TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: other OTC healthcare products 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Other OTC Healthcare Products 9
Value analysis (Malaysian Ringgit), 2004?09 9
Value analysis (Malaysian Ringgit), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Company and brand share analysis 15
Distribution analysis 20
Chapter 4 Macroeconomic Profile 22
Macroeconomic Indicators 22
Chapter 5 Research Methodology 27
Methodology overview 27
Secondary research 28
Market modeling 29
Creating an initial data model 29
Revising the initial data model 29
Creating a final estimate 30
Creating demographic value splits 30
Primary research 30
Data finalization 31
Ongoing research 31
LIST OF FIGURES
Figure 1: Other OTC healthcare products, Malaysia, value by segment (MYRm), 2004?14 11
Figure 2: Other OTC healthcare products, Malaysia, category growth comparison, by value, 2004?14 14
Figure 3: Other OTC healthcare products, Malaysia, company share by value (%), 2008?09 17
Figure 4: Other OTC healthcare products, Malaysia, distribution channels by value (%), 2008?09 21
Figure 5: Annual data review process 28
LIST OF TABLES
Table 1: Other OTC health care products category definitions 3
Table 2: Other OTC health care products distribution channels 4
Table 3: Other OTC healthcare products, Malaysia, value by segment (MYRm), 2004?09 9
Table 4: Other OTC healthcare products, Malaysia, value forecast by segment (MYRm), 2009?14 10
Table 5: Other OTC healthcare products, Malaysia, value by segment ($m), 2004?09 12
Table 6: Other OTC healthcare products, Malaysia, value forecast by segment ($m), 2009?14 13
Table 7: Other OTC healthcare products, Malaysia, brand share by value (%), 2008?09 15
Table 8: Other OTC healthcare products, Malaysia, value by brand (MYRm), 2008?09 16
Table 9: Other OTC healthcare products, Malaysia, company share by value (%), 2008?09 18
Table 10: Other OTC healthcare products, Malaysia, value by company (MYRm), 2008?09 19
Table 11: Other OTC healthcare products, Malaysia, distribution channels by value (%), 2008?09 20
Table 12: Other OTC healthcare products, Malaysia, value by distribution channel (MYRm), 2008?09 20
Table 13: Malaysia population, by age group, 2004?09 (millions) 22
Table 14: Malaysia population forecast, by age group, 2009?14 (millions) 23
Table 15: Malaysia population, by gender, 2004?09 (millions) 23
Table 16: Malaysia population forecast, by gender, 2009?14 (millions) 24
Table 17: Malaysia nominal GDP, 2004?09 (MYRbn, nominal prices) 24
Table 18: Malaysia nominal GDP forecast, 2009?14 (MYRbn, nominal prices) 24
Table 19: Malaysia real GDP, 2004?09 (MYRbn, 2000 prices) 25
Table 20: Malaysia real GDP forecast, 2009?14 (MYRbn, 2000 prices) 25
Table 21: Malaysia real GDP, 2004?09 ($bn, 2000 prices) 25
Table 22: Malaysia real GDP forecast, 2009?14 ($bn, 2000 prices) 26
Table 23: Malaysia consumer price index, 2004?09 (2000=100) 26
Table 24: Malaysia consumer price index, 2009?14 (2000=100) 26
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