Savory Snacks in Germany to 2013

Introduction

This databook provides key data and information on the savory snacks market in Germany. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on five categories: potato chips, processed snacks, nuts & seeds, popcorn and other savory snacks

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for savory snacks in Germany increased at a compound annual growth rate of 4% between 2003 and 2008.

The processed snacks category led the savory snacks market in Germany, accounting for a share of 31.2%.

Leading players in German savory snacks market include Intersnack Knabber-Gebäck GmbH & Co. KG, Lorenz Bahlsen Snack-World GmbH & Co KG Germany and The Nut Company.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the savory snacks market in Germany

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for savory snacks in Germany increased at a compound annual growth rate of 4% between 2003 and 2008.

The processed snacks category led the savory snacks market in Germany, accounting for a share of 31.2%.

Leading players in German savory snacks market include Intersnack Knabber-Gebäck GmbH & Co. KG, Lorenz Bahlsen Snack-World GmbH & Co KG Germany and The Nut Company.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: savory snacks 2
Summary category level: nuts & seeds 3
Summary category level: other savory snacks 4
Summary category level: popcorn 5
Summary category level: potato chips 6
Summary category level: processed snacks 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 24
Value analysis (Euro), 2003?08 24
Value analysis (Euro), 2008?13 25
Value analysis (US dollars), 2003?08 27
Value analysis (US dollars), 2008?13 28
Volume analysis, 2003?08 30
Volume analysis, 2008?13 31
Company and brand share analysis 33
Distribution analysis 37
Expenditure and consumption per capita 39
Chapter 4 Leading Company Profile 43
Lorenz Bahlsen Snack-World GmbH & Co KG Germany 43
Chapter 5 Category Analysis: Nuts & seeds 45
Value analysis (Euro), 2003?08 45
Value analysis (Euro), 2008?13 46
Value analysis (US dollars), 2003?08 48
Value analysis (US dollars), 2008?13 48
Volume analysis, 2003?08 50
Volume analysis, 2008?13 51
Company and brand share analysis 53
Distribution analysis 56
Expenditure and consumption per capita 58
Chapter 6 Category Analysis: Other savory snacks 61
Value analysis (Euro), 2003?08 61
Value analysis (Euro), 2008?13 62
Value analysis (US dollars), 2003?08 64
Value analysis (US dollars), 2008?13 64
Volume analysis, 2003?08 66
Volume analysis, 2008?13 67
Company and brand share analysis 69
Distribution analysis 72
Expenditure and consumption per capita 74
Chapter 7 Category Analysis: Popcorn 77
Value analysis (Euro), 2003?08 77
Value analysis (Euro), 2008?13 78
Value analysis (US dollars), 2003?08 80
Value analysis (US dollars), 2008?13 80
Volume analysis, 2003?08 82
Volume analysis, 2008?13 83
Company and brand share analysis 85
Distribution analysis 87
Expenditure and consumption per capita 89
Chapter 8 Category Analysis: Potato chips 92
Value analysis (Euro), 2003?08 92
Value analysis (Euro), 2008?13 93
Value analysis (US dollars), 2003?08 94
Value analysis (US dollars), 2008?13 94
Volume analysis, 2003?08 95
Volume analysis, 2008?13 96
Company and brand share analysis 97
Distribution analysis 100
Expenditure and consumption per capita 102
Chapter 9 Category Analysis: Processed snacks 105
Value analysis (Euro), 2003?08 105
Value analysis (Euro), 2008?13 106
Value analysis (US dollars), 2003?08 108
Value analysis (US dollars), 2008?13 108
Volume analysis, 2003?08 110
Volume analysis, 2008?13 111
Company and brand share analysis 113
Distribution analysis 117
Expenditure and consumption per capita 119
Chapter 10 Country Comparison 122
Value 122
Volume 126
Market share 130
Chapter 11 PESTLE Analysis 131
Summary 131
Political analysis 132
Economic analysis 136
Social analysis 140
Technological analysis 144
Legal analysis 147
Environmental analysis 151
Chapter 12 New Product Development 154
Product launches over time 154
Recent product launches 156
Chapter 13 Macroeconomic Profile 157
Macroeconomic indicators 157
Chapter 14 Research Methodology 162
Methodology overview 162
Secondary research 163
Market modeling 164
Creating an initial data model 164
Revising the initial data model 164
Creating a final estimate 165
Creating demographic value splits 165
Primary research 165
Data finalization 166
Ongoing research 166
Chapter 15 APPENDIX 167
Future readings 167
How to contact experts in your industry 167
Disclaimer 167


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LIST OF FIGURES
Figure 1: Germany savory snacks value and value forecast, 2003?13 (€m, nominal prices) 26
Figure 2: Germany savory snacks category growth comparison, by value, 2003?13 29
Figure 3: Germany savory snacks volume and volume forecast, 2003?13 (kg, million) 32
Figure 4: Germany savory snacks category growth comparison, by volume, 2003?13 32
Figure 5: Germany savory snacks company share, by value, 2007?08 (%) 35
Figure 6: Germany savory snacks distribution channels, by value, 2007?08 (%) 38
Figure 7: Germany nuts & seeds value and value forecast, 2003?13 (€m, nominal prices) 47
Figure 8: Germany nuts & seeds category growth comparison, by value, 2003?13 49
Figure 9: Germany nuts & seeds volume and volume forecast, 2003?13 (kg, million) 52
Figure 10: Germany nuts & seeds category growth comparison, by volume, 2003?13 52
Figure 11: Germany nuts & seeds company share, by value, 2007?08 (%) 54
Figure 12: Germany nuts & seeds distribution channels, by value, 2007?08 (%) 57
Figure 13: Germany other savory snacks value and value forecast, 2003?13 (€m, nominal prices) 63
Figure 14: Germany other savory snacks category growth comparison, by value, 2003?13 65
Figure 15: Germany other savory snacks volume and volume forecast, 2003?13 (kg, million) 68
Figure 16: Germany other savory snacks category growth comparison, by volume, 2003?13 68
Figure 17: Germany other savory snacks company share, by value, 2007?08 (%) 70
Figure 18: Germany other savory snacks distribution channels, by value, 2007?08 (%) 73
Figure 19: Germany popcorn value and value forecast, 2003?13 (€m, nominal prices) 79
Figure 20: Germany popcorn category growth comparison, by value, 2003?13 81
Figure 21: Germany popcorn volume and volume forecast, 2003?13 (kg, million) 84
Figure 22: Germany popcorn category growth comparison, by volume, 2003?13 84
Figure 23: Germany popcorn distribution channels, by value, 2007?08 (%) 88
Figure 24: Germany potato chips value and value forecast, 2003?13 (€m, nominal prices) 93
Figure 25: Germany potato chips volume and volume forecast, 2003?13 (kg, million) 96
Figure 26: Germany potato chips company share, by value, 2007?08 (%) 98
Figure 27: Germany potato chips distribution channels, by value, 2007?08 (%) 101
Figure 28: Germany processed snacks value and value forecast, 2003?13 (€m, nominal prices) 107
Figure 29: Germany processed snacks category growth comparison, by value, 2003?13 109
Figure 30: Germany processed snacks volume and volume forecast, 2003?13 (kg, million) 112
Figure 31: Germany processed snacks category growth comparison, by volume, 2003?13 112
Figure 32: Germany processed snacks company share, by value, 2007?08 (%) 115
Figure 33: Germany processed snacks distribution channels, by value, 2007?08 (%) 118
Figure 34: Global savory snacks market split (value terms, 2008), top five countries 123
Figure 35: Global savory snacks market value, 2003–08, top five countries 125
Figure 36: Global savory snacks market split (volume terms, 2008), top five countries 127
Figure 37: Global savory snacks market volume, 2003–08, top five countries 129
Figure 38: Annual data review process 163


LIST OF TABLES
Table 1: Savory snacks category definitions 10
Table 2: Savory snacks distribution channels 11
Table 3: Germany savory snacks value, 2003?08 (€m, nominal prices) 24
Table 4: Germany savory snacks value forecast, 2008?13 (€m, nominal prices) 25
Table 5: Germany savory snacks value, 2003?08 ($m, nominal prices) 27
Table 6: Germany savory snacks value forecast, 2008?13 ($m, nominal prices) 28
Table 7: Germany savory snacks volume, 2003?08 (kg, million) 30
Table 8: Germany savory snacks volume forecast, 2008?13 (kg, million) 31
Table 9: Germany savory snacks brand share, by value, 2007?08 (%) 33
Table 10: Germany savory snacks value, by brand 2007?08 (€m, nominal prices) 34
Table 11: Germany savory snacks company share by value, 2007?08 (%) 36
Table 12: Germany savory snacks value, by company, 2007?08 (€m, nominal prices) 36
Table 13: Germany savory snacks distribution channels, by value, 2007?08 (%) 37
Table 14: Germany savory snacks value, by distribution channel, 2007?08 (€m, nominal prices) 37
Table 15: Germany savory snacks expenditure per capita, 2003?08 (€, nominal prices) 39
Table 16: Germany savory snacks forecast expenditure per capita, 2008?13 (€, nominal prices) 40
Table 17: Germany savory snacks expenditure per capita, 2003?08 ($, nominal prices) 40
Table 18: Germany savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 41
Table 19: Germany savory snacks consumption per capita, 2003?08 (kg) 41
Table 20: Germany savory snacks forecast consumption per capita, 2008?13 (kg) 42
Table 21: Lorenz Bahlsen Snack-World GmbH & Co KG Germany key facts 43
Table 22: Germany nuts & seeds value, 2003?08 (€m, nominal prices) 45
Table 23: Germany nuts & seeds value forecast, 2008?13 (€m, nominal prices) 46
Table 24: Germany nuts & seeds value, 2003?08 ($m, nominal prices) 48
Table 25: Germany nuts & seeds value forecast, 2008?13 ($m, nominal prices) 48
Table 26: Germany nuts & seeds volume, 2003?08 (kg, million) 50
Table 27: Germany nuts & seeds volume forecast, 2008?13 (kg, million) 51
Table 28: Germany nuts & seeds brand share, by value, 2007?08 (%) 53
Table 29: Germany nuts & seeds value, by brand 2007?08 (€m, nominal prices) 53
Table 30: Germany nuts & seeds company share by value, 2007?08 (%) 55
Table 31: Germany nuts & seeds value, by company, 2007?08 (€m, nominal prices) 55
Table 32: Germany nuts & seeds distribution channels, by value, 2007?08 (%) 56
Table 33: Germany nuts & seeds value, by distribution channel, 2007?08 (€m, nominal prices) 56
Table 34: Germany nuts & seeds expenditure per capita, 2003?08 (€, nominal prices) 58
Table 35: Germany nuts & seeds forecast expenditure per capita, 2008?13 (€, nominal prices) 58
Table 36: Germany nuts & seeds expenditure per capita, 2003?08 ($, nominal prices) 59
Table 37: Germany nuts & seeds forecast expenditure per capita, 2008?13 ($, nominal prices) 59
Table 38: Germany nuts & seeds consumption per capita, 2003?08 (kg) 60
Table 39: Germany nuts & seeds forecast consumption per capita, 2008?13 (kg) 60
Table 40: Germany other savory snacks value, 2003?08 (€m, nominal prices) 61
Table 41: Germany other savory snacks value forecast, 2008?13 (€m, nominal prices) 62
Table 42: Germany other savory snacks value, 2003?08 ($m, nominal prices) 64
Table 43: Germany other savory snacks value forecast, 2008?13 ($m, nominal prices) 64
Table 44: Germany other savory snacks volume, 2003?08 (kg, million) 66
Table 45: Germany other savory snacks volume forecast, 2008?13 (kg, million) 67
Table 46: Germany other savory snacks brand share, by value, 2007?08 (%) 69
Table 47: Germany other savory snacks value, by brand 2007?08 (€m, nominal prices) 69
Table 48: Germany other savory snacks company share by value, 2007?08 (%) 71
Table 49: Germany other savory snacks value, by company, 2007?08 (€m, nominal prices) 71
Table 50: Germany other savory snacks distribution channels, by value, 2007?08 (%) 72
Table 51: Germany other savory snacks value, by distribution channel, 2007?08 (€m, nominal prices) 72
Table 52: Germany other savory snacks expenditure per capita, 2003?08 (€, nominal prices) 74
Table 53: Germany other savory snacks forecast expenditure per capita, 2008?13 (€, nominal prices) 74
Table 54: Germany other savory snacks expenditure per capita, 2003?08 ($, nominal prices) 75
Table 55: Germany other savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 75
Table 56: Germany other savory snacks consumption per capita, 2003?08 (kg) 76
Table 57: Germany other savory snacks forecast consumption per capita, 2008?13 (kg) 76
Table 58: Germany popcorn value, 2003?08 (€m, nominal prices) 77
Table 59: Germany popcorn value forecast, 2008?13 (€m, nominal prices) 78
Table 60: Germany popcorn value, 2003?08 ($m, nominal prices) 80
Table 61: Germany popcorn value forecast, 2008?13 ($m, nominal prices) 80
Table 62: Germany popcorn volume, 2003?08 (kg, million) 82
Table 63: Germany popcorn volume forecast, 2008?13 (kg, million) 83
Table 64: Germany popcorn brand share, by value, 2007?08 (%) 85
Table 65: Germany popcorn value, by brand 2007?08 (€m, nominal prices) 85
Table 66: Germany popcorn company share by value, 2007?08 (%) 86
Table 67: Germany popcorn value, by company, 2007?08 (€m, nominal prices) 86
Table 68: Germany popcorn distribution channels, by value, 2007?08 (%) 87
Table 69: Germany popcorn value, by distribution channel, 2007?08 (€m, nominal prices) 87
Table 70: Germany popcorn expenditure per capita, 2003?08 (€, nominal prices) 89
Table 71: Germany popcorn forecast expenditure per capita, 2008?13 (€, nominal prices) 89
Table 72: Germany popcorn expenditure per capita, 2003?08 ($, nominal prices) 90
Table 73: Germany popcorn forecast expenditure per capita, 2008?13 ($, nominal prices) 90
Table 74: Germany popcorn consumption per capita, 2003?08 (kg) 91
Table 75: Germany popcorn forecast consumption per capita, 2008?13 (kg) 91
Table 76: Germany potato chips value, 2003?08 (€m, nominal prices) 92
Table 77: Germany potato chips value forecast, 2008?13 (€m, nominal prices) 93
Table 78: Germany potato chips value, 2003?08 ($m, nominal prices) 94
Table 79: Germany potato chips value forecast, 2008?13 ($m, nominal prices) 94
Table 80: Germany potato chips volume, 2003?08 (kg, million) 95
Table 81: Germany potato chips volume forecast, 2008?13 (kg, million) 96
Table 82: Germany potato chips brand share, by value, 2007?08 (%) 97
Table 83: Germany potato chips value, by brand 2007?08 (€m, nominal prices) 97
Table 84: Germany potato chips company share by value, 2007?08 (%) 99
Table 85: Germany potato chips value, by company, 2007?08 (€m, nominal prices) 99
Table 86: Germany potato chips distribution channels, by value, 2007?08 (%) 100
Table 87: Germany potato chips value, by distribution channel, 2007?08 (€m, nominal prices) 100
Table 88: Germany potato chips expenditure per capita, 2003?08 (€, nominal prices) 102
Table 89: Germany potato chips forecast expenditure per capita, 2008?13 (€, nominal prices) 102
Table 90: Germany potato chips expenditure per capita, 2003?08 ($, nominal prices) 103
Table 91: Germany potato chips forecast expenditure per capita, 2008?13 ($, nominal prices) 103
Table 92: Germany potato chips consumption per capita, 2003?08 (kg) 104
Table 93: Germany potato chips forecast consumption per capita, 2008?13 (kg) 104
Table 94: Germany processed snacks value, 2003?08 (€m, nominal prices) 105
Table 95: Germany processed snacks value forecast, 2008?13 (€m, nominal prices) 106
Table 96: Germany processed snacks value, 2003?08 ($m, nominal prices) 108
Table 97: Germany processed snacks value forecast, 2008?13 ($m, nominal prices) 108
Table 98: Germany processed snacks volume, 2003?08 (kg, million) 110
Table 99: Germany processed snacks volume forecast, 2008?13 (kg, million) 111
Table 100: Germany processed snacks brand share, by value, 2007?08 (%) 113
Table 101: Germany processed snacks value, by brand 2007?08 (€m, nominal prices) 114
Table 102: Germany processed snacks company share by value, 2007?08 (%) 116
Table 103: Germany processed snacks value, by company, 2007?08 (€m, nominal prices) 116
Table 104: Germany processed snacks distribution channels, by value, 2007?08 (%) 117
Table 105: Germany processed snacks value, by distribution channel, 2007?08 (€m, nominal prices) 117
Table 106: Germany processed snacks expenditure per capita, 2003?08 (€, nominal prices) 119
Table 107: Germany processed snacks forecast expenditure per capita, 2008?13 (€, nominal prices) 119
Table 108: Germany processed snacks expenditure per capita, 2003?08 ($, nominal prices) 120
Table 109: Germany processed snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 120
Table 110: Germany processed snacks consumption per capita, 2003?08 (kg) 121
Table 111: Germany processed snacks forecast consumption per capita, 2008?13 (kg) 121
Table 112: Global savory snacks market value, 2008 122
Table 113: Global savory snacks market split (value terms ($m), 2008), top five countries 125
Table 114: Global savory snacks market volume, 2008 126
Table 115: Global savory snacks market split (volume terms, 2008), top five countries 129
Table 116: Leading players, top five countries 130
Table 117: Analysis of Germany’s political landscape 132
Table 118: Analysis of Germany’s economy 136
Table 119: Analysis of Germany’s social system 140
Table 120: Analysis of Germany’s technological landscape 144
Table 121: Analysis of Germany’s legal landscape 147
Table 122: Analysis of Germany’s environmental landscape 151
Table 123: Germany savory snacks new product launches reports, by company (top five companies), 2008 154
Table 124: Germany savory snacks new product launches SKUs, by company (top five companies), 2008 154
Table 125: Germany savory snacks new product launches (reports), by flavor and fragrances (top 10 flavors), 2008 155
Table 126: Germany savory snacks new product launches (reports), by Ingredients (top 10 Ingredients), 2008 155
Table 127: Germany savory snacks new product launches (reports), by Package tags or Claims (top 10 claims), 2008 156
Table 128: Germany savory snacks new product launches - recent five launches (2008) 156
Table 129: Germany population, by age group, 2003?08 (millions) 157
Table 130: Germany population forecast, by age group, 2008?13 (millions) 158
Table 131: Germany population, by gender, 2003?08 (millions) 158
Table 132: Germany population forecast, by gender, 2008?13 (millions) 159
Table 133: Germany nominal GDP, 2003?08 (€bn, nominal prices) 159
Table 134: Germany nominal GDP forecast, 2008?13 (€bn, nominal prices) 159
Table 135: Germany real GDP, 2003?08 (€bn, 2000 prices) 160
Table 136: Germany real GDP forecast, 2008?13 (€bn, 2000 prices) 160
Table 137: Germany real GDP, 2003?08 ($bn, 2000 prices) 160
Table 138: Germany real GDP forecast, 2008?13 ($bn, 2000 prices) 161
Table 139: Germany consumer price index, 2003?08 (2000=100) 161
Table 140: Germany consumer price index, 2008?13 (2000=100) 161

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