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Savory Snacks in South Korea - Market Forecast & Consumer Demographics
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Databook 98 seiten | |||||||||||
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Synopsis
Savory Snacks in South Korea – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demog.....
Synopsis Savory Snacks in South Korea – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the savory snacks industry in South Korea. Introduction Provides market value and volume estimates from 2004 to 2009 and forecasts from 2010 to 2014. Includes analysis of consumption and usage demographics for South Korean savory snacks products by splitting consumers by age, gender, income, status, urban/rural from 2004 to 2008. Also provides market share, brand share and distribution share of the market for 2008 and 2009. Scope • The savory snacks market consists of the nuts and seeds, other savory snacks, popcorn, potato chips, processed snacks. • Market overview & forecast – overall South Korea savory snacks market value and volume data split by category • Market shares –company share, brand share and distribution share for the savory snacks market in South Korea • Savory snacks consumption and usage demographics –analysis of Consumer Demographics in the South Korean savory snacks market Highlights • In South Korea, 35-44 age group accounted for 21.5% share of the total savory snacks consumption in 2008. • In South Korea, urban consumers accounted for 86.7% of the total savory snacks consumption in 2008. • In South Korea, 35-44 age group accounted for 21.7% share of the total nuts and seeds consumption in 2008. Reasons to Purchase • Develop business strategies by understanding the quantitative trends within the savory snacks market in South korea • Design effective marketing and sales strategies by identifying consumption and usage demographics for South korean savory snacks products • Identify key players within the market to plan lucrative M&A, partnerships and agreements [Studien Infos ausblenden] |
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TABLE OF CONTENTS Overview 1 Catalyst 1 Summary 1 Chapter 1 Introduction 2 What is this report about? 2 Market definition 3 Chapter 2 South Korean Savory Snacks Market Overview & Forecast 14 Value analysis (South Korean Won), 2004?09 14 Value analysis (South Korean Won), 2009?14 15 Value analysis (US dollars), 2004?09 17 Value analysis (US dollars), 2009?14 18 Volume analysis, 2004?09 20 Volume analysis, 2009?14 21 Chapter 3 South Korean Savory Snacks Market Shares 24 Company and brand share analysis 24 Distribution analysis 31 Chapter 4 South Korean Savory Snacks Market – Consumption & Usage Demographics 33 Savory snacks–consumer demographics 33 Nuts and seeds–consumer demographics 43 Other savory snacks–consumer demographics 53 Popcorn–consumer demographics 63 Potato chips–consumer demographics 73 Processed snacks–consumer demographics 83 Chapter 5 Research Methodology 93 Methodology overview 93 Secondary research 94 Market modeling 95 Creating an initial data model 95 Revising the initial data model 95 Creating a final estimate 96 Creating demographic value splits 96 Primary research 96 Data finalization 97 Ongoing research 97 Chapter 6 Appendix 98 Future readings 98 How to contact experts in your industry 98 Disclaimer 98 LIST OF FIGURES Figure 1: Savory snacks, South Korea, value by category (KRWm), 2004?14 16 Figure 2: Savory snacks, South Korea, category growth comparison, by value, 2004?14 19 Figure 3: Savory snacks, South Korea, volume by category (kg, million), 2004?14 22 Figure 4: Savory snacks, South Korea, category growth comparison, by volume, 2004?14 23 Figure 5: Savory snacks, South Korea, company share by value (%), 2008?09 28 Figure 6: Savory snacks, South Korea, distribution channels by value (%), 2008?09 32 Figure 7: Savory snacks, South Korea, consumption by age group, % of total market value, 2008 33 Figure 8: Savory snacks, South Korea, consumption by gender, % of total market value, 2008 35 Figure 9: Savory snacks, South Korea, consumption by income, % of total market value, 2008 37 Figure 10: Savory snacks, South Korea, consumption by urban/rural, % of total market value, 2008 39 Figure 11: Savory snacks, South Korea, consumption by status, % of total market value, 2008 41 Figure 12: Nuts and seeds, South Korea, consumption by age group, % of total market value, 2008 43 Figure 13: Nuts and seeds, South Korea, consumption by gender, % of total market value, 2008 45 Figure 14: Nuts and seeds, South Korea, consumption by income, % of total market value, 2008 47 Figure 15: Nuts and seeds, South Korea, consumption by urban/rural, % of total market value, 2008 49 Figure 16: Nuts and seeds, South Korea, consumption by status, % of total market value, 2008 51 Figure 17: Other savory snacks, South Korea, consumption by age group, % of total market value, 2008 53 Figure 18: Other savory snacks, South Korea, consumption by gender, % of total market value, 2008 55 Figure 19: Other savory snacks, South Korea, consumption by income, % of total market value, 2008 57 Figure 20: Other savory snacks, South Korea, consumption by urban/rural, % of total market value, 2008 59 Figure 21: Other savory snacks, South Korea, consumption by status, % of total market value, 2008 61 Figure 22: Popcorn, South Korea, consumption by age group, % of total market value, 2008 63 Figure 23: Popcorn, South Korea, consumption by gender, % of total market value, 2008 65 Figure 24: Popcorn, South Korea, consumption by income, % of total market value, 2008 67 Figure 25: Popcorn, South Korea, consumption by urban/rural, % of total market value, 2008 69 Figure 26: Popcorn, South Korea, consumption by status, % of total market value, 2008 71 Figure 27: Potato chips, South Korea, consumption by age group, % of total market value, 2008 73 Figure 28: Potato chips, South Korea, consumption by gender, % of total market value, 2008 75 Figure 29: Potato chips, South Korea, consumption by income, % of total market value, 2008 77 Figure 30: Potato chips, South Korea, consumption by urban/rural, % of total market value, 2008 79 Figure 31: Potato chips, South Korea, consumption by status, % of total market value, 2008 81 Figure 32: Processed snacks, South Korea, consumption by age group, % of total market value, 2008 83 Figure 33: Processed snacks, South Korea, consumption by gender, % of total market value, 2008 85 Figure 34: Processed snacks, South Korea, consumption by income, % of total market value, 2008 87 Figure 35: Processed snacks, South Korea, consumption by urban/rural, % of total market value, 2008 89 Figure 36: Processed snacks, South Korea, consumption by status, % of total market value, 2008 91 Figure 37: Annual data review process 94 LIST OF TABLES Table 1: Savory snacks category definitions 4 Table 2: Savory snacks distribution channels 5 Table 3: Savory snacks, South Korea, value by category (KRWm), 2004?09 14 Table 4: Savory snacks, South Korea, value forecast by category (KRWm), 2009?14 15 Table 5: Savory snacks, South Korea, value by category ($m), 2004?09 17 Table 6: Savory snacks, South Korea, value forecast by category ($m), 2009?14 18 Table 7: Savory snacks, South Korea, volume by category (kg, million), 2004?09 20 Table 8: Savory snacks, South Korea, volume forecast by category (kg, million), 2009?14 21 Table 9: Savory snacks, South Korea, brand share by value (%), 2008?09 24 Table 10: Savory snacks, South Korea, value by brand (KRWm), 2008?09 26 Table 11: Savory snacks, South Korea, company share by value (%), 2008?09 29 Table 12: Savory snacks, South Korea, value by company (KRWm), 2008?09 30 Table 13: Savory snacks, South Korea, distribution channels by value (%), 2008?09 31 Table 14: Savory snacks, South Korea, value by distribution channel (KRWm), 2008?09 31 Table 15: Savory snacks, South Korea, consumption by age group, value ($m), 2004?08 34 Table 16: Savory snacks, South Korea, consumption by age group, % of total market value, 2004?08 34 Table 17: Savory snacks, South Korea, consumption by gender, value ($m), 2004–08 36 Table 18: Savory snacks, South Korea, consumption by gender, % of total market value, 2004–08 36 Table 19: Savory snacks, South Korea, consumption by income, value ($m), 2004–08 38 Table 20: Savory snacks, South Korea, consumption by income, % of total market value, 2004–08 38 Table 21: Savory snacks, South Korea, consumption by urban/rural, value ($m), 2004–08 40 Table 22: Savory snacks, South Korea, consumption by urban/rural, % of total market value, 2004–08 40 Table 23: Savory snacks, South Korea, consumption by status, value ($m), 2004–08 42 Table 24: Savory snacks, South Korea, consumption by status, % of total market value, 2004–08 42 Table 25: Nuts and seeds, South Korea, consumption by age group, value ($m), 2004?08 44 Table 26: Nuts and seeds, South Korea, consumption by age group, % of total market value, 2004?08 44 Table 27: Nuts and seeds, South Korea, consumption by gender, value ($m), 2004–08 46 Table 28: Nuts and seeds, South Korea, consumption by gender, % of total market value, 2004–08 46 Table 29: Nuts and seeds, South Korea, consumption by income, value ($m), 2004–08 48 Table 30: Nuts and seeds, South Korea, consumption by income, % of total market value, 2004–08 48 Table 31: Nuts and seeds, South Korea, consumption by urban/rural, value ($m), 2004–08 50 Table 32: Nuts and seeds, South Korea, consumption by urban/rural, % of total market value, 2004–08 50 Table 33: Nuts and seeds, South Korea, consumption by status, value ($m), 2004–08 52 Table 34: Nuts and seeds, South Korea, consumption by status, % of total market value, 2004–08 52 Table 35: Other savory snacks, South Korea, consumption by age group, value ($m), 2004?08 54 Table 36: Other savory snacks, South Korea, consumption by age group, % of total market value, 2004?08 54 Table 37: Other savory snacks, South Korea, consumption by gender, value ($m), 2004–08 56 Table 38: Other savory snacks, South Korea, consumption by gender, % of total market value, 2004–08 56 Table 39: Other savory snacks, South Korea, consumption by income, value ($m), 2004–08 58 Table 40: Other savory snacks, South Korea, consumption by income, % of total market value, 2004–08 58 Table 41: Other savory snacks, South Korea, consumption by urban/rural, value ($m), 2004–08 60 Table 42: Other savory snacks, South Korea, consumption by urban/rural, % of total market value, 2004–08 60 Table 43: Other savory snacks, South Korea, consumption by status, value ($m), 2004–08 62 Table 44: Other savory snacks, South Korea, consumption by status, % of total market value, 2004–08 62 Table 45: Popcorn, South Korea, consumption by age group, value ($m), 2004?08 64 Table 46: Popcorn, South Korea, consumption by age group, % of total market value, 2004?08 64 Table 47: Popcorn, South Korea, consumption by gender, value ($m), 2004–08 66 Table 48: Popcorn, South Korea, consumption by gender, % of total market value, 2004–08 66 Table 49: Popcorn, South Korea, consumption by income, value ($m), 2004–08 68 Table 50: Popcorn, South Korea, consumption by income, % of total market value, 2004–08 68 Table 51: Popcorn, South Korea, consumption by urban/rural, value ($m), 2004–08 70 Table 52: Popcorn, South Korea, consumption by urban/rural, % of total market value, 2004–08 70 Table 53: Popcorn, South Korea, consumption by status, value ($m), 2004–08 72 Table 54: Popcorn, South Korea, consumption by status, % of total market value, 2004–08 72 Table 55: Potato chips, South Korea, consumption by age group, value ($m), 2004?08 74 Table 56: Potato chips, South Korea, consumption by age group, % of total market value, 2004?08 74 Table 57: Potato chips, South Korea, consumption by gender, value ($m), 2004–08 76 Table 58: Potato chips, South Korea, consumption by gender, % of total market value, 2004–08 76 Table 59: Potato chips, South Korea, consumption by income, value ($m), 2004–08 78 Table 60: Potato chips, South Korea, consumption by income, % of total market value, 2004–08 78 Table 61: Potato chips, South Korea, consumption by urban/rural, value ($m), 2004–08 80 Table 62: Potato chips, South Korea, consumption by urban/rural, % of total market value, 2004–08 80 Table 63: Potato chips, South Korea, consumption by status, value ($m), 2004–08 82 Table 64: Potato chips, South Korea, consumption by status, % of total market value, 2004–08 82 Table 65: Processed snacks, South Korea, consumption by age group, value ($m), 2004?08 84 Table 66: Processed snacks, South Korea, consumption by age group, % of total market value, 2004?08 84 Table 67: Processed snacks, South Korea, consumption by gender, value ($m), 2004–08 86 Table 68: Processed snacks, South Korea, consumption by gender, % of total market value, 2004–08 86 Table 69: Processed snacks, South Korea, consumption by income, value ($m), 2004–08 88 Table 70: Processed snacks, South Korea, consumption by income, % of total market value, 2004–08 88 Table 71: Processed snacks, South Korea, consumption by urban/rural, value ($m), 2004–08 90 Table 72: Processed snacks, South Korea, consumption by urban/rural, % of total market value, 2004–08 90 Table 73: Processed snacks, South Korea, consumption by status, value ($m), 2004–08 92 Table 74: Processed snacks, South Korea, consumption by status, % of total market value, 2004–08 92 [Inhaltsverzeichnis ausblenden] |
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