Savory Snacks in Russia to 2013

Introduction

This databook provides key data and information on the savory snacks market in Russia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on five categories: potato chips, processed snacks, nuts & seeds, popcorn and other savory snacks

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for savory snacks in Russia increased at a compound annual growth rate of 9.6% between 2003 and 2008.

The potato chips category led the savory snacks market in Russia, accounting for a share of 46%.

Leading players in Russian savory snacks market include PepsiCo, Inc., Sibirsky Bereg and Bridgetown Foods JSC.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the savory snacks market in Russia

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for savory snacks in Russia increased at a compound annual growth rate of 9.6% between 2003 and 2008.

The potato chips category led the savory snacks market in Russia, accounting for a share of 46%.

Leading players in Russian savory snacks market include PepsiCo, Inc., Sibirsky Bereg and Bridgetown Foods JSC.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: savory snacks 2
Summary category level: nuts & seeds 3
Summary category level: other savory snacks 4
Summary category level: popcorn 5
Summary category level: potato chips 6
Summary category level: processed snacks 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 24
Value analysis (Russian Ruble), 2003?08 24
Value analysis (Russian Ruble), 2008?13 25
Value analysis (US dollars), 2003?08 27
Value analysis (US dollars), 2008?13 28
Volume analysis, 2003?08 30
Volume analysis, 2008?13 31
Company and brand share analysis 33
Distribution analysis 38
Expenditure and consumption per capita 40
Chapter 4 Leading Company Profile 44
PepsiCo, Inc. 44
Chapter 5 Category Analysis: Nuts & seeds 47
Value analysis (Russian Ruble), 2003?08 47
Value analysis (Russian Ruble), 2008?13 48
Value analysis (US dollars), 2003?08 50
Value analysis (US dollars), 2008?13 50
Volume analysis, 2003?08 52
Volume analysis, 2008?13 53
Company and brand share analysis 55
Distribution analysis 58
Expenditure and consumption per capita 60
Chapter 6 Category Analysis: Other savory snacks 63
Value analysis (Russian Ruble), 2003?08 63
Value analysis (Russian Ruble), 2008?13 64
Value analysis (US dollars), 2003?08 66
Value analysis (US dollars), 2008?13 66
Volume analysis, 2003?08 68
Volume analysis, 2008?13 69
Company and brand share analysis 71
Distribution analysis 74
Expenditure and consumption per capita 76
Chapter 7 Category Analysis: Popcorn 79
Value analysis (Russian Ruble), 2003?08 79
Value analysis (Russian Ruble), 2008?13 80
Value analysis (US dollars), 2003?08 82
Value analysis (US dollars), 2008?13 82
Volume analysis, 2003?08 84
Volume analysis, 2008?13 85
Company and brand share analysis 87
Distribution analysis 90
Expenditure and consumption per capita 92
Chapter 8 Category Analysis: Potato chips 95
Value analysis (Russian Ruble), 2003?08 95
Value analysis (Russian Ruble), 2008?13 96
Value analysis (US dollars), 2003?08 97
Value analysis (US dollars), 2008?13 97
Volume analysis, 2003?08 98
Volume analysis, 2008?13 99
Company and brand share analysis 100
Distribution analysis 104
Expenditure and consumption per capita 106
Chapter 9 Category Analysis: Processed snacks 109
Value analysis (Russian Ruble), 2003?08 109
Value analysis (Russian Ruble), 2008?13 110
Value analysis (US dollars), 2003?08 112
Value analysis (US dollars), 2008?13 112
Volume analysis, 2003?08 114
Volume analysis, 2008?13 115
Company and brand share analysis 117
Distribution analysis 120
Expenditure and consumption per capita 122
Chapter 10 Country Comparison 125
Value 125
Volume 129
Market share 133
Chapter 11 PESTLE Analysis 134
Summary 134
Political analysis 135
Economic analysis 138
Social analysis 142
Technological analysis 145
Legal analysis 148
Environmental analysis 151
Chapter 12 New Product Development 155
Product launches over time 155
Recent product launches 157
Chapter 13 Macroeconomic Profile 158
Macroeconomic indicators 158
Chapter 14 Research Methodology 163
Methodology overview 163
Secondary research 164
Market modeling 165
Creating an initial data model 165
Revising the initial data model 165
Creating a final estimate 166
Creating demographic value splits 166
Primary research 166
Data finalization 167
Ongoing research 167
Chapter 15 APPENDIX 168
Future readings 168
How to contact experts in your industry 168
Disclaimer 168


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LIST OF FIGURES
Figure 1: Russia savory snacks value and value forecast, 2003?13 (RUBm, nominal prices) 26
Figure 2: Russia savory snacks category growth comparison, by value, 2003?13 29
Figure 3: Russia savory snacks volume and volume forecast, 2003?13 (kg, million) 32
Figure 4: Russia savory snacks category growth comparison, by volume, 2003?13 32
Figure 5: Russia savory snacks company share, by value, 2007?08 (%) 35
Figure 6: Russia savory snacks distribution channels, by value, 2007?08 (%) 39
Figure 7: Russia nuts & seeds value and value forecast, 2003?13 (RUBm, nominal prices) 49
Figure 8: Russia nuts & seeds category growth comparison, by value, 2003?13 51
Figure 9: Russia nuts & seeds volume and volume forecast, 2003?13 (kg, million) 54
Figure 10: Russia nuts & seeds category growth comparison, by volume, 2003?13 54
Figure 11: Russia nuts & seeds company share, by value, 2007?08 (%) 56
Figure 12: Russia nuts & seeds distribution channels, by value, 2007?08 (%) 59
Figure 13: Russia other savory snacks value and value forecast, 2003?13 (RUBm, nominal prices) 65
Figure 14: Russia other savory snacks category growth comparison, by value, 2003?13 67
Figure 15: Russia other savory snacks volume and volume forecast, 2003?13 (kg, million) 70
Figure 16: Russia other savory snacks category growth comparison, by volume, 2003?13 70
Figure 17: Russia other savory snacks company share, by value, 2007?08 (%) 72
Figure 18: Russia other savory snacks distribution channels, by value, 2007?08 (%) 75
Figure 19: Russia popcorn value and value forecast, 2003?13 (RUBm, nominal prices) 81
Figure 20: Russia popcorn category growth comparison, by value, 2003?13 83
Figure 21: Russia popcorn volume and volume forecast, 2003?13 (kg, million) 86
Figure 22: Russia popcorn category growth comparison, by volume, 2003?13 86
Figure 23: Russia popcorn company share, by value, 2007?08 (%) 88
Figure 24: Russia popcorn distribution channels, by value, 2007?08 (%) 91
Figure 25: Russia potato chips value and value forecast, 2003?13 (RUBm, nominal prices) 96
Figure 26: Russia potato chips volume and volume forecast, 2003?13 (kg, million) 99
Figure 27: Russia potato chips company share, by value, 2007?08 (%) 102
Figure 28: Russia potato chips distribution channels, by value, 2007?08 (%) 105
Figure 29: Russia processed snacks value and value forecast, 2003?13 (RUBm, nominal prices) 111
Figure 30: Russia processed snacks category growth comparison, by value, 2003?13 113
Figure 31: Russia processed snacks volume and volume forecast, 2003?13 (kg, million) 116
Figure 32: Russia processed snacks category growth comparison, by volume, 2003?13 116
Figure 33: Russia processed snacks company share, by value, 2007?08 (%) 118
Figure 34: Russia processed snacks distribution channels, by value, 2007?08 (%) 121
Figure 35: Global savory snacks market split (value terms, 2008), top five countries 126
Figure 36: Global savory snacks market value, 2003–08, top five countries 128
Figure 37: Global savory snacks market split (volume terms, 2008), top five countries 130
Figure 38: Global savory snacks market volume, 2003–08, top five countries 132
Figure 39: Annual data review process 164


LIST OF TABLES
Table 1: Savory snacks category definitions 10
Table 2: Savory snacks distribution channels 11
Table 3: Russia savory snacks value, 2003?08 (RUBm, nominal prices) 24
Table 4: Russia savory snacks value forecast, 2008?13 (RUBm, nominal prices) 25
Table 5: Russia savory snacks value, 2003?08 ($m, nominal prices) 27
Table 6: Russia savory snacks value forecast, 2008?13 ($m, nominal prices) 28
Table 7: Russia savory snacks volume, 2003?08 (kg, million) 30
Table 8: Russia savory snacks volume forecast, 2008?13 (kg, million) 31
Table 9: Russia savory snacks brand share, by value, 2007?08 (%) 33
Table 10: Russia savory snacks value, by brand 2007?08 (RUBm, nominal prices) 34
Table 11: Russia savory snacks company share by value, 2007?08 (%) 36
Table 12: Russia savory snacks value, by company, 2007?08 (RUBm, nominal prices) 37
Table 13: Russia savory snacks distribution channels, by value, 2007?08 (%) 38
Table 14: Russia savory snacks value, by distribution channel, 2007?08 (RUBm, nominal prices) 38
Table 15: Russia savory snacks expenditure per capita, 2003?08 (RUB, nominal prices) 40
Table 16: Russia savory snacks forecast expenditure per capita, 2008?13 (RUB, nominal prices) 41
Table 17: Russia savory snacks expenditure per capita, 2003?08 ($, nominal prices) 41
Table 18: Russia savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 42
Table 19: Russia savory snacks consumption per capita, 2003?08 (kg) 42
Table 20: Russia savory snacks forecast consumption per capita, 2008?13 (kg) 43
Table 21: PepsiCo, Inc. key facts 44
Table 22: Russia nuts & seeds value, 2003?08 (RUBm, nominal prices) 47
Table 23: Russia nuts & seeds value forecast, 2008?13 (RUBm, nominal prices) 48
Table 24: Russia nuts & seeds value, 2003?08 ($m, nominal prices) 50
Table 25: Russia nuts & seeds value forecast, 2008?13 ($m, nominal prices) 50
Table 26: Russia nuts & seeds volume, 2003?08 (kg, million) 52
Table 27: Russia nuts & seeds volume forecast, 2008?13 (kg, million) 53
Table 28: Russia nuts & seeds brand share, by value, 2007?08 (%) 55
Table 29: Russia nuts & seeds value, by brand 2007?08 (RUBm, nominal prices) 55
Table 30: Russia nuts & seeds company share by value, 2007?08 (%) 57
Table 31: Russia nuts & seeds value, by company, 2007?08 (RUBm, nominal prices) 57
Table 32: Russia nuts & seeds distribution channels, by value, 2007?08 (%) 58
Table 33: Russia nuts & seeds value, by distribution channel, 2007?08 (RUBm, nominal prices) 58
Table 34: Russia nuts & seeds expenditure per capita, 2003?08 (RUB, nominal prices) 60
Table 35: Russia nuts & seeds forecast expenditure per capita, 2008?13 (RUB, nominal prices) 60
Table 36: Russia nuts & seeds expenditure per capita, 2003?08 ($, nominal prices) 61
Table 37: Russia nuts & seeds forecast expenditure per capita, 2008?13 ($, nominal prices) 61
Table 38: Russia nuts & seeds consumption per capita, 2003?08 (kg) 62
Table 39: Russia nuts & seeds forecast consumption per capita, 2008?13 (kg) 62
Table 40: Russia other savory snacks value, 2003?08 (RUBm, nominal prices) 63
Table 41: Russia other savory snacks value forecast, 2008?13 (RUBm, nominal prices) 64
Table 42: Russia other savory snacks value, 2003?08 ($m, nominal prices) 66
Table 43: Russia other savory snacks value forecast, 2008?13 ($m, nominal prices) 66
Table 44: Russia other savory snacks volume, 2003?08 (kg, million) 68
Table 45: Russia other savory snacks volume forecast, 2008?13 (kg, million) 69
Table 46: Russia other savory snacks brand share, by value, 2007?08 (%) 71
Table 47: Russia other savory snacks value, by brand 2007?08 (RUBm, nominal prices) 71
Table 48: Russia other savory snacks company share by value, 2007?08 (%) 73
Table 49: Russia other savory snacks value, by company, 2007?08 (RUBm, nominal prices) 73
Table 50: Russia other savory snacks distribution channels, by value, 2007?08 (%) 74
Table 51: Russia other savory snacks value, by distribution channel, 2007?08 (RUBm, nominal prices) 74
Table 52: Russia other savory snacks expenditure per capita, 2003?08 (RUB, nominal prices) 76
Table 53: Russia other savory snacks forecast expenditure per capita, 2008?13 (RUB, nominal prices) 76
Table 54: Russia other savory snacks expenditure per capita, 2003?08 ($, nominal prices) 77
Table 55: Russia other savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 77
Table 56: Russia other savory snacks consumption per capita, 2003?08 (kg) 78
Table 57: Russia other savory snacks forecast consumption per capita, 2008?13 (kg) 78
Table 58: Russia popcorn value, 2003?08 (RUBm, nominal prices) 79
Table 59: Russia popcorn value forecast, 2008?13 (RUBm, nominal prices) 80
Table 60: Russia popcorn value, 2003?08 ($m, nominal prices) 82
Table 61: Russia popcorn value forecast, 2008?13 ($m, nominal prices) 82
Table 62: Russia popcorn volume, 2003?08 (kg, million) 84
Table 63: Russia popcorn volume forecast, 2008?13 (kg, million) 85
Table 64: Russia popcorn brand share, by value, 2007?08 (%) 87
Table 65: Russia popcorn value, by brand 2007?08 (RUBm, nominal prices) 87
Table 66: Russia popcorn company share by value, 2007?08 (%) 89
Table 67: Russia popcorn value, by company, 2007?08 (RUBm, nominal prices) 89
Table 68: Russia popcorn distribution channels, by value, 2007?08 (%) 90
Table 69: Russia popcorn value, by distribution channel, 2007?08 (RUBm, nominal prices) 90
Table 70: Russia popcorn expenditure per capita, 2003?08 (RUB, nominal prices) 92
Table 71: Russia popcorn forecast expenditure per capita, 2008?13 (RUB, nominal prices) 92
Table 72: Russia popcorn expenditure per capita, 2003?08 ($, nominal prices) 93
Table 73: Russia popcorn forecast expenditure per capita, 2008?13 ($, nominal prices) 93
Table 74: Russia popcorn consumption per capita, 2003?08 (kg) 94
Table 75: Russia popcorn forecast consumption per capita, 2008?13 (kg) 94
Table 76: Russia potato chips value, 2003?08 (RUBm, nominal prices) 95
Table 77: Russia potato chips value forecast, 2008?13 (RUBm, nominal prices) 96
Table 78: Russia potato chips value, 2003?08 ($m, nominal prices) 97
Table 79: Russia potato chips value forecast, 2008?13 ($m, nominal prices) 97
Table 80: Russia potato chips volume, 2003?08 (kg, million) 98
Table 81: Russia potato chips volume forecast, 2008?13 (kg, million) 99
Table 82: Russia potato chips brand share, by value, 2007?08 (%) 100
Table 83: Russia potato chips value, by brand 2007?08 (RUBm, nominal prices) 101
Table 84: Russia potato chips company share by value, 2007?08 (%) 103
Table 85: Russia potato chips value, by company, 2007?08 (RUBm, nominal prices) 103
Table 86: Russia potato chips distribution channels, by value, 2007?08 (%) 104
Table 87: Russia potato chips value, by distribution channel, 2007?08 (RUBm, nominal prices) 104
Table 88: Russia potato chips expenditure per capita, 2003?08 (RUB, nominal prices) 106
Table 89: Russia potato chips forecast expenditure per capita, 2008?13 (RUB, nominal prices) 106
Table 90: Russia potato chips expenditure per capita, 2003?08 ($, nominal prices) 107
Table 91: Russia potato chips forecast expenditure per capita, 2008?13 ($, nominal prices) 107
Table 92: Russia potato chips consumption per capita, 2003?08 (kg) 108
Table 93: Russia potato chips forecast consumption per capita, 2008?13 (kg) 108
Table 94: Russia processed snacks value, 2003?08 (RUBm, nominal prices) 109
Table 95: Russia processed snacks value forecast, 2008?13 (RUBm, nominal prices) 110
Table 96: Russia processed snacks value, 2003?08 ($m, nominal prices) 112
Table 97: Russia processed snacks value forecast, 2008?13 ($m, nominal prices) 112
Table 98: Russia processed snacks volume, 2003?08 (kg, million) 114
Table 99: Russia processed snacks volume forecast, 2008?13 (kg, million) 115
Table 100: Russia processed snacks brand share, by value, 2007?08 (%) 117
Table 101: Russia processed snacks value, by brand 2007?08 (RUBm, nominal prices) 117
Table 102: Russia processed snacks company share by value, 2007?08 (%) 119
Table 103: Russia processed snacks value, by company, 2007?08 (RUBm, nominal prices) 119
Table 104: Russia processed snacks distribution channels, by value, 2007?08 (%) 120
Table 105: Russia processed snacks value, by distribution channel, 2007?08 (RUBm, nominal prices) 120
Table 106: Russia processed snacks expenditure per capita, 2003?08 (RUB, nominal prices) 122
Table 107: Russia processed snacks forecast expenditure per capita, 2008?13 (RUB, nominal prices) 122
Table 108: Russia processed snacks expenditure per capita, 2003?08 ($, nominal prices) 123
Table 109: Russia processed snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 123
Table 110: Russia processed snacks consumption per capita, 2003?08 (kg) 124
Table 111: Russia processed snacks forecast consumption per capita, 2008?13 (kg) 124
Table 112: Global savory snacks market value, 2008 125
Table 113: Global savory snacks market split (value terms ($m), 2008), top five countries 128
Table 114: Global savory snacks market volume, 2008 129
Table 115: Global savory snacks market split (volume terms, 2008), top five countries 132
Table 116: Leading players, top five countries 133
Table 117: Analysis of Russia’s political landscape 135
Table 118: Analysis of Russia’s economic landscape 138
Table 119: Analysis of Russia’s social landscape 142
Table 120: Analysis of Russia’s technology landscape 145
Table 121: Analysis of Russia’s legal landscape 148
Table 122: Analysis of Russia’s environmental landscape 151
Table 123: Russia savory snacks new product launches reports, by company (top five companies), 2008 155
Table 124: Russia savory snacks new product launches SKUs, by company (top five companies), 2008 155
Table 125: Russia savory snacks new product launches (reports), by flavor and fragrances (Top 10 flavors), 2008 156
Table 126: Russia savory snacks new product launches (reports), by Ingredients (Top 10 Ingredients), 2008 156
Table 127: Russia savory snacks new product launches (reports), by Package tags or Claims (Top 10 claims), 2008 157
Table 128: Russia savory snacks new product launches - Recent five launches (2008) 157
Table 129: Russia population, by age group, 2003?08 (millions) 158
Table 130: Russia population forecast, by age group, 2008?13 (millions) 159
Table 131: Russia population, by gender, 2003?08 (millions) 159
Table 132: Russia population forecast, by gender, 2008?13 (millions) 160
Table 133: Russia nominal GDP, 2003?08 (RUBbn, nominal prices) 160
Table 134: Russia nominal GDP forecast, 2008?13 (RUBbn, nominal prices) 160
Table 135: Russia real GDP, 2003?08 (RUBbn, 2000 prices) 161
Table 136: Russia real GDP forecast, 2008?13 (RUBbn, 2000 prices) 161
Table 137: Russia real GDP, 2003?08 ($bn, 2000 prices) 161
Table 138: Russia real GDP forecast, 2008?13 ($bn, 2000 prices) 162
Table 139: Russia consumer price index, 2003?08 (2000=100) 162
Table 140: Russia consumer price index, 2008?13 (2000=100) 162


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