Processed Snacks Market in Malaysia to 2014 (Savory Snacks)

Introduction

Processed Snacks Market in Malaysia to 2014 (Savory Snacks) is a comprehensive resource for processed snacks market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Malaysian processed snacks market.

Features and Benefits:

• Identify key market segments by analyzing market size data (value & volume) for the processed snacks market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the processed snacks market in Malaysia and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The processed snacks market in Malaysia increased at a compound annual growth rate of 8.5% between 2004 and 2009.
• The extruded snacks segment led the processed snacks market in Malaysia in 2009, with a share of 79.4%.
• The leading player in processed snacks market in Malaysia is PepsiCo, Inc.

Key questions answered

• Which will be the fastest growing segment within the processed snacks market in Malaysia?
• How will the forecast growth differ from the historic growth exhibited by the processed snacks market in Malaysia?
• Which company accounted for the largest share of the Malaysian processed snacks market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: processed snacks 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Processed Snacks 9
Value analysis (Malaysian Ringgit), 2004?09 9
Value analysis (Malaysian Ringgit), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 21
Expenditure and consumption per capita 23
Chapter 4 Macroeconomic Profile 26
Macroeconomic Indicators 26
Chapter 5 Research Methodology 31
Methodology overview 31
Secondary research 32
Market modeling 33
Creating an initial data model 33
Revising the initial data model 33
Creating a final estimate 34
Creating demographic value splits 34
Primary research 34
Data finalization 35
Ongoing research 35

LIST OF FIGURES
Figure 1: Processed snacks, Malaysia, value by segment (MYRm), 2004?14 11
Figure 2: Processed snacks, Malaysia, category growth comparison, by value, 2004?14 13
Figure 3: Processed snacks, Malaysia, volume by segment (kg, million), 2004?14 16
Figure 4: Processed snacks, Malaysia, category growth comparison, by volume, 2004?14 16
Figure 5: Processed snacks, Malaysia, company share by value (%), 2008?09 19
Figure 6: Processed snacks, Malaysia, distribution channels by value (%), 2008?09 22
Figure 7: Annual data review process 32

LIST OF TABLES
Table 1: Processed snacks category definitions 3
Table 2: Processed snacks distribution channels 4
Table 3: Processed snacks, Malaysia, value by segment (MYRm), 2004?09 9
Table 4: Processed snacks, Malaysia, value forecast by segment (MYRm), 2009?14 10
Table 5: Processed snacks, Malaysia, value by segment ($m), 2004?09 12
Table 6: Processed snacks, Malaysia, value forecast by segment ($m), 2009?14 12
Table 7: Processed snacks, Malaysia, volume by segment (kg, million), 2004?09 14
Table 8: Processed snacks, Malaysia, volume forecast by segment (kg, million), 2009?14 15
Table 9: Processed snacks, Malaysia, brand share by value (%), 2008?09 17
Table 10: Processed snacks, Malaysia, value by brand (MYRm), 2008?09 18
Table 11: Processed snacks, Malaysia, company share by value (%), 2008?09 20
Table 12: Processed snacks, Malaysia, value by company (MYRm), 2008?09 20
Table 13: Processed snacks, Malaysia, distribution channels by value (%), 2008?09 21
Table 14: Processed snacks, Malaysia, value by distribution channel (MYRm), 2008?09 21
Table 15: Processed snacks, Malaysia, expenditure per capita (MYR), 2004?09 23
Table 16: Processed snacks, Malaysia, forecast expenditure per capita (MYR), 2009?14 23
Table 17: Processed snacks, Malaysia, expenditure per capita ($), 2004?09 24
Table 18: Processed snacks, Malaysia, forecast expenditure per capita ($), 2009?14 24
Table 19: Processed snacks, Malaysia, consumption per capita (kg), 2004?09 25
Table 20: Processed snacks, Malaysia, forecast consumption per capita (kg), 2009?14 25
Table 21: Malaysia population, by age group, 2004?09 (millions) 26
Table 22: Malaysia population forecast, by age group, 2009?14 (millions) 27
Table 23: Malaysia population, by gender, 2004?09 (millions) 27
Table 24: Malaysia population forecast, by gender, 2009?14 (millions) 28
Table 25: Malaysia nominal GDP, 2004?09 (MYRbn, nominal prices) 28
Table 26: Malaysia nominal GDP forecast, 2009?14 (MYRbn, nominal prices) 28
Table 27: Malaysia real GDP, 2004?09 (MYRbn, 2000 prices) 29
Table 28: Malaysia real GDP forecast, 2009?14 (MYRbn, 2000 prices) 29
Table 29: Malaysia real GDP, 2004?09 ($bn, 2000 prices) 29
Table 30: Malaysia real GDP forecast, 2009?14 ($bn, 2000 prices) 30
Table 31: Malaysia consumer price index, 2004?09 (2000=100) 30
Table 32: Malaysia consumer price index, 2009?14 (2000=100) 30


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