Personal Hygiene - Scandinavia Industry Guide

Datamonitor's Personal Hygiene - Scandinavia Industry Guide is an essential resource for top-level data and analysis covering the Personal Hygiene industry in each of the Scandinavian (Denmark, Norway and Sweden) countries. The report includes easily comparable data on market value, segmentation, and five forces analysis, plus full five year market forecasts for each country. It examines future problems, innovations and potential growth areas within the market.

Scope of the Report

* Contains an executive summary market values, and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Compares data from Denmark, Norway and Sweden, alongside individual chapters on each country. .

* Includes a five-year forecast of the industry

Highlights

The Scandinavian Personal Hygiene market had a total market value of $474.3 million in 2008.

Denmark was the fastest growing country with a CAGR of 2.4% over the 2004-2008 period.

Within the Personal Hygiene industry, Sweden is the leading country among the Scandinavian countries, with market revenues of $204 million in 2008.

The Personal Hygiene industry in Sweden is expected to lead the Scandinavian countries with a value of $235.4 million in 2013

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The personal hygiene market consists of bath & shower products, deodorants and soap. The market is valued according to retail selling price (RSP) and includes any applicable taxes.

Report Highlights
Highlights

The Scandinavian Personal Hygiene market had a total market value of $474.3 million in 2008.

Denmark was the fastest growing country with a CAGR of 2.4% over the 2004-2008 period.

Within the Personal Hygiene industry, Sweden is the leading country among the Scandinavian countries, with market revenues of $204 million in 2008.

The Personal Hygiene industry in Sweden is expected to lead the Scandinavian countries with a value of $235.4 million in 2013
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TABLE OF CONTENTS
CHAPTER 1 INTRODUCTION 11
1.1 What is this report about? 11
1.2 Who is the target reader? 11
1.3 How to use this report 12
1.4 Definitions 12
CHAPTER 2 SCANDINAVIA ALCOHOLIC DRINKS INDUSTRY OUTLOOK 13
CHAPTER 3 ALCOHOLIC DRINKS IN DENMARK 19
3.1 Market Overview 19
3.2 Market Value 20
3.3 Market Volume 21
3.4 Market Segmentation I 22
3.5 Market Segmentation II 23
3.6 Market Share 24
3.7 Five Forces Analysis 25
3.8 Leading Companies 31
3.9 Distribution 36
3.10 Market Forecasts 37
3.11 Macroeconomic Indicators 39
CHAPTER 4 ALCOHOLIC DRINKS IN NORWAY 41
4.1 Market Overview 41
4.2 Market Value 42
4.3 Market Volume 43
4.4 Market Segmentation I 44
4.5 Market Segmentation II 45
4.6 Market Share 46
4.7 Five Forces Analysis 47
4.8 Leading Companies 54
4.9 Distribution 60
4.10 Market Forecasts 61
4.11 Macroeconomic Indicators 63
CHAPTER 5 ALCOHOLIC DRINKS IN SWEDEN 65
5.1 Market Overview 65
5.2 Market Value 66
5.3 Market Volume 67
5.4 Market Segmentation I 68
5.5 Market Segmentation II 69
5.6 Market Share 70
5.7 Five Forces Analysis 71
5.8 Leading Companies 77
5.9 Distribution 81
5.10 Market Forecasts 82
5.11 Macroeconomic Indicators 84
CHAPTER 6 APPENDIX 86
6.1 Data Research Methodology 86
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LIST OF TABLES
Table 1: Scandinavia Alcoholic Drinks industry, revenue ($bn) 2004–2013 14
Table 2: Scandinavia Alcoholic Drinks industry, revenue ($ bn) 2004–2008(e) 15
Table 3: Scandinavia Alcoholic Drinks industry forecast, revenue ($ bn) 2008–2013 16
Table 4: Denmark Alcoholic Drinks Market Value: $ million, 2004-2008 20
Table 5: Denmark Alcoholic Drinks Market Volume: Liters million, 2004-2008 21
Table 6: Denmark Alcoholic Drinks Market Segmentation I: % Share, by Value, 2008 22
Table 7: Denmark Alcoholic Drinks Market Segmentation II: % Share, by Value, 2008 23
Table 8: Denmark Alcoholic Drinks Market Share: % Share, by Volume, 2008 24
Table 9: Key Facts: Carlsberg A/S 31
Table 10: Key Financials: Carlsberg A/S 32
Table 11: Key Facts: Royal Unibrew A/S 33
Table 12: Key Financials: Royal Unibrew A/S 34
Table 13: Key Facts: Inter Rhone 35
Table 14: Denmark Alcoholic Drinks Distribution: % Share, by Volume, 2008 36
Table 15: Denmark Alcoholic Drinks Market Value Forecast: $ million, 2008-2013 37
Table 16: Denmark Alcoholic Drinks Market Volume Forecast: Liters million, 2008-2013 38
Table 17: Denmark Size of Population (million) , 2004-2008 39
Table 18: Denmark GDP (Constant 2000 Prices, $ billion), 2004-2008 39
Table 19: Denmark Inflation, 2004-2008 40
Table 20: Denmark Exchange Rate, 2004-2008 40
Table 21: Norway Alcoholic Drinks Market Value: $ billion, 2004-2008 42
Table 22: Norway Alcoholic Drinks Market Volume: Liters million, 2004-2008 43
Table 23: Norway Alcoholic Drinks Market Segmentation I: % Share, by Value, 2008 44
Table 24: Norway Alcoholic Drinks Market Segmentation II: % Share, by Value, 2008 45
Table 25: Norway Alcoholic Drinks Market Share: % Share, by Volume, 2008 46
Table 26: Key Facts: Carlsberg A/S 54
Table 27: Key Financials: Carlsberg A/S 55
Table 28: Key Facts: Hansa Borg Bryggerier AS 56
Table 29: Key Facts: Pernod Ricard 57
Table 30: Key Financials: Pernod Ricard 59
Table 31: Norway Alcoholic Drinks Distribution: % Share, by Volume, 2008 60
Table 32: Norway Alcoholic Drinks Market Value Forecast: $ billion, 2008-2013 61
Table 33: Norway Alcoholic Drinks Market Volume Forecast: Liters million, 2008-2013 62
Table 34: Norway Size of Population (million) , 2004-2008 63
Table 35: Norway GDP (Constant 2000 Prices, $ billion), 2004-2008 63
Table 36: Norway Inflation, 2004-2008 64
Table 37: Norway Exchange Rate, 2004-2008 64
Table 38: Sweden Alcoholic Drinks Market Value: $ billion, 2004-2008 66
Table 39: Sweden Alcoholic Drinks Market Volume: Liters million, 2004-2008 67
Table 40: Sweden Alcoholic Drinks Market Segmentation I: % Share, by Value, 2008 68
Table 41: Sweden Alcoholic Drinks Market Segmentation II: % Share, by Value, 2008 69
Table 42: Sweden Alcoholic Drinks Market Share: % Share, by Volume, 2008 70
Table 43: Key Facts: Carlsberg A/S 77
Table 44: Key Financials: Carlsberg A/S 78
Table 45: Key Facts: Kopparbergs Brewery 79
Table 46: Key Facts: Spendrups Bryggeri AB 80
Table 47: Sweden Alcoholic Drinks Distribution: % Share, by Volume, 2008 81
Table 48: Sweden Alcoholic Drinks Market Value Forecast: $ billion, 2008-2013 82
Table 49: Sweden Alcoholic Drinks Market Volume Forecast: Liters million, 2008-2013 83
Table 50: Sweden Size of Population (million) , 2004-2008 84
Table 51: Sweden GDP (Constant 2000 Prices, $ billion), 2004-2008 84
Table 52: Sweden Inflation, 2004-2008 85
Table 53: Sweden Exchange Rate, 2004-2008 85
LIST OF FIGURES
Figure 1: Scandinavia Alcoholic Drinks industry, revenue ($bn) 2004–2013 14
Figure 2: Scandinavia Alcoholic Drinks industry, revenue ($ bn) 2004–2008(e) 15
Figure 3: Scandinavia Alcoholic Drinks industry forecast, revenue ($ bn) 2008–2013 16
Figure 4: Scandinavia Alcoholic Drinks industry, Segmentation (%) 2008 17
Figure 5: Scandinavia Alcoholic Drinks industry, Company Share (%) 2008 18
Figure 6: Denmark Alcoholic Drinks Market Value: $ million, 2004-2008 20
Figure 7: Denmark Alcoholic Drinks Market Volume: Liters million, 2004-2008 21
Figure 8: Denmark Alcoholic Drinks Market Segmentation I: % Share, by Value, 2008 22
Figure 9: Denmark Alcoholic Drinks Market Segmentation II: % Share, by Value, 2008 23
Figure 10: Denmark Alcoholic Drinks Market Share: % Share, by Volume, 2008 24
Figure 11: Forces Driving Competition in the Alcoholic Drinks Market in Denmark 25
Figure 12: Drivers of Buyer Power in the Alcoholic Drinks Market in Denmark 26
Figure 13: Drivers of Supplier Power in the Alcoholic Drinks Market in Denmark 27
Figure 14: Factors Influencing the Likelihood of New Entrants in the Alcoholic Drinks Market in Denmark 28
Figure 15: Factors Influencing the Threat of Substitutes in the Alcoholic Drinks Market in Denmark 29
Figure 16: Drivers of Degree of Rivalry in the Alcoholic Drinks Market in Denmark 30
Figure 17: Revenues & Profitability: Carlsberg A/S 32
Figure 18: Revenues & Profitability: Royal Unibrew A/S 34
Figure 19: Denmark Alcoholic Drinks Distribution: % Share, by Volume, 2008 36
Figure 20: Denmark Alcoholic Drinks Market Value Forecast: $ million, 2008-2013 37
Figure 21: Denmark Alcoholic Drinks Market Volume Forecast: Liters million, 2008-2013 38
Figure 22: Norway Alcoholic Drinks Market Value: $ billion, 2004-2008 42
Figure 23: Norway Alcoholic Drinks Market Volume: Liters million, 2004-2008 43
Figure 24: Norway Alcoholic Drinks Market Segmentation I: % Share, by Value, 2008 44
Figure 25: Norway Alcoholic Drinks Market Segmentation II: % Share, by Value, 2008 45
Figure 26: Norway Alcoholic Drinks Market Share: % Share, by Volume, 2008 46
Figure 27: Forces Driving Competition in the Alcoholic Drinks Market in Norway 47
Figure 28: Drivers of Buyer Power in the Alcoholic Drinks Market in Norway 48
Figure 29: Drivers of Supplier Power in the Alcoholic Drinks Market in Norway 49
Figure 30: Factors Influencing the Likelihood of New Entrants in the Alcoholic Drinks Market in Norway 50
Figure 31: Factors Influencing the Threat of Substitutes in the Alcoholic Drinks Market in Norway 51
Figure 32: Drivers of Degree of Rivalry in the Alcoholic Drinks Market in Norway 53
Figure 33: Revenues & Profitability: Carlsberg A/S 55
Figure 34: Revenues & Profitability: Pernod Ricard 59
Figure 35: Norway Alcoholic Drinks Distribution: % Share, by Volume, 2008 60
Figure 36: Norway Alcoholic Drinks Market Value Forecast: $ billion, 2008-2013 61
Figure 37: Norway Alcoholic Drinks Market Volume Forecast: Liters million, 2008-2013 62
Figure 38: Sweden Alcoholic Drinks Market Value: $ billion, 2004-2008 66
Figure 39: Sweden Alcoholic Drinks Market Volume: Liters million, 2004-2008 67
Figure 40: Sweden Alcoholic Drinks Market Segmentation I: % Share, by Value, 2008 68
Figure 41: Sweden Alcoholic Drinks Market Segmentation II: % Share, by Value, 2008 69
Figure 42: Sweden Alcoholic Drinks Market Share: % Share, by Volume, 2008 70
Figure 43: Forces Driving Competition in the Alcoholic Drinks Market in Sweden 71
Figure 44: Drivers of Buyer Power in the Alcoholic Drinks Market in Sweden 72
Figure 45: Drivers of Supplier Power in the Alcoholic Drinks Market in Sweden 73
Figure 46: Factors Influencing the Likelihood of New Entrants in the Alcoholic Drinks Market in Sweden 74
Figure 47: Factors Influencing the Threat of Substitutes in the Alcoholic Drinks Market in Sweden 75
Figure 48: Drivers of Degree of Rivalry in the Alcoholic Drinks Market in Sweden 76
Figure 49: Revenues & Profitability: Carlsberg A/S 78
Figure 50: Sweden Alcoholic Drinks Distribution: % Share, by Volume, 2008 81
Figure 51: Sweden Alcoholic Drinks Market Value Forecast: $ billion, 2008-2013 82
Figure 52: Sweden Alcoholic Drinks Market Volume Forecast: Liters million, 2008-2013 83
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