
Value analysis (US dollars), 2008?13 71
Volume analysis, 2003?08 73
Volume analysis, 2008?13 74
Company and brand share analysis 76
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 8 Country Comparison 83
Value 83
Volume 88
Market share 93
Chapter 9 PESTLE Analysis 94
Summary 94
Political analysis 95
Economic analysis 98
Social analysis 101
Technology analysis 104
Legal analysis 107
Environmental analysis 110
Chapter 10 Macroeconomic Profile 113
Macroeconomic indicators 113
Chapter 11 Research Methodology 118
Methodology overview 118
Secondary research 119
Market modeling 120
Creating an initial data model 120
Revising the initial data model 120
Creating a final estimate 121
Creating demographic value splits 121
Primary research 121
Data finalization 122
Ongoing research 122
Chapter 12 APPENDIX 123
Future readings 123
How to contact experts in your industry 123
Disclaimer 123


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LIST OF FIGURES
Figure 1: South Africa other pet care value and value forecast, 2003?13 (ZARm, nominal prices) 21
Figure 2: South Africa other pet care category growth comparison, by value, 2003?13 23
Figure 3: South Africa other pet care volume and volume forecast, 2003?13 (kg/units, million) 26
Figure 4: South Africa other pet care category growth comparison, by volume, 2003?13 26
Figure 5: South Africa other pet care company share, by value, 2007?08 (%) 28
Figure 6: South Africa other pet care distribution channels, by value, 2007?08 (%) 31
Figure 7: South Africa bird value and value forecast, 2003?13 (ZARm, nominal prices) 39
Figure 8: South Africa bird category growth comparison, by value, 2003?13 41
Figure 9: South Africa bird volume and volume forecast, 2003?13 (kg/units, million) 44
Figure 10: South Africa bird category growth comparison, by volume, 2003?13 44
Figure 11: South Africa bird company share, by value, 2007?08 (%) 46
Figure 12: South Africa bird distribution channels, by value, 2007?08 (%) 49
Figure 13: South Africa fish value and value forecast, 2003?13 (ZARm, nominal prices) 55
Figure 14: South Africa fish category growth comparison, by value, 2003?13 57
Figure 15: South Africa fish volume and volume forecast, 2003?13 (kg/units, million) 60
Figure 16: South Africa fish category growth comparison, by volume, 2003?13 60
Figure 17: South Africa fish distribution channels, by value, 2007?08 (%) 64
Figure 18: South Africa rodent value and value forecast, 2003?13 (ZARm, nominal prices) 70
Figure 19: South Africa rodent category growth comparison, by value, 2003?13 72
Figure 20: South Africa rodent volume and volume forecast, 2003?13 (kg/units, million) 75
Figure 21: South Africa rodent category growth comparison, by volume, 2003?13 75
Figure 22: South Africa rodent distribution channels, by value, 2007?08 (%) 79
Figure 23: Global other pet care market split (value terms, 2008), top five countries 84
Figure 24: Global other pet care market value, 2003–08, top five countries 87
Figure 25: Global other pet care market split (volume terms, 2008), top five countries 89
Figure 26: Global other pet care market volume, 2003–08, top five countries 92
Figure 27: Annual data review process 119


LIST OF TABLES
Table 1: Other pet care category definitions 8
Table 2: Other pet care distribution channels 9
Table 3: South Africa other pet care value, 2003?08 (ZARm, nominal prices) 19
Table 4: South Africa other pet care value forecast, 2008?13 (ZARm, nominal prices) 20
Table 5: South Africa other pet care value, 2003?08 ($m, nominal prices) 22
Table 6: South Africa other pet care value forecast, 2008?13 ($m, nominal prices) 22
Table 7: South Africa other pet care volume, 2003?08 (kg/units, million) 24
Table 8: South Africa other pet care volume forecast, 2008?13 (kg/units, million) 25
Table 9: South Africa other pet care brand share, by value, 2007?08 (%) 27
Table 10: South Africa other pet care value, by brand 2007?08 (ZARm, nominal prices) 27
Table 11: South Africa other pet care company share by value, 2007?08 (%) 29
Table 12: South Africa other pet care value, by company, 2007?08 (ZARm, nominal prices) 29
Table 13: South Africa other pet care distribution channels, by value, 2007?08 (%) 30
Table 14: South Africa other pet care value, by distribution channel, 2007?08 (ZARm, nominal prices) 30
Table 15: South Africa other pet care expenditure per capita, 2003?08 (ZAR, nominal prices) 32
Table 16: South Africa other pet care forecast expenditure per capita, 2008?13 (ZAR, nominal prices) 32
Table 17: South Africa other pet care expenditure per capita, 2003?08 ($, nominal prices) 33
Table 18: South Africa other pet care forecast expenditure per capita, 2008?13 ($, nominal prices) 33
Table 19: South Africa other pet care consumption per capita, 2003?08 (kg/units) 34
Table 20: South Africa other pet care forecast consumption per capita, 2008?13 (kg/units) 34
Table 21: Spectrum Brands, Inc. key facts 35
Table 22: South Africa bird value, 2003?08 (ZARm, nominal prices) 37
Table 23: South Africa bird value forecast, 2008?13 (ZARm, nominal prices) 38
Table 24: South Africa bird value, 2003?08 ($m, nominal prices) 40
Table 25: South Africa bird value forecast, 2008?13 ($m, nominal prices) 40
Table 26: South Africa bird volume, 2003?08 (kg/units, million) 42
Table 27: South Africa bird volume forecast, 2008?13 (kg/units, million) 43
Table 28: South Africa bird brand share, by value, 2007?08 (%) 45
Table 29: South Africa bird value, by brand 2007?08 (ZARm, nominal prices) 45
Table 30: South Africa bird company share by value, 2007?08 (%) 47
Table 31: South Africa bird value, by company, 2007?08 (ZARm, nominal prices) 47
Table 32: South Africa bird distribution channels, by value, 2007?08 (%) 48
Table 33: South Africa bird value, by distribution channel, 2007?08 (ZARm, nominal prices) 48
Table 34: South Africa bird expenditure per capita, 2003?08 (ZAR, nominal prices) 50
Table 35: South Africa bird forecast expenditure per capita, 2008?13 (ZAR, nominal prices) 50
Table 36: South Africa bird expenditure per capita, 2003?08 ($, nominal prices) 51
Table 37: South Africa bird forecast expenditure per capita, 2008?13 ($, nominal prices) 51
Table 38: South Africa bird consumption per capita, 2003?08 (kg/units) 52
Table 39: South Africa bird forecast consumption per capita, 2008?13 (kg/units) 52
Table 40: South Africa fish value, 2003?08 (ZARm, nominal prices) 53
Table 41: South Africa fish value forecast, 2008?13 (ZARm, nominal prices) 54
Table 42: South Africa fish value, 2003?08 ($m, nominal prices) 56
Table 43: South Africa fish value forecast, 2008?13 ($m, nominal prices) 56
Table 44: South Africa fish volume, 2003?08 (kg/units, million) 58
Table 45: South Africa fish volume forecast, 2008?13 (kg/units, million) 59
Table 46: South Africa fish brand share, by value, 2007?08 (%) 61
Table 47: South Africa fish value, by brand 2007?08 (ZARm, nominal prices) 61
Table 48: South Africa fish company share by value, 2007?08 (%) 62
Table 49: South Africa fish value, by company, 2007?08 (ZARm, nominal prices) 62
Table 50: South Africa fish distribution channels, by value, 2007?08 (%) 63
Table 51: South Africa fish value, by distribution channel, 2007?08 (ZARm, nominal prices) 63
Table 52: South Africa fish expenditure per capita, 2003?08 (ZAR, nominal prices) 65
Table 53: South Africa fish forecast expenditure per capita, 2008?13 (ZAR, nominal prices) 65
Table 54: South Africa fish expenditure per capita, 2003?08 ($, nominal prices) 66
Table 55: South Africa fish forecast expenditure per capita, 2008?13 ($, nominal prices) 66
Table 56: South Africa fish consumption per capita, 2003?08 (kg/units) 67
Table 57: South Africa fish forecast consumption per capita, 2008?13 (kg/units) 67
Table 58: South Africa rodent value, 2003?08 (ZARm, nominal prices) 68
Table 59: South Africa rodent value forecast, 2008?13 (ZARm, nominal prices) 69
Table 60: South Africa rodent value, 2003?08 ($m, nominal prices) 71
Table 61: South Africa rodent value forecast, 2008?13 ($m, nominal prices) 71
Table 62: South Africa rodent volume, 2003?08 (kg/units, million) 73
Table 63: South Africa rodent volume forecast, 2008?13 (kg/units, million) 74
Table 64: South Africa rodent brand share, by value, 2007?08 (%) 76
Table 65: South Africa rodent value, by brand 2007?08 (ZARm, nominal prices) 76
Table 66: South Africa rodent company share by value, 2007?08 (%) 77
Table 67: South Africa rodent value, by company, 2007?08 (ZARm, nominal prices) 77
Table 68: South Africa rodent distribution channels, by value, 2007?08 (%) 78
Table 69: South Africa rodent value, by distribution channel, 2007?08 (ZARm, nominal prices) 78
Table 70: South Africa rodent expenditure per capita, 2003?08 (ZAR, nominal prices) 80
Table 71: South Africa rodent forecast expenditure per capita, 2008?13 (ZAR, nominal prices) 80
Table 72: South Africa rodent expenditure per capita, 2003?08 ($, nominal prices) 81
Table 73: South Africa rodent forecast expenditure per capita, 2008?13 ($, nominal prices) 81
Table 74: South Africa rodent consumption per capita, 2003?08 (kg/units) 82
Table 75: South Africa rodent forecast consumption per capita, 2008?13 (kg/units) 82
Table 76: Global other pet care market value, 2008 83
Table 77: Global other pet care market split (value terms ($m), 2008), top five countries 86
Table 78: Global other pet care market volume, 2008 88
Table 79: Global other pet care market split (volume terms, 2008), top five countries 91
Table 80: Leading players, top five countries 93
Table 81: Analysis of South Africa’s political landscape 95
Table 82: Analysis of the South African economy 98
Table 83: Analysis of the South African social system 101
Table 84: Analysis of South African technology landscape 104
Table 85: Analysis of South Africa legal landscape 107
Table 86: Analysis of South African environmental landscape 110
Table 87: South Africa population, by age group, 2003?08 (millions) 113
Table 88: South Africa population forecast, by age group, 2008?13 (millions) 114
Table 89: South Africa population, by gender, 2003?08 (millions) 114
Table 90: South Africa population forecast, by gender, 2008?13 (millions) 115
Table 91: South Africa nominal GDP, 2003?08 (ZARbn, nominal prices) 115
Table 92: South Africa nominal GDP forecast, 2008?13 (ZARbn, nominal prices) 115
Table 93: South Africa real GDP, 2003?08 (ZARbn, 2000 prices) 116
Table 94: South Africa real GDP forecast, 2008?13 (ZARbn, 2000 prices) 116
Table 95: South Africa real GDP, 2003?08 ($bn, 2000 prices) 116
Table 96: South Africa real GDP forecast, 2008?13 ($bn, 2000 prices) 117
Table 97: South Africa consumer price index, 2003?08 (2000=100) 117
Table 98: South Africa consumer price index, 2008?13 (2000=100) 117


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