TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: other savory snacks 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Other Savory Snacks 9
Value analysis (Czech Koruna), 2004?09 9
Value analysis (Czech Koruna), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 13
Volume analysis, 2009?14 14
Company and brand share analysis 15
Distribution analysis 18
Expenditure and consumption per capita 20
Chapter 4 Macroeconomic Profile 23
Macroeconomic Indicators 23
Chapter 5 Research Methodology 28
Methodology overview 28
Secondary research 29
Market modeling 30
Creating an initial data model 30
Revising the initial data model 30
Creating a final estimate 31
Creating demographic value splits 31
Primary research 31
Data finalization 32
Ongoing research 32
LIST OF FIGURES
Figure 1: Other savory snacks, Czech Republic, value by segment (CZKm), 2004?14 11
Figure 2: Other savory snacks, Czech Republic, volume by segment (kg, million), 2004?14 14
Figure 3: Other savory snacks, Czech Republic, company share by value (%), 2008?09 16
Figure 4: Other savory snacks, Czech Republic, distribution channels by value (%), 2008?09 19
Figure 5: Annual data review process 29
LIST OF TABLES
Table 1: Other savory snacks category definitions 3
Table 2: Other savory snacks distribution channels 4
Table 3: Other savory snacks, Czech Republic, value by segment (CZKm), 2004?09 9
Table 4: Other savory snacks, Czech Republic, value forecast by segment (CZKm), 2009?14 10
Table 5: Other savory snacks, Czech Republic, value by segment ($m), 2004?09 12
Table 6: Other savory snacks, Czech Republic, value forecast by segment ($m), 2009?14 12
Table 7: Other savory snacks, Czech Republic, volume by segment (kg, million), 2004?09 13
Table 8: Other savory snacks, Czech Republic, volume forecast by segment (kg, million), 2009?14 14
Table 9: Other savory snacks, Czech Republic, brand share by value (%), 2008?09 15
Table 10: Other savory snacks, Czech Republic, value by brand (CZKm), 2008?09 15
Table 11: Other savory snacks, Czech Republic, company share by value (%), 2008?09 17
Table 12: Other savory snacks, Czech Republic, value by company (CZKm), 2008?09 17
Table 13: Other savory snacks, Czech Republic, distribution channels by value (%), 2008?09 18
Table 14: Other savory snacks, Czech Republic, value by distribution channel (CZKm), 2008?09 18
Table 15: Other savory snacks, Czech Republic, expenditure per capita (CZK), 2004?09 20
Table 16: Other savory snacks, Czech Republic, forecast expenditure per capita (CZK), 2009?14 20
Table 17: Other savory snacks, Czech Republic, expenditure per capita ($), 2004?09 21
Table 18: Other savory snacks, Czech Republic, forecast expenditure per capita ($), 2009?14 21
Table 19: Other savory snacks, Czech Republic, consumption per capita (kg), 2004?09 22
Table 20: Other savory snacks, Czech Republic, forecast consumption per capita (kg), 2009?14 22
Table 21: Czech Republic population, by age group, 2004?09 (millions) 23
Table 22: Czech Republic population forecast, by age group, 2009?14 (millions) 24
Table 23: Czech Republic population, by gender, 2004?09 (millions) 24
Table 24: Czech Republic population forecast, by gender, 2009?14 (millions) 25
Table 25: Czech Republic nominal GDP, 2004?09 (CZKbn, nominal prices) 25
Table 26: Czech Republic nominal GDP forecast, 2009?14 (CZKbn, nominal prices) 25
Table 27: Czech Republic real GDP, 2004?09 (CZKbn, 2000 prices) 26
Table 28: Czech Republic real GDP forecast, 2009?14 (CZKbn, 2000 prices) 26
Table 29: Czech Republic real GDP, 2004?09 ($bn, 2000 prices) 26
Table 30: Czech Republic real GDP forecast, 2009?14 ($bn, 2000 prices) 27
Table 31: Czech Republic consumer price index, 2004?09 (2000=100) 27
Table 32: Czech Republic consumer price index, 2009?14 (2000=100) 27
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