Pasta and Noodles in Croatia to 2013

Introduction

This databook provides key data and information on the pasta and noodles market in Croatia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: dried pasta/noodles, chilled fresh pasta and canned pasta & noodles

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the pasta and noodles market, including company overview, key facts and business description

Highlights

The market for pasta and noodles in Croatia increased at a compound annual growth rate of 5.1% between 2003 and 2008.

The dried pasta/noodles category led the pasta and noodles market in Croatia, accounting for a share of 78.8%.

Leading players in Croatian pasta and noodles market include Barilla group, Nestle S.A. and Zagrebacke pekarne Klara d.d..

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the pasta and noodles market in Croatia

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: pasta and noodles 2
Summary category level: canned pasta & noodles 3
Summary category level: chilled fresh pasta 4
Summary category level: dried pasta/noodles 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 18
Value analysis (Croatian Kuna), 2003?08 18
Value analysis (Croatian Kuna), 2008?13 19
Value analysis (US dollars), 2003?08 21
Value analysis (US dollars), 2008?13 21
Volume analysis, 2003?08 23
Volume analysis, 2008?13 24
Company and brand share analysis 26
Distribution analysis 31
Expenditure and consumption per capita 33
Chapter 4 Leading Company Profiles 36
Barilla Holding Società per Azioni 36
Nestlé SA 38
Chapter 5 Category Analysis: Canned Pasta & Noodles 41
Value analysis (Croatian Kuna), 2003?08 41
Value analysis (Croatian Kuna), 2008?13 42
Value analysis (US dollars), 2003?08 43
Value analysis (US dollars), 2008?13 43
Volume analysis, 2003?08 44
Volume analysis, 2008?13 45
Company and brand share analysis 46
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 6 Category Analysis: Chilled Fresh Pasta 53
Value analysis (Croatian Kuna), 2003?08 53
Value analysis (Croatian Kuna), 2008?13 54
Value analysis (US dollars), 2003?08 55
Value analysis (US dollars), 2008?13 55
Volume analysis, 2003?08 56
Volume analysis, 2008?13 57
Company and brand share analysis 58
Distribution analysis 61
Expenditure and consumption per capita 63
Chapter 7 Category Analysis: Dried Pasta/Noodles 66
Value analysis (Croatian Kuna), 2003?08 66
Value analysis (Croatian Kuna), 2008?13 67
Value analysis (US dollars), 2003?08 69
Value analysis (US dollars), 2008?13 69
Volume analysis, 2003?08 71
Volume analysis, 2008?13 72
Company and brand share analysis 74
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 8 Country Comparison 83
Value 83
Volume 87
Market share 91
Chapter 9 PESTLE Analysis 92
Summary 92
Political analysis 93
Economic analysis 96
Social analysis 100
Technology analysis 103
Legal analysis 105
Environmental analysis 109
Chapter 10 Macroeconomic Profile 112
Macroeconomic indicators 112
Chapter 11 Research Methodology 118
Methodology overview 118
Secondary research 119
Market modeling 120
Creating an initial data model 120
Revising the initial data model 120
Creating a final estimate 121
Creating demographic value splits 121
Primary research 121
Data finalization 122
Ongoing research 122
Chapter 12 APPENDIX 123
Future readings 123
How to contact experts in your industry 123
Disclaimer 123

LIST OF FIGURES
Figure 1: Pasta and noodles, Croatia, value (HRKm), 2003?13 20
Figure 2: Pasta and noodles, Croatia, category growth comparison, by value, 2003?13 22
Figure 3: Pasta and noodles, Croatia, volume (kg, million), 2003?13 25
Figure 4: Pasta and noodles, Croatia, category growth comparison, by volume, 2003?13 25
Figure 5: Pasta and noodles, Croatia, company share by value (%), 2007?08 28
Figure 6: Pasta and noodles, Croatia, distribution channels by value (%), 2007?08 32
Figure 7: Canned pasta & noodles, Croatia, value (HRKm), 2003?13 42
Figure 8: Canned pasta & noodles, Croatia, volume (kg, million), 2003?13 45
Figure 9: Canned pasta & noodles, Croatia, distribution channels by value (%), 2007?08 49
Figure 10: Chilled fresh pasta, Croatia, value (HRKm), 2003?13 54
Figure 11: Chilled fresh pasta, Croatia, volume (kg, million), 2003?13 57
Figure 12: Chilled fresh pasta, Croatia, company share by value (%), 2007?08 59
Figure 13: Chilled fresh pasta, Croatia, distribution channels by value (%), 2007?08 62
Figure 14: Dried pasta/noodles, Croatia, value (HRKm), 2003?13 68
Figure 15: Dried pasta/noodles, Croatia, category growth comparison, by value, 2003?13 70
Figure 16: Dried pasta/noodles, Croatia, volume (kg, million), 2003?13 73
Figure 17: Dried pasta/noodles, Croatia, category growth comparison, by volume, 2003?13 73
Figure 18: Dried pasta/noodles, Croatia, company share by value (%), 2007?08 76
Figure 19: Dried pasta/noodles, Croatia, distribution channels by value (%), 2007?08 79
Figure 20: Global pasta and noodles market split (value terms, 2008), top five countries 84
Figure 21: Global pasta and noodles market value, 2003–08, top five countries 86
Figure 22: Global pasta and noodles market split (volume terms, 2008), top five countries 88
Figure 23: Global pasta and noodles market volume, 2003–08, top five countries 90
Figure 24: Annual data review process 119

LIST OF TABLES
Table 1: Pasta and noodles category definitions 8
Table 2: Pasta and noodles distribution channels 9
Table 3: Pasta and noodles, Croatia, value by category (HRKm), 2003?08 18
Table 4: Pasta and noodles, Croatia, value forecast by category (HRKm), 2008?13 19
Table 5: Pasta and noodles, Croatia, value by category ($m), 2003?08 21
Table 6: Pasta and noodles, Croatia, value forecast by category ($m), 2008?13 21
Table 7: Pasta and noodles, Croatia, volume by category (kg, million), 2003?08 23
Table 8: Pasta and noodles, Croatia, volume forecast by category (kg, million), 2008?13 24
Table 9: Pasta and noodles, Croatia, brand share by value (%), 2007?08 26
Table 10: Pasta and noodles, Croatia, value by brand (HRKm), 2007?08 27
Table 11: Pasta and noodles, Croatia, company share by value (%), 2007?08 29
Table 12: Pasta and noodles, Croatia, value by company (HRKm), 2007?08 30
Table 13: Pasta and noodles, Croatia, distribution channels by value (%), 2007?08 31
Table 14: Pasta and noodles, Croatia, value by distribution channel (HRKm), 2007?08 31
Table 15: Pasta and noodles, Croatia, expenditure per capita (HRK), 2003?08 33
Table 16: Pasta and noodles, Croatia, forecast expenditure per capita (HRK), 2008?13 33
Table 17: Pasta and noodles, Croatia, expenditure per capita ($), 2003?08 34
Table 18: Pasta and noodles, Croatia, forecast expenditure per capita ($), 2008?13 34
Table 19: Pasta and noodles, Croatia, consumption per capita (kg), 2003?08 35
Table 20: Pasta and noodles, Croatia, forecast consumption per capita (kg), 2008?13 35
Table 21: Barilla Holding Società per Azioni key facts 36
Table 22: Nestlé SA key facts 38
Table 23: Canned pasta & noodles, Croatia, value (HRKm), 2003?08 41
Table 24: Canned pasta & noodles, Croatia, value forecast (HRKm), 2008?13 42
Table 25: Canned pasta & noodles, Croatia, value ($m), 2003?08 43
Table 26: Canned pasta & noodles, Croatia, value forecast ($m), 2008?13 43
Table 27: Canned pasta & noodles, Croatia, volume (kg, million), 2003?08 44
Table 28: Canned pasta & noodles, Croatia, volume forecast (kg, million), 2008?13 45
Table 29: Canned pasta & noodles, Croatia, brand share by value (%), 2007?08 46
Table 30: Canned pasta & noodles, Croatia, value by brand (HRKm), 2007?08 46
Table 31: Canned pasta & noodles, Croatia, company share by value (%), 2007?08 47
Table 32: Canned pasta & noodles, Croatia, value by company (HRKm), 2007?08 47
Table 33: Canned pasta & noodles, Croatia, distribution channels by value (%), 2007?08 48
Table 34: Canned pasta & noodles, Croatia, value by distribution channel (HRKm), 2007?08 48
Table 35: Canned pasta & noodles, Croatia, expenditure per capita (HRK), 2003?08 50
Table 36: Canned pasta & noodles, Croatia, forecast expenditure per capita (HRK), 2008?13 50
Table 37: Canned pasta & noodles, Croatia, expenditure per capita ($), 2003?08 51
Table 38: Canned pasta & noodles, Croatia, forecast expenditure per capita ($), 2008?13 51
Table 39: Canned pasta & noodles, Croatia, consumption per capita (kg), 2003?08 52
Table 40: Canned pasta & noodles, Croatia, forecast consumption per capita (kg), 2008?13 52
Table 41: Chilled fresh pasta, Croatia, value (HRKm), 2003?08 53
Table 42: Chilled fresh pasta, Croatia, value forecast (HRKm), 2008?13 54
Table 43: Chilled fresh pasta, Croatia, value ($m), 2003?08 55
Table 44: Chilled fresh pasta, Croatia, value forecast ($m), 2008?13 55
Table 45: Chilled fresh pasta, Croatia, volume (kg, million), 2003?08 56
Table 46: Chilled fresh pasta, Croatia, volume forecast (kg, million), 2008?13 57
Table 47: Chilled fresh pasta, Croatia, brand share by value (%), 2007?08 58
Table 48: Chilled fresh pasta, Croatia, value by brand (HRKm), 2007?08 58
Table 49: Chilled fresh pasta, Croatia, company share by value (%), 2007?08 60
Table 50: Chilled fresh pasta, Croatia, value by company (HRKm), 2007?08 60
Table 51: Chilled fresh pasta, Croatia, distribution channels by value (%), 2007?08 61
Table 52: Chilled fresh pasta, Croatia, value by distribution channel (HRKm), 2007?08 61
Table 53: Chilled fresh pasta, Croatia, expenditure per capita (HRK), 2003?08 63
Table 54: Chilled fresh pasta, Croatia, forecast expenditure per capita (HRK), 2008?13 63
Table 55: Chilled fresh pasta, Croatia, expenditure per capita ($), 2003?08 64
Table 56: Chilled fresh pasta, Croatia, forecast expenditure per capita ($), 2008?13 64
Table 57: Chilled fresh pasta, Croatia, consumption per capita (kg), 2003?08 65
Table 58: Chilled fresh pasta, Croatia, forecast consumption per capita (kg), 2008?13 65
Table 59: Dried pasta/noodles, Croatia, value by segment (HRKm), 2003?08 66
Table 60: Dried pasta/noodles, Croatia, value forecast by segment (HRKm), 2008?13 67
Table 61: Dried pasta/noodles, Croatia, value by segment ($m), 2003?08 69
Table 62: Dried pasta/noodles, Croatia, value forecast by segment ($m), 2008?13 69
Table 63: Dried pasta/noodles, Croatia, volume by segment (kg, million), 2003?08 71
Table 64: Dried pasta/noodles, Croatia, volume forecast by segment (kg, million), 2008?13 72
Table 65: Dried pasta/noodles, Croatia, brand share by value (%), 2007?08 74
Table 66: Dried pasta/noodles, Croatia, value by brand (HRKm), 2007?08 75
Table 67: Dried pasta/noodles, Croatia, company share by value (%), 2007?08 77
Table 68: Dried pasta/noodles, Croatia, value by company (HRKm), 2007?08 77
Table 69: Dried pasta/noodles, Croatia, distribution channels by value (%), 2007?08 78
Table 70: Dried pasta/noodles, Croatia, value by distribution channel (HRKm), 2007?08 78
Table 71: Dried pasta/noodles, Croatia, expenditure per capita (HRK), 2003?08 80
Table 72: Dried pasta/noodles, Croatia, forecast expenditure per capita (HRK), 2008?13 80
Table 73: Dried pasta/noodles, Croatia, expenditure per capita ($), 2003?08 81
Table 74: Dried pasta/noodles, Croatia, forecast expenditure per capita ($), 2008?13 81
Table 75: Dried pasta/noodles, Croatia, consumption per capita (kg), 2003?08 82
Table 76: Dried pasta/noodles, Croatia, forecast consumption per capita (kg), 2008?13 82
Table 77: Global pasta and noodles market value, 2008 83
Table 78: Global pasta and noodles market split (value terms ($m), 2008), top five countries 86
Table 79: Global pasta and noodles market volume, 2008 87
Table 80: Global pasta and noodles market split (volume terms, 2008), top five countries 90
Table 81: Leading players, top five countries 91
Table 82: Analysis of Croatia’s political landscape 93
Table 83: Analysis of Croatia’s economy 96
Table 84: Analysis of Croatia’s social system 100
Table 85: Analysis of Croatia’s technology landscape 103
Table 86: Analysis of Croatia’s legal landscape 105
Table 87: Analysis of Croatia’s environmental landscape 109
Table 88: Croatia population, by age group, 2003?08 (millions) 112
Table 89: Croatia population forecast, by age group, 2008?13 (millions) 113
Table 90: Croatia population, by gender, 2003?08 (millions) 113
Table 91: Croatia population forecast, by gender, 2008?13 (millions) 114
Table 92: Croatia nominal GDP, 2003?08 (HRKbn, nominal prices) 114
Table 93: Croatia nominal GDP forecast, 2008?13 (HRKbn, nominal prices) 115
Table 94: Croatia real GDP, 2003?08 (HRKbn, 2000 prices) 115
Table 95: Croatia real GDP forecast, 2008?13 (HRKbn, 2000 prices) 116
Table 96: Croatia real GDP, 2003?08 ($bn, 2000 prices) 116
Table 97: Croatia real GDP forecast, 2008?13 ($bn, 2000 prices) 116
Table 98: Croatia consumer price index, 2003?08 (2000=100) 117
Table 99: Croatia consumer price index, 2008?13 (2000=100) 117


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