Sauces, Dressings and Condiments in Indonesia to 2013

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: sauces, dressings and condiments 2
Summary category level: dry cooking sauces 3
Summary category level: dressings 4
Summary category level: pickled products 5
Summary category level: condiment sauces 6
Summary category level: table sauces 7
Summary category level: wet cooking sauces 8
Summary category level: seasonings 9
Chapter 2 Introduction 10
What is this report about? 10
How to use this report 10
Market definition 11
Chapter 3 Market Overview 31
Value analysis (Rupiah), 2003?08 31
Value analysis (Rupiah), 2008?13 32
Value analysis (US dollars), 2003?08 34
Value analysis (US dollars), 2008?13 35
Volume analysis, 2003?08 37
Volume analysis, 2008?13 38
Company and brand share analysis 40
Distribution analysis 45
Expenditure and consumption per capita 47
Chapter 4 Leading Company Profiles 53
H.J. Heinz Company 53
Unilever 55
Chapter 5 Category Analysis: Dry Cooking Sauces 57
Value analysis (Rupiah), 2003?08 57
Value analysis (Rupiah), 2008?13 58
Value analysis (US dollars), 2003?08 60
Value analysis (US dollars), 2008?13 60
Volume analysis, 2003?08 62
Volume analysis, 2008?13 63
Company and brand share analysis 65
Distribution analysis 68
Expenditure and consumption per capita 70
Chapter 6 Category Analysis: Dressings 73
Value analysis (Rupiah), 2003?08 73
Value analysis (Rupiah), 2008?13 74
Value analysis (US dollars), 2003?08 76
Value analysis (US dollars), 2008?13 77
Volume analysis, 2003?08 79
Volume analysis, 2008?13 80
Company and brand share analysis 82
Distribution analysis 85
Expenditure and consumption per capita 87
Chapter 7 Category Analysis: Pickled Products 90
Value analysis (Rupiah), 2003?08 90
Value analysis (Rupiah), 2008?13 91
Value analysis (US dollars), 2003?08 93
Value analysis (US dollars), 2008?13 93
Volume analysis, 2003?08 95
Volume analysis, 2008?13 96
Company and brand share analysis 98
Distribution analysis 100
Expenditure and consumption per capita 102
Chapter 8 Category Analysis: Condiment Sauces 105
Value analysis (Rupiah), 2003?08 105
Value analysis (Rupiah), 2008?13 106
Value analysis (US dollars), 2003?08 107
Value analysis (US dollars), 2008?13 107
Volume analysis, 2003?08 108
Volume analysis, 2008?13 109
Company and brand share analysis 110
Distribution analysis 113
Expenditure and consumption per capita 115
Chapter 9 Category Analysis: Table Sauces 118
Value analysis (Rupiah), 2003?08 118
Value analysis (Rupiah), 2008?13 119
Value analysis (US dollars), 2003?08 121
Value analysis (US dollars), 2008?13 122
Volume analysis, 2003?08 124
Volume analysis, 2008?13 125
Company and brand share analysis 127
Distribution analysis 130
Expenditure and consumption per capita 132
Chapter 10 Category Analysis: Wet Cooking Sauces 138
Value analysis (Rupiah), 2003?08 138
Value analysis (Rupiah), 2008?13 139
Value analysis (US dollars), 2003?08 141
Value analysis (US dollars), 2008?13 142
Volume analysis, 2003?08 143
Volume analysis, 2008?13 144
Company and brand share analysis 146
Distribution analysis 149
Expenditure and consumption per capita 151
Chapter 11 Category Analysis: Seasonings 157
Value analysis (Rupiah), 2003?08 157
Value analysis (Rupiah), 2008?13 158
Value analysis (US dollars), 2003?08 160
Value analysis (US dollars), 2008?13 160
Volume analysis, 2003?08 162
Volume analysis, 2008?13 163
Company and brand share analysis 165
Distribution analysis 168
Expenditure and consumption per capita 170
Chapter 12 Country Comparison 173
Value 173
Volume 177
Market share 181
Chapter 13 PESTLE Analysis 182
Summary 182
Political analysis 184
Economic analysis 187
Social analysis 190
Technological analysis 193
Legal analysis 196
Environmental analysis 199
Chapter 14 New Product Development 202
Product launches over time 202
Recent product launches 204
Chapter 15 Macroeconomic Profile 205
Macroeconomic indicators 205
Chapter 16 Research Methodology 210
Methodology overview 210
Secondary research 211
Market modeling 212
Creating an initial data model 212
Revising the initial data model 212
Creating a final estimate 213
Creating demographic value splits 213
Primary research 213
Data finalization 214
Ongoing research 214
Chapter 17 APPENDIX 215
Future readings 215
How to contact experts in your industry 215
Disclaimer 215

LIST OF FIGURES
Figure 1: Sauces, dressings and condiments, Indonesia, value by category (IDRm), 2003?13 33
Figure 2: Sauces, dressings and condiments, Indonesia, category growth comparison, by value, 2003?13 36
Figure 3: Sauces, dressings and condiments, Indonesia, volume by category (kg, million), 2003?13 39
Figure 4: Sauces, dressings and condiments, Indonesia, category growth comparison, by volume, 2003?13 39
Figure 5: Sauces, dressings and condiments, Indonesia, company share by value (%), 2007?08 42
Figure 6: Sauces, dressings and condiments, Indonesia, distribution channels by value (%), 2007?08 46
Figure 7: Dry cooking sauces, Indonesia, value by segment (IDRm), 2003?13 59
Figure 8: Dry cooking sauces, Indonesia, category growth comparison, by value, 2003?13 61
Figure 9: Dry cooking sauces, Indonesia, volume by segment (kg, million), 2003?13 64
Figure 10: Dry cooking sauces, Indonesia, category growth comparison, by volume, 2003?13 64
Figure 11: Dry cooking sauces, Indonesia, company share by value (%), 2007?08 66
Figure 12: Dry cooking sauces, Indonesia, distribution channels by value (%), 2007?08 69
Figure 13: Dressings, Indonesia, value by segment (IDRm), 2003?13 75
Figure 14: Dressings, Indonesia, category growth comparison, by value, 2003?13 78
Figure 15: Dressings, Indonesia, volume by segment (kg, million), 2003?13 81
Figure 16: Dressings, Indonesia, category growth comparison, by volume, 2003?13 81
Figure 17: Dressings, Indonesia, company share by value (%), 2007?08 83
Figure 18: Dressings, Indonesia, distribution channels by value (%), 2007?08 86
Figure 19: Pickled products, Indonesia, value by segment (IDRm), 2003?13 92
Figure 20: Pickled products, Indonesia, category growth comparison, by value, 2003?13 94
Figure 21: Pickled products, Indonesia, volume by segment (kg, million), 2003?13 97
Figure 22: Pickled products, Indonesia, category growth comparison, by volume, 2003?13 97
Figure 23: Pickled products, Indonesia, distribution channels by value (%), 2007?08 101
Figure 24: Condiment sauces, Indonesia, value (IDRm), 2003?13 106
Figure 25: Condiment sauces, Indonesia, volume (kg, million), 2003?13 109
Figure 26: Condiment sauces, Indonesia, company share by value (%), 2007?08 111
Figure 27: Condiment sauces, Indonesia, distribution channels by value (%), 2007?08 114
Figure 28: Table sauces, Indonesia, value by segment (IDRm), 2003?13 120
Figure 29: Table sauces, Indonesia, category growth comparison, by value, 2003?13 123
Figure 30: Table sauces, Indonesia, volume by segment (kg, million), 2003?13 126
Figure 31: Table sauces, Indonesia, category growth comparison, by volume, 2003?13 126
Figure 32: Table sauces, Indonesia, company share by value (%), 2007?08 128
Figure 33: Table sauces, Indonesia, distribution channels by value (%), 2007?08 131
Figure 34: Wet cooking sauces, Indonesia, value by segment (IDRm), 2003?13 140
Figure 35: Wet cooking sauces, Indonesia, volume by segment (kg, million), 2003?13 145
Figure 36: Wet cooking sauces, Indonesia, company share by value (%), 2007?08 147
Figure 37: Wet cooking sauces, Indonesia, distribution channels by value (%), 2007?08 150
Figure 38: Seasonings, Indonesia, value by segment (IDRm), 2003?13 159
Figure 39: Seasonings, Indonesia, category growth comparison, by value, 2003?13 161
Figure 40: Seasonings, Indonesia, volume by segment (kg, million), 2003?13 164
Figure 41: Seasonings, Indonesia, category growth comparison, by volume, 2003?13 164
Figure 42: Seasonings, Indonesia, company share by value (%), 2007?08 166
Figure 43: Seasonings, Indonesia, distribution channels by value (%), 2007?08 169
Figure 44: Global sauces, dressings and condiments market split (value terms, 2008), top five countries 174
Figure 45: Global sauces, dressings and condiments market value, 2003–08, top five countries 176
Figure 46: Global sauces, dressings and condiments market split (volume terms, 2008), top five countries 178
Figure 47: Global sauces, dressings and condiments market volume, 2003–08, top five countries 180
Figure 48: Annual data review process 211

LIST OF TABLES
Table 1: Sauces, dressings and condiments category definitions 12
Table 2: Sauces, dressings and condiments distribution channels 14
Table 3: Sauces, dressings and condiments, Indonesia, value by category (IDRm), 2003?08 31
Table 4: Sauces, dressings and condiments, Indonesia, value forecast by category (IDRm), 2008?13 32
Table 5: Sauces, dressings and condiments, Indonesia, value by category ($m), 2003?08 34
Table 6: Sauces, dressings and condiments, Indonesia, value forecast by category ($m), 2008?13 35
Table 7: Sauces, dressings and condiments, Indonesia, volume by category (kg, million), 2003?08 37
Table 8: Sauces, dressings and condiments, Indonesia, volume forecast by category (kg, million), 2008?13 38
Table 9: Sauces, dressings and condiments, Indonesia, brand share by value (%), 2007?08 40
Table 10: Sauces, dressings and condiments, Indonesia, value by brand (IDRm), 2007?08 41
Table 11: Sauces, dressings and condiments, Indonesia, company share by value (%), 2007?08 43
Table 12: Sauces, dressings and condiments, Indonesia, value by company (IDRm), 2007?08 44
Table 13: Sauces, dressings and condiments, Indonesia, distribution channels by value (%), 2007?08 45
Table 14: Sauces, dressings and condiments, Indonesia, value by distribution channel (IDRm), 2007?08 45
Table 15: Sauces, dressings and condiments, Indonesia, expenditure per capita (IDR), 2003?08 47
Table 16: Sauces, dressings and condiments, Indonesia, forecast expenditure per capita (IDR), 2008?13 48
Table 17: Sauces, dressings and condiments, Indonesia, expenditure per capita ($), 2003?08 49
Table 18: Sauces, dressings and condiments, Indonesia, forecast expenditure per capita ($), 2008?13 50
Table 19: Sauces, dressings and condiments, Indonesia, consumption per capita (kg), 2003?08 51
Table 20: Sauces, dressings and condiments, Indonesia, forecast consumption per capita (kg), 2008?13 52
Table 21: H.J. Heinz Company key facts 53
Table 22: Unilever key facts 55
Table 23: Dry cooking sauces, Indonesia, value by segment (IDRm), 2003?08 57
Table 24: Dry cooking sauces, Indonesia, value forecast by segment (IDRm), 2008?13 58
Table 25: Dry cooking sauces, Indonesia, value by segment ($m), 2003?08 60
Table 26: Dry cooking sauces, Indonesia, value forecast by segment ($m), 2008?13 60
Table 27: Dry cooking sauces, Indonesia, volume by segment (kg, million), 2003?08 62
Table 28: Dry cooking sauces, Indonesia, volume forecast by segment (kg, million), 2008?13 63
Table 29: Dry cooking sauces, Indonesia, brand share by value (%), 2007?08 65
Table 30: Dry cooking sauces, Indonesia, value by brand (IDRm), 2007?08 65
Table 31: Dry cooking sauces, Indonesia, company share by value (%), 2007?08 67
Table 32: Dry cooking sauces, Indonesia, value by company (IDRm), 2007?08 67
Table 33: Dry cooking sauces, Indonesia, distribution channels by value (%), 2007?08 68
Table 34: Dry cooking sauces, Indonesia, value by distribution channel (IDRm), 2007?08 68
Table 35: Dry cooking sauces, Indonesia, expenditure per capita (IDR), 2003?08 70
Table 36: Dry cooking sauces, Indonesia, forecast expenditure per capita (IDR), 2008?13 70
Table 37: Dry cooking sauces, Indonesia, expenditure per capita ($), 2003?08 71
Table 38: Dry cooking sauces, Indonesia, forecast expenditure per capita ($), 2008?13 71
Table 39: Dry cooking sauces, Indonesia, consumption per capita (kg), 2003?08 72
Table 40: Dry cooking sauces, Indonesia, forecast consumption per capita (kg), 2008?13 72
Table 41: Dressings, Indonesia, value by segment (IDRm), 2003?08 73
Table 42: Dressings, Indonesia, value forecast by segment (IDRm), 2008?13 74
Table 43: Dressings, Indonesia, value by segment ($m), 2003?08 76
Table 44: Dressings, Indonesia, value forecast by segment ($m), 2008?13 77
Table 45: Dressings, Indonesia, volume by segment (kg, million), 2003?08 79
Table 46: Dressings, Indonesia, volume forecast by segment (kg, million), 2008?13 80
Table 47: Dressings, Indonesia, brand share by value (%), 2007?08 82
Table 48: Dressings, Indonesia, value by brand (IDRm), 2007?08 82
Table 49: Dressings, Indonesia, company share by value (%), 2007?08 84
Table 50: Dressings, Indonesia, value by company (IDRm), 2007?08 84
Table 51: Dressings, Indonesia, distribution channels by value (%), 2007?08 85
Table 52: Dressings, Indonesia, value by distribution channel (IDRm), 2007?08 85
Table 53: Dressings, Indonesia, expenditure per capita (IDR), 2003?08 87
Table 54: Dressings, Indonesia, forecast expenditure per capita (IDR), 2008?13 87
Table 55: Dressings, Indonesia, expenditure per capita ($), 2003?08 88
Table 56: Dressings, Indonesia, forecast expenditure per capita ($), 2008?13 88
Table 57: Dressings, Indonesia, consumption per capita (kg), 2003?08 89
Table 58: Dressings, Indonesia, forecast consumption per capita (kg), 2008?13 89
Table 59: Pickled products, Indonesia, value by segment (IDRm), 2003?08 90
Table 60: Pickled products, Indonesia, value forecast by segment (IDRm), 2008?13 91
Table 61: Pickled products, Indonesia, value by segment ($m), 2003?08 93
Table 62: Pickled products, Indonesia, value forecast by segment ($m), 2008?13 93
Table 63: Pickled products, Indonesia, volume by segment (kg, million), 2003?08 95
Table 64: Pickled products, Indonesia, volume forecast by segment (kg, million), 2008?13 96
Table 65: Pickled products, Indonesia, brand share by value (%), 2007?08 98
Table 66: Pickled products, Indonesia, value by brand (IDRm), 2007?08 98
Table 67: Pickled products, Indonesia, company share by value (%), 2007?08 99
Table 68: Pickled products, Indonesia, value by company (IDRm), 2007?08 99
Table 69: Pickled products, Indonesia, distribution channels by value (%), 2007?08 100
Table 70: Pickled products, Indonesia, value by distribution channel (IDRm), 2007?08 100
Table 71: Pickled products, Indonesia, expenditure per capita (IDR), 2003?08 102
Table 72: Pickled products, Indonesia, forecast expenditure per capita (IDR), 2008?13 102
Table 73: Pickled products, Indonesia, expenditure per capita ($), 2003?08 103
Table 74: Pickled products, Indonesia, forecast expenditure per capita ($), 2008?13 103
Table 75: Pickled products, Indonesia, consumption per capita (kg), 2003?08 104
Table 76: Pickled products, Indonesia, forecast consumption per capita (kg), 2008?13 104
Table 77: Condiment sauces, Indonesia, value (IDRm), 2003?08 105
Table 78: Condiment sauces, Indonesia, value forecast (IDRm), 2008?13 106
Table 79: Condiment sauces, Indonesia, value ($m), 2003?08 107
Table 80: Condiment sauces, Indonesia, value forecast ($m), 2008?13 107
Table 81: Condiment sauces, Indonesia, volume (kg, million), 2003?08 108
Table 82: Condiment sauces, Indonesia, volume forecast (kg, million), 2008?13 109
Table 83: Condiment sauces, Indonesia, brand share by value (%), 2007?08 110
Table 84: Condiment sauces, Indonesia, value by brand (IDRm), 2007?08 110
Table 85: Condiment sauces, Indonesia, company share by value (%), 2007?08 112
Table 86: Condiment sauces, Indonesia, value by company (IDRm), 2007?08 112
Table 87: Condiment sauces, Indonesia, distribution channels by value (%), 2007?08 113
Table 88: Condiment sauces, Indonesia, value by distribution channel (IDRm), 2007?08 113
Table 89: Condiment sauces, Indonesia, expenditure per capita (IDR), 2003?08 115
Table 90: Condiment sauces, Indonesia, forecast expenditure per capita (IDR), 2008?13 115
Table 91: Condiment sauces, Indonesia, expenditure per capita ($), 2003?08 116
Table 92: Condiment sauces, Indonesia, forecast expenditure per capita ($), 2008?13 116
Table 93: Condiment sauces, Indonesia, consumption per capita (kg), 2003?08 117
Table 94: Condiment sauces, Indonesia, forecast consumption per capita (kg), 2008?13 117
Table 95: Table sauces, Indonesia, value by segment (IDRm), 2003?08 118
Table 96: Table sauces, Indonesia, value forecast by segment (IDRm), 2008?13 119
Table 97: Table sauces, Indonesia, value by segment ($m), 2003?08 121
Table 98: Table sauces, Indonesia, value forecast by segment ($m), 2008?13 122
Table 99: Table sauces, Indonesia, volume by segment (kg, million), 2003?08 124
Table 100: Table sauces, Indonesia, volume forecast by segment (kg, million), 2008?13 125
Table 101: Table sauces, Indonesia, brand share by value (%), 2007?08 127
Table 102: Table sauces, Indonesia, value by brand (IDRm), 2007?08 127
Table 103: Table sauces, Indonesia, company share by value (%), 2007?08 129
Table 104: Table sauces, Indonesia, value by company (IDRm), 2007?08 129
Table 105: Table sauces, Indonesia, distribution channels by value (%), 2007?08 130
Table 106: Table sauces, Indonesia, value by distribution channel (IDRm), 2007?08 130
Table 107: Table sauces, Indonesia, expenditure per capita (IDR), 2003?08 132
Table 108: Table sauces, Indonesia, forecast expenditure per capita (IDR), 2008?13 133
Table 109: Table sauces, Indonesia, expenditure per capita ($), 2003?08 134
Table 110: Table sauces, Indonesia, forecast expenditure per capita ($), 2008?13 135
Table 111: Table sauces, Indonesia, consumption per capita (kg), 2003?08 136
Table 112: Table sauces, Indonesia, forecast consumption per capita (kg), 2008?13 137
Table 113: Wet cooking sauces, Indonesia, value by segment (IDRm), 2003?08 138
Table 114: Wet cooking sauces, Indonesia, value forecast by segment (IDRm), 2008?13 139
Table 115: Wet cooking sauces, Indonesia, value by segment ($m), 2003?08 141
Table 116: Wet cooking sauces, Indonesia, value forecast by segment ($m), 2008?13 142
Table 117: Wet cooking sauces, Indonesia, volume by segment (kg, million), 2003?08 143
Table 118: Wet cooking sauces, Indonesia, volume forecast by segment (kg, million), 2008?13 144
Table 119: Wet cooking sauces, Indonesia, brand share by value (%), 2007?08 146
Table 120: Wet cooking sauces, Indonesia, value by brand (IDRm), 2007?08 146
Table 121: Wet cooking sauces, Indonesia, company share by value (%), 2007?08 148
Table 122: Wet cooking sauces, Indonesia, value by company (IDRm), 2007?08 148
Table 123: Wet cooking sauces, Indonesia, distribution channels by value (%), 2007?08 149
Table 124: Wet cooking sauces, Indonesia, value by distribution channel (IDRm), 2007?08 149
Table 125: Wet cooking sauces, Indonesia, expenditure per capita (IDR), 2003?08 151
Table 126: Wet cooking sauces, Indonesia, forecast expenditure per capita (IDR), 2008?13 152
Table 127: Wet cooking sauces, Indonesia, expenditure per capita ($), 2003?08 153
Table 128: Wet cooking sauces, Indonesia, forecast expenditure per capita ($), 2008?13 154
Table 129: Wet cooking sauces, Indonesia, consumption per capita (kg), 2003?08 155
Table 130: Wet cooking sauces, Indonesia, forecast consumption per capita (kg), 2008?13 156
Table 131: Seasonings, Indonesia, value by segment (IDRm), 2003?08 157
Table 132: Seasonings, Indonesia, value forecast by segment (IDRm), 2008?13 158
Table 133: Seasonings, Indonesia, value by segment ($m), 2003?08 160
Table 134: Seasonings, Indonesia, value forecast by segment ($m), 2008?13 160
Table 135: Seasonings, Indonesia, volume by segment (kg, million), 2003?08 162
Table 136: Seasonings, Indonesia, volume forecast by segment (kg, million), 2008?13 163
Table 137: Seasonings, Indonesia, brand share by value (%), 2007?08 165
Table 138: Seasonings, Indonesia, value by brand (IDRm), 2007?08 165
Table 139: Seasonings, Indonesia, company share by value (%), 2007?08 167
Table 140: Seasonings, Indonesia, value by company (IDRm), 2007?08 167
Table 141: Seasonings, Indonesia, distribution channels by value (%), 2007?08 168
Table 142: Seasonings, Indonesia, value by distribution channel (IDRm), 2007?08 168
Table 143: Seasonings, Indonesia, expenditure per capita (IDR), 2003?08 170
Table 144: Seasonings, Indonesia, forecast expenditure per capita (IDR), 2008?13 170
Table 145: Seasonings, Indonesia, expenditure per capita ($), 2003?08 171
Table 146: Seasonings, Indonesia, forecast expenditure per capita ($), 2008?13 171
Table 147: Seasonings, Indonesia, consumption per capita (kg), 2003?08 172
Table 148: Seasonings, Indonesia, forecast consumption per capita (kg), 2008?13 172
Table 149: Global sauces, dressings and condiments market value, 2008 173
Table 150: Global sauces, dressings and condiments market split (value terms ($m), 2008), top five countries 176
Table 151: Global sauces, dressings and condiments market volume, 2008 177
Table 152: Global sauces, dressings and condiments market split (volume terms, 2008), top five countries 180
Table 153: Leading players, top five countries 181
Table 154: Analysis of Indonesia’s political landscape 184
Table 155: Analysis of Indonesia’s economy 187
Table 156: Analysis of Indonesia’s social system 190
Table 157: Analysis of Indonesia’s technology landscape 193
Table 158: Analysis of Indonesia’s legal landscape 196
Table 159: Analysis of Indonesia’s environmental landscape 199
Table 160: Indonesia sauces, dressings and condiments new product launches reports, by company (top five companies), 2009 202
Table 161: Indonesia sauces, dressings and condiments new product launches SKUs, by company (top five companies), 2009 202
Table 162: Indonesia sauces, dressings and condiments new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 203
Table 163: Indonesia sauces, dressings and condiments new product launches (reports), by ingredients (top 10 ingredients), 2009 203
Table 164: Indonesia sauces, dressings and condiments new product launches (reports), by package tags or claims, 2009 204
Table 165: Indonesia sauces, dressings and condiments new product launches - recent five launches (2009) 204
Table 166: Indonesia population, by age group, 2003?08 (millions) 205
Table 167: Indonesia population forecast, by age group, 2008?13 (millions) 206
Table 168: Indonesia population, by gender, 2003?08 (millions) 206
Table 169: Indonesia population forecast, by gender, 2008?13 (millions) 207
Table 170: Indonesia nominal GDP, 2003?08 (IDRbn, nominal prices) 207
Table 171: Indonesia nominal GDP forecast, 2008?13 (IDRbn, nominal prices) 207
Table 172: Indonesia real GDP, 2003?08 (IDRbn, 2000 prices) 208
Table 173: Indonesia real GDP forecast, 2008?13 (IDRbn, 2000 prices) 208
Table 174: Indonesia real GDP, 2003?08 ($bn, 2000 prices) 208
Table 175: Indonesia real GDP forecast, 2008?13 ($bn, 2000 prices) 209
Table 176: Indonesia consumer price index, 2003?08 (2000=100) 209
Table 177: Indonesia consumer price index, 2008?13 (2000=100) 209


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