Other Pet Care in Thailand to 2013

Introduction

This databook provides key data and information on the other pet care market in Thailand. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: bird, fish and rodent

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for other pet care in Thailand increased at a compound annual growth rate of 3.9% between 2003 and 2008.

The fish category led the other pet care market in Thailand, accounting for a share of 47.3%.

Leading players in Thai other pet care market include Charoen Pokphand Group, Ed Farmer and Vitakraft-Werke.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the other pet care market in Thailand

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for other pet care in Thailand increased at a compound annual growth rate of 3.9% between 2003 and 2008.

The fish category led the other pet care market in Thailand, accounting for a share of 47.3%.

Leading players in Thai other pet care market include Charoen Pokphand Group, Ed Farmer and Vitakraft-Werke.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: other pet care 2
Summary category level: bird 3
Summary category level: fish 4
Summary category level: rodent 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (Baht), 2003?08 19
Value analysis (Baht), 2008?13 20
Value analysis (US dollars), 2003?08 22
Value analysis (US dollars), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company and brand share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 4 Leading Company Profile 35
Charoen Pokphand Foods Public Company Limited 35
Chapter 5 Category Analysis: Bird 37
Value analysis (Baht), 2003?08 37
Value analysis (Baht), 2008?13 38
Value analysis (US dollars), 2003?08 40
Value analysis (US dollars), 2008?13 40
Volume analysis, 2003?08 42
Volume analysis, 2008?13 43
Company and brand share analysis 45
Distribution analysis 47
Expenditure and consumption per capita 49
Chapter 6 Category Analysis: Fish 52
Value analysis (Baht), 2003?08 52
Value analysis (Baht), 2008?13 53
Value analysis (US dollars), 2003?08 55
Value analysis (US dollars), 2008?13 55
Volume analysis, 2003?08 57
Volume analysis, 2008?13 58
Company and brand share analysis 60
Distribution analysis 62
Expenditure and consumption per capita 64
Chapter 7 Category Analysis: Rodent 67
Value analysis (Baht), 2003?08 67
Value analysis (Baht), 2008?13 68
Value analysis (US dollars), 2003?08 70
Value analysis (US dollars), 2008?13 70
Volume analysis, 2003?08 72
Volume analysis, 2008?13 73
Company and brand share analysis 75
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 8 Country Comparison 83
Value 83
Volume 88
Market share 93
Chapter 9 PESTLE Analysis 94
Summary 94
Political analysis 95
Economic analysis 98
Social analysis 101
Technological analysis 104
Legal analysis 107
Environmental analysis 110
Chapter 10 Macroeconomic Profile 113
Macroeconomic indicators 113
Chapter 11 Research Methodology 118
Methodology overview 118
Secondary research 119
Market modeling 120
Creating an initial data model 120
Revising the initial data model 120
Creating a final estimate 121
Creating demographic value splits 121
Primary research 121
Data finalization 122
Ongoing research 122
Chapter 12 APPENDIX 123
Future readings 123
How to contact experts in your industry 123
Disclaimer 123


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LIST OF FIGURES
Figure 1: Thailand other pet care value and value forecast, 2003?13 (THBm, nominal prices) 21
Figure 2: Thailand other pet care category growth comparison, by value, 2003?13 23
Figure 3: Thailand other pet care volume and volume forecast, 2003?13 (kg/units, million) 26
Figure 4: Thailand other pet care category growth comparison, by volume, 2003?13 26
Figure 5: Thailand other pet care company share, by value, 2007?08 (%) 28
Figure 6: Thailand other pet care distribution channels, by value, 2007?08 (%) 31
Figure 7: Thailand bird value and value forecast, 2003?13 (THBm, nominal prices) 39
Figure 8: Thailand bird category growth comparison, by value, 2003?13 41
Figure 9: Thailand bird volume and volume forecast, 2003?13 (kg/units, million) 44
Figure 10: Thailand bird category growth comparison, by volume, 2003?13 44
Figure 11: Thailand bird distribution channels, by value, 2007?08 (%) 48
Figure 12: Thailand fish value and value forecast, 2003?13 (THBm, nominal prices) 54
Figure 13: Thailand fish category growth comparison, by value, 2003?13 56
Figure 14: Thailand fish volume and volume forecast, 2003?13 (kg/units, million) 59
Figure 15: Thailand fish category growth comparison, by volume, 2003?13 59
Figure 16: Thailand fish distribution channels, by value, 2007?08 (%) 63
Figure 17: Thailand rodent value and value forecast, 2003?13 (THBm, nominal prices) 69
Figure 18: Thailand rodent category growth comparison, by value, 2003?13 71
Figure 19: Thailand rodent volume and volume forecast, 2003?13 (kg/units, million) 74
Figure 20: Thailand rodent category growth comparison, by volume, 2003?13 74
Figure 21: Thailand rodent company share, by value, 2007?08 (%) 76
Figure 22: Thailand rodent distribution channels, by value, 2007?08 (%) 79
Figure 23: Global other pet care market split (value terms, 2008), top five countries 84
Figure 24: Global other pet care market value, 2003–08, top five countries 87
Figure 25: Global other pet care market split (volume terms, 2008), top five countries 89
Figure 26: Global other pet care market volume, 2003–08, top five countries 92
Figure 27: Annual data review process 119


LIST OF TABLES
Table 1: Other pet care category definitions 8
Table 2: Other pet care distribution channels 9
Table 3: Thailand other pet care value, 2003?08 (THBm, nominal prices) 19
Table 4: Thailand other pet care value forecast, 2008?13 (THBm, nominal prices) 20
Table 5: Thailand other pet care value, 2003?08 ($m, nominal prices) 22
Table 6: Thailand other pet care value forecast, 2008?13 ($m, nominal prices) 22
Table 7: Thailand other pet care volume, 2003?08 (kg/units, million) 24
Table 8: Thailand other pet care volume forecast, 2008?13 (kg/units, million) 25
Table 9: Thailand other pet care brand share, by value, 2007?08 (%) 27
Table 10: Thailand other pet care value, by brand 2007?08 (THBm, nominal prices) 27
Table 11: Thailand other pet care company share by value, 2007?08 (%) 29
Table 12: Thailand other pet care value, by company, 2007?08 (THBm, nominal prices) 29
Table 13: Thailand other pet care distribution channels, by value, 2007?08 (%) 30
Table 14: Thailand other pet care value, by distribution channel, 2007?08 (THBm, nominal prices) 30
Table 15: Thailand other pet care expenditure per capita, 2003?08 (THB, nominal prices) 32
Table 16: Thailand other pet care forecast expenditure per capita, 2008?13 (THB, nominal prices) 32
Table 17: Thailand other pet care expenditure per capita, 2003?08 ($, nominal prices) 33
Table 18: Thailand other pet care forecast expenditure per capita, 2008?13 ($, nominal prices) 33
Table 19: Thailand other pet care consumption per capita, 2003?08 (kg/units) 34
Table 20: Thailand other pet care forecast consumption per capita, 2008?13 (kg/units) 34
Table 21: Charoen Pokphand Foods Public Company Limited key facts 35
Table 22: Thailand bird value, 2003?08 (THBm, nominal prices) 37
Table 23: Thailand bird value forecast, 2008?13 (THBm, nominal prices) 38
Table 24: Thailand bird value, 2003?08 ($m, nominal prices) 40
Table 25: Thailand bird value forecast, 2008?13 ($m, nominal prices) 40
Table 26: Thailand bird volume, 2003?08 (kg/units, million) 42
Table 27: Thailand bird volume forecast, 2008?13 (kg/units, million) 43
Table 28: Thailand bird brand share, by value, 2007?08 (%) 45
Table 29: Thailand bird value, by brand 2007?08 (THBm, nominal prices) 45
Table 30: Thailand bird company share by value, 2007?08 (%) 46
Table 31: Thailand bird value, by company, 2007?08 (THBm, nominal prices) 46
Table 32: Thailand bird distribution channels, by value, 2007?08 (%) 47
Table 33: Thailand bird value, by distribution channel, 2007?08 (THBm, nominal prices) 47
Table 34: Thailand bird expenditure per capita, 2003?08 (THB, nominal prices) 49
Table 35: Thailand bird forecast expenditure per capita, 2008?13 (THB, nominal prices) 49
Table 36: Thailand bird expenditure per capita, 2003?08 ($, nominal prices) 50
Table 37: Thailand bird forecast expenditure per capita, 2008?13 ($, nominal prices) 50
Table 38: Thailand bird consumption per capita, 2003?08 (kg/units) 51
Table 39: Thailand bird forecast consumption per capita, 2008?13 (kg/units) 51
Table 40: Thailand fish value, 2003?08 (THBm, nominal prices) 52
Table 41: Thailand fish value forecast, 2008?13 (THBm, nominal prices) 53
Table 42: Thailand fish value, 2003?08 ($m, nominal prices) 55
Table 43: Thailand fish value forecast, 2008?13 ($m, nominal prices) 55
Table 44: Thailand fish volume, 2003?08 (kg/units, million) 57
Table 45: Thailand fish volume forecast, 2008?13 (kg/units, million) 58
Table 46: Thailand fish brand share, by value, 2007?08 (%) 60
Table 47: Thailand fish value, by brand 2007?08 (THBm, nominal prices) 60
Table 48: Thailand fish company share by value, 2007?08 (%) 61
Table 49: Thailand fish value, by company, 2007?08 (THBm, nominal prices) 61
Table 50: Thailand fish distribution channels, by value, 2007?08 (%) 62
Table 51: Thailand fish value, by distribution channel, 2007?08 (THBm, nominal prices) 62
Table 52: Thailand fish expenditure per capita, 2003?08 (THB, nominal prices) 64
Table 53: Thailand fish forecast expenditure per capita, 2008?13 (THB, nominal prices) 64
Table 54: Thailand fish expenditure per capita, 2003?08 ($, nominal prices) 65
Table 55: Thailand fish forecast expenditure per capita, 2008?13 ($, nominal prices) 65
Table 56: Thailand fish consumption per capita, 2003?08 (kg/units) 66
Table 57: Thailand fish forecast consumption per capita, 2008?13 (kg/units) 66
Table 58: Thailand rodent value, 2003?08 (THBm, nominal prices) 67
Table 59: Thailand rodent value forecast, 2008?13 (THBm, nominal prices) 68
Table 60: Thailand rodent value, 2003?08 ($m, nominal prices) 70
Table 61: Thailand rodent value forecast, 2008?13 ($m, nominal prices) 70
Table 62: Thailand rodent volume, 2003?08 (kg/units, million) 72
Table 63: Thailand rodent volume forecast, 2008?13 (kg/units, million) 73
Table 64: Thailand rodent brand share, by value, 2007?08 (%) 75
Table 65: Thailand rodent value, by brand 2007?08 (THBm, nominal prices) 75
Table 66: Thailand rodent company share by value, 2007?08 (%) 77
Table 67: Thailand rodent value, by company, 2007?08 (THBm, nominal prices) 77
Table 68: Thailand rodent distribution channels, by value, 2007?08 (%) 78
Table 69: Thailand rodent value, by distribution channel, 2007?08 (THBm, nominal prices) 78
Table 70: Thailand rodent expenditure per capita, 2003?08 (THB, nominal prices) 80
Table 71: Thailand rodent forecast expenditure per capita, 2008?13 (THB, nominal prices) 80
Table 72: Thailand rodent expenditure per capita, 2003?08 ($, nominal prices) 81
Table 73: Thailand rodent forecast expenditure per capita, 2008?13 ($, nominal prices) 81
Table 74: Thailand rodent consumption per capita, 2003?08 (kg/units) 82
Table 75: Thailand rodent forecast consumption per capita, 2008?13 (kg/units) 82
Table 76: Global other pet care market value, 2008 83
Table 77: Global other pet care market split (value terms ($m), 2008), top five countries 86
Table 78: Global other pet care market volume, 2008 88
Table 79: Global other pet care market split (volume terms, 2008), top five countries 91
Table 80: Leading players, top five countries 93
Table 81: Analysis of Thailand’s political landscape 95
Table 82: Analysis of Thailand’s economy 98
Table 83: Analysis of Thailand’s social system 101
Table 84: Analysis of Thailand’s technology landscape 104
Table 85: Analysis of Thailand’s legal landscape 107
Table 86: Analysis of Thailand’s environmental landscape 110
Table 87: Thailand population, by age group, 2003?08 (millions) 113
Table 88: Thailand population forecast, by age group, 2008?13 (millions) 114
Table 89: Thailand population, by gender, 2003?08 (millions) 114
Table 90: Thailand population forecast, by gender, 2008?13 (millions) 115
Table 91: Thailand nominal GDP, 2003?08 (THBbn, nominal prices) 115
Table 92: Thailand nominal GDP forecast, 2008?13 (THBbn, nominal prices) 115
Table 93: Thailand real GDP, 2003?08 (THBbn, 2000 prices) 116
Table 94: Thailand real GDP forecast, 2008?13 (THBbn, 2000 prices) 116
Table 95: Thailand real GDP, 2003?08 ($bn, 2000 prices) 116
Table 96: Thailand real GDP forecast, 2008?13 ($bn, 2000 prices) 117
Table 97: Thailand consumer price index, 2003?08 (2000=100) 117
Table 98: Thailand consumer price index, 2008?13 (2000=100) 117


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