TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: RTD tea and coffee 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: RTD Tea and Coffee 10
Value analysis (UAE Dirham), 2003?08 10
Value analysis (UAE Dirham), 2008?13 11
Value analysis (US dollars), 2003?08 13
Value analysis (US dollars), 2008?13 13
Volume analysis, 2003?08 15
Volume analysis, 2008?13 16
Company and brand share analysis 18
Distribution analysis 21
Expenditure and consumption per capita 23
Chapter 4 PESTLE Analysis 26
Summary 26
Political analysis 27
Economic analysis 30
Social analysis 33
Technological analysis 37
Legal analysis 40
Environmental analysis 43
Chapter 5 Macroeconomic Profile 45
Macroeconomic indicators 45
Chapter 6 Research Methodology 50
Methodology overview 50
Secondary research 51
Market modeling 52
Creating an initial data model 52
Revising the initial data model 52
Creating a final estimate 53
Creating demographic value splits 53
Primary research 53
Data finalization 54
Ongoing research 54
LIST OF FIGURES
Figure 1: RTD tea and coffee, United Arab Emirates, value by segment (AEDm), 2003?13 12
Figure 2: RTD tea and coffee, United Arab Emirates, category growth comparison, by value, 2003?13 14
Figure 3: RTD tea and coffee, United Arab Emirates, volume by segment (liters, million), 2003?13 17
Figure 4: RTD tea and coffee, United Arab Emirates, category growth comparison, by volume, 2003?13 17
Figure 5: RTD tea and coffee, United Arab Emirates, company share by volume (%), 2007?08 19
Figure 6: RTD tea and coffee, United Arab Emirates, distribution channels by volume (%), 2007?08 22
Figure 7: Education expenditure in the UAE 35
Figure 8: Annual data review process 51
LIST OF TABLES
Table 1: RTD tea and coffee category definitions 3
Table 2: RTD tea and coffee distribution channels 4
Table 3: RTD tea and coffee, United Arab Emirates, value by segment (AEDm), 2003?08 10
Table 4: RTD tea and coffee, United Arab Emirates, value forecast by segment (AEDm), 2008?13 11
Table 5: RTD tea and coffee, United Arab Emirates, value by segment ($m), 2003?08 13
Table 6: RTD tea and coffee, United Arab Emirates, value forecast by segment ($m), 2008?13 13
Table 7: RTD tea and coffee, United Arab Emirates, volume by segment (liters, million), 2003?08 15
Table 8: RTD tea and coffee, United Arab Emirates, volume forecast by segment (liters, million), 2008?13 16
Table 9: RTD tea and coffee, United Arab Emirates, brand share by volume (%), 2007?08 18
Table 10: RTD tea and coffee, United Arab Emirates, volume by brand (liters, million), 2007?08 18
Table 11: RTD tea and coffee, United Arab Emirates, company share by volume (%), 2007?08 20
Table 12: RTD tea and coffee, United Arab Emirates, volume by company (liters, million), 2007?08 20
Table 13: RTD tea and coffee, United Arab Emirates, distribution channels by volume (%), 2007?08 21
Table 14: RTD tea and coffee, United Arab Emirates, volume by distribution channel (liters, million), 2007?08 21
Table 15: RTD tea and coffee, United Arab Emirates, expenditure per capita (AED), 2003?08 23
Table 16: RTD tea and coffee, United Arab Emirates, forecast expenditure per capita (AED), 2008?13 23
Table 17: RTD tea and coffee, United Arab Emirates, expenditure per capita ($), 2003?08 24
Table 18: RTD tea and coffee, United Arab Emirates, forecast expenditure per capita ($), 2008?13 24
Table 19: RTD tea and coffee, United Arab Emirates, consumption per capita (liters), 2003?08 25
Table 20: RTD tea and coffee, United Arab Emirates, forecast consumption per capita (liters), 2008?13 25
Table 21: Analysis of the UAE’s political landscape 27
Table 22: Analysis of the UAE’s economic landscape 30
Table 23: Analysis of the UAE’s social landscape 33
Table 24: Analysis of the UAE’s technology landscape 37
Table 25: Patents registered by the UAE with the USPTO, 2003–07 39
Table 26: Analysis of the UAE’s legal landscape 40
Table 27: Analysis of the UAE’s environmental landscape 43
Table 28: United Arab Emirates population, by age group, 2003?08 (millions) 45
Table 29: United Arab Emirates population forecast, by age group, 2008?13 (millions) 46
Table 30: United Arab Emirates population, by gender, 2003?08 (millions) 46
Table 31: United Arab Emirates population forecast, by gender, 2008?13 (millions) 47
Table 32: United Arab Emirates nominal GDP, 2003?08 (AEDbn, nominal prices) 47
Table 33: United Arab Emirates nominal GDP forecast, 2008?13 (AEDbn, nominal prices) 47
Table 34: United Arab Emirates real GDP, 2003?08 (AEDbn, 2000 prices) 48
Table 35: United Arab Emirates real GDP forecast, 2008?13 (AEDbn, 2000 prices) 48
Table 36: United Arab Emirates real GDP, 2003?08 ($bn, 2000 prices) 48
Table 37: United Arab Emirates real GDP forecast, 2008?13 ($bn, 2000 prices) 49
Table 38: United Arab Emirates consumer price index, 2003?08 (2000=100) 49
Table 39: United Arab Emirates consumer price index, 2008?13 (2000=100) 49
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