Popcorn Market in Germany to 2014 (Savory Snacks)

Introduction

Popcorn Market in Germany to 2014 (Savory Snacks) is a comprehensive resource for popcorn market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the German popcorn market.

Features and Benefits:

• Identify key market segments by analyzing market size data (value & volume) for the popcorn market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the popcorn market in Germany and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The popcorn market in Germany increased at a compound annual growth rate of 1.6% between 2004 and 2009.
• The ready-to-eat popcorn segment led the popcorn market in Germany in 2009, with a share of 50.8%.
• The leading player in popcorn market in Germany is The Intersnack Group.

Key questions answered

• Which will be the fastest growing segment within the popcorn market in Germany?
• How will the forecast growth differ from the historic growth exhibited by the popcorn market in Germany?
• Which company accounted for the largest share of the German popcorn market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: popcorn 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Popcorn 9
Value analysis (Euro), 2004?09 9
Value analysis (Euro), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 19
Expenditure and consumption per capita 21
Chapter 4 Macroeconomic Profile 24
Macroeconomic Indicators 24
Chapter 5 Research Methodology 29
Methodology overview 29
Secondary research 30
Market modeling 31
Creating an initial data model 31
Revising the initial data model 31
Creating a final estimate 32
Creating demographic value splits 32
Primary research 32
Data finalization 33
Ongoing research 33

LIST OF FIGURES
Figure 1: Popcorn, Germany, value by segment (€m), 2004?14 11
Figure 2: Popcorn, Germany, category growth comparison, by value, 2004?14 13
Figure 3: Popcorn, Germany, volume by segment (kg, million), 2004?14 16
Figure 4: Popcorn, Germany, category growth comparison, by volume, 2004?14 16
Figure 5: Popcorn, Germany, distribution channels by value (%), 2008?09 20
Figure 6: Annual data review process 30

LIST OF TABLES
Table 1: Popcorn category definitions 3
Table 2: Popcorn distribution channels 4
Table 3: Popcorn, Germany, value by segment (€m), 2004?09 9
Table 4: Popcorn, Germany, value forecast by segment (€m), 2009?14 10
Table 5: Popcorn, Germany, value by segment ($m), 2004?09 12
Table 6: Popcorn, Germany, value forecast by segment ($m), 2009?14 12
Table 7: Popcorn, Germany, volume by segment (kg, million), 2004?09 14
Table 8: Popcorn, Germany, volume forecast by segment (kg, million), 2009?14 15
Table 9: Popcorn, Germany, brand share by value (%), 2008?09 17
Table 10: Popcorn, Germany, value by brand (€m), 2008?09 17
Table 11: Popcorn, Germany, company share by value (%), 2008?09 18
Table 12: Popcorn, Germany, value by company (€m), 2008?09 18
Table 13: Popcorn, Germany, distribution channels by value (%), 2008?09 19
Table 14: Popcorn, Germany, value by distribution channel (€m), 2008?09 19
Table 15: Popcorn, Germany, expenditure per capita (€), 2004?09 21
Table 16: Popcorn, Germany, forecast expenditure per capita (€), 2009?14 21
Table 17: Popcorn, Germany, expenditure per capita ($), 2004?09 22
Table 18: Popcorn, Germany, forecast expenditure per capita ($), 2009?14 22
Table 19: Popcorn, Germany, consumption per capita (kg), 2004?09 23
Table 20: Popcorn, Germany, forecast consumption per capita (kg), 2009?14 23
Table 21: Germany population, by age group, 2004?09 (millions) 24
Table 22: Germany population forecast, by age group, 2009?14 (millions) 25
Table 23: Germany population, by gender, 2004?09 (millions) 25
Table 24: Germany population forecast, by gender, 2009?14 (millions) 26
Table 25: Germany nominal GDP, 2004?09 (€bn, nominal prices) 26
Table 26: Germany nominal GDP forecast, 2009?14 (€bn, nominal prices) 26
Table 27: Germany real GDP, 2004?09 (€bn, 2000 prices) 27
Table 28: Germany real GDP forecast, 2009?14 (€bn, 2000 prices) 27
Table 29: Germany real GDP, 2004?09 ($bn, 2000 prices) 27
Table 30: Germany real GDP forecast, 2009?14 ($bn, 2000 prices) 28
Table 31: Germany consumer price index, 2004?09 (2000=100) 28
Table 32: Germany consumer price index, 2009?14 (2000=100) 28


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