Savory Snacks in Switzerland to 2013

Introduction

This databook provides key data and information on the savory snacks market in Switzerland. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on five categories: potato chips, processed snacks, nuts & seeds, popcorn and other savory snacks

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for savory snacks in Switzerland increased at a compound annual growth rate of 4.7% between 2003 and 2008.

The potato chips category led the savory snacks market in Switzerland, accounting for a share of 54.2%.

Leading players in Swiss savory snacks market include Zweifel and Roland Arzneimittel GmbH.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the savory snacks market in Switzerland

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for savory snacks in Switzerland increased at a compound annual growth rate of 4.7% between 2003 and 2008.

The potato chips category led the savory snacks market in Switzerland, accounting for a share of 54.2%.

Leading players in Swiss savory snacks market include Zweifel and Roland Arzneimittel GmbH.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: savory snacks 2
Summary category level: nuts & seeds 3
Summary category level: other savory snacks 4
Summary category level: popcorn 5
Summary category level: potato chips 6
Summary category level: processed snacks 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 24
Value analysis (Swiss Franc), 2003?08 24
Value analysis (Swiss Franc), 2008?13 25
Value analysis (US dollars), 2003?08 27
Value analysis (US dollars), 2008?13 28
Volume analysis, 2003?08 30
Volume analysis, 2008?13 31
Company and brand share analysis 33
Distribution analysis 38
Expenditure and consumption per capita 40
Chapter 4 Leading Company Profiles 44
PepsiCo, Inc. 44
Kraft Foods Inc. 47
Chapter 5 Category Analysis: Nuts & seeds 49
Value analysis (Swiss Franc), 2003?08 49
Value analysis (Swiss Franc), 2008?13 50
Value analysis (US dollars), 2003?08 52
Value analysis (US dollars), 2008?13 52
Volume analysis, 2003?08 54
Volume analysis, 2008?13 55
Company and brand share analysis 57
Distribution analysis 60
Expenditure and consumption per capita 62
Chapter 6 Category Analysis: Other savory snacks 65
Value analysis (Swiss Franc), 2003?08 65
Value analysis (Swiss Franc), 2008?13 66
Value analysis (US dollars), 2003?08 68
Value analysis (US dollars), 2008?13 68
Volume analysis, 2003?08 70
Volume analysis, 2008?13 71
Company and brand share analysis 73
Distribution analysis 76
Expenditure and consumption per capita 78
Chapter 7 Category Analysis: Popcorn 81
Value analysis (Swiss Franc), 2003?08 81
Value analysis (Swiss Franc), 2008?13 82
Value analysis (US dollars), 2003?08 84
Value analysis (US dollars), 2008?13 84
Volume analysis, 2003?08 86
Volume analysis, 2008?13 87
Company and brand share analysis 89
Distribution analysis 91
Expenditure and consumption per capita 93
Chapter 8 Category Analysis: Potato chips 96
Value analysis (Swiss Franc), 2003?08 96
Value analysis (Swiss Franc), 2008?13 97
Value analysis (US dollars), 2003?08 98
Value analysis (US dollars), 2008?13 98
Volume analysis, 2003?08 99
Volume analysis, 2008?13 100
Company and brand share analysis 101
Distribution analysis 104
Expenditure and consumption per capita 106
Chapter 9 Category Analysis: Processed snacks 109
Value analysis (Swiss Franc), 2003?08 109
Value analysis (Swiss Franc), 2008?13 110
Value analysis (US dollars), 2003?08 112
Value analysis (US dollars), 2008?13 112
Volume analysis, 2003?08 114
Volume analysis, 2008?13 115
Company and brand share analysis 117
Distribution analysis 121
Expenditure and consumption per capita 123
Chapter 10 Country Comparison 126
Value 126
Volume 130
Market share 134
Chapter 11 PESTLE Analysis 135
Summary 135
Political analysis 136
Economic analysis 138
Social analysis 141
Technology analysis 144
Legal analysis 148
Environmental analysis 151
Chapter 12 New Product Development 154
Product launches over time 154
Recent product launches 156
Chapter 13 Macroeconomic Profile 157
Macroeconomic indicators 157
Chapter 14 Research Methodology 162
Methodology overview 162
Secondary research 163
Market modeling 164
Creating an initial data model 164
Revising the initial data model 164
Creating a final estimate 165
Creating demographic value splits 165
Primary research 165
Data finalization 166
Ongoing research 166
Chapter 15 APPENDIX 167
Future readings 167
How to contact experts in your industry 167
Disclaimer 167


[Inhaltsverzeichnis ausblenden]

LIST OF FIGURES
Figure 1: Switzerland savory snacks value and value forecast, 2003?13 (CHFm, nominal prices) 26
Figure 2: Switzerland savory snacks category growth comparison, by value, 2003?13 29
Figure 3: Switzerland savory snacks volume and volume forecast, 2003?13 (kg, million) 32
Figure 4: Switzerland savory snacks category growth comparison, by volume, 2003?13 32
Figure 5: Switzerland savory snacks company share, by value, 2007?08 (%) 35
Figure 6: Switzerland savory snacks distribution channels, by value, 2007?08 (%) 39
Figure 7: Switzerland nuts & seeds value and value forecast, 2003?13 (CHFm, nominal prices) 51
Figure 8: Switzerland nuts & seeds category growth comparison, by value, 2003?13 53
Figure 9: Switzerland nuts & seeds volume and volume forecast, 2003?13 (kg, million) 56
Figure 10: Switzerland nuts & seeds category growth comparison, by volume, 2003?13 56
Figure 11: Switzerland nuts & seeds company share, by value, 2007?08 (%) 58
Figure 12: Switzerland nuts & seeds distribution channels, by value, 2007?08 (%) 61
Figure 13: Switzerland other savory snacks value and value forecast, 2003?13 (CHFm, nominal prices) 67
Figure 14: Switzerland other savory snacks category growth comparison, by value, 2003?13 69
Figure 15: Switzerland other savory snacks volume and volume forecast, 2003?13 (kg, million) 72
Figure 16: Switzerland other savory snacks category growth comparison, by volume, 2003?13 72
Figure 17: Switzerland other savory snacks company share, by value, 2007?08 (%) 74
Figure 18: Switzerland other savory snacks distribution channels, by value, 2007?08 (%) 77
Figure 19: Switzerland popcorn value and value forecast, 2003?13 (CHFm, nominal prices) 83
Figure 20: Switzerland popcorn category growth comparison, by value, 2003?13 85
Figure 21: Switzerland popcorn volume and volume forecast, 2003?13 (kg, million) 88
Figure 22: Switzerland popcorn category growth comparison, by volume, 2003?13 88
Figure 23: Switzerland popcorn distribution channels, by value, 2007?08 (%) 92
Figure 24: Switzerland potato chips value and value forecast, 2003?13 (CHFm, nominal prices) 97
Figure 25: Switzerland potato chips volume and volume forecast, 2003?13 (kg, million) 100
Figure 26: Switzerland potato chips company share, by value, 2007?08 (%) 102
Figure 27: Switzerland potato chips distribution channels, by value, 2007?08 (%) 105
Figure 28: Switzerland processed snacks value and value forecast, 2003?13 (CHFm, nominal prices) 111
Figure 29: Switzerland processed snacks category growth comparison, by value, 2003?13 113
Figure 30: Switzerland processed snacks volume and volume forecast, 2003?13 (kg, million) 116
Figure 31: Switzerland processed snacks category growth comparison, by volume, 2003?13 116
Figure 32: Switzerland processed snacks company share, by value, 2007?08 (%) 119
Figure 33: Switzerland processed snacks distribution channels, by value, 2007?08 (%) 122
Figure 34: Global savory snacks market split (value terms, 2008), top five countries 127
Figure 35: Global savory snacks market value, 2003–08, top five countries 129
Figure 36: Global savory snacks market split (volume terms, 2008), top five countries 131
Figure 37: Global savory snacks market volume, 2003–08, top five countries 133
Figure 38: Annual data review process 163


LIST OF TABLES
Table 1: Savory snacks category definitions 10
Table 2: Savory snacks distribution channels 11
Table 3: Switzerland savory snacks value, 2003?08 (CHFm, nominal prices) 24
Table 4: Switzerland savory snacks value forecast, 2008?13 (CHFm, nominal prices) 25
Table 5: Switzerland savory snacks value, 2003?08 ($m, nominal prices) 27
Table 6: Switzerland savory snacks value forecast, 2008?13 ($m, nominal prices) 28
Table 7: Switzerland savory snacks volume, 2003?08 (kg, million) 30
Table 8: Switzerland savory snacks volume forecast, 2008?13 (kg, million) 31
Table 9: Switzerland savory snacks brand share, by value, 2007?08 (%) 33
Table 10: Switzerland savory snacks value, by brand 2007?08 (CHFm, nominal prices) 34
Table 11: Switzerland savory snacks company share by value, 2007?08 (%) 36
Table 12: Switzerland savory snacks value, by company, 2007?08 (CHFm, nominal prices) 37
Table 13: Switzerland savory snacks distribution channels, by value, 2007?08 (%) 38
Table 14: Switzerland savory snacks value, by distribution channel, 2007?08 (CHFm, nominal prices) 38
Table 15: Switzerland savory snacks expenditure per capita, 2003?08 (CHF, nominal prices) 40
Table 16: Switzerland savory snacks forecast expenditure per capita, 2008?13 (CHF, nominal prices) 41
Table 17: Switzerland savory snacks expenditure per capita, 2003?08 ($, nominal prices) 41
Table 18: Switzerland savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 42
Table 19: Switzerland savory snacks consumption per capita, 2003?08 (kg) 42
Table 20: Switzerland savory snacks forecast consumption per capita, 2008?13 (kg) 43
Table 21: PepsiCo, Inc. key facts 44
Table 22: Kraft Foods Inc. key facts 47
Table 23: Switzerland nuts & seeds value, 2003?08 (CHFm, nominal prices) 49
Table 24: Switzerland nuts & seeds value forecast, 2008?13 (CHFm, nominal prices) 50
Table 25: Switzerland nuts & seeds value, 2003?08 ($m, nominal prices) 52
Table 26: Switzerland nuts & seeds value forecast, 2008?13 ($m, nominal prices) 52
Table 27: Switzerland nuts & seeds volume, 2003?08 (kg, million) 54
Table 28: Switzerland nuts & seeds volume forecast, 2008?13 (kg, million) 55
Table 29: Switzerland nuts & seeds brand share, by value, 2007?08 (%) 57
Table 30: Switzerland nuts & seeds value, by brand 2007?08 (CHFm, nominal prices) 57
Table 31: Switzerland nuts & seeds company share by value, 2007?08 (%) 59
Table 32: Switzerland nuts & seeds value, by company, 2007?08 (CHFm, nominal prices) 59
Table 33: Switzerland nuts & seeds distribution channels, by value, 2007?08 (%) 60
Table 34: Switzerland nuts & seeds value, by distribution channel, 2007?08 (CHFm, nominal prices) 60
Table 35: Switzerland nuts & seeds expenditure per capita, 2003?08 (CHF, nominal prices) 62
Table 36: Switzerland nuts & seeds forecast expenditure per capita, 2008?13 (CHF, nominal prices) 62
Table 37: Switzerland nuts & seeds expenditure per capita, 2003?08 ($, nominal prices) 63
Table 38: Switzerland nuts & seeds forecast expenditure per capita, 2008?13 ($, nominal prices) 63
Table 39: Switzerland nuts & seeds consumption per capita, 2003?08 (kg) 64
Table 40: Switzerland nuts & seeds forecast consumption per capita, 2008?13 (kg) 64
Table 41: Switzerland other savory snacks value, 2003?08 (CHFm, nominal prices) 65
Table 42: Switzerland other savory snacks value forecast, 2008?13 (CHFm, nominal prices) 66
Table 43: Switzerland other savory snacks value, 2003?08 ($m, nominal prices) 68
Table 44: Switzerland other savory snacks value forecast, 2008?13 ($m, nominal prices) 68
Table 45: Switzerland other savory snacks volume, 2003?08 (kg, million) 70
Table 46: Switzerland other savory snacks volume forecast, 2008?13 (kg, million) 71
Table 47: Switzerland other savory snacks brand share, by value, 2007?08 (%) 73
Table 48: Switzerland other savory snacks value, by brand 2007?08 (CHFm, nominal prices) 73
Table 49: Switzerland other savory snacks company share by value, 2007?08 (%) 75
Table 50: Switzerland other savory snacks value, by company, 2007?08 (CHFm, nominal prices) 75
Table 51: Switzerland other savory snacks distribution channels, by value, 2007?08 (%) 76
Table 52: Switzerland other savory snacks value, by distribution channel, 2007?08 (CHFm, nominal prices) 76
Table 53: Switzerland other savory snacks expenditure per capita, 2003?08 (CHF, nominal prices) 78
Table 54: Switzerland other savory snacks forecast expenditure per capita, 2008?13 (CHF, nominal prices) 78
Table 55: Switzerland other savory snacks expenditure per capita, 2003?08 ($, nominal prices) 79
Table 56: Switzerland other savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 79
Table 57: Switzerland other savory snacks consumption per capita, 2003?08 (kg) 80
Table 58: Switzerland other savory snacks forecast consumption per capita, 2008?13 (kg) 80
Table 59: Switzerland popcorn value, 2003?08 (CHFm, nominal prices) 81
Table 60: Switzerland popcorn value forecast, 2008?13 (CHFm, nominal prices) 82
Table 61: Switzerland popcorn value, 2003?08 ($m, nominal prices) 84
Table 62: Switzerland popcorn value forecast, 2008?13 ($m, nominal prices) 84
Table 63: Switzerland popcorn volume, 2003?08 (kg, million) 86
Table 64: Switzerland popcorn volume forecast, 2008?13 (kg, million) 87
Table 65: Switzerland popcorn brand share, by value, 2007?08 (%) 89
Table 66: Switzerland popcorn value, by brand 2007?08 (CHFm, nominal prices) 89
Table 67: Switzerland popcorn company share by value, 2007?08 (%) 90
Table 68: Switzerland popcorn value, by company, 2007?08 (CHFm, nominal prices) 90
Table 69: Switzerland popcorn distribution channels, by value, 2007?08 (%) 91
Table 70: Switzerland popcorn value, by distribution channel, 2007?08 (CHFm, nominal prices) 91
Table 71: Switzerland popcorn expenditure per capita, 2003?08 (CHF, nominal prices) 93
Table 72: Switzerland popcorn forecast expenditure per capita, 2008?13 (CHF, nominal prices) 93
Table 73: Switzerland popcorn expenditure per capita, 2003?08 ($, nominal prices) 94
Table 74: Switzerland popcorn forecast expenditure per capita, 2008?13 ($, nominal prices) 94
Table 75: Switzerland popcorn consumption per capita, 2003?08 (kg) 95
Table 76: Switzerland popcorn forecast consumption per capita, 2008?13 (kg) 95
Table 77: Switzerland potato chips value, 2003?08 (CHFm, nominal prices) 96
Table 78: Switzerland potato chips value forecast, 2008?13 (CHFm, nominal prices) 97
Table 79: Switzerland potato chips value, 2003?08 ($m, nominal prices) 98
Table 80: Switzerland potato chips value forecast, 2008?13 ($m, nominal prices) 98
Table 81: Switzerland potato chips volume, 2003?08 (kg, million) 99
Table 82: Switzerland potato chips volume forecast, 2008?13 (kg, million) 100
Table 83: Switzerland potato chips brand share, by value, 2007?08 (%) 101
Table 84: Switzerland potato chips value, by brand 2007?08 (CHFm, nominal prices) 101
Table 85: Switzerland potato chips company share by value, 2007?08 (%) 103
Table 86: Switzerland potato chips value, by company, 2007?08 (CHFm, nominal prices) 103
Table 87: Switzerland potato chips distribution channels, by value, 2007?08 (%) 104
Table 88: Switzerland potato chips value, by distribution channel, 2007?08 (CHFm, nominal prices) 104
Table 89: Switzerland potato chips expenditure per capita, 2003?08 (CHF, nominal prices) 106
Table 90: Switzerland potato chips forecast expenditure per capita, 2008?13 (CHF, nominal prices) 106
Table 91: Switzerland potato chips expenditure per capita, 2003?08 ($, nominal prices) 107
Table 92: Switzerland potato chips forecast expenditure per capita, 2008?13 ($, nominal prices) 107
Table 93: Switzerland potato chips consumption per capita, 2003?08 (kg) 108
Table 94: Switzerland potato chips forecast consumption per capita, 2008?13 (kg) 108
Table 95: Switzerland processed snacks value, 2003?08 (CHFm, nominal prices) 109
Table 96: Switzerland processed snacks value forecast, 2008?13 (CHFm, nominal prices) 110
Table 97: Switzerland processed snacks value, 2003?08 ($m, nominal prices) 112
Table 98: Switzerland processed snacks value forecast, 2008?13 ($m, nominal prices) 112
Table 99: Switzerland processed snacks volume, 2003?08 (kg, million) 114
Table 100: Switzerland processed snacks volume forecast, 2008?13 (kg, million) 115
Table 101: Switzerland processed snacks brand share, by value, 2007?08 (%) 117
Table 102: Switzerland processed snacks value, by brand 2007?08 (CHFm, nominal prices) 118
Table 103: Switzerland processed snacks company share by value, 2007?08 (%) 120
Table 104: Switzerland processed snacks value, by company, 2007?08 (CHFm, nominal prices) 120
Table 105: Switzerland processed snacks distribution channels, by value, 2007?08 (%) 121
Table 106: Switzerland processed snacks value, by distribution channel, 2007?08 (CHFm, nominal prices) 121
Table 107: Switzerland processed snacks expenditure per capita, 2003?08 (CHF, nominal prices) 123
Table 108: Switzerland processed snacks forecast expenditure per capita, 2008?13 (CHF, nominal prices) 123
Table 109: Switzerland processed snacks expenditure per capita, 2003?08 ($, nominal prices) 124
Table 110: Switzerland processed snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 124
Table 111: Switzerland processed snacks consumption per capita, 2003?08 (kg) 125
Table 112: Switzerland processed snacks forecast consumption per capita, 2008?13 (kg) 125
Table 113: Global savory snacks market value, 2008 126
Table 114: Global savory snacks market split (value terms ($m), 2008), top five countries 129
Table 115: Global savory snacks market volume, 2008 130
Table 116: Global savory snacks market split (volume terms, 2008), top five countries 133
Table 117: Leading players, top five countries 134
Table 118: Analysis of Switzerland’s political landscape 136
Table 119: Analysis of the Swiss economy 138
Table 120: Analysis of the Swiss social system 141
Table 121: Analysis of Switzerland’s technology landscape 144
Table 122: Patents granted by the US Patent and Trademark Office to major developed countries, 2002–06 146
Table 123: Analysis of Switzerland’s legal landscape 148
Table 124: Analysis of Switzerland’s environmental landscape 151
Table 125: Switzerland savory snacks new product launches reports, by company (top five companies), 2008 154
Table 126: Switzerland savory snacks new product launches SKUs, by company (top five companies), 2008 154
Table 127: Switzerland savory snacks new product launches (reports), by flavor and fragrances (top 10 flavors), 2008 155
Table 128: Switzerland savory snacks new product launches (reports), by Ingredients (top 10 Ingredients), 2008 155
Table 129: Switzerland savory snacks new product launches (reports), by Package tags or Claims, 2008 156
Table 130: Switzerland savory snacks new product launches - recent five launches (2008) 156
Table 131: Switzerland population, by age group, 2003?08 (millions) 157
Table 132: Switzerland population forecast, by age group, 2008?13 (millions) 158
Table 133: Switzerland population, by gender, 2003?08 (millions) 158
Table 134: Switzerland population forecast, by gender, 2008?13 (millions) 159
Table 135: Switzerland nominal GDP, 2003?08 (CHFbn, nominal prices) 159
Table 136: Switzerland nominal GDP forecast, 2008?13 (CHFbn, nominal prices) 159
Table 137: Switzerland real GDP, 2003?08 (CHFbn, 2000 prices) 160
Table 138: Switzerland real GDP forecast, 2008?13 (CHFbn, 2000 prices) 160
Table 139: Switzerland real GDP, 2003?08 ($bn, 2000 prices) 160
Table 140: Switzerland real GDP forecast, 2008?13 ($bn, 2000 prices) 161
Table 141: Switzerland consumer price index, 2003?08 (2000=100) 161
Table 142: Switzerland consumer price index, 2008?13 (2000=100) 161


[Tabellenverzeichnis ausblenden]