Pasta and Noodles in New Zealand to 2013

Introduction

This databook provides key data and information on the pasta and noodles market in New Zealand. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: dried pasta/noodles, chilled fresh pasta and canned pasta & noodles

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the pasta and noodles market, including company overview, key facts and business description

Highlights

The market for pasta and noodles in New Zealand increased at a compound annual growth rate of 2.5% between 2003 and 2008.

The dried pasta/noodles category led the pasta and noodles market in New Zealand, accounting for a share of 58.7%.

Leading players in New Zealand pasta and noodles market include Nestle S.A. and General Mills, Inc..

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the pasta and noodles market in New Zealand

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for pasta and noodles in New Zealand increased at a compound annual growth rate of 2.5% between 2003 and 2008.

The dried pasta/noodles category led the pasta and noodles market in New Zealand, accounting for a share of 58.7%.

Leading players in New Zealand pasta and noodles market include Nestle S.A. and General Mills, Inc..


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: pasta and noodles 2
Summary category level: canned pasta & noodles 3
Summary category level: chilled fresh pasta 4
Summary category level: dried pasta/noodles 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (New Zealand Dollar), 2003?08 19
Value analysis (New Zealand Dollar), 2008?13 20
Value analysis (US dollars), 2003?08 22
Value analysis (US dollars), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company and brand share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 4 Leading Company Profiles 35
Nestle S.A. 35
General Mills, Inc. 38
Chapter 5 Category Analysis: Canned Pasta & Noodles 40
Value analysis (New Zealand Dollar), 2003?08 40
Value analysis (New Zealand Dollar), 2008?13 41
Value analysis (US dollars), 2003?08 42
Value analysis (US dollars), 2008?13 42
Volume analysis, 2003?08 43
Volume analysis, 2008?13 44
Company and brand share analysis 45
Distribution analysis 47
Expenditure and consumption per capita 49
Chapter 6 Category Analysis: Chilled Fresh Pasta 52
Value analysis (New Zealand Dollar), 2003?08 52
Value analysis (New Zealand Dollar), 2008?13 53
Value analysis (US dollars), 2003?08 54
Value analysis (US dollars), 2008?13 54
Volume analysis, 2003?08 55
Volume analysis, 2008?13 56
Company and brand share analysis 57
Distribution analysis 60
Expenditure and consumption per capita 62
Chapter 7 Category Analysis: Dried Pasta/Noodles 65
Value analysis (New Zealand Dollar), 2003?08 65
Value analysis (New Zealand Dollar), 2008?13 66
Value analysis (US dollars), 2003?08 68
Value analysis (US dollars), 2008?13 68
Volume analysis, 2003?08 70
Volume analysis, 2008?13 71
Company and brand share analysis 73
Distribution analysis 76
Expenditure and consumption per capita 78
Chapter 8 Country Comparison 81
Value 81
Volume 85
Market share 89
Chapter 9 PESTLE Analysis 90
Summary 90
Political analysis 91
Economic analysis 94
Social analysis 97
Technological analysis 100
Legal analysis 103
Environmental analysis 106
Chapter 10 New Product Development 109
Product launches over time 109
Recent product launches 111
Chapter 11 Macroeconomic Profile 112
Macroeconomic indicators 112
Chapter 12 Research Methodology 117
Methodology overview 117
Secondary research 118
Market modeling 119
Creating an initial data model 119
Revising the initial data model 119
Creating a final estimate 120
Creating demographic value splits 120
Primary research 120
Data finalization 121
Ongoing research 121
Chapter 13 APPENDIX 122
Future readings 122
How to contact experts in your industry 122
Disclaimer 122


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LIST OF FIGURES
Figure 1: Pasta and noodles, New Zealand, value (NZ$m), 2003?13 21
Figure 2: Pasta and noodles, New Zealand, category growth comparison, by value, 2003?13 23
Figure 3: Pasta and noodles, New Zealand, volume (kg, million), 2003?13 26
Figure 4: Pasta and noodles, New Zealand, category growth comparison, by volume, 2003?13 26
Figure 5: Pasta and noodles, New Zealand, company share by value (%), 2007?08 28
Figure 6: Pasta and noodles, New Zealand, distribution channels by value (%), 2007?08 31
Figure 7: Canned pasta & noodles, New Zealand, value (NZ$m), 2003?13 41
Figure 8: Canned pasta & noodles, New Zealand, volume (kg, million), 2003?13 44
Figure 9: Canned pasta & noodles, New Zealand, distribution channels by value (%), 2007?08 48
Figure 10: Chilled fresh pasta, New Zealand, value (NZ$m), 2003?13 53
Figure 11: Chilled fresh pasta, New Zealand, volume (kg, million), 2003?13 56
Figure 12: Chilled fresh pasta, New Zealand, company share by value (%), 2007?08 58
Figure 13: Chilled fresh pasta, New Zealand, distribution channels by value (%), 2007?08 61
Figure 14: Dried pasta/noodles, New Zealand, value (NZ$m), 2003?13 67
Figure 15: Dried pasta/noodles, New Zealand, category growth comparison, by value, 2003?13 69
Figure 16: Dried pasta/noodles, New Zealand, volume (kg, million), 2003?13 72
Figure 17: Dried pasta/noodles, New Zealand, category growth comparison, by volume, 2003?13 72
Figure 18: Dried pasta/noodles, New Zealand, company share by value (%), 2007?08 74
Figure 19: Dried pasta/noodles, New Zealand, distribution channels by value (%), 2007?08 77
Figure 20: Global pasta and noodles market split (value terms, 2008), top five countries 82
Figure 21: Global pasta and noodles market value, 2003–08, top five countries 84
Figure 22: Global pasta and noodles market split (volume terms, 2008), top five countries 86
Figure 23: Global pasta and noodles market volume, 2003–08, top five countries 88
Figure 24: Annual data review process 118


LIST OF TABLES
Table 1: Pasta and noodles category definitions 8
Table 2: Pasta and noodles distribution channels 9
Table 3: Pasta and noodles, New Zealand, value by category (NZ$m), 2003?08 19
Table 4: Pasta and noodles, New Zealand, value forecast by category (NZ$m), 2008?13 20
Table 5: Pasta and noodles, New Zealand, value by category ($m), 2003?08 22
Table 6: Pasta and noodles, New Zealand, value forecast by category ($m), 2008?13 22
Table 7: Pasta and noodles, New Zealand, volume by category (kg, million), 2003?08 24
Table 8: Pasta and noodles, New Zealand, volume forecast by category (kg, million), 2008?13 25
Table 9: Pasta and noodles, New Zealand, brand share by value (%), 2007?08 27
Table 10: Pasta and noodles, New Zealand, value by brand (NZ$m), 2007?08 27
Table 11: Pasta and noodles, New Zealand, company share by value (%), 2007?08 29
Table 12: Pasta and noodles, New Zealand, value by company (NZ$m), 2007?08 29
Table 13: Pasta and noodles, New Zealand, distribution channels by value (%), 2007?08 30
Table 14: Pasta and noodles, New Zealand, value by distribution channel (NZ$m), 2007?08 30
Table 15: Pasta and noodles, New Zealand, expenditure per capita (NZ$), 2003?08 32
Table 16: Pasta and noodles, New Zealand, forecast expenditure per capita (NZ$), 2008?13 32
Table 17: Pasta and noodles, New Zealand, expenditure per capita ($), 2003?08 33
Table 18: Pasta and noodles, New Zealand, forecast expenditure per capita ($), 2008?13 33
Table 19: Pasta and noodles, New Zealand, consumption per capita (kg), 2003?08 34
Table 20: Pasta and noodles, New Zealand, forecast consumption per capita (kg), 2008?13 34
Table 21: Nestle S.A. key facts 35
Table 22: General Mills, Inc. key facts 38
Table 23: Canned pasta & noodles, New Zealand, value (NZ$m), 2003?08 40
Table 24: Canned pasta & noodles, New Zealand, value forecast (NZ$m), 2008?13 41
Table 25: Canned pasta & noodles, New Zealand, value ($m), 2003?08 42
Table 26: Canned pasta & noodles, New Zealand, value forecast ($m), 2008?13 42
Table 27: Canned pasta & noodles, New Zealand, volume (kg, million), 2003?08 43
Table 28: Canned pasta & noodles, New Zealand, volume forecast (kg, million), 2008?13 44
Table 29: Canned pasta & noodles, New Zealand, brand share by value (%), 2007?08 45
Table 30: Canned pasta & noodles, New Zealand, value by brand (NZ$m), 2007?08 45
Table 31: Canned pasta & noodles, New Zealand, company share by value (%), 2007?08 46
Table 32: Canned pasta & noodles, New Zealand, value by company (NZ$m), 2007?08 46
Table 33: Canned pasta & noodles, New Zealand, distribution channels by value (%), 2007?08 47
Table 34: Canned pasta & noodles, New Zealand, value by distribution channel (NZ$m), 2007?08 47
Table 35: Canned pasta & noodles, New Zealand, expenditure per capita (NZ$), 2003?08 49
Table 36: Canned pasta & noodles, New Zealand, forecast expenditure per capita (NZ$), 2008?13 49
Table 37: Canned pasta & noodles, New Zealand, expenditure per capita ($), 2003?08 50
Table 38: Canned pasta & noodles, New Zealand, forecast expenditure per capita ($), 2008?13 50
Table 39: Canned pasta & noodles, New Zealand, consumption per capita (kg), 2003?08 51
Table 40: Canned pasta & noodles, New Zealand, forecast consumption per capita (kg), 2008?13 51
Table 41: Chilled fresh pasta, New Zealand, value (NZ$m), 2003?08 52
Table 42: Chilled fresh pasta, New Zealand, value forecast (NZ$m), 2008?13 53
Table 43: Chilled fresh pasta, New Zealand, value ($m), 2003?08 54
Table 44: Chilled fresh pasta, New Zealand, value forecast ($m), 2008?13 54
Table 45: Chilled fresh pasta, New Zealand, volume (kg, million), 2003?08 55
Table 46: Chilled fresh pasta, New Zealand, volume forecast (kg, million), 2008?13 56
Table 47: Chilled fresh pasta, New Zealand, brand share by value (%), 2007?08 57
Table 48: Chilled fresh pasta, New Zealand, value by brand (NZ$m), 2007?08 57
Table 49: Chilled fresh pasta, New Zealand, company share by value (%), 2007?08 59
Table 50: Chilled fresh pasta, New Zealand, value by company (NZ$m), 2007?08 59
Table 51: Chilled fresh pasta, New Zealand, distribution channels by value (%), 2007?08 60
Table 52: Chilled fresh pasta, New Zealand, value by distribution channel (NZ$m), 2007?08 60
Table 53: Chilled fresh pasta, New Zealand, expenditure per capita (NZ$), 2003?08 62
Table 54: Chilled fresh pasta, New Zealand, forecast expenditure per capita (NZ$), 2008?13 62
Table 55: Chilled fresh pasta, New Zealand, expenditure per capita ($), 2003?08 63
Table 56: Chilled fresh pasta, New Zealand, forecast expenditure per capita ($), 2008?13 63
Table 57: Chilled fresh pasta, New Zealand, consumption per capita (kg), 2003?08 64
Table 58: Chilled fresh pasta, New Zealand, forecast consumption per capita (kg), 2008?13 64
Table 59: Dried pasta/noodles, New Zealand, value by segment (NZ$m), 2003?08 65
Table 60: Dried pasta/noodles, New Zealand, value forecast by segment (NZ$m), 2008?13 66
Table 61: Dried pasta/noodles, New Zealand, value by segment ($m), 2003?08 68
Table 62: Dried pasta/noodles, New Zealand, value forecast by segment ($m), 2008?13 68
Table 63: Dried pasta/noodles, New Zealand, volume by segment (kg, million), 2003?08 70
Table 64: Dried pasta/noodles, New Zealand, volume forecast by segment (kg, million), 2008?13 71
Table 65: Dried pasta/noodles, New Zealand, brand share by value (%), 2007?08 73
Table 66: Dried pasta/noodles, New Zealand, value by brand (NZ$m), 2007?08 73
Table 67: Dried pasta/noodles, New Zealand, company share by value (%), 2007?08 75
Table 68: Dried pasta/noodles, New Zealand, value by company (NZ$m), 2007?08 75
Table 69: Dried pasta/noodles, New Zealand, distribution channels by value (%), 2007?08 76
Table 70: Dried pasta/noodles, New Zealand, value by distribution channel (NZ$m), 2007?08 76
Table 71: Dried pasta/noodles, New Zealand, expenditure per capita (NZ$), 2003?08 78
Table 72: Dried pasta/noodles, New Zealand, forecast expenditure per capita (NZ$), 2008?13 78
Table 73: Dried pasta/noodles, New Zealand, expenditure per capita ($), 2003?08 79
Table 74: Dried pasta/noodles, New Zealand, forecast expenditure per capita ($), 2008?13 79
Table 75: Dried pasta/noodles, New Zealand, consumption per capita (kg), 2003?08 80
Table 76: Dried pasta/noodles, New Zealand, forecast consumption per capita (kg), 2008?13 80
Table 77: Global pasta and noodles market value, 2008 81
Table 78: Global pasta and noodles market split (value terms ($m), 2008), top five countries 84
Table 79: Global pasta and noodles market volume, 2008 85
Table 80: Global pasta and noodles market split (volume terms, 2008), top five countries 88
Table 81: Leading players, top five countries 89
Table 82: Analysis of New Zealand’s political landscape 91
Table 83: Analysis of New Zealand’s economic landscape 94
Table 84: Analysis of New Zealand’s social landscape 97
Table 85: Analysis of New Zealand’s technology landscape 100
Table 86: Analysis of New Zealand’s legal landscape 103
Table 87: Analysis of New Zealand’s environmental landscape 106
Table 88: New Zealand pasta and noodles new product launches reports, by company,2008 109
Table 89: New Zealand pasta and noodles new product launches SKUs, by company, 2008 109
Table 90: New Zealand pasta and noodles new product launches (reports), by flavor and fragrances, 2008 110
Table 91: New Zealand pasta and noodles new product launches (reports), by ingredients, 2008 110
Table 92: New Zealand pasta and noodles new product launches (reports), by package tags or claims , 2008 110
Table 93: New Zealand pasta and noodles new product launches, 2008 111
Table 94: New Zealand population, by age group, 2003?08 (millions) 112
Table 95: New Zealand population forecast, by age group, 2008?13 (millions) 113
Table 96: New Zealand population, by gender, 2003?08 (millions) 113
Table 97: New Zealand population forecast, by gender, 2008?13 (millions) 114
Table 98: New Zealand nominal GDP, 2003?08 (NZ$bn, nominal prices) 114
Table 99: New Zealand nominal GDP forecast, 2008?13 (NZ$bn, nominal prices) 114
Table 100: New Zealand real GDP, 2003?08 (NZ$bn, 2000 prices) 115
Table 101: New Zealand real GDP forecast, 2008?13 (NZ$bn, 2000 prices) 115
Table 102: New Zealand real GDP, 2003?08 ($bn, 2000 prices) 115
Table 103: New Zealand real GDP forecast, 2008?13 ($bn, 2000 prices) 116
Table 104: New Zealand consumer price index, 2003?08 (2000=100) 116
Table 105: New Zealand consumer price index, 2008?13 (2000=100) 116


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