Regional Variances in Vertical Outsourcing Investment (Market Focus)

Regional outsourcing investment by vertical market is something that must be understood by any outsourcer. This brief will tease out the particularities associated with major regional markets by industry and will provide the insight necessary for outsourcers to understand how to develop the right vertical marketing mix as part of their global strategy.

Report Highlights


The total size of mature and emerging vertical contact center outsourcing markets in each major geographic region A description of the vertical opportunities for outsourcing vendors in each region The projected shifts in vertical contact center investment through 2012
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DATAMONITOR VIEW 1
CATALYST 1
SUMMARY 1
METHODOLOGY 2
ANALYSIS 3
North American vertical investment will be consistent across the region 3
Geographic split 3
North American emerging markets - potential in health care and government 3
North American mature markets - growth in US financial services 3
North American mature markets - growth in US financial services 5
EMEA's diverse nature means varied degrees of vertical investment 7
Geographic split 7
EMEA emerging markets - consistent levels of investment 7
EMEA mature markets - opportunities in financial services and manufacturing 9
APAC - domestic economic growth means diversified vertical investment 11
Geographic split 11
APAC emerging markets - growth across the region 11
APAC mature markets - new growth in manufacturing and retail 13
New realities mean new vertical offshore investment in CALA 15
Geographic split 15
CALA emerging markets - revenue potential in health care and travel & tourism 15
CALA mature markets - possibilities in manufacturing, financial services and retail 17
APPENDIX 20
Further reading 20
Ask the analyst 20

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Table 1: Emerging North American vertical investment in contact center outsourcing services, 2005 - 2012 5
Table 2: Mature North American vertical investment in contact center outsourcing services, 2005 - 2012 7
Table 3: Emerging EMEA vertical investment in contact center outsourcing services, 2005 - 2012 9
Table 4: Mature EMEA vertical investment in contact center outsourcing services, 2005 - 2012 11
Table 5: Emerging APAC vertical investment in contact center outsourcing services, 2005 - 2012 13
Table 6: Mature APAC vertical investment in contact center outsourcing services, 2005 - 2012 15
Table 7: Emerging CALA vertical investment in contact center outsourcing services, 2005 - 2012 17
Table 8: Emerging CALA vertical investment in contact center outsourcing services, 2005 - 2012 19


Figure 1: Emerging North American vertical investment in contact center outsourcing services, 2005 - 2012 4
Figure 2: Mature North American vertical investment in contact center outsourcing services, 2005 - 2012 6
Figure 3: Emerging EMEA vertical investment in contact center outsourcing services, 2005 - 2012 8
Figure 4: Mature EMEA vertical investment in contact center outsourcing services, 2005 - 2012 10
Figure 5: Emerging APAC vertical investment in contact center outsourcing services, 2005 - 2012 12
Figure 6: Mature APAC vertical investment in contact center outsourcing services, 2005 - 2012 14
Figure 7: Emerging CALA vertical investment in contact center outsourcing services, 2005 - 2012 16
Figure 8: Emerging CALA vertical investment in contact center outsourcing services, 2005 - 2012 18

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