Savory Snacks in Ukraine to 2013

Introduction

This databook provides key data and information on the savory snacks market in Ukraine. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on five categories: potato chips, processed snacks, nuts & seeds, popcorn and other savory snacks

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for savory snacks in Ukraine increased at a compound annual growth rate of 9.7% between 2003 and 2008.

The potato chips category led the savory snacks market in Ukraine, accounting for a share of 48.4%.

Leading players in Ukrainian savory snacks market include Bridgetown Foods JSC, PepsiCo, Inc. and Sibirsky Bereg.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the savory snacks market in Ukraine

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for savory snacks in Ukraine increased at a compound annual growth rate of 9.7% between 2003 and 2008.

The potato chips category led the savory snacks market in Ukraine, accounting for a share of 48.4%.

Leading players in Ukrainian savory snacks market include Bridgetown Foods JSC, PepsiCo, Inc. and Sibirsky Bereg.


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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: savory snacks 2
Summary category level: nuts & seeds 3
Summary category level: other savory snacks 4
Summary category level: popcorn 5
Summary category level: potato chips 6
Summary category level: processed snacks 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 24
Value analysis (Ukrainian Hryvnia), 2003?08 24
Value analysis (Ukrainian Hryvnia), 2008?13 25
Value analysis (US dollars), 2003?08 27
Value analysis (US dollars), 2008?13 28
Volume analysis, 2003?08 30
Volume analysis, 2008?13 31
Company and brand share analysis 33
Distribution analysis 38
Expenditure and consumption per capita 40
Chapter 4 Leading Company Profile 44
PepsiCo, Inc. 44
Chapter 5 Category Analysis: Nuts & Seeds 47
Value analysis (Ukrainian Hryvnia), 2003?08 47
Value analysis (Ukrainian Hryvnia), 2008?13 48
Value analysis (US dollars), 2003?08 50
Value analysis (US dollars), 2008?13 50
Volume analysis, 2003?08 52
Volume analysis, 2008?13 53
Company and brand share analysis 55
Distribution analysis 58
Expenditure and consumption per capita 60
Chapter 6 Category Analysis: Other Savory Snacks 63
Value analysis (Ukrainian Hryvnia), 2003?08 63
Value analysis (Ukrainian Hryvnia), 2008?13 64
Value analysis (US dollars), 2003?08 66
Value analysis (US dollars), 2008?13 66
Volume analysis, 2003?08 68
Volume analysis, 2008?13 69
Company and brand share analysis 71
Distribution analysis 74
Expenditure and consumption per capita 76
Chapter 7 Category Analysis: Popcorn 79
Value analysis (Ukrainian Hryvnia), 2003?08 79
Value analysis (Ukrainian Hryvnia), 2008?13 80
Value analysis (US dollars), 2003?08 82
Value analysis (US dollars), 2008?13 82
Volume analysis, 2003?08 84
Volume analysis, 2008?13 85
Company and brand share analysis 87
Distribution analysis 90
Expenditure and consumption per capita 92
Chapter 8 Category Analysis: Potato Chips 95
Value analysis (Ukrainian Hryvnia), 2003?08 95
Value analysis (Ukrainian Hryvnia), 2008?13 96
Value analysis (US dollars), 2003?08 97
Value analysis (US dollars), 2008?13 97
Volume analysis, 2003?08 98
Volume analysis, 2008?13 99
Company and brand share analysis 100
Distribution analysis 103
Expenditure and consumption per capita 105
Chapter 9 Category Analysis: Processed Snacks 108
Value analysis (Ukrainian Hryvnia), 2003?08 108
Value analysis (Ukrainian Hryvnia), 2008?13 109
Value analysis (US dollars), 2003?08 111
Value analysis (US dollars), 2008?13 111
Volume analysis, 2003?08 113
Volume analysis, 2008?13 114
Company and brand share analysis 116
Distribution analysis 119
Expenditure and consumption per capita 121
Chapter 10 Country Comparison 124
Value 124
Volume 128
Market share 132
Chapter 11 Socioeconomic Profile 133
Country overview 133
Key facts 135
Political overview 136
Economic overview 137
Chapter 12 New Product Development 138
Product launches over time 138
Recent product launches 140
Chapter 13 Macroeconomic Profile 141
Macroeconomic indicators 141
Chapter 14 Research Methodology 146
Methodology overview 146
Secondary research 147
Market modeling 148
Creating an initial data model 148
Revising the initial data model 148
Creating a final estimate 149
Creating demographic value splits 149
Primary research 149
Data finalization 150
Ongoing research 150
Chapter 15 Appendix 151
Future readings 151
How to contact experts in your industry 151
Disclaimer 151


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LIST OF FIGURES
Figure 1: Ukraine savory snacks value and value forecast, 2003?13 (UAHm, nominal prices) 26
Figure 2: Ukraine savory snacks category growth comparison, by value, 2003?13 29
Figure 3: Ukraine savory snacks volume and volume forecast, 2003?13 (kg, million) 32
Figure 4: Ukraine savory snacks category growth comparison, by volume, 2003?13 32
Figure 5: Ukraine savory snacks company share, by value, 2007?08 (%) 35
Figure 6: Ukraine savory snacks distribution channels, by value, 2007?08 (%) 39
Figure 7: Ukraine nuts & seeds value and value forecast, 2003?13 (UAHm, nominal prices) 49
Figure 8: Ukraine nuts & seeds category growth comparison, by value, 2003?13 51
Figure 9: Ukraine nuts & seeds volume and volume forecast, 2003?13 (kg, million) 54
Figure 10: Ukraine nuts & seeds category growth comparison, by volume, 2003?13 54
Figure 11: Ukraine nuts & seeds company share, by value, 2007?08 (%) 56
Figure 12: Ukraine nuts & seeds distribution channels, by value, 2007?08 (%) 59
Figure 13: Ukraine other savory snacks value and value forecast, 2003?13 (UAHm, nominal prices) 65
Figure 14: Ukraine other savory snacks category growth comparison, by value, 2003?13 67
Figure 15: Ukraine other savory snacks volume and volume forecast, 2003?13 (kg, million) 70
Figure 16: Ukraine other savory snacks category growth comparison, by volume, 2003?13 70
Figure 17: Ukraine other savory snacks company share, by value, 2007?08 (%) 72
Figure 18: Ukraine other savory snacks distribution channels, by value, 2007?08 (%) 75
Figure 19: Ukraine popcorn value and value forecast, 2003?13 (UAHm, nominal prices) 81
Figure 20: Ukraine popcorn category growth comparison, by value, 2003?13 83
Figure 21: Ukraine popcorn volume and volume forecast, 2003?13 (kg, million) 86
Figure 22: Ukraine popcorn category growth comparison, by volume, 2003?13 86
Figure 23: Ukraine popcorn company share, by value, 2007?08 (%) 88
Figure 24: Ukraine popcorn distribution channels, by value, 2007?08 (%) 91
Figure 25: Ukraine potato chips value and value forecast, 2003?13 (UAHm, nominal prices) 96
Figure 26: Ukraine potato chips volume and volume forecast, 2003?13 (kg, million) 99
Figure 27: Ukraine potato chips company share, by value, 2007?08 (%) 101
Figure 28: Ukraine potato chips distribution channels, by value, 2007?08 (%) 104
Figure 29: Ukraine processed snacks value and value forecast, 2003?13 (UAHm, nominal prices) 110
Figure 30: Ukraine processed snacks category growth comparison, by value, 2003?13 112
Figure 31: Ukraine processed snacks volume and volume forecast, 2003?13 (kg, million) 115
Figure 32: Ukraine processed snacks category growth comparison, by volume, 2003?13 115
Figure 33: Ukraine processed snacks company share, by value, 2007?08 (%) 117
Figure 34: Ukraine processed snacks distribution channels, by value, 2007?08 (%) 120
Figure 35: Global savory snacks market split (value terms, 2008), top five countries 125
Figure 36: Global savory snacks market value, 2003–08, top five countries 127
Figure 37: Global savory snacks market split (volume terms, 2008), top five countries 129
Figure 38: Global savory snacks market volume, 2003–08, top five countries 131
Figure 39: Map of Ukraine 135
Figure 40: Annual data review process 147


LIST OF TABLES
Table 1: Savory snacks category definitions 10
Table 2: Savory snacks distribution channels 11
Table 3: Ukraine savory snacks value, 2003?08 (UAHm, nominal prices) 24
Table 4: Ukraine savory snacks value forecast, 2008?13 (UAHm, nominal prices) 25
Table 5: Ukraine savory snacks value, 2003?08 ($m, nominal prices) 27
Table 6: Ukraine savory snacks value forecast, 2008?13 ($m, nominal prices) 28
Table 7: Ukraine savory snacks volume, 2003?08 (kg, million) 30
Table 8: Ukraine savory snacks volume forecast, 2008?13 (kg, million) 31
Table 9: Ukraine savory snacks brand share, by value, 2007?08 (%) 33
Table 10: Ukraine savory snacks value, by brand 2007?08 (UAHm, nominal prices) 34
Table 11: Ukraine savory snacks company share by value, 2007?08 (%) 36
Table 12: Ukraine savory snacks value, by company, 2007?08 (UAHm, nominal prices) 37
Table 13: Ukraine savory snacks distribution channels, by value, 2007?08 (%) 38
Table 14: Ukraine savory snacks value, by distribution channel, 2007?08 (UAHm, nominal prices) 38
Table 15: Ukraine savory snacks expenditure per capita, 2003?08 (UAH, nominal prices) 40
Table 16: Ukraine savory snacks forecast expenditure per capita, 2008?13 (UAH, nominal prices) 41
Table 17: Ukraine savory snacks expenditure per capita, 2003?08 ($, nominal prices) 41
Table 18: Ukraine savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 42
Table 19: Ukraine savory snacks consumption per capita, 2003?08 (kg) 42
Table 20: Ukraine savory snacks forecast consumption per capita, 2008?13 (kg) 43
Table 21: PepsiCo, Inc. key facts 44
Table 22: Ukraine nuts & seeds value, 2003?08 (UAHm, nominal prices) 47
Table 23: Ukraine nuts & seeds value forecast, 2008?13 (UAHm, nominal prices) 48
Table 24: Ukraine nuts & seeds value, 2003?08 ($m, nominal prices) 50
Table 25: Ukraine nuts & seeds value forecast, 2008?13 ($m, nominal prices) 50
Table 26: Ukraine nuts & seeds volume, 2003?08 (kg, million) 52
Table 27: Ukraine nuts & seeds volume forecast, 2008?13 (kg, million) 53
Table 28: Ukraine nuts & seeds brand share, by value, 2007?08 (%) 55
Table 29: Ukraine nuts & seeds value, by brand 2007?08 (UAHm, nominal prices) 55
Table 30: Ukraine nuts & seeds company share by value, 2007?08 (%) 57
Table 31: Ukraine nuts & seeds value, by company, 2007?08 (UAHm, nominal prices) 57
Table 32: Ukraine nuts & seeds distribution channels, by value, 2007?08 (%) 58
Table 33: Ukraine nuts & seeds value, by distribution channel, 2007?08 (UAHm, nominal prices) 58
Table 34: Ukraine nuts & seeds expenditure per capita, 2003?08 (UAH, nominal prices) 60
Table 35: Ukraine nuts & seeds forecast expenditure per capita, 2008?13 (UAH, nominal prices) 60
Table 36: Ukraine nuts & seeds expenditure per capita, 2003?08 ($, nominal prices) 61
Table 37: Ukraine nuts & seeds forecast expenditure per capita, 2008?13 ($, nominal prices) 61
Table 38: Ukraine nuts & seeds consumption per capita, 2003?08 (kg) 62
Table 39: Ukraine nuts & seeds forecast consumption per capita, 2008?13 (kg) 62
Table 40: Ukraine other savory snacks value, 2003?08 (UAHm, nominal prices) 63
Table 41: Ukraine other savory snacks value forecast, 2008?13 (UAHm, nominal prices) 64
Table 42: Ukraine other savory snacks value, 2003?08 ($m, nominal prices) 66
Table 43: Ukraine other savory snacks value forecast, 2008?13 ($m, nominal prices) 66
Table 44: Ukraine other savory snacks volume, 2003?08 (kg, million) 68
Table 45: Ukraine other savory snacks volume forecast, 2008?13 (kg, million) 69
Table 46: Ukraine other savory snacks brand share, by value, 2007?08 (%) 71
Table 47: Ukraine other savory snacks value, by brand 2007?08 (UAHm, nominal prices) 71
Table 48: Ukraine other savory snacks company share by value, 2007?08 (%) 73
Table 49: Ukraine other savory snacks value, by company, 2007?08 (UAHm, nominal prices) 73
Table 50: Ukraine other savory snacks distribution channels, by value, 2007?08 (%) 74
Table 51: Ukraine other savory snacks value, by distribution channel, 2007?08 (UAHm, nominal prices) 74
Table 52: Ukraine other savory snacks expenditure per capita, 2003?08 (UAH, nominal prices) 76
Table 53: Ukraine other savory snacks forecast expenditure per capita, 2008?13 (UAH, nominal prices) 76
Table 54: Ukraine other savory snacks expenditure per capita, 2003?08 ($, nominal prices) 77
Table 55: Ukraine other savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 77
Table 56: Ukraine other savory snacks consumption per capita, 2003?08 (kg) 78
Table 57: Ukraine other savory snacks forecast consumption per capita, 2008?13 (kg) 78
Table 58: Ukraine popcorn value, 2003?08 (UAHm, nominal prices) 79
Table 59: Ukraine popcorn value forecast, 2008?13 (UAHm, nominal prices) 80
Table 60: Ukraine popcorn value, 2003?08 ($m, nominal prices) 82
Table 61: Ukraine popcorn value forecast, 2008?13 ($m, nominal prices) 82
Table 62: Ukraine popcorn volume, 2003?08 (kg, million) 84
Table 63: Ukraine popcorn volume forecast, 2008?13 (kg, million) 85
Table 64: Ukraine popcorn brand share, by value, 2007?08 (%) 87
Table 65: Ukraine popcorn value, by brand 2007?08 (UAHm, nominal prices) 87
Table 66: Ukraine popcorn company share by value, 2007?08 (%) 89
Table 67: Ukraine popcorn value, by company, 2007?08 (UAHm, nominal prices) 89
Table 68: Ukraine popcorn distribution channels, by value, 2007?08 (%) 90
Table 69: Ukraine popcorn value, by distribution channel, 2007?08 (UAHm, nominal prices) 90
Table 70: Ukraine popcorn expenditure per capita, 2003?08 (UAH, nominal prices) 92
Table 71: Ukraine popcorn forecast expenditure per capita, 2008?13 (UAH, nominal prices) 92
Table 72: Ukraine popcorn expenditure per capita, 2003?08 ($, nominal prices) 93
Table 73: Ukraine popcorn forecast expenditure per capita, 2008?13 ($, nominal prices) 93
Table 74: Ukraine popcorn consumption per capita, 2003?08 (kg) 94
Table 75: Ukraine popcorn forecast consumption per capita, 2008?13 (kg) 94
Table 76: Ukraine potato chips value, 2003?08 (UAHm, nominal prices) 95
Table 77: Ukraine potato chips value forecast, 2008?13 (UAHm, nominal prices) 96
Table 78: Ukraine potato chips value, 2003?08 ($m, nominal prices) 97
Table 79: Ukraine potato chips value forecast, 2008?13 ($m, nominal prices) 97
Table 80: Ukraine potato chips volume, 2003?08 (kg, million) 98
Table 81: Ukraine potato chips volume forecast, 2008?13 (kg, million) 99
Table 82: Ukraine potato chips brand share, by value, 2007?08 (%) 100
Table 83: Ukraine potato chips value, by brand 2007?08 (UAHm, nominal prices) 100
Table 84: Ukraine potato chips company share by value, 2007?08 (%) 102
Table 85: Ukraine potato chips value, by company, 2007?08 (UAHm, nominal prices) 102
Table 86: Ukraine potato chips distribution channels, by value, 2007?08 (%) 103
Table 87: Ukraine potato chips value, by distribution channel, 2007?08 (UAHm, nominal prices) 103
Table 88: Ukraine potato chips expenditure per capita, 2003?08 (UAH, nominal prices) 105
Table 89: Ukraine potato chips forecast expenditure per capita, 2008?13 (UAH, nominal prices) 105
Table 90: Ukraine potato chips expenditure per capita, 2003?08 ($, nominal prices) 106
Table 91: Ukraine potato chips forecast expenditure per capita, 2008?13 ($, nominal prices) 106
Table 92: Ukraine potato chips consumption per capita, 2003?08 (kg) 107
Table 93: Ukraine potato chips forecast consumption per capita, 2008?13 (kg) 107
Table 94: Ukraine processed snacks value, 2003?08 (UAHm, nominal prices) 108
Table 95: Ukraine processed snacks value forecast, 2008?13 (UAHm, nominal prices) 109
Table 96: Ukraine processed snacks value, 2003?08 ($m, nominal prices) 111
Table 97: Ukraine processed snacks value forecast, 2008?13 ($m, nominal prices) 111
Table 98: Ukraine processed snacks volume, 2003?08 (kg, million) 113
Table 99: Ukraine processed snacks volume forecast, 2008?13 (kg, million) 114
Table 100: Ukraine processed snacks brand share, by value, 2007?08 (%) 116
Table 101: Ukraine processed snacks value, by brand 2007?08 (UAHm, nominal prices) 116
Table 102: Ukraine processed snacks company share by value, 2007?08 (%) 118
Table 103: Ukraine processed snacks value, by company, 2007?08 (UAHm, nominal prices) 118
Table 104: Ukraine processed snacks distribution channels, by value, 2007?08 (%) 119
Table 105: Ukraine processed snacks value, by distribution channel, 2007?08 (UAHm, nominal prices) 119
Table 106: Ukraine processed snacks expenditure per capita, 2003?08 (UAH, nominal prices) 121
Table 107: Ukraine processed snacks forecast expenditure per capita, 2008?13 (UAH, nominal prices) 121
Table 108: Ukraine processed snacks expenditure per capita, 2003?08 ($, nominal prices) 122
Table 109: Ukraine processed snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 122
Table 110: Ukraine processed snacks consumption per capita, 2003?08 (kg) 123
Table 111: Ukraine processed snacks forecast consumption per capita, 2008?13 (kg) 123
Table 112: Global savory snacks market value, 2008 124
Table 113: Global savory snacks market split (value terms ($m), 2008), top five countries 127
Table 114: Global savory snacks market volume, 2008 128
Table 115: Global savory snacks market split (volume terms, 2008), top five countries 131
Table 116: Leading players, top five countries 132
Table 117: Ukraine key facts 135
Table 118: Ukraine savory snacks new product launches reports, by company (top five companies), 2008 138
Table 119: Ukraine savory snacks new product launches SKUs, by company (top five companies), 2008 138
Table 120: Ukraine savory snacks new product launches (reports), by flavor and fragrances (Top 10 flavors), 2008 139
Table 121: Ukraine savory snacks new product launches (reports), by Ingredients (Top 10 Ingredients), 2008 139
Table 122: Ukraine savory snacks new product launches (reports), by Package tags or Claims, 2008 140
Table 123: Ukraine savory snacks new product launches (reports) - Recent five launches (2008) 140
Table 124: Ukraine population, by age group, 2003?08 (millions) 141
Table 125: Ukraine population forecast, by age group, 2008?13 (millions) 142
Table 126: Ukraine population, by gender, 2003?08 (millions) 142
Table 127: Ukraine population forecast, by gender, 2008?13 (millions) 143
Table 128: Ukraine nominal GDP, 2003?08 (UAHbn, nominal prices) 143
Table 129: Ukraine nominal GDP forecast, 2008?13 (UAHbn, nominal prices) 143
Table 130: Ukraine real GDP, 2003?08 (UAHbn, 2000 prices) 144
Table 131: Ukraine real GDP forecast, 2008?13 (UAHbn, 2000 prices) 144
Table 132: Ukraine real GDP, 2003?08 ($bn, 2000 prices) 144
Table 133: Ukraine real GDP forecast, 2008?13 ($bn, 2000 prices) 145
Table 134: Ukraine consumer price index, 2003?08 (2000=100) 145
Table 135: Ukraine consumer price index, 2008?13 (2000=100) 145


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